NEW PRODUCTS
The newest options for cooler and shelf
CSDs Some call him “The Big Aristotle.” Others “The Diesel.” In the Southwest, some still call him the “The Big Shaqtus.” His mother, from what we understand, calls him Shaquille. No matter what you call him, his face is easier to find these days, as it graces cans of AriZona’s SODA SHAQ. The new line is available in Original Vanilla Cream, Orange Cream, Blueberry Cream and Strawberry Cream flavors. It comes in the company’s traditional 23.5 oz. Rexam can and has a suggested retail price of $0.99. For more information, please call AriZona at (800) 832-3775. Oogave has begun distribution of LOCA, its new all-natural diet soda line, through The Fresh Market and Whole Foods stores in Northern California. The line, which comes in Cola, Root Beer and Ginger Ale flavors, is sweetened with agave nectar and stevia and contains 10 calories per 12 oz. can. The drinks have a suggested retail price of $4.99 for a 4-pack. For more information, please call Oogave at (877) 664-2833. Manzanita Sol has created two new flavors: Mango Citrus Sol and Pina Sol. The new carbonated soft drinks join the previously released Manzanita Sol, Toronja Sol and Tamarindo Sol. The company aims to offer the products as an alternative to lemon-lime and cola beverages. They’re available in 12 oz. single-serve glass bottles with a suggested retail price of $0.99 to $1.25 and 2L multiserve bottles. For more information, please contact Manzanita Sol at (914) 253-3174.
Enhanced Waters Think-It-Drink-It has launched 2B, a line of all-natural, aloe-infused and monk fruitsweetened enhanced waters. The product contains 20 calories per 16 oz. bottle and has a suggested retail price of $1.49. 2B comes in five flavors: Tropical Fruit, Coconut Passion, Lemonade, Fruit Punch and Grape. For more information, please call (866) 506-8237.
Lemonade Snapple has released Lemon Daze, a threeSKU line of lemonades available for a limited time exclusively at participating 7-Eleven locations. The three flavors include Lemonade, Pink Lemonade and new Mango Lemonade. The products come in 16 oz. bottles and have a suggested retail price of $1.49, but 14 BEVNET MAGAZINE JULY/AUGUST 2013
have a value offer of two bottles for $2.22 until Sept. 5. For more information, please call Snapple at (800) 696-5861. Dust Cutter Beverage Company has launched a new line of all-natural lemonades in Ball Corporation’s 16 oz. Alumi-Tek bottles. The company’s brand is a throwback to the Old West. The product comes in three flavors – original, iced tea and huckleberry – and has a suggested retail price of $1.99. For more information, please call Dust Cutter at (307) 699-1991.
Energy Drinks Roaring Lion has introduced its new Zero flavor in a 12 oz. slim can. The product contains no sugar or artificial preservatives, taurine, guarana extract, B-complex vitamins, and trace amounts of Stevia. It’s also gluten free and has a suggested retail price of $1.79. For more information, please contact Roaring Lion at (818) 243-8200. Living Essentials, the marketer of 5-hour ENERGY, has added a new flavor to its line of energy shots: Sour Apple Extra Strength 5-hour ENERGY. The product, which will debut in September and comes in a 1.93 oz. bottle, has a camouflage wrapper and is marketed toward hunters, fishermen and other outdoor enthusiasts. It’s also sugar-free and has four calories. The product has a suggested retail price of $3.29. For more information, please call Living Essentials at (248) 536-1965. The Double Cola Company has rolled out QUAD Energy, the first non-CSD brand introduction in the company’s more than 90-year history. The product, which has a suggested retail price of $0.99 in a 16 oz. can, offers consumers an alternative to higher-priced energy drinks. There are five SKUS in the line: Re-Charge, Low Carb Kick, Berry Fusion, Lime Craze, and Orange Twist. For more information, please call Double Cola at (423) 267-5691.
Coffee Chameleon Cold Brew has added three new brews into its product line. Aside from its original Central/South American blend, Chameleon will offer East African, Indonesian and Mocha flavors. According to the company, these additions make it the only cold brew coffee purveyor with more than one