June/July 2013 by BRINK Magazine

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issue 28 | June/July 2013 this issue 6 8 62

ed letter street style the last page

features

Boating Blazer by Duncan Quinn www.duncanquinn.com; Necklace by Dark + Dawn www.darkanddawn.com

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blissmo Blissmo gives us the scoop on boxing it up. ra ra riot The indie darlings light it up. brink best brands 2013 Grady’s Cold Brew, Pressed Juicery, Peplum Events & Design and Glossi answer the question we were dying to know, “how did you do it?” fifteen minute media The press music site offers an inside look, in their words, in this bonus best brand. reid scott From improv to VEEP, Reid Scott talks to us about Hollywood, HBO and creative profanity. summer love Step into summer with photographer Kenny Pierrelus’ beach-side spread. tailored texture Photographer Gregory Ketih Metcalf takes men’s fashion and texture to a new level in this exclusive.

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reid scott / cover photo: jared kocka Groomer: Ashley Gomila Stylist: Kristy Benjamin june/july 2013 brinkmagonline.com 3

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Editor’s note Welcome to the June/July issue of BRINK!

have so much to tell you BRINKers. This issue is so fun and packed with so many goodies, and to top it off — it’s our biggest issue ever, at a whopping 64 pages (that’s 20 more than usual)!!! This issue contains tons of insight, advice and lifestyle choices that you can take with you for as long as you want them by your side. What am I waiting for? Let’s dig in! The two big features in this issue are our lovable cover star, Reid Scott, and four very different brands that make up our “Best Brands 2013” story. Starting with the former, I know and love Reid Scott as the charming BFF on TBS’s late aughts series, My Boys. Currently starring opposite Julia Louis-Dreyfus on HBO’s Veep, Reid is making big waves, both professionally and personally. We speak with him on landing the gig, surrounding yourself with a good team and all kinds of Veep goodness. Photographer Jared Kocka really knocked it out of the park with capturing Reid’s fun spirit and ensuring we got what we needed while keeping Reid comfortable and having a good time. We also have our “Best Brands” feature, and wow, they are the best. These four brands are movers and shakers to the extreme. Their social media savvy campaigns, interpersonal 6 brinkmagonline.com june/july 2013

communications and the products and environments they create are astounding. My house is a Grady’s Cold Brew house. We grab those glass bottles and make our cold brewed iced coffee at home, and it’s like pure magic. To see how these three co-founders hustle and make their business operate is a joy to literally watch (catch GCB at NYC events) and now, read! Los Angeles’ Pressed Juicery sent us some juice to try out, and I have no idea how I can explain to you all that I was glowing. Glow. Ing. The juice is amazing, but the company is even more of an inspiration. Then we have the lovely Jelli, founder of PEPLUM events&design. Jelli creates some of the most original and beautiful events that will leave you wanting more. Lastly, we have Glossi, rounding out our top picks. Glossi is a platform where you can create magazines, and they have really hit a creative spark within their users. These are stories that each founder (or co-founder) wrote themselves and are only the tip of the iceberg. I encourage you to seek them out, discover their products and get to know each brand. These brands are doing things for themselves and making it work. I wish them all the best, and like many other people featured in BRINK, we will continue to support them. Also in the mix are stories on blissmo box, Ra Ra Riot and editorials with rising photographic talents. These stories are engaging, exciting, fresh and give you, the reader, a fresh pair of eyes to see what they see. In their workplace, in their music and through their lens. So all of this is packed into our highest page count yet. Sometimes, readers say to me, “Kyle, why such a small page number?” Well, I’ll tell you. Everything is priced per page, and we try and pack as much content into the guts of the magazine as we can. Although that might spoil some distribution options for us due to low ad content, we revel in the fact that what is available to you is quality pages of text and imagery. I didn’t set out to do another fashion/lifestyle magazine. I set out to make a guide — six guides a year to be precise — that the reader can learn from and use to map out their own destiny. The moment this lesson really rang true for me was with our September/October 2011 issue featuring Nadia G. and the December 2011/January 2012 issue featuring Lisa D’Amato. Those interviews changed the game for BRINK, and those talents shared some great empowering tips with you, the BRINK reader. Nearly three years later, and here we stand, a little bigger, a little brighter, but the same lessons that can become your personal guide if you let them. All yours,

Kyle M Menard Editor in Chief

BRINK Magazine P.O. BOX 2371 Orlando, FL 32802 PUBLISHER/editor-in-chieF Kyle M Menard EXECUTIVE CONSULTANT Steven Ozer Camille Chu Managing Editor Jacqueline Carr Contributors Alexia Johnson Taissa Rebroff Pedro Rodriguez Anais Vaillant McManus Woodend Photographers Jared Kocka Alexia Johnson Christine Zona Intern Matt Fultz Arielle Ozery Lindsey Driggers Find us online www.brinkmagonline.com facebook www.facebook.com/brinkmag twitter/Instagram @BRINKmag advertising (917) 283-2506 sales@brinkmagonline.com love, questions, Comments info@brinkmagonline.com Additional words and photos credited where applicable. Disclaimer: The views expressed by our contributors do not necessarily reflect the views of BRINK magazine, or its management or owners. BRINK magazine has not verified the accuracy or completeness of the content of the submission but has relied on the warranty of the creator as to these factors. Please address any comments directly to the creator. No part of this publication may be reproduced or copied by any method, electronically or otherwise, without written permission from the publishing company. All information within is deemed to be true and reliable. The Newsstand Orlando LLC., and all those associated with this publication assume no financial liability for any misinformation or typographical errors in advertisements. We may at times recommend various businesses that advertise in the pages, but we make no claims as to their promises or guarantees or products or services. BRINK Magazine 2009-2012 contents The Newsstand Orlando LLC.

