Tourist guide Hej Borås 2022 English

Page 1

Hej Borås!

Your guide to the best of the city.

2
"Knallen" by Arvid Knöppel.

Table

Design: Brainforest, Borås TME

Text/research: Borås TME, Brainforest

Photo: Aroma Spa/Amanda Ekström, Babbel Restaurang & Bar, Jonas Colting, Consid, Robert Dahlberg/westsweden.com, Maria Fallbäck, Faramarz/westsweden.com, Johannes Glans, Christer Hansson, Anna Hult, Jonas Ingman/westsweden.com, Katarina Johannesson, Johfors Productions, Michael Jönsson, Maria Karlsson, Love Ljungström, Fredrik Malmlund, Pricca Studios, Räven och Rönnbären, Anna Sigge, Jacob Sjöman, Ulf Svane/westsweden.com, Sari Tiainen, Johan Valkonen, Lukasz Warzecha/westsweden.com, Emelie Wikström, and more. Print: Stema Borås 2022

..............................
...................
.................
.....................................
..........
.................................
..................
.............................
...............
.............................
....................
Good
................................
3
of Contents Welcome to Borås
4 A city with a legacy of textiles
6 Art and culture with international glow 10 Meet the locals: Marita Curran
14 Family fun
18 Meet the locals: The Andersson family
22 Nature calling
24 Meet the locals: Jonas Colting
32 Shopping deluxe
34 A taste of Borås 38 Meet the locals: Emelie Wikström
42 20 gems in Borås
44 Find the gems here 52 Find your accommodation
54
to know
55

Welcome to Borås

Some cities can be a bit humdrum. But then there are cities like Borås that continue to evolve, despite a history of crises and challenges – and that always have an eye on the future. Borås is a city with grand visions, a city that dares to make a statement. It combines creativity, innovative design, street art, e-commerce and globally leading research in textiles. It also offers magnificent nature, outstanding athletic facilities and a rich selection of shops and restaurants. And of course, one of Sweden’s best zoos, right in the heart of town.

Borås has an entrepreneurial spirit of innovative thinking, a travelling peddler’s sense of continuous forward motion, and residents who are proud of their city. Vivacious Borås is a charming city with a grand and modern mien, with much to discover and explore.

In this magazine, we have collected a selection of favourites that we think you will enjoy.

Welcome to Borås!

4

Did you know: Borås has largely been developed along the Viskan river, which serves as the lifeblood of the city and created the conditions for the textile industry’s advancement.

5

A city with a legacy of textiles

From travelling peddlers to mail order sales to e-commerce. Borås has roots in textiles and commerce, a reputation that has been firmly rooted for decades, if not centuries. Today, the well-known travelling peddlers have become entrepreneurs, and Borås is home to research on modern textiles, as well as design, fashion and innovation.

Borås has long been known as Knallestaden, ‘the city of peddlers’, a name that derives from the sixteenth century when wandering salesmen travelled from farm to farm in the Sjuhäradsbygden area. They were known as ‘knallar’ (peddlers) and they sold handicrafts and textiles – an old-fashioned version of e-commerce, you might say.

Simonsland.
6

The emphasis on textiles in Borås emerged with the development of the textile industry, and in the midnineteenth century, Borås became an unmistakable city of textiles. For a long period of time, Borås was the hub of Sweden’s textile production, with numerous large and well-known factories, and the city flourished. Between 1860 and 1920, the population multiplied ten-fold from 3,000 to 30,000 – a degree of growth unmatched by any other Swedish city. Then came the textile crisis. 25,000 jobs disappeared and the industry was knocked out.

The crisis hit Borås hard, but several companies in design production remained and had their products produced abroad. They became an important part of the city’s textile industry and the beginning of a new era, in which Borås was the mail-order-sales capital. The number of mail order companies that do not or have not had headquarters here can nearly be counted on one hand.

The rise of the internet brought brand-new opportunities for people and companies. Curious and innovative Borås took the leap into e-commerce and an age of infinite possibilities. Today the city is home to cutting-edge skills and a cluster of expertise unlike any other in Sweden.

The old industry area, Simonsland, is home to Textile Fashion Center, Sweden and Borås’ international centre of fashion, textiles and design. Once upon a time, these premises were home to a weaving mill, a spinning mill, a sewing factory and a dye-works. And while the sounds of the factory have long since fallen quiet, the pace has never slowed. Textile companies focused on innovation and development are housed under one roof here, with national assignments and an emphasis on sustainability. There is a café, restaurant and the Textile Museum of Sweden – the Nordic region’s leading museum of textiles and fashion.

Students, researchers, visitors, innovators, entrepreneurs, technicians and business developers – all working for a sustainable future – meet, mingle and collaborate in the town centre. In other words, Borås is a textile city with history, but also a city with its eyes on the future. Tomorrow’s sustainable textiles are made here using circular business models. The research is at the global forefront and many of the assignments are national.

7
8
9

Art and culture with international glow

In Borås, you can experience worldclass art without any barriers to entry. The city’s development as a gallery filled with art, sculptures and street art has been internationally recognised, and Borås is currently a world leader in street art. So it’s no surprise that residents are proud of their creative and innovative city, where art is uniquely accessible and a natural part of everyone’s daily life.

Borås has a long and exciting history as a city of art. The art association of Borås and Sjuhäradsbygden was formed in 1934, and today it is based in the Flaménska Gallery. But only in the past decade has the city truly become established as a cultural destination. Public art in the city centre is a constant presence and more is added all the time thanks to regular events like the No Limit Street Art festival and the Borås International Sculpture Biennial. Another factor that makes Borås a unique cultural destination is that everything is centrally located: in a radius of under 1.5 km, you can enjoy over 100 sculptures, installations, murals, well-known museums and popular galleries.

"Hand labour" by Inti. 10

The city also has a vibrant theatre scene; Borås City Theatre stages a variety of intriguing plays and performing arts events. If you prefer live music, the old locomotive workshop, Åhaga, holds concerts by musicians ranging from symphony orchestras to Sweden’s top artists.

An art museum of international repute Inside Kulturhuset, next to Borås City Theatre and Borås Stadsbibliotek, is the Borås Art Museum . It is widely known for its national and international exhibitions and focuses on contemporary and video art. The museum is also responsible for the city’s public art and organises the Borås Art Biennial (formerly the Borås International Sculpture Biennial). Thanks to the museum, Borås has been enriched with sculptures of the highest international calibre –works that are permitted to stand out and make a statement. Page after page has been written about Jim Dine’s 9-metre-tall “Walking to Borås” (known as Pinocchio). Fredrik Wretman’s “Bodhi” was written about almost as much when this 3.5-metre-tall bronze bust of the artist was anchored to the floor of the Viskan in 2004. And these are just two of many equally exciting works. boraskonstmuseum.se

World-class art photography

If you want to see graphic art and photography from the 1960s and on, have a look at Abecita Pop Art and Photo in Knalleland. Their permanent collection of modern art and photography from Europe and the US is impressive to say the least. Add the awardwinning Nordic textile art and a continuous influx of photo exhibitions into the mix, and you will quickly realise you should keep an eye on the museum’s programme and the regular photography nights. And don’t miss the well-stocked museum shop, which has loads of photography books. abecitakonst.se

Tip!

