visual_
order.
content.
figure/ground
similarity proximity closure continuance
translation rotation reflection glide/reflection dilation
structured space
symmetric balance asymmetric balance ambiguous balance neutral balance
you be in front and i’ll stand back here_
figure/ground.
we have the same qualities so we are automatically friends_
similarity.
come stand next to me and be in my gang_
proximity.
please fill in the blanks_
closure.
follow me I keep going and going and going and going_
continuance.
we’re taking a field trip to over here_
translation.
weeeee, around and around we go_
rotation.
hey, you and me, we’re like looking in a mirror_
reflection.
my reflection decided to take a field trip to over there_
glide/reflection.
honey, you enlarged the kids_
dilation.
structure 1.
structure 2.
structure 3.
structure 4.
structure 5.
structure 6.
cut me down the middle, i’m the same on both sides_
symmetric balance.
we take up the same amount of space, but something ain’t just right_
asymmetric balance.
where did that come from?_
ambiguous balance.
we all get along harmoniously_
neutral balance.
Š bri dallas_ september 2012. completed as a requirement for visual communication in the graphic design department at the kansas city art institute. michael kidwell, assistant professor.