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street style | Photos by Alexia Johnson

Meg What do you do? I exist and manage an experimental place called The Space. It hopes to act as the kind of space that just hasn’t been available for people to tangibly execute their visions and experiment with their dreams and whatever is going on in their headspace. What does your style say about you? I like to be prepared for end of the world disasters/zombie apocalypse at any moment. [My style is] comfy — I don’t put much thought into it. Where do you get your clothes? Usually thrift stores, other people, and The Space closet. Where do you see yourself in 10 years? I don’t even know what 10 years looks like. I’ll be existing on some plane. 8 brinkmagonline.com june/july 2013

Kara What do you do? I don’t know how to describe myself. I’m just like a quirky bookworm. I go to school for Psychology. I want to study the brain eventually. That’s the only thing I can study without feeling like I’m studying. It’s really important to do what you like. What does your style say about you? It mostly says that I don’t really know how to dress myself. Most people think I do. My roommate is really into fashion, and she’ll tell me “yea, no.” I like layering; I think it looks better. Where do you get your clothes? I’d say the majority of my clothes are from thrift stores. I could never go to a thrift store and grab a bunch of stuff. I usually walk out with nothing, so it’s been a progression over time. I usually wear clothes that are too big for me, and I don’t like skirts that are too short. Where do you see yourself in 10 years? I want to live in a house up north with a garden, a giant easel, and walls of books surroundjune/july 2013 brinkmagonline.com ing me. Hopefully I’m a neuropsychologist by that time.9

bliss

in a box Sometimes a box is just a box: a container made out of cardboard waiting for you to recycle it. But for savvy blissmo subscribers, a box is a blissmobox! Packed with organic and eco-friendly goods waiting for you on your doorstep every month, and slowly (but surely) making a big difference in both the environment and economy. Co-founded by Sundeep Ahuja, blissmo is a web startup that curates specialty products meant to better ourselves and the world we live in. words taissa rebroff photo christine zona

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Organic, non-toxic, eco-friendly goods, and a chance to revolutionize society’s demands for healthful alternatives? Now, that’s one hefty box! United by their common goal and background in social entrepreneurism, Ahuja and the rest of the blissmo team launched the company in 2010 with a yearning to introduce the public to high quality products that positively impact the environment, society, and our health. As a self-proclaimed “mission driven businesses,” Ahuja explains that blissmo strives to “help shoppers discover products that are healthier, safer, and downright better for the people and planet than conventional alternatives.” Ahuja confesses that while this business model doesn’t always “optimize for profit,” it’s certainly an inspiring endeavor: “we wake up excited and energized everyday knowing that we’re not in the business of shipping boxes, but of making a difference.” Ahuja shared with BRINK exclusive insight of blissmo’s impact, selection process, and what’s next for the company. How can subscribing to an ingenious (and at times delicious) box every month change the world? Time and time again we hear from our customers how much they enjoy discovering organic, non-toxic, and eco-friendly products through our box service, and how they then become loyal, evangelical customers of these products. They abandon their old conventional choices and gravitate towards healthier, safer options as they’ve learned the difference between the two (product safety & impact education is a part of what we do). As they continue to learn and discover, our customers find that what they used to put “in them, on them and around them” just isn’t good enough anymore, and actively seek products that fit a healthier, safer lifestyle that is better for their bodies, their families, their communities, and their planet. So a little box can end up making a big difference! use nt iscou d K code BRIN f f for 10% o n o anything o Blissm

Unlike other curated subscription services, blissmo allows the

consumer to decide which box they’ll receive each month. How did this feature come to be? As one of the pioneers in the subscription box space, we asked ourselves what we would want as our own customers – and choice of box was big for us. Some months we might want snacks, others we might want personal care items, and if there’s an opportunity to try some non-toxic cleaning products as well that sounds good too – but not every month! It’s turned out to be one of the more difficult aspects of our offering, however, and is definitely not “best practice” in the subscription box space – but we stand by it as a way to allow our customers to discover products across the spectrum of their daily lives. How do the fantastic folk at blissmo decide what goes in each box? It’s a bit of art and a bit of science. Each company we feature is evaluated against a variety of criteria ranging from certification for any claims (e.g., organic), to “social proof” that people love the product and brand, to basic evaluation of ingredients – sometimes with help from online tools that rate product safety such as the Environmental Working Group’s Skin Deep database. As for how we find products, we’re lucky to get lots of companies who apply to be featured; of those about, 1 in 10 meet our criteria. We discover many great brands at industry trade shows such as Natural Products Expo, and finally we research online and at our local Whole Foods and proactively invite select brands to work with us. blissmo is quickly gaining some well-deserved popularity! What’s next? Lots! For starters, we’re continuing to improve our box service, and soon will be offering our members on-going discounts on many of the brands they discover through blissmo. Secondly, we’re expanding our gifts offering; we’d like our boxes to be the gift that folks give their organic-loving, yoga-going, health-minded friend or family member for any occasion. We’re also launching a “blissmo baby” gift box for new moms packed with non-toxic essentials that we hope to be a big hit. Beyond boxes, your readers may have heard of companies using “crowdfunding” via sites like indiegogo to “pre-sell” products. We recently partnered with indiegogo to help emerging organic, non-toxic, and eco brands crowdfund with help from the blissmo community - which for our community means early access to some of the most exciting products on the market. We’re also expanding our blog to help our community learn more about general product health & safety; recent posts range from using natural dyes for Easter eggs to how to find hidden GMO ingredients in foods to the dangers of traditional anti-bacterial soaps. Later this year you can expect even more from us as we continue to help savvy shoppers discover healthier, safer, and better alternatives to conventional products. With blissmo, your readers will always discover what’s better! For more, www.blissmo.com

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“We wake up excited and energized everyday knowing that we’re not in the business of shipping boxes, but of making a difference.”

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ra ra riot

With only a week of touring with the Shins under their belt, Ra Ra Riot has come a long way from their debut as a college band opening for basement ragers. And if the band has taught us anything throughout their three albums of feel-good tunes, it’s listen to the people. words Anais Vaillant

“When we started, people really connected to our music. It made it seem like something worth continuing,” says modest violinist, Becca Zeller. The band originated at Syracuse University when Wes Miles asked a few fellow classmates to make music. With a smooth mix of string instruments, a pinch of electric, and a down to earth vibe, Ra Ra Riot makes a beat you can’t help but resonate with. When the group first formed in 2007 there wasn’t a real plan to extend past graduation. However, after seeing the positive response after shows and the fan base growing fast, postponing getting the big girl and big boy jobs just felt right. Throughout the month of May, the band will be touring the States with the Shins. During June, they will switch to touring with the Postal Service and then finish their summer tour in Canada. “It’s crazy to be playing with bands we still listen to,” says Becca. “So far the people really seem to be connecting to the new album,” Becca explains, talking about

Beta Love, which was released January 22 of this year. There is a heavier dose of electric in the new album compared to previous albums. But the slight change up in band members has created a rhythm that makes you sway your head that much faster. “The underlying thing that keeps us going is the people’s response. If people are reacting than that’s a really good sign…and if nobody’s reacting that’s a sign as well,” a lesson worth emphasizing for fellow upcoming artists. We all know fans are a bands strongest support system but upcoming bands sometimes get lost in trying too hard to be unique and stray away from what people actually want to here. Ra Ra Riot doesn’t try to be different. Their uniqueness comes from being themselves and making slight adjustments through each album. “People need music,” says Becca, and if you listen to what their hearts are cheering, you can’t go wrong. For more, www.rarariot.com june/july 2013 brinkmagonline.com 15