At boras.com you can find information about galleries, current and upcoming exhibitions, and information on guided tours to deepen and enhance your experience of Borås.

11

Unlimited artwork on building facades

In September 2014, for the first time ever, the No Limit Street Art festival transformed Borås into an enormous, thriving outdoor gallery that is available year-round. This one-of-a-kind festival delivers impressive artwork. It has been held three more times since then and there are now nearly 40 huge murals and countless little street art installations all over the downtown area. You won’t have to look long to spot one of the numerous paintings on the building facades of Borås. Sometimes they are up to seven storeys tall. nolimitboras.com

Textile history meets the future

The Textile Museum of Sweden is one of the Nordic region’s leading museums of textiles and fashion, and offers exhibitions, workshops, tours and various activities. They have shown two unique and internationally renowned fashion exhibitions: Balenciaga – Master of Couture, and the Gianni Versace Retrospective. Take a guided tour, and discover the impressive collection of historical garments and costumes. You can try on clothing from a completely different century or design your own. The museum also has one of Europe’s foremost collections of textile machines, some of which are presented in the permanent exhibition, Textile Power, on the textile industry of yesterday and today. textilmuseet.se

"House of Knowledge" by Jaume Plensa. "Waiting for the sky to dry" by Lonac.
12
Clothes & Couture at The Textile Museum of Sweden 2021-2024.
13
"Walking to Borås" by Jim Dine.

My weekend: Marita Curran

When it comes to art, Marita knows what’s going on in Borås. She is a project manager for arts and cultural events at the destination company Borås TME. Read on to see how she and her friends spent a jam-packed weekend in Borås, seasoned with world-class art.

Saturday

10.30 am Museum .

We start off the weekend with a visit to the Borås Art Museum. It’s a short walk from downtown, it always has exciting exhibitions, and it’s well worth a visit. Keep an eye on their website for guided tours!

11.45 am Lunch break

Utbult Borneby & Co is right next door to the art museum and we stop by for a delicious lunch. The space is unique and cosy, and they have a lovely outdoor seating area. They serve tasty, well-prepared hot and cold dishes based on the season. On our way out, we buy a few light snacks for the upcoming art walk.

Project manager Interests:
exercise and reading a good
14
Profession:
Food,
book.

2.00

pm Art walk

To get the most out of our weekend, we’ve booked a guided tour of the public art. An experienced guide takes us on a fantastic tour of the city’s over 100 sculptures, installations and street art paintings, and we learn more about each piece. You can read about current guided tours at boras.com

3.00

pm Gallery visit

We head to Österlånggatan (which is also one of Borås’ prettiest streets!) to check out the gallery Revolt. This historic gallery has nearly 40 years in the business, but it’s been under new management since 2020 and is now run by gallerist Johanna Carlander. Going to a gallery is a fantastic

experience and it really doesn’t matter if you know about art or not. As we know, the beauty of art is in the eye of the beholder, and this is a great place to go for inspiration or just to enjoy yourself. Today we get to see fascinating, beautiful sculptures by Malou Larsson, in which she emphasises the convergence of clay, glaze and the emotions they foster, and when we leave the gallery, existential thoughts swirl in our minds.

4.30 pm Coffee break

After a quick walk from the museum, we take a seat in Café Viskan’s outdoor seating area. It has the best sunny location in Sandwalls Plats and it’s always popular. Luckily, we get a table! The coffee here is really good, and they also have the best selection of homemade baked goods in town.

5:30

pm Hotel hang-out

We check in at the Scandic Plaza and rest for a minute in their comfy beds. We also take the chance to visit their relaxation area, which has a jacuzzi and a sauna, for a bit of a breather. Dressed and ready, we have a glass of wine in the hotel lobby, which always has a wonderful atmosphere. Then it’s time for dinner on the town.

Marita’s favourite works of art:

“House of Knowledge” (sculpture)

At the Textile Fashion Center “Bodhi” (sculpture) Installed in Viskan, at Knalletorget “Delicious Brains” (street art) At Norrby Tvärgata

15

8:00

pm – Dinner & drinks

I booked a table at Viskan Vinbar, and we have a seat on their big terrace. We order their delicious starter platter and a glass of champagne. The evening is mild and lovely. For a main, I choose their amazing pizza napoletana. We finish with a tiramisu for each of us, and the evening feels complete.

Sunday

9:00

am Hotel breakfast

Does anything beat a long and wonderful hotel breakfast? We have scrambled eggs, orange juice, bacon, freshly baked rolls, sliced fruit and other tasty treats. Now we’re ready for another couple of hours in Borås, the city of art!

12:00

pm More art

We take a slow walk to Knalleland, which is home to Abecita Pop Art and Photo. This is one of my absolute favourite spots. They have world-class, international art photography and pop art from Europe and the US. On the way out, we have a look in their beautiful shop and a quick cup of coffee in the little café by the entrance.

Tip! If you have time, drop by Wärenstams, which is in the same building. Wärenstams is a gallery with contemporary paintings, sculptures, photography, textiles and ceramics from the Sjuhäradsbygden area.

2:30

pm French lunch

A 15-minute walk gets us back downtown, to the restaurant Balthazar in Pallasgallerian. It’s the perfect spot for any meal, and on Sundays they open their café area and serve yummy salads and poké bowls. We round out the weekend by ordering their incredibly delicious American-style pancakes with caramel sauce, bananas and peanuts.

16

Tip!

Take the chance to paint on the open wall at Magasinsgatan 8. It’s open round the clock!

"Peacekeeper" by Simple.
17
Borås Zoo 18

Family fun

Borås has loads of fun activities for the whole family. And most of them are conveniently located within walking distance of each other. What could be better?

It’s tough to beat a fun experience shared together as a family – something playful or exciting, that has everyone laughing and that you remember with joy. Borås offers an absolute smorgasbord of activities for sunny and rainy days alike. Visit wild animals, check out exciting experiments, go swimming at the pool, climb to the highest heights and so much more.

We’ve chosen a few family-friendly favourites, so get ready for your next adventure and discover Borås for kids.

