SURVEY SAYS We asked readers for their take on this moment in the event business. Here are some highlights.
How would you describe the current economic state of the event industry? FEATURING
It’s going to get worse before it gets better.
CELEBR ATING 10 Y E A R S
Paula Deen Guy Fieri Bobby Flay Emeril Lagasse Rachael Ray Giada De Laurentiis and many more
February 24-27, 2011
We’re fully recovered and back to normal.
3% 4%
20% 32%
We’re still in the thick of the downturn.
We’re through the worst of it, and we have settled into a new normal.
41% We’re just starting to recover.
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Are you haggling over prices more or less now (September 2010) than you were a year ago (September 2009)? Haggling less
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Haggling more 10%
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35%
55% Haggling about the same as a year ago
How would you describe your feelings about your long-term job prospects in the event industry? I’m terrified. I’m a little worried.
I’m very optimistic.
2% 17%
27%
54% I’m cautiously optimistic.
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Methodology: The survey was conducted online from September 13 to 23 via a link shared with BizBash email newsletter subscribers and Twitter followers. The data here represents responses from 1,023 people who identified themselves as event planners (who work in-house, on their own, or at firms) or owners or employees of venues or industry vendors.
ON BIZBASH.COM More survey results regarding budgets, holiday parties, and industry staffing levels