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best brands 2013

New brands emerge and begin the process of paving a path for their own success. Along the way, lessons are learned, teams are built, and goals are achieved. We picked four brands from social media reach, interpersonal communication and overall awareness...and asked them t0 answer the question: How did you do it? june/july 2013 brinkmagonline.com 17

grady’s cold brew words grady laird, Co-Founder product photo Nick Ferrari team Photo Rob Howard

“We started producing as many bottles as we could manage with only three guys doing everything. We were brewing the coffee, bottling the coffee, selling the coffee, and even doing the deliveries ourselves.” Established: 2011

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W When the idea for Grady’s came to me, I was working full-time freelance (or “permalance”) production at GQ magazine. It was 2011, and I had spent the previous two years of my life being a part-time stay-at-home-dad slash failed entrepreneur. My first attempt at starting my own business, a döner kebab truck (I’m not kidding), never got off the ground due to my lack of restaurant experience, the recession, and the responsibilities of a new family. It was no time to take a big risk, so I had happily gone back to the comforts and security of print magazines. Well, that didn’t last long. Magazines were hit particularly hard in the recession, and instability really made me start questioning my long-term future in the career. I had already switched over to freelance, but the poor shape of the economy lit a major fire under my ass to find a way to escape the cubicle all together. I just didn’t trust the corporate world anymore and felt that I needed to take matters into my own hands by working for myself. Luckily, GQ came to the rescue with an extremely delicious (and inspiring) recipe for cold-brewed iced coffee that made me realize the full potential of the beverage. People have been enjoying coffee for some 600 years, but it wasn’t until the last couple decades that they’ve started realizing that it could be used as a thirst quencher. NYC went nuts for iced coffee, but at the time when Grady’s started, the majority of iced coffee was still made by traditionally brewing hot coffee and rapidly cooling it down in the fridge. It was a really tedious process and could be a little wasteful, since the coffee only stayed good for a day. Only coffee shops were willing to deal with the process, and they charged you for it. An extra buck for ice cubes and the pleasure of drinking their hot coffee, cold. It didn’t make sense to me. People were perfectly capable of brewing their own hot coffee, but they had to depend entirely on the coffee shop for the iced variety. There had to be a better way to make it. There also had to be a better way to serve it. Despite iced coffee’s popularity, there was still (and this holds true today) a B.Y.O.I.C. phenomenon going on. If you wanted iced coffee, you had best bring it yourself. Your office might provide hot coffee year round, but you were heading outside if you wanted something cold. That went for banks, car dealerships, and waiting rooms — all places that think nothing of offering a hot cup of joe as a hospitality. But iced coffee just wasn’t something you were going to be offered; it was an inconvenience we had to tackle. So that’s what was on my mind when I was first introduced to cold-brewing. Using this technique, instead of applying heat to the coffee beans, you simply steep them in cold water over an extended period of time (in our case, 24 hours). The result is

a super smooth, low-acid coffee that can stay fresh for a month in the fridge. It was a revelation. It was sooo much better then the stuff people were overpaying for, and it was way easier to make. I tried to get everyone to start cold-brewing their own coffee. I was buying French presses for family members, emailing recipes to friends, and preaching the cold-brewed gospel, but nobody was listening. They (and Americans in general) were too impatient to wait for it. And that’s when I knew — as cliché as it sounds — that I had to bottle it. I teamed up with two good friends, Dave Sands and Kyle Buckley, and started Grady’s Cold Brew. I also enlisted the help of my buddy, Tom Alberty, a GQ coworker of mine and a helluva designer. He knocked it out of the park with a logo that flirted with root beer, bagged-ice logos, and craft beer. The design perfectly reflected the laid-back and friendly feel of our company and helped get us noticed by the media. It also helped that we were sold exclusively up and down the elevator banks of Condé Nast (where I continued to work, as did my wife). It wasn’t long before our minor media exposure started to make a difference with sales on our website, and those sales gave us the confidence to bring our product outside of the workplace...and finally out of my home kitchen where we’d been doing all of the brewing. To make things official, we had to gather all of the proper licenses and permits to operate a commercial kitchen. We found a tiny, 600 sq ft windowless basement — we appropriately named it the BrewCave — located under the Williamsburg Bridge. There, we started producing as many bottles as we could manage with only three guys doing everything. We were brewing the coffee, bottling the coffee, selling the coffee, and even doing the deliveries ourselves (we bought an ex-Air Force truck off eBay from Texas and had it refrigerated). And all of this

Although the lack of experience and naivety slowed us down at times, it also allowed us to prosper. Industry insiders were giving us advice left and right, but a lot of the ways they did things didn’t apply to our product. The more control we had, the better things went. with absolutely zero background in the beverage industry. And although the lack of experience and naivety slowed us down at times, it also allowed us to prosper. Industry insiders were giving us advice left and right, but a lot of the ways they did things didn’t apply to our product. The more control we had, the better things went. After only six months of operation, it was clear that we had already outgrown our space (not really a hard feat) and started to find our second location. Through the miracle of Craiglist (I consider myself a master of the medium), we found a 6,000 sq ft compound (named BrewCo) in Greenpoint, Brooklyn, and start scaling up production to meet the new demand. And that’s where we are now — bursting at the seams again after only a year, and already wondering how we can keep up with the next iced coffee season. It’s a good problem to have (as everyone is constantly reminding me), but, man, is it stressful. I wouldn’t have it any other way though. For more, www.gradyscoldbrew.com june/july 2013 brinkmagonline.com 19

Co-founders of Gradyâ&#x20AC;&#x2122;s left to right: Kyle Buckley, Dave Sands, and Grady Laird 20 brinkmagonline.com june/july 2013

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Co-founders of Pressed Juicery left to right: Carly Brien, Hayden Slater and Hedi Gores 22 brinkmagonline.com june/july 2013

pressed juicery words Carly Brien, Co-Founder

â&#x20AC;&#x153;After a few months, we began to notice a demand for the product nationally, and at that point, we hired a couple more staffers and adjusted our website to accommodate national shipping.â&#x20AC;? Established: 2010