Borås Zoo

This zoo, one of the biggest in Sweden, is home to animals from all over the world. When it was founded in 1962, it was one of a kind. The first animal to move in was Simba the lion cub, which founder Sigvard Berggren brought home on one of his many trips. Today, the zoo has animals ranging from the greats of the savanna to the king of the forest (the moose) and Swedish farm animals, all on over 40 hectares of nature. What still makes the park unique today is its central location, within walking distance of both downtown and Knalleland. Have a delicious bite to eat from one of the park’s many eateries or bring your own food and have a barbecue.

borasdjurpark.se

19

Upzone Adventure Park

Ready for an adventure, play and outdoor activities that go above and beyond the ordinary? Upzone is located next to the zoo in a lovely forest. Come swing from the treetops in the ropes course, find your way out in the Escape Game, glide across the water on SUP boards or give archery a try. Take an adventure solo or bring the whole family. The park has several barbecue sites and benches. upzone.se

Navet Science Center

Discover award-winning Navet, where you will get a feel for science, technology and maths with your eyes and hands. The experiments awaken creativity and the joy of discovery. Count on new ideas and expect to learn all about the human body, water, light and the universe. Navet’s world is suitable for all ages. navet.com

Alidebergsbadet

Is it time for a splashy outdoor activity? Alidebergsbadet is a heated outdoor pool located next to Borås Zoo. Among other things, they have a 50-metre swimming pool, a pool with a diving board, and a splash-and-play pool with a slide. There are also fields of grass with plenty of room for everyone, and a beach volleyball court. Open between May and August.

Stadsparksbadet

Stadsparksbadet is located in the heart of Borås, with a 25-metre pool, a slide, wave machine, hot tubs and a splash pool for the little ones. After your swim, you can walk to the nearby playground in Stadsparken, have ice cream at Orangeriet, and finish your day with mini golf at Borås Adventure Golf.

Borås Museum

Located in Ramnaparken with its historic buildings, green areas and a museum. Have a seat on the grass with a picnic basket in summer, ride a sledge in winter, dance around the Midsummer pole, take a guided tour, have coffee at Café Gästis, peak inside the old buildings, learn about the seventeenth-century Dannike Woman, and visit the seventeenth-century preserved wooden church Ramnakyrkan. This is a wonderful place to learn all about the Sjuhäradsbygden area and to gain a true sense of the region’s history. facebook.com/borasmuseum

20

More family favourites: Leos Lekland, Hop n Pop, Laserdome, Odenslunds 4H-gård, Trollstigen and Escape Room. Among others. Learn more at boras.com

21

Our day: The Andersson family

The Andersson family: Fredrik, Jenny, Gustav 13, Svea 11. Live in: Sparsör

The Andersson family enjoys being out in nature and takes adventures as often as they can. Jenny and Fredrik run Glasögonmäster on Allégatan in Borås, where they offer a large selection of sunglasses and sport sunglasses for active families who enjoy cycling, skiing and running. Join this active family on a fun-filled Saturday of activities and excursions!

22

10:30

am Coffee stop

After breakfast, we head into town for Café Viskan’s delicious take-away coffee. Then we take a stroll through beautiful Stadsparken. In winter, it also has a fantastic ice-skating rink. After that, we drop by Simple Café by Knalleporten, where the kids choose some tasty snacks to take with us.

11:30

am Skateboarding

We head to Borås Skatehall , which is located at Armbågavägen 7. You can hire boards and scooters here and you can borrow helmets for free.

1:00

pm Lunch break

Gustav and Svea get to choose our lunch restaurant, and it’s Tugg or Hell’s Burger – they love hamburgers! But the whole family also loves the Vietnamese restaurant Qui at Hötorget. We recommend the beef salad with glass noodles!

2:00

pm Time in nature

With food in our bellies, we’re ready for an adventure! We hop into the car and drive the quick stretch up to Rya Åsar. The big nature reserve is perfect for short and long hikes, and because the area is hilly, sometimes a short hike can still be a great challenge! We usually park by Björbostugan, but there is also more parking further up the hill. Then we walk up to check out the beautiful view at Ramshulan . It’s also a lovely place to stay and make some food. We have an outdoor kitchen and the kids’ favourite is when we make pancakes. We parents fry up a delicious blend of ground beef and cabbage, or we make a nice, hot goulash soup.

4:30

pm Multisport

More Andersson family favourites:

Vänga Kvarncafé & Bageri

Mölarp’s Mill

Skalle swimming beach

Tämta beach

On the way home to Sparsör, we stop off at the Knektås multisport park, which is located nearby. It’s truly the perfect place for families with kids! We have our mountain bikes with us and we take a ride on the nice trails. Afterwards, Gustav works on his balance on the pump track.

Tip! Here you can also play padle at their outside courts.

7:00 pm

Digital tapas

After a quick stop at home to shower and change, we head back into town. We go to Pinchos , where you order and pay via their app. This is a fantastic place for kids and the concept, where you order lots of small plates, is fun for kids and adults alike. We order a great combination of fish tacos, burgers, mushroom risotto and sweet potato chips. We finish with a Daim brownie with whipped cream and everyone is satisfied.

23

Nature calling

Sweden is a fantastic place, and if you enjoy staying active, Borås is particularly wonderful. You are never far from nature here. The fact is that no one who wakes up in Borås is more than 10 minutes from the woods.

Borås is home to Rya Åsar, the most centrally located nature reserve in Sweden, and the municipality also has 11 additional protected natural areas. Using Borås as your base camp, you can enjoy some truly tough physical challenges. The city also offers much-needed recreation and spiritual experiences in nature.

The area has hundreds of lakes and rivers where you can test your fishing luck. Did you know that there are game fish in these waterways? A fishing permit is required almost everywhere, but it is easy to purchase at several locations. Speaking of water, there are many great places to swim around town. At Almenäs, you can lounge on the kid-friendly beach and enjoy a delicious ice cream or two from the café. If you are on holiday with your dog, we recommend the dog-friendly beach Sjömarken, which also has a great playground for kids. Just north of Borås is Asklandabadet, which has a sandy beach, barbecue sites, a beach volleyball court and a climbing net.

Come and explore the region and city’s hills, lakes, forests, bicycle and hiking trails, and enjoy annual events for anyone who enjoys being physically active.

24

Hofsnäs Nature Trails and Torpa Stenhus

The Torpanäset Nature Reserve has numerous trails and you can combine a beautiful hike with fascinating history here. Choose from several hiking trails that meander along lakes, past grazing animals, and through oak and beech forests. The nature reserve has a lovely swimming beach where you can also hire a boat and go fishing. Hofsnäs Herrgård is located at the trailheads, where you will find a café and bistro, as well as a market with local products. You can also enjoy comfortable accommodation at Hofsnäs’ little beach cottage, which has access to a hot tub and sauna. Immerse yourself in history at nearby Torpa Stenhus. It is one of Sweden’s best-preserved manors from the sixteenth century. Enjoy unique architecture and the fascinating history of the castle. There is also a castle café and restaurant, as well as accommodation in the charming nearby houses.

