THE EARTH PYRAMID | 11
An artist’s impression of what the Earth Pyramid will look like.
The Earth Pyramid
Creating a focal point for peace and environmental education Steve Ward & V incent B rown Our modern world is bristling with technology, celebrity, and all the trappings of a wealthy society but what about the future? We hear snippets of information on the news about global warming, melting ice caps, and dwindling resources but these tend to be soon forgotten as life goes back to “normal.” At what point do we start to look at these issues as a global community and start working together to try and come up with solutions?
people’s attention. An example of this was recently carried out by the energy drink company Red Bull. They have built their brand around extreme events culminating in the Red Bull Strata project. Getting a man to jump out of a capsule from the edge of space had an audience of Millions on the edge of their seats and created an amazing platform from which to promote their brand. The stunt had nothing to do with an energy drink but the interest it created was used to great effect.
T h i nk BIG, Ac t BIG The idea of creating a new pyramid to act as a focal point for peace and environmental education may seem to be a strange choice but in order to educate and promote your message you need to get
Building a structure that hasn’t been attempted for around 4,000 years will certainly create a platform from which education could be presented. The whole Earth Pyramid project from start to finish is designed to engage and encourage participaOrigins Scientific Research Society