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best brands 2013

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is essentially what Pressed Juicery is all about. Twitter, for example, has especially allowed us to reach so many more people than we ever thought possible with our messaging and our product. We also use Facebook, Foursquare, Tumblr, and Instagram, as well as our very own lifestyle website: The Chalkboard Magazine. At this point, we have grown into a larger company and have the ability to plan out what we envision for the future, but as we initially grew, we basically assessed what our needs were and

we’ve gotten is to stay true to our vision and to simultaneously be open and flexible. It sounds contradictory, but it really makes a lot of sense. As long as the framework and essential identity is there, it is important to be receptive to ‘going with the flow’ and letting the brand show us what it can be.

p Pressed Juicery started with three partners, and from there, we hired one employee to work on the office side of the business for the first five months or so. We worked with freelance Web designers from the beginning who helped us create our website and our branding, but the true vision for the brand has always been ours. We took it very slowly, opening just our store the first month, then adding local Los Angeles delivery the second month. After a few months, we began to notice a demand for the product nationally, and at that point, we hired a couple more staffers and adjusted our website to accommodate national shipping. Social media plays a huge role in our brand now. We are in the business of customer service, and all of the social media channels of which we are a part have allowed us to connect with our fabulous network of customers every day. We have a dedicated team who makes social media a top priority and engages our followers with questions that spark conversation and allow us to learn more about who our fabulous customers are and what they care about. Our social media team also posts interesting information about, not just our product, but about general health, happiness, and living a full life — which 24 brinkmagonline.com june/july 2013

added to our team accordingly so that we could keep up with the transitions that we were facing as a business. Having an amazing team and incredible customers has allowed us to really build upon our initial vision for Pressed Juicery. When we first started, we did not have a set map for what we wanted the company to become, we simply wanted to make a supreme product. By focusing primarily on making the best quality, best tasting juices, we really allowed ourselves to let the business take on a life of its own and show us what it could be. Along the way, we have encouraged customers and our Pressed Juicery crew to take the framework for what we envisioned and help us evolve that into a cohesive brand through their many suggestions and creative ideas. That being said, we definitely were inspired by the California lifestyle and many timeless, classic brands that were born here. Primarily, we were influenced by what we did not want to be. Essentially, we wanted to be a beautiful and seamless retail experience where a customer could pick up an array of delicious and healthy juices, however we did not want to align ourselves with what we thought of as a typical juice bar branding and aesthetic. We very much had our own vision: a simple, natural environment that allows the juice — an aesthetically beautiful rainbow of colors — to speak for itself. We wanted to be as minimal as possible so as to not take away from the vibrancy of the juice that we sell, so every aspect of the look of our brand is a means to showcase the juice. We wanted a simple typeface, natural oak wood accents, and crisp, clean features that could translate seamlessly from our online business through to our physical retail stores. Some really good advice we’ve gotten is to stay true to our vision and to simultaneously be open and flexible. It sounds contradictory, but it really makes a lot of sense. As long as the framework and essential identity is there, it is important to be receptive to ‘going with the flow’ and letting the brand show us what it can be. Pressed Juicery is simple and true to who we are. We represent not just a product but a lifestyle. Our motto is, “Get back to your roots,” so we wanted the brand to evoke this sentiment more than anything. For more, www.pressedjuicery.com

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peplum events & Design words jelli, Founder Photos Alexis Ramos MUA Lynet Ramos

â&#x20AC;&#x153;I would describe my brand as eclectic, creative, fun, colorful, fresh, chic, classy, classic, unique, and passionate. It has an old soul with a young heart!â&#x20AC;? Established: 2012

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W When thinking about branding, finding something that reflected my style and personality was very important. The name came from one of my closest friends, Tammy Jo (from Tammy Jo Fashion), when I was trying on a wedding dress and she said “Ooh, it has a peplum!” I’ve always loved peplums but didn’t know that’s what they were called. So, the word stuck! In researching it’s meaning, it all just clicked! A peplum was used in the 1940s on dresses as a decorative trim. It was that perfect detail that added a special little something! That is exactly what I do. I add the perfect touch of pretty with my designs! Once the stars aligned, and the name was created, branding was the most important step! I made sure everything I did not only embodied but personified the PEPLUM events&design spirit. I wanted my branding to be a direct reflection of what PEPLUM events&design was all about. It needed to have a vintage flair yet be fresh and relevant. I wanted something that could be timeless and eye-catching while also being clean, sleek, and simple at the same time. With all that in mind, I drew up my logo. It wasn’t until after getting help from some of my closest friends, especially my friend Laudys of Lalita Paperie, that I was able to bring my design to life! The next step in branding was creating the voice for PEPLUM. Business cards presented the perfect opportunity of that one thing that could speak for me without saying a word. Some of the best brands in the world are the simplest while being the most impactful, which is what I strived for. It took a lot of planning and time, but the end result was totally worth it! When it came to creating my website, I figured out how to create it myself. I had to make moves, and learning how to make those moves was a huge part of the process. Thanks to YouTube, I am able to understand just a tiny bit of the Web design world. I created a business plan with short-term and long-term goals that would help me plan out my steps and prioritize. I knew that to gain brand recognition I needed to be present in the places where brides would be able to see me. So I asked myself this question: where do brides spend all their time? Blogs and Pinterest, of course! So, I partnered up with different photographers and vendors who complement my style and created amazing styled shoots to inspire brides during their planning process. Ultimately, my goal is to inspire brides in addition to growing as an artist when I am creating these shoots. Building online presence is key for any business today, and once you figure out what your market is, that is where you need to be! Social media has played a huge role in building my brand as well, and that is no surprise. Instagram and Facebook are my besties [@peplumevents, #peplumevents]! There is no better way to build brand awareness. Social media is a big part of people’s everyday life — especially brides and anyone who would be in need of my services. I also couldn’t have done it without the blogosphere. Brides are constantly looking at blogs for inspiration, and I have gained credibility via the blogs that have featured my work. I was a bride a little over a year ago, so I

know what it is to constantly be on blogs and look at other real weddings to find vendors and see their work. Wedding blogs are the new age of bridal magazines, and that is where I want my work to be! Specializing in event design and styling, floral design, planning and coordinating, paper goods, wardrobe styling, and prop rentals, PEPLUM events&design is inspired by many different elements, such as vintage décor, fashion, antiques, and all art forms. I am very connected to my brand, and it is very personal in many ways. PEPLUM events&design will always reflect me 100%. I am an artist, and every event/design is like a masterpiece! My passion for creating visual stories began years ago when I would help my family, friends, and, even at times, friends of friends make their visions come to life. The passion grew stronger, and I realized I couldn’t do it alone. I have surrounded myself with a team of people who understand my brand and bring value to it. My husband is my number one supporter. He’s the one who’s always behind the scenes helping and pushing me