Sjuhäradsrundan

If you want to experience Borås and its surroundings by bicycle, Sjuhäradsrundan is the perfect way to do so. Feel the wind in your hair, take in the cultural landscape and enjoy an almost entirely paved 150 km bike trail, which will take you through hilly terrain without much of a struggle. Sjuhäradsrundan primarily follows an old railway embankment. 120 km of the trail is also completely car free, so this is the perfect cycling experience for the whole family. The trail offers plenty to see and experience along the way, as well as a wonderful selection of accommodation, restaurants and cafés.

Tip!

For experiences in nature on the water, you can rent canoes at Borås Camping, and kayaks and SUP boards at Vildland.

25

Vänga Mosse Trail

Vänga Mosse is located just half an hour from Borås. It is a beautiful, easy walk, much of which is adapted for accessibility and on wide wooden boardwalks. The bird life here is plentiful, and the area is suitable for families looking for an adventure or for the beauty of nature. Vänga Kvarncafé & Bageri is located 500 metres from the trail and is the perfect place to have coffee surrounded by nature. The old mill has been here since the mid-nineteenth century and is used to grind flour as it used to be made. If you want to learn more about how the flour is ground, a visit to their museum is a must. It’s a wonderful activity to combine with a hiking package that includes a hike and food.

Rya Åsar

This nature reserve is like its own world of beautiful, varied nature, and it is located almost in the centre of Borås. The reserve has just about everything: leafy deciduous forests, groves, meadows, viewpoints, pine forests, lakes, tall mountains and deep valleys. You can walk in Linnaeus’ footsteps: at Grönbo, you will find a sunken lane that Linnaeus used on his trip through Västergötland in 1746, and a memorial stone is located by it to the south. Rya Åsar is also Sweden’s most centrally located nature reserve, which makes it easy to combine your hike with everything the city has to offer. You can book a hiking package with accommodation at the city’s hotel through Outdoor Support.

Sjuhärad Trail

The Sjuhärad Trail is a 140-km-long hiking trail that begins in Hindås and continues through Bollebygd, Borås and Ulricehamn to Mullsjö. The trail is split into ten stages and takes you through varied environments and beautiful natural scenery with plenty to see – from peaceful, quiet forest passages and farmland to sections that pass through cities. There are several rest stops along the trail as well as pleasant places to spend the night. You can stay at a hostel, hotel or in the great outdoors. Since 1991, the Sjuhärad Trail has been part of the E1 European long-distance path, which begins in Italy. In Sweden, the E1 goes between Varberg and Grövelsjön. The Sjuhärad Trail passes several other hiking trails, including Kypegården, Vildmarksleden and Redvägsleden.

26
27
Ramshulan at Rya Åsar.

Borås is truly a mecca for any type of excercise with plenty of opportunities to get moving, whether you are downtown or outside of the city centre.

In summer, there are plenty of wonderful outdoor facilities, including the big exercise area, Ymer, where you can play Frisbee golf, beach volleyball and boule, and go hiking, running and enjoy the beautiful natural scenery. In winter, the area becomes an outstanding ski facility, with amazing cross-country skiing conditions at Borås Skidstadion.

If you’re looking for a tough workout, there are several chain gyms; if you would prefer something more soothing like yoga, then Yogacentrum and Usyoga are perfect for you. Borås has also been swept up in the padel trend and you can reserve a court at one of the city’s many facilities.

If you would rather watch sports than play them, head over to Borås Arena. The dress code at IF Elfsborg’s home arena is yellow, and the Guliganerna – who may be Sweden’s very best fans – keep spirits high in the stands.

Take on an active challenge:

Linnémarschen

The Linnémarschen walking event has been held in Borås for over 40 years. It is currently Sweden’s biggest walking event, and involves hiking through the beautiful Rya Åsar nature reserve. For two days, you can choose among several different stretches to walk or run, ranging from an accessibility-adapted 3 km route to a 57 km two-day hike, in which you spend the night in a tent. Linnémarschen is the only Swedish hike that is a member of the international IML Walking Association, which has organized hikes worldwide. linnemarschen.se

Kretsloppet

Kretsloppet is a public party and celebration of running in downtown Borås that will get your heart pumping while elevating the pulse of the city. The event has a special focus on the environment and on being a sustainable event that cultivates a love of running, public health and motivation. Several different runs are held from April to October, so regardless of your own goals and conditions, you can take part and help cultivate a love of running. Participate in one or more runs or tackle a major challenge by participating in the entire Kretsloppscupen!

kretsloppetiboras.se

28

Borås Triathlon & Swimrun

Two physically challenging events in one weekend, based in beautiful Almenäs. Saturday offers a full Ironman distance, serving as the Swedish Championship in the long distance triathlon. On Sunday, it’s time for the Borås Swimrun, a popular event on the Swedish swim-run calendar. The competitions are arranged by Jonas Colting, a well-known Swedish triathlete, author, lecturer, entrepreneur and health influencer. The goal is to hold the best arranged triathlon for beginners, exercisers and elite participants in the most beautiful setting. borastriathlon.se borasswimrun.se

Rya Åsar Trail & MTB Challenge

After numerous lengthy hikes on the trails of the Rya Åsar nature reserve, with its beautiful scenery, viewpoints, hills, lakes and bridges, Linus Wirén and Niklas Ivarsson had the idea for this run. This event is for beginners and experienced trail runners alike. Day two is the Rya Åsar MTB event, with 64 km and 32 km distances, as well as 1.8 km for the kids. A fantastic atmosphere for participants, with plenty of spectators!

ryaasartrailrun.se

More workout facilities:

Borås Simarena

One of Sweden’s best swimming facilities, with a fullscale, 50-metre competition pool with bleachers, as well as a teaching pool, showers, saunas and changing rooms. This complete arena offers all kinds of swimming and water sports, including water gymnastics and rehab. It is right next door to the Alidebergsbadet outdoor facility.

Kypegården

A quick walk from downtown will take you to the Kypegården exercise area. It has illuminated trails that are perfect for running and long walks, as well as a beach with a dock, and a wood-fired sauna and cold bath.

Kransmossen

One of Borås’ biggest outdoor leisure and exercise areas with illuminated trails, an outdoor gym and obstacle course, football pitches, a playground and a boules court. Showers and dressing rooms are available on site.

Borås Tennis and Boule Center

Knalleland is home to Borås Tennis Center – the perfect place for anyone who loves racket sports. Come play tennis, padel and badminton, as well as a game of boules.