I have learned that you will never know everything, but that shouldn’t stop you from trying. Motivation and courage are essential for a young entrepreneur. to bring out my best. Another significant person is Laudys (of Lalita Paperie) who creates all of our paper goods in addition to being a project manager. Her style complements mine, and she has added so much value to our brand. There are a few others who invest in my dream and are an integral part of our team! While every project always begins with me, I can never execute it without them. The growth of my brand has a lot to do with the people that have been a part of it and continue to support me during this journey. Along the way, I received very valuable advice from a lot of my friends in the industry that have really helped me. The most important one has been to stay true to who I am, and I know that’s what has gotten me here in the first place. My passion is to create beautiful things and things that some can only imagine. I have a business degree, and [I am] halfway through my MBA, so I’ve put that knowledge to good use! How did I do it? I don’t know exactly, I just did! One thing’s for sure, I didn’t do it alone, because I couldn’t have done it alone! There’s been a lot of prayer and help from the Man upstairs! He has blessed me with talents that I just couldn’t waste. Five years ago, I could have never dreamed of this, because my passion for creating was merely that: creating. I never thought I would be creating weddings and events and flowers and set designs and hairpieces and just anything that my little mind could imagine. The support from my husband, family, and friends is key into every step that I take. Especially with set designs and construction projects, my dad is a huge part of this, and he is the reason why I always think that I can really create anything. Because if I can’t physically do it, I know he can! I am always feeling inspired and thinking of things that I could make! I have learned that you will never know everything, but that shouldn’t stop you from trying. Motivation and courage are essential for a young entrepreneur. Don’t let fear stop you from pursuing your dreams. I try to remind myself of this all the time! For more, www.peplumevents.com or email Jelli — owner, designer, stylist — at Jelli@peplumevents.com. june/july 2013 brinkmagonline.com 27

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A Are you distinct? Are you unique? Do you have something to offer I can’t find elsewhere? If so, you are a brand. “You” can be a personality, a product, a place, a service, a media property or any combination. However, to be a brand, you must have distinguishing characteristics that separate you from everyone else in your market. Every entrepreneur sets out to create something that does not exist. Few are able to realize their vision, and even fewer are able to expand their vision into a business that is recognized by a significant percentage of targeted consumers. Yet when customers begin coming in the door faster than your marketing efforts justify, you have achieved brand recognition. It’s a beautiful moment that you hope never ends—a tipping point that fuels your relentless pursuit of success. Glossi began the same way as the birth of any brand: with an idea—and then additional ideas that were added to the original one. Some were kept, some thrown away, and many were forgotten. Ultimately, though, over days that turned into weeks, a vision emerged that inspired a plan. The plan was developed, tasks were assigned, and our business was founded. The vision that has become Glossi was to build a selfpublishing platform that would enable anyone to create visually stunning content—featuring any type of media—that could be consumed comfortably and organically on every device. We saw a hole in the market. Content experiences across all digital screens have changed dramatically, yet content creation platforms have remained the same. Consumers have become transfixed with image and video-based content, yet publishing platforms empowering the creation of original content still prioritized text-centric solutions. Until now. Our first and lasting notions were to deploy an interactive magazine format for content viewing and to develop a content editor specifically designed to enable the creation of original content for this rich media format. That led to the first key decision that would define our brand: our target audience was to be the visually inspired content “creator.” However, we needed help to figure this out. A partner at one of the venture funds who had backed our company asked if we would be interested in hearing his perspective in a brainstorming session. He was not on our

With the right story, Glossi would have a chance to be a real brand out of the gate. board, so it would have been easy to turn him down. It also would have been foolish. Venture investors are good at many things, one of which is helping entrepreneurs articulate a through-line that assimilates multiple ideas in a way that has great potential to distinguish a product. We had no shortage of ideas, but not all would fit together. A fresh, experienced point of view propelled us to focus on one primary value proposition—making it easy for creators to publish a beautiful result. Having decided upon our target customer and a clear value 30 brinkmagonline.com june/july 2013

proposition, we knew the successful development of our brand would be dependent upon the quality of our product. We also knew it would be critical to draw people into our product through a name that embodied the idea of quality. We had a good start with the choice of a magazine form factor—magazines have a romantic allure for consumers. However, we wanted to raise the bar by finding a name that conveyed beauty and sophistication. We zeroed in on the most elegant word commonly used to replace “magazine”—“glossy.” It was an obvious direction to pursue. Much less obvious was the path that led us to choose a version of the word “glossy” as our name. It was a path that confirmed the importance of resourcefulness and the value of the social Web. We secured the domain because a friend of mine who was helping us with various early-stage company tasks learned that a woman who attended the same college as me was married to someone who owned a domain we were considering (initially, not www.Glossi.com). Through LinkedIn, I found a mutual connection with the woman—another classmate. I eventually spoke with her husband who wanted more money for his domain than we were willing to pay. However, he had a brother, who on a part-time basis helps people buy and sell domains, who also happened to own a domain similar to glossy. com. Since we couldn’t acquire the initial domain owned by the man who wanted too much money, and we didn’t like the domain owned by the brother, we hired the brother to help us purchase the domain we decided would be perfect: Glossi.com. With our name in place, unwavering faith in our vision, and the tireless efforts of a small product and engineering team, all that remained to establish our brand was to launch www.Glossi.com in a manner that told a compelling story. People like stories. People remember stories. People retell stories. With the right story, Glossi would have a chance to be a real brand out of the gate. I had experienced the power of stories as a film and television producer. I also had experienced the power of brand association in the licensing business. I saw a way to leverage these experiences to launch Glossi. We began showing an early version of Glossi to several well-established fashion and entertainment brands. Because we had focused intensely on the quality of our product, and because two members of our executive team understood how to communicate the value of our unknown product to large companies, we received a remarkable response. Several known fashion brands, including DKNY, DVF, and Lucky Magazine, decided to become early users of Glossi, in effect lending the power of their brands to ours. That was a story I could tell. Thankfully, in December of 2012, I had at least one enthusiastic listener at the New York Times,who wrote an article about the beta launch of www.Glossi.com. That article represented both the culmination of tremendous effort to get a new business off the ground and the first sign of life for our new brand. Four months later, Glossi is being used by dozens of brands, marketers, and creators across fashion, entertainment, print media, retail, and more. A propos to the topic of this article, our brand is now viewed as one that can help others achieve their branding goals. It is so early in the life of our company. We have to prove so much more before we can point to true success. Yet as a brand, we are off to a promising start. For more, www.glossi.com

glossi words Matt Edelman, CEO

“Glossi began the same way as the birth of any brand: with an idea—and then additional ideas that were added to the original one.” Established: 2012