29
30

Borås is a city of athletics and has held, among other things, two Swedish Championship weeks (2014 and 2017) and Sweden’s southernmost skiing championships (2021), and will also host the Orienteering World Cup in 2022.

31

My day: Jonas Colting

Jonas is a Swedish triathlete, author, lecturer, entrepreneur and health influencer. For him, Borås is a mecca for outdoor workouts, whether you’re a weekend warrior or an elite athlete.

Join him for an exercise-filled day.

10:00 am Gearing up

I start the day by dropping by Simple Café for an espresso with a little collagen powder. It’s the perfect way to give my body a boost before a physical adventure!

10:30 am Deluxe swimming

Alidebergssbadet in Borås is the heart of my training and I’ve been swimming here since 1985. The outdoor pool is my favourite place to swim and I am 100% certain that no one has swum more laps here than I have. Borås Simarena is right next door, and I would say it’s the best example of how to build an inexpensive and functional swimming arena. I feel incredibly lucky to live here.

Profession: Self-employed entrepreneur. Organises events, lectures, coaching and camps. Also runs the brand Colting Wetsuits.

Interests: I have two little boys and a wonderful wife and I love to spend time with them. We try to get out into nature a lot and walk with our dog.

I swim for an hour as usual, which is usually about 4,000 metres. The weather is great so my wife Elin comes down with our two sons and I take the chance to play with them in the kids’ pool after my workout.

32

12:30

pm Local delicacies

It’s time for lunch and we shop for some finger foods at Ica City Knalleland . They have a large and varied selection of fruit, meat, fish and eggs from local producers.

2:00

pm Paddle boarding adventure

I ride out to Almenäs beach to go stand-up paddle boarding, or SUP, as it’s called. Almenäs has a special place in my heart because my events, Borås Swimrun and Borås Triathlon, start here. Öresjö is an incredibly beautiful place to go paddling and if it isn’t too windy, I recommend paddling along the shoreline, across the water and then back to Almenäs. From there you can see parts of the Rya Åsar nature reserve, and you get to see completely different views from the water than what you see from land. It’s a little windy today, so I paddle along the river Viskan and away to Ålgården. You can always go SUP boarding in Borås, no matter the weather, and that’s one of the things I love about the city!

6:00

pm Spanish dinner

It’s a nice evening, so we walk from home in Norrmalm down to the city. As usual, we walk along the Viskan and on the way we can see beautiful buildings and cool street art. When it’s time for dinner, we go to Babbel Restaurang & Bar, which has delicious tapas and hot dishes. The service is excellent and the restaurant has a really nice, homely feel!

7:30

pm Kids’ play time

We have some time after dinner, so much to the kids’ delight, we walk down to the big, fantastic playground at Stadsparken. They get to round out the day and feeling satisfied and happy, we all walk home in the summer evening. ”

Alidebergsbadet and Borås Simarena are the basis of my swim coaching and hundreds of people visit Borås each year to train at my camps.

33

Joel

Shopping deluxe

Downtown Borås has plenty of unique and charming stores, back-to-back with familiar chains. You will find a wonderful mixture of fashion, interior decor, beauty, flowers, watches, food and delicacies – and more.

We have hand-selected a few of our favourites, but there is even more great shopping to discover. Visit borascity.se for more inspiration and information!

With a genuine passion for style and quality, these multi-brand stores provide customers with a unique assortment of the best fashion, shoes and accessories for the well-dressed man and fashion-conscious woman. Whether you’re looking to stand out or for something classic, you are guaranteed to find your new outfit here.

joeljolina.se

Pallas shopping mall

Borås’ modern shopping mall is beautifully situated right beside the river Viskan. For fashion and interior decor from well-known chains and local boutiques, head to Pallas. Take the chance to have something good to eat with views of beautiful Stadsparken. pallasshopping.se

Cassise

A store for anyone who loves the good things in life. Cheese and charcuterie from all over the world are shelved beside delicious jams and hand-chosen chocolates and pralines that will have your mouth watering. Choose what you like or buy pre-assembled gift baskets. cassise.se

Bergs Kaffe- och Tehandel

Borås’ oldest coffee and tea shop has a thoughtfully chosen range of products. Coffee and tea connoisseurs looking to browse classics and try modern flavour variations will enjoy a visit. You may very well find lovely gifts here.

facebook.com/bergskaffeochtehandel

34
35

Brissmans

An authentic fashion store for women and men, founded in 1929! You can order made-to-measure suits and jackets, and choose personalised details like lining colour, closure style and button style. brissmans.store

N.Y

At N.Y, the Nyberg family gathers Scandinavian fashion mixed with established international brands under a single roof. It will be easy to find a new favourite piece here. butikny.se

Jälmers Ur

Since 1924, Jälmers Ur has offered a large and thoughtfully selected range of exclusive brandname watches. Whether you want to find a new favourite or repair and adjust what you have, Daniel and his staff provide the best possible service. jalmersur.se

I am back in store

Do you love second-hand shops? Then don’t miss a visit to I Am Back in Store! This second-hand shop focuses on fashion, design and quality. You might find a new favourite that is well worth a second chance. iambackinstore.se

36

Mariella

This family-owned design company offers the latest in home decor, with a focus on offering the best, the trendiest – the yet-to-be discovered. In short: things you will only find at Mariella. boligheter.se/boras

Betty’s Betty’s is a short walk from downtown. This popular flower and interior design shop always has lots of wonderful inspiration. Check out their Instagram before you visit!

@bettysinredning

Don’t miss!

The big, well-known Knalleland shopping area is a short trip from downtown. It has around 80 stores, restaurants and big markets, with something for every taste. Parking is free and it’s easy to walk between the different malls and individual shops.

37

A taste of Borås

Borås’ culinary offering has evolved a great deal in recent years. New restaurants and cafés have opened up one after the next, while old favourites remain that have offered residents and visitors wonderful dining experiences for decades. Read on for a small, but delicious selection of eateries located downtown. Which one will be your favourite?

The Townhouse

This restaurant is located in the historic city hall and has a large terrace with views of Stora Torget. The TownHouse is a bustling place from lunch through evening, and is perfect for a spontaneous happy hour or a great dinner. thetownhouse.se

Café Viskan & Viskan Vinbar

With a big selection of coffee, baked goods and food combined with a large outdoor seating area, this is a natural choice for a moment to relax. Viskan Vinbar is located right next door, serving up the best of Italy. Don’t miss their pizza Napoletana! You will have a beautiful view of Sandwalls Plats, Borås’ very own piazza – a bustling area in summertime. cafeviskan.se & viskanvinbar.se

Vinci

A neighbourhood restaurant and wine bar with its heart in Italy and France. People of all ages gather here to enjoy delicious food, drinks and a lovely atmosphere. The restaurant is beautifully situated by Sandwalls Plats and the gorgeous interiors add an extra special touch to your visit. vincivinci.se

Balthazar

Restaurant, bakery, café, bar or perhaps a game of boules? At Balthazar, you don’t have to choose! Sweden and France merge here in a fantastic blend of flavours. The glassed-in outdoor seating area faces Stadsparken and Viskan and is the perfect place to spend time, no matter the season. balthazar.se

38

La Copita & Ambar

If you love tapas, then set your sights on the Pinocchio sculpture – just a stone’s throw away, you’ll find this Spanish gem. Right next door is Ambar, which serves classic pintxos and fresh cocktails and mocktails. lacopita.se

Tugg Burgers

Come here for delicious burgers made from scratch with meat from selected farms. Burger fans of all ages will find many delicious options, and vegetarian options are available. Don’t miss the tasty milkshakes boras.tuggburgers.se

Babbel

This historic building dates back to 1869, and the incredible atmosphere is practically built into the walls. The food is inspired by Spain and seasoned with hints of the Nordics. In summer, take a seat on the patio, beneath the cherry tree, or in the cosy courtyard.

babbelrestaurang.com

Thai Silk

Borås has many lovely Thai restaurants. Thai Silk has a popular lunch buffet, and they are open for dinner as well. But come at lunchtime – Borås residents love Thai food! Thai Silk has a pleasant outdoor seating area facing Knalletorget in summer. thaisilk.se

39

View of Österlånggatan.

Don’t miss!

Borås is also a fantastic city for coffee and has numerous charming cafés. Stop by Bakgården, Tant Grön or Orion for a delicious cup of coffee, a tasty baked good, or even a wellprepared lunch.

40

Fruits & Friends

Breakfast, lunch and snacks are served here, with carefully considered ingredients that will have you feeling satisfied and healthy. Enjoy filling salads, wraps or smoothie bowls topped with homemade granola. fruitsandfriends.se

Chihaya

Chihaya never compromises on ingredients – stop by for a taste of excellent sushi. Order for take-away and eat where you like, or sit down in the restaurant, with decor inspired by Japan and the origins of sushi. chihaya.se

Pitcher’s

Pitcher’s is located in the heart of Stora Torget and isn’t just a restaurant, but also a sports pub and thus a natural gathering place for sports fans. The menu includes traditional pub food and plenty of grilled dishes. You will also find beer from all over the world, and whiskey and wine from a wide variety of makers and regions. pitchers.se/restauranger/boras

Gujju

Did you know that Gujju is slang for people from the Indian state of Gujarat? The food served here is a tribute to Indian cuisine, with flavours from this western state. Meals are composed of smaller plates for an authentic Indian culinary experience. There are plenty of vegetarian options, and an exciting selection of cocktails. gujju.se

Favo

Modern street food delivered wherever you are –a quick fix at home, at the hotel, or to your favourite picnic spot. But of course, you can also visit the restaurant! The app is available wherever you download apps. favo.se

41

Profession: A stylist at the core, and now Online Fashion Editor at Gina Tricot.

Interests: Painting, spending time with my family & friends, good food and of course, fashion!

My day: Emelie Wikström

Emelie Wikström is Online Fashion Editor at Gina Tricot and has worked in fashion for over 10 years. For her, Borås is a city of fashion and shopping that stays on trend and isn’t afraid to make a statement.

Join Emelie for a Saturday filled with shopping, great food and some local cultural experiences.

Saturday

11:30

am Health boost

I pack up my family and we walk to town to hang out in the park for a little while. I buy a fresh salad and fresh pressed juice from Fruits & Friends , and get a cup of coffee to go for a walk through town. It’s a lovely and healthy way to start the day!

1:00 pm Textile Museum of Sweden

I’ve promised myself to be better at visiting our wonderful local museums, so we take the short walk to the Textile Fashion Center and the Textile Museum of Sweden . It’s a great place to explore and discover textiles of all kinds. On the way out, I drop by the shop and buy a beautiful leather computer case made by a young, local designer.

42

3:00 pm

Shopping

My absolute favourite store when it comes to fashion is Joel Jolina at Pallas. They have such a good selection, great service, and almost all of my favourite brands. Don’t miss this store if you want to shop for great fashion in Borås.

3:30

pm Interior design

We drop by Boligheter, which is currently my favourite store for interior design. It’s perfect if you’re looking for gifts for friends or family, and especially for kids.

3:45 pm

Beautiful flowers

To add an extra pretty touch to the weekend, I buy a bouquet of cut flowers from Buketten

Because fashion has been my profession for 10 years and the only thing I’ve done since high school, it’s become a big part of my life. In a way, fashion has become like a friend, something that inspires me, helps me relax and that I can have fun with!

4:00

pm Coffee break

Ever since I was little, Café Bakgården’s apple pie with extra vanilla sauce has been my absolute favourite! But Balthazar is where I go for coffee with friends, because they have the best coffee in town.

7:00

pm Dinner time

We head to Vinci – I really love this place! I especially like the bustling neighbourhood pub feel, and the great food and drinks. Their incredible Roma pasta is the perfect finish to my Saturday!

43
44

20 gems in Borås

and around

Sometimes you find that picnic spot, restaurant, courtyard café or shop that you fall in love with and want to return to over and over. Every city has its own little gems; some are better known than others, and the people who know the area best are the locals, of course. That’s why we asked them: what are the gems of Borås? Below is a selection of all the tips we received –places that are well worth a visit!

Mölarp’s Mill and Kröklings Hage Nature Reserve

Mölarp’s mill is located along the beautiful river Viskan in the little area of Fristad, north of Borås. Since the sixteenth century, the rivers have been used here to power mills, a saw, and a fulling mill. The area is also home to fascinating ancient relics that will take you back in time. The beautiful and ever-changing Kröklings Hage Nature Reserve is located nearby. This undulating area has a temperate deciduous forest, mixed coniferous forest and a wooded meadow. We suggest a hike between these gems, and why not a picnic surrounded by the beauty of nature?

Sundholmen

At the western shore of Lake Tolken outside of Äspered, you will find the beautiful and historically fascinating Sundholmen nature reserve. A lovely, popular swimming beach can also be found here. From there, you can see the island of Holmen, location of the ruins of the old Brahe castle known as Sundholmen. The castle dates to the fifteenth century, but burned down in 1706 during a thunderstorm. Today it is uninhabited, but bats enjoy the old ruins.

45

Stadsparken

The city’s oasis was built in 1899, and its beautiful scenery has attracted everyone from couples on picnics to Borås residents on lunch break strolls ever since. Families with kids gather at the big, modern playground; ice-cream lovers and foodies flock to Orangeriet; and friends head to Mariekulle for a round of adventure golf. In winter, you can go ice skating on the illuminated skating rink.