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best brands 2013 bonus

fifteen

minute media Words Kari Marie Hana Photo fifteen minute media

Fifteen Minute Media is an online music press site that strives to bring read-ers the latest and greatest music news, interviews, and reviews. FM Media is, and always will be, 100% about the music. We also cover all genres of music —which has been one of the things that stands out most about us. Fifteen Minute Media isn’t really a “look” per se. It’s a feeling. I want to make all of my readers feel like they are a part of the action. When I’m at a concert or music festival, I feel so much more like myself. This industry is my home. My sanctuary. The one place where in a world filled with so many judgmental people, I can actually be myself. FM Media is about a sense of home. A place you can relate to. A place where you can find peace in the thing we all love the most: music. I have big dreams. I can’t do it all on my own. I’ll fight till the death to get as much done as I possibly can, but in the end, I can’t do it alone. We’re not meant to be alone. Music is all about bringing people together—at least that’s what I think. I currently lead a 25-person staff. They help me more than you could ever imagine. FM Media would not be where it is to-day without each and every one of those people. From our newbies to the people who have been with me for a couple of years, they are all im-mensely important to me and to the success of FM Media. Music is our biggest influence. I strongly believe that music can help bring peace to a messed up world such as ours. Not that I believe our world is completely messed up. I have hope. Music inspires me to have hope. Fifteen Minute Media started off on a tiny press blog—ready to help take over the world. Due to managerial issues, the blog fell apart. I put a lot of work into it. My family, friends, the artists themselves, they all knew how much I wanted to do something successful in the music media indus-try. They encouraged me

to start something on my own. They reminded me that nothing worth having comes easy. That I can’t have anything handed to me. I need to work my ass off to get where I want to be. Only when I’ve truly earned my dreams, will I be successful. It’s hard work. My best friend, Faith O., encourages me daily to keep up with what I’m doing. She reminds me of my purpose—my dream—and encourages me to fight for it. Social media has played such a big part in FM Media’s growth. We live in the Internet age. I can and do get the word out by going out to concerts and festivals, but now that we have Twitter, Facebook, YouTube, Insta-gram, Tumblr (all of that), we can grow closer to our readers. The readers that I can interact with on my social media networks are the most loyal readers I’ve ever had. I’ve got this girl over in the Philippines who is a die-hard FM Media reader and supporter. The Philippines! I talk to this group of kids in Australia a lot. FM Media isn’t just a San Francisco Bay Area name. It’s not a California or a United States name. It’s known across the world. That still blows my mind every day. I’m so thankful for all of our loyal read-ers and supporters. I started with a blog. I looked at sites like Buzznet, AP Magazine, Kerrang, and even Rolling Stone, and I figured out how I can get that. I’m not looking to compete with anyone. I’m looking to learn from the best. I just want to live my dream. I just want my staff of photographers and writers, and my readers to live their dream. I want them to look at me. I want them to see how I started from the bottom and fought like my life depended on it to get where I am. I’m still fighting. I’m still striving to be better. Honestly, I did this with a lot of hard work and passion. You have to have fire to start something up like FM Media. It requires every second of your attention. It requires nights without sleep. It requires a dream. I started with a dream, and now, on June 20th of 2013, I’ll be celebrating my two-year anniversary of living my dream. I think my staff feels the same as well. I never expected to get this far. I wanted it, but I didn’t know I could have it. This is my life. It’s an adventure, but I wouldn’t have it any other way. For more, www.fifteenminutemedia.com

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right hand man Who has two thumbs, just purchased a new home, recently became engaged, and had the hit series in which heâ&#x20AC;&#x2122;s a major part of get renewed for a third season? If you said Reid Scott, youâ&#x20AC;&#x2122;d be correct.

words mcmanus woodend photos jared kocka Groomer Ashley Gomila / Stylist Kristy Benjamin

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Previous page / This page Vintage dress shirt from Jet Rag 825 N La Brea Ave Los Angeles; Abana jacket and skinny lambskin tie by Nicholas Bowes 210 W 8th Street Los Angeles; jeans by Tortoise www.tortoisejeans. com; shoes by J.D. Fisk www.jdfisk.com 38 brinkmagonline.com june/july 2013

After several successful stints on the cable series My Boys, The Secret Life of the American Teenager, and The Big C, Mr. Scott is taking it to the next level as Dan Egan, the loveably ambitious douchebag on Veep, HBO’s brilliantly hilarious political satire starring Julia Louis-Dreyfus and created by Armando Iannucci. I asked Reid (who couldn’t be further from a douchebag during our interview) how he works with these comedy titans, his artistic journey, and the state of comedy on television. Were you familiar with Armando Iannucci’s previous work before you signed on for Veep? I was, but not extensively. I had seen his film In the Loop and thought that was amazing. I remember seeing it and thinking that was the best movie I’d seen that year. Once I started to get into the material of Veep, I discovered his British series, which Veep is very closely based on, called The Thick Of It. I just totally got it. I saw it, and it was absolutely my sense of humor — it was fantastic. How were you approached for the role? Actually, the New York casting director, Jen Euston, who just won an Emmy for her casting in Girls — is an old friend of mine. She was an assistant, and I was first starting out, and we sort of hit it off. She’s always kept an eye out there for me. She called and said, ‘we have this new project. It’s Armando Iannucci, and it’s sort of a tricky party because they need to find a guy who’s likeable but a total dick, and you’re the only one I could think of.’ Which is the most underhanded compliment ever.