Hedared Stave Church

The little area of Hedared outside Borås is home to Sweden’s only preserved medieval stave church. It was built in the early sixteenth century, but in all likelihood, a church of the same kind stood on the site before then. Echoes of history can be heard clearly here; take the chance to visit the church with a guide to learn more about this fascinating place!

Ålgården

When it was founded in the seventeenth century, Ålgården was a mill. Today it is an artists’ workshop and an exciting gallery. The association regularly holds exhibitions, so it is well worth a visit if you enjoy art. This beautiful area is also surrounded by nature, so you can combine a visit here with a walk along the Viskan or up to the Rya Åsar nature reserve.

Ryssby Klint

The best view in town can be found high above Borås, in the Rya Åsar nature reserve. Depending on how tough of a hike you want, you can get here from several different directions. Families with kids can park a little bit away and walk the final stretch. However you get here, the view from the top is well worth the walk. Once you arrive, take a seat on the stone slabs and enjoy the peace and quiet. You might also find the 100-year-old memorial stone in one of the nearby stone walls?

46

Summer Weekends

Since 1989, Sommartorsdagarna® has been a fixture of Borås, and one of Sweden’s biggest free events. In 2022, Sommartorsdagarna® will make a weekend debut, which will be a new start for this popular event. Beginning the week after Midsummer, Borås residents and visitors will be treated to four jam-packed weekends of music, outdoor movies, sing-alongs, mingling, street food, dancing, food and drinks, and the famous music radio show Melodikrysset. Simply put, this is an effervescent summer experience in the city centre. Read more at sommartorsdagarna.se.

Knallestenen and Älmås Nature Reserve

In these beautiful nature reserves, you can hike and immerse yourself in history. Loftsliden is home to the Knalle stone, which is thought to be where travelling peddlers met when they came to Borås to split up the commerce areas. There is also a 2.7 km forest trail here that is especially well-suited to kids.

Ramnaparken and Café Gästis

Ramnaparken is a green oasis in the centre of Borås. It has historic buildings, a beautiful trail around Lake Ramnasjön, and a delightful green area. Have a seat on the grass with a picnic basket in summer, ride a sledge in winter, dance around the Midsummer pole or do some birdwatching. Take the chance to have coffee and a treat at Café Gästis, and enjoy the old-fashioned environment.

Livemusik · Happenings Dans · UtomhUsbio streetfood · restauranger snacks · meloDikrysset barnaktiviteter· caféer alLsång · möten · butiker 47

Tarzanberget

Head over to the screes at Tarzanbergen and enjoy the beauty of nature and spectacular views. Start from the green and white trail from Kypegården. The trail includes gravel roads and small paths through the forest, and some stretches are quite steep – but it’s a must-do if you want to see the magnificent views at the top!

Bruket in Wiared

Bruket is an oasis, beautifully nestled amidst green surroundings just outside the Viared industrial area. Browse beautiful interior decor, treat yourself to a wood-fired pizza, sleep in a glamping tent and buy cut flowers and freshly baked rolls and buns from the sourdough bakery. Four-footed friends are also welcome!

Räven & Rönnbären

The little community of Dalsjöfors is home to a true gem. This cosy restaurant serves outstanding tapas and is well worth a visit! Take the opportunity to stroll around Lake Dalsjön, a beautiful walk split into different stretches. It is easy to get here by bus or car.

Skenstaboá Farm Shop and u-pick strawberries

If you’re already exploring the nooks and crannies around Dalsjöfors, then we suggest a visit to Skenstaboá’s lovely farm shop. It is best known for its beautiful gift baskets, which include locally made products from Sjuhäradsbygden and other parts of Västergötland. Browse mustard from Öxabäck, strawberry jam made with home-grown strawberries, honey from the beehives behind the barn, beer from Marbäck and much more. In summer, you can also pick strawberries from the farm’s strawberry patches.

48

Aroma Spa och Vito´s

A peaceful oasis in the centre of town. Relax in heated indoor and outdoor pools, with views of Stadsparken and Viskan. Don’t miss the food at Vito’s, which has a fresh Scandinavian menu.

Vattentornet

One of the city’s best-known landmarks, this area is perfect for a picnic in summer and a sledge ride in winter. Also known as Kvarnbergsparken, this is a popular hangout spot for locals.

Ådalens Café & Present

Between Borås and Ulricehamn is the area of Nitta, which is home to Ådalens Café & Present. You can get here by bicycle via the old railway embankment, or by car. The cosy café is best known for its fantastic waffles with jam and cream, along with a lovely, warm-hearted welcome from owners Linga and Bernt. With a bit of luck, you may find some flea market treasures in the little shop. We promise that this gem will quickly find a place in your heart, especially if you love coffee and a nice baked treat!

49

Annelundsparken

This park comprising over 90,000 square metres is filled with spring and summer beauty. Come enjoy early-summer azaleas and rhododendrons, and on one of the terraces, you will discover about 80 different kinds of peonies. The flowers begin to bloom in mid-May and reach their peak around Midsummer.

Uddetorps Säteri

With a painstakingly renovated manor house from the late eighteenth century, as well as a barn, cow shed and ‘ryssalängan’ building, Uddetorp Säteri is a beautiful, tranquil oasis filled with history and life. Enjoy a cup of coffee or lunch at the cosy café in spring and summer, as the countryside begins to blossom.

50

Pickesjön

Lake Pickesjön is a small hidden gem located just a few kilometres from downtown, near the old infantry regiment. Come here to enjoy a hike on the accessible hiking trail, go fishing, have a barbecue or simply enjoy the scenery. This is also a popular place for dog owners, who can pair a walk around the lake with a visit to the fantastic dog park.

Borås Bio Röda Kvarn

Röda Kvarn is a municipal art-house movie theatre that shows hand-selected, high-quality movies from all over the world in a magnificent setting. The theatre opened in 1914 and is one of Sweden’s oldest and best-preserved cinemas. The auditorium has been restored to its original look and with 252 seats, it is the biggest in Borås. A unique experience for film-lovers!

Bonus: Fritsla Tyglager.

In an old sewing factory with plenty of history, deep in the textile world between Borås, Varberg and Gothenburg, you will find Fritsla Tyglager. But don’t let the name deceive you; there is so much more than fabric here. Come enjoy three storeys of interior design and textiles, as well as clothes and carefully selected gourmet products. Don’t miss the little bakery right outside!

51

Find the gems here

1. SUMMER WEEKENDS

Stora Torget

2. AROMA SPA & VITO'S Lilla Kyrkogatan 25

3. BORÅS BIO RÖDA KVARN Västerbrogatan 13

4. STADSPARKEN

5. ANNELUNDSPARKEN Annelunds parkväg

6. HEDARED STAVE CHURCH Stavkyrkovägen 25, Hedared

7. UDDETORPS SÄTERI Säteri, Borgstena

8. MÖLARP’S MILL/KRÖKLINGS HAGE NATURE RESERVE Mölarp 12 Fristad/Hagenvägen 46, Sparsör

9. ÅDALENS CAFÉ & PRESENT Töve 105, Hökerum

10. SUNDHOLMEN 516 92 Borås

11. SKENSTABOÁ FARM SHOP AND U-PICK STRAWBERRIES Skänstadsvägen 91, Dalsjöfors

12. RÄVEN & RÖNNBÄREN Storgatan 25, Dalsjöfors 13. TARZANBERGET

14. ÅLGÅRDEN

Ålgårdsvägen 33, Borås 15. RYSSBY KLINT Glimmerplan 49, Borås

16. VATTENTORNET

Gustav Adolfsgatan 27, Borås 17. RAMNAPARKEN AND CAFÉ GÄSTIS Ramnåsgatan, Borås

18. PICKESJÖN

Pickesjövägen, Borås 19. BRUKET IN WIARED

Gamla Ryssnäsvägen 1, Borås

20. KNALLESTENEN AND ÄLMÅS NATURE RESERVE Hagadalen, Älmåsvägen, Borås

21. FRISTLA TYGLAGER

Aratorpsvägen 14, Fritsla

52
STADSPARKEN ANNELUNDSPARKEN
53
STORA TORGET CITY CENTRE

Find your accommodation

Hotel

Best Western Plus Hotell Borås

Sandgärdsgatan 25 +46 (0)33-7990100 hotellboras.se

Börshult Gård – Konferens & gårdshotell

Börshult Gård, Sandhult +46 (0)33-240143 borshultgard.se

Comfort Hotel Jazz Allégatan 21 +46 (0)33-7994500 nordicchoicehotels.se/comfort/comfort-hotel-jazz

Hotell Solhem Park Vendelsbergsgatan 42 +46 (0)33-100110 solhempark.se

Scandic Plaza Borås Allégatan 3 +46 (0)33-7858200 scandichotels.se/plazaboras

Quality Hotel Grand Borås Hallbergsplatsen 2 +46 (0)33-7990000 nordicchoicehotels.se/quality/grandboras

Hostels and bed & breakfasts

Yxhammargården Yxhammarsgatan 29 +46 (0)33-475500 yxhammargarden.se

CentRum Turistlogi – Vandrarhem Borås

Nygatan 4A +46 (0)721-593128 cent-rum.se

Solviken Sommargård Äspenäs, Fristad (RV 42) +46 (0)709-581470 +46 (0)33-260129 (off-season) equmeniakyrkanfristad.se

Regementsstadens B&B och Vandrarhem Brigadgatan 14 & 16 +46 (0)768-726186 regementsstadensvandrarhem.se

Camping

Borås Camping Campinggatan 25 +46 (0)33-4304800 borascamping.se

Seglora Familjecamping Kyrkbyn Furulund, Seglora +46 (0)705-891059 segloracamping.se Bruket i Wiared Gamla Ryssnäsvägen 1 campbruket@wiared.se bruketiwiared.se/brukets-camp

Motorhome parking places

Motorhome parking place Parkering Astern Sven Eriksonsgatan 28 +46 (0)33-353250

Max. permitted parking time is 2 days, price: SEK 150/day. Pay via app or text message. p-bolaget@boras.se

Otherwise, you can park in ordinary parking places in accordance with the applicable parking fee. If you take up two longitudinal parking places, you only need to pay for one. parkeringboras.se/parkering/besoksparkering

54

Good to know

Travel to/from Borås

Bus: BUS4YOU/Nettbuss – nettbuss.se Flixbus – flixbus.se Express bus to Landvetter Airport –landvetterexpressen.se Train: SJ – sj.se

Travel within Borås:

Public transportation: Västtrafik – vasttrafik.se

Buy tickets via Västtrafik’s app (Västtrafik TO GO), on the bus with a payment card, or at one of Västtrafik’s sales outlets.

Västtrafik’s centrally located sales outlets: Västtrafik’s store at Resecentrum and Pressbyrån at Centralstationen and Södra Torget.

Taxi

Sverige Taxi – +46 (0)33-12 70 70 Taxi Izigo – +46 (0)33-123 123

Parking

A map of parking places is available at parkeringboras.se. Pay for parking via text message, the EasyPark app (easypark.se) and Parkster ( parkster.se).

Bus parking places

Centre:

Övre Brodal, behind Gina Tricot (enter at Brodalsgatan 3) Lilla Brogatan 4, by Grand Hotel

To visit Borås Arena, Zoo, Knalleland: Erikslundsgatan, between Sjuhäradshallen and Engelska Skolan

To visit Borås Kongress, Textile Fashion Center or Textile Museum of Sweden: Please contact the Textile Fashion Center, +46 (0)33-255 455. There is parking at Södra Nybrogatan, but it must be opened by staff. Driving in from Yxhammarsgatan to Södra Nybrogatan, pass the Nybron parking house.

Ticket sales

You can buy tickets to most of the city’s events at Kulturhuset, +46 (0)33-35 35 35. Find information about events at boras.com

Foreign Exchange

Forex – forex.se Guld Valuta – guld-valuta.se

Electric scooters

Located around the city. Pay via app which is available for download in the App Store or Google Play – boras.se/elsparkcykel

Camper van information

Service: Borås Bil & Bodelsservice – bilobodelsservice.se Petrol stations: OKQ8 Hulta – okq8.se Spare parts: Mekonomen – mekonomen.se Biltema – biltema.se Latrine emptying: Rastplats Borås Torpet – RV 40, exit from Gothenburg only. Borås Camping – borascamping.se

Pharmacies downtown Kronans Apotek, Allégatan 43 Apoteket Shop, Stora Brogatan 7

Systembolag (retail alcoholic beverages) Centrum, Allégatan 17 Knalleland, Ålgårdsvägen 15 ICA Maxi, Trandögatan 14 systembolaget.se

General information

Police: 114 114 – polisen.se Emergency: 112 – only call in the event of an urgent emergency Medical care/doctor: 117 117

55

Would you like more tips?

Borås Frontdesk offers the best tips and services for Borås residents, tourists and visitors. We know everything about Borås (almost!). You can call us at +46 (0)33-35 70 90 , email hej@boras.com or chat with us at boras.com . If you want to visit us, we are located at the Textile Fashion Center, Skaraborgsvägen 3A. You can reach us during our opening hours, Monday to Friday 8:00 am to 5:00 pm and weekends 12:00 pm to 4:00 pm.

Follow our social media channels! facebook.com/hejboras

@hejboras

boras.com

Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.