Yeah, I know. I was like, ‘thank you so much for thinking of me.’ I came in and read, and we sort of played around with it. Then I met with Armando, Chris Godsick and Frank Rich, and it just seemed like a natural fit — even from the first meeting. It was an unusually easy process, because it just felt like the right place and the right time. Do you have a preference working in an improv-based setting, or do you prefer more traditional on-script, on-book process? I think it really depends on the genre or the style of the piece. I personally like the freedom to be able to play with the words and improv a little bit. In comedy, that’s absolutely the way to go. If you allow for that, you’re always going to get something more interesting, which is a great thing for me, because there’s so much improv on the show. You can’t really improv too much in drama, although there have been some dramatic pieces I’ve done that encourage a natural feel. It really depends on the project. How do you work with multiple directors during the season of an episodic series? Was there a little bit of a learning curve for them coming onto the set? In general, I’ve worked on many series that employed several directors, and

yeah, there is always a bit of a learning curve. There’s always the sort of ‘getting to know you’ phase — not only for the director, but for the cast as well. Sure enough, usually you end up narrowing it down to like two or three directors that work in a rotation and have the right kind of synergy and chemistry. With Veep, it’s a little bit different in that all the directors we’ve had so far sort of come from Armando’s camp in the UK. These are guys he’s worked with a ton. They didn’t have as much of a learning curve in terms of material, style, producers and writers, because they’ve all known each other forever. For us, just because they fit into Armando’s team so well, it took us two minutes to say ‘okay, here we go.’ It definitely helps to have them direct in succession. I read somewhere that you’re really into music. Do you use music as a way to get into your character, or, more specifically, is there a Dan Egan playlist somewhere on your iPod? For Dan Egan, I think when we were first digging into the characters and talking about wardrobe, one of the big notes was they sort of dresses ten years behind the fashion curve, so when Dan goes to the mall, he should be dressed five years behind the fashion trend. I took that into other aspects of his character. I think his playlist would be a lot of late 90’s

I spent six months there before I realized that everyone in my neighborhood was very rich, very blonde, and very pregnant, and it was like me and my tattoos and my pit bulls, and my guitar. I’m like, ‘I don’t think I belong here.’ june/july 2013 brinkmagonline.com 39

Chumbawumba kinds of bullshit tracks he thinks are really cool. Like this track gets me pumped and is something that is just absolutely horrible, like 3 Doors Down — you know? Terrible rock. He would think Dave Matthews Band is the greatest thing to ever come out. Is living on both coasts a way to kind of give you perspective in an artistic way, or just to sort of maintain a semblance of normalcy? Both actually. To tell you the truth, I ended up buying a house here in Hollywood. I’m kind of committed to California at this point, but, up until then, I maintained a bi-coastal life. It was a way for me to make sure I always went home and checked with family and friends and soaked up as much Manhattan as I possibly could. I found that it helped me stay pliable. I’m also kind of a weather-based guy. I tend to be more creative in the darker, colder months. We don’t really get that too much here in LA, so I sort of had a nice

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period when I was living in my perpetual fall. I moved from Brooklyn and out to Santa Monica because I thought I had to live by the beach. I spent six months there before I realized that everyone in my neighborhood was very rich, very blonde, and very pregnant, and it was like me and my tattoos and my pit bulls, and my guitar. I’m like, ‘I don’t think I belong here.’ I kept on moving farther east, closer to Hollywood, and then I just sort of gave up and headed back to New York for a while, and, surprisingly, I really missed it out here. Then, with all the work I was getting out here, I said ‘this is the worst commute in the world,’ living in New York and working in L.A. constantly, so that’s what sort of started the back and forth. Ever since then — since this last year — I was splitting my time. It was great. Did you and Matt Walsh ever meet while you were studying at UCB [Upright Citizens Brigade Theater]? And if so, how was the interaction? And if not, do you resent him for not noticing your genius early on? We did not meet. I actually was one of the early UCB traitors, and there was sort of a split off, and the Magnet [Theater] and The Pit [People’s Improv Theater] were the two competing improv schools and theaters. I had friends that went that route, and I kind of followed them there. I never had much interaction with the UCB guys at all until I got out here. I’m definitely really, really pissed that Matt didn’t think that I wouldn’t be an amazing co-star. I haven’t let him forget it, and he’s very apologetic.

He buys me a lot of stuff to make up for it, which is nice. When I officially got the offer, and I knew that he was going to get the offer as well, I was as excited to work with Matt as I was with Julia LouisDreyfus. When I was in college, I would run home from class to watch UCB on Comedy Central. My roommates and I thought it was the greatest show ever. I’ve been a huge fan of those guys since I was 19, and then to finally come years later, full circle, to be able to work with two of my comedic heroes, I was just over the moon. How is it working with Julia LouisDreyfus? I can imagine ‘amazing’ would be the first word to come to mind. She really is. It sounds like hyperbole, but she’s just an exceptional talent. She’s so funny, so smart, and so quick. She’s also a great leader, and takes her role as a producer very seriously. She’s always looking to elevate the material, always looking to make it better — whether it’s her lines or someone else’s. We’ll be in the middle of shooting something, and she’ll say ‘Reid, is this funny?’ She’s interested in other people’s opinions. She’s got incredible talent, and I think she tied with Lucille Ball with the most Emmy wins ever. I still think she’s underrated. I think if people really saw how hard she works, their minds would be blown. All right, now that you’ve said that, tell me the truth. How is she, really? She sucks. [Laughter] I’m kidding. She’s really great. This season was a tough one. We were in Baltimore shooting 18 hours a day, sometimes six days a week, getting last minute page changes and notes here and there. The women on the show have to come in hours before the guys do to get all their hair, wardrobe and make-up stuff, so she’s working on like three, four, or five hours of sleep sometimes, and yet everyday she comes in, and you could swear she just woke up bright-eyed and bushy-tailed. She makes sure every day is a good day on set. It’s pretty remarkable. I could never have that kind of energy. I work like six hours, and I’m like ‘I need a nap.’ How involved are you concerning the business aspects of your career? Are you very hands on, or do you just sort of let your team do

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/ previous page shirt by UNIQLO www.uniqlo.com; vintage button down NBD Vintage; pants by Cohesive & Co. www.cohesiveapparel.com / this page waxed cotton tee by Nicholas Bowes 210 W 8th Street Los Angeles; jeans by Tortoise available at Atrium NYC & www.tortoisejeans. com; necklace by Dark + Dawn www.darkanddawn.com; Shoes Jack Purcell by Converse 42 brinkmagonline.com june/july 2013

Veep wouldn’t be what it is without our creative profanity. That’s one of the signatures of the show. We don’t rely on the creative profanity, but we couldn’t have this show anywhere else without it being one long beep. what they do? I’m very hands-on. I was actually a writer and director first. Having said that, being a writer/director, you’re a little more in control of your destiny and your career, because you have to create the content — especially if you’re the writer. And if you’re the director, you have to find content. As an actor, especially early on, you’re sort of just taking what you can get. So I tried to do both: take the opportunities that come my way, but also keep a keen eye out there for the kind of things that I want to do. I’ve been very fortunate that I came to work on really great shows for the last thirteen years. It’s only been in the last five or six that I’ve been discerning what I’ve always wanted to do, and it’s nice when you can get to a point where you can say, ‘this is the kind of thing I want to do’ and go out there and try and find it or ‘this is not the kind of thing I can do right now, so don’t bring this my way.’ I think the main point of an actor is to constantly work. The director in me is trying to hone in on something a little different, and, fortunately, I’ve got the right kind of team in place that really is on board with that. Do you ever see yourself moving into writing and directing? Yeah, there’s always something going on in the background. I directed a play here in Los Angeles and a few commercials. I’m constantly writing and pitching features

to studios. I’m working on a sci-fi pilot right now that my partner and I are sort of taking around town, so for me to work in this industry is great. I couldn’t put down any one of them, so when I’m not acting, I’m in my office writing something, or I’m out with a camera trying to shoot something. I love being fully immersed in this art form. It’s just like a drug. Are there distinct differences in working on a network series versus a cable series? Yes, there definitely are. I don’t know that I could totally qualify one over the other. They both have different strengths and different weaknesses. Certainly, working on cable, there is a lot more freedom in terms of content — obviously HBO being sort of top dog in that they’re not relying on advertisers, so they can really push the envelope in terms of edgy content or just loosening the language. Veep wouldn’t be what it is without our creative profanity. That’s one of the signatures of the show. We don’t rely on the creative profanity, but we couldn’t have this show anywhere else without it being one long beep. Also, when cable networks pick up a project, they’re picking it up with what the creators wanted to do with it, not what they wanted to do. They hire these creative people and these artists to keep doing their thing. On a lot of broadcast network shows, they sort of pick something and want to re-brand

it and repackage it to make it their own. Sometimes it works, sometimes it doesn’t. Obviously, if you’re on a big network show that’s a hit, you can translate that into a million other things. With cable, there is a different kind of freedom. What’s the one pilot that you’ve been a part of that you wish had made it to series? The first pilot I ever did — literally one of the first jobs I ever got as an actor. The pilot was a 20th Century Fox pilot for ABC written and directed by Steve Levitan, the creator and director of Modern Family. It was a fish out of water newsroom comedy called With You In Spirit. It was such a blast, not only because it was my first job and my first time in Los Angeles, [but] it was so exciting, so funny, and really intelligent. I was just smiling ear to ear all day. I think ABC didn’t pick it up because a couple of other networks might have had newsroom comedies going that year, too, so they just didn’t want to compete. It was a shame, but I didn’t really care because it got me out here and got me a foot in the door and got me in the likes of Steve Levitan, who is brilliant. I’m curious to see what could have happened, because the cast was just fantastic. We had a great cast. It was really funny. I think it could have gone the distance. I’ll get you out of here on this question: Why did you throw away Bickford Shmeckler’s notebook? Wasn’t that a little harsh? I’ve always been surprised who’s seen Bickford Shmeckler’s Cool Ideas — that’s hilarious. Yes, it was harsh. I think that was one of the first times I was cast playing a total prick, and somehow it sort of stuck. I guess they saw the inklings of that. It was one of my first movies, and I’m still friends with a lot of that cast, and it was great. It was a weird, weird movie. Over the years, I keep running into people, and I’m like, ‘oh, yeah we worked on Bickford together, although we had no scenes.’ I look it up, and I’m just like, ‘God, this cast list just goes on and on and on’. All these great cameos. It was a really fun little family to be part of for that summer. Veep airs Sunday’s at 10pm, www.hbo.com/veep june/july 2013 brinkmagonline.com 43

summer love photography kenny pierrelus Model Ariel Bok at Next MIami Styling Anita kwong hair and mua katie levine wardrobe pink slip threads

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tailored texture photogr a ph y G regor y K et i h M etc a l f

Lighting / Samantha Zachrich Producer / Alexis Walker Stylist/ Angela Chung Hair and MUA / Kevin Spencer Model / Eric Betts, LA Models

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Previous Page Shirt: Native Son (http://www.shopconfederacy.com) Ring: John Hardy (http://www.johnhardy.com) Metal Wreath: Western Costume (http://www.westerncostume.com) This Page Suit: Anthony Franco (www.anthonyfrancodesigns.com) Shirt: Sand (http://sand-europe.com) Tie: Gant (http://www.shopconfederacy.com) Metal Pin: Western Costume (http://www.westerncostume.com) Shoes: Cole Haan (www.nordstrom.com) Right Page Suit: Anthony Franco (www.anthonyfrancodesigns.com) Shirt: Dolce & Gabanna (http://www.shoptrafficla.com) Pocket Square: Nordstrom (www.nordstrom.com) 54 brinkmagonline.com june/july 2013

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Suit/Shirt: Anthony Franco (www.anthonyfrancodesigns.com) Tie: Givenchy (www.neimanmarcus.com) Metal Pin: Western Costume (http://www.westerncostume.com) june/july 2013 brinkmagonline.com 57

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Left Page Suit: Anthony Franco (www.anthonyfrancodesigns.com) Shirt: Prada (http://www.shoptrafficla.com) Tie: Theory (www.nordstrom.com) This Page Shirt: Native Son (http://www.shopconfederacy.com) Pants: Anthony Franco (www.anthonyfrancodesigns.com) Boots: John Varvatos (www.nordstrom.com) june/july 2013 brinkmagonline.com 59

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Suit/Shirt: Anthony Franco (www.anthonyfrancodesigns.com) Tie: Band of Outsiders (http://www.shopconfederacy.com) Pocket Square: Nordstrom (www.nordstrom.com) june/july 2013 brinkmagonline.com 61

The Last Page

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“Don’t do a job that you don’t love if you can possibly help it. If you put your passion and your joy into it, if keeping it going isn’t something you have to make yourself do, and it’s not something that you have to do, It becomes impossible for you not to.” - Elizabeth Mitchell

Twitter Feed @BRINKmag @RevIsOnBlogElizabeth Mitchell (Rachel) is the cover of the new issue of BRINK Magazine. http://bit. ly/14yERAH - #Revolution

@JaJaJaredThomas I had a great time shooting for @BRINKmag today! Excited for everyone to see the photos!

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@OnceUponALostie My mom bought me @BRINKmag because Liz and she keeps forgetting to pick it up from the post office and its torture knowing its there.

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PURE ZEN

we can’t promise inner peace. but inner purity? yeah, every bottle comes with that.

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