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La Roche-Posay Sun Protection Event Together with the Women’s Dermatologic Society (WDS) and Duane Reade, La Roche-Posay raised awareness about sun protection and skin cancer prevention during the Parasols of Protection event at Madison Square Park on June 21 and 22. The two-day “takeove r ” f e a t u r e d a n La Roche-Posay’s VP Angela Bennett a w e - i n s p i r i n g a r t with Brett Gardner of the NY Yankees. installation of colorful umbrellas suspended in the air to form a walkway through the park, underscoring the brand’s commitment to promoting safe sun practices. This one-of-a-kind art installation served as the backdrop for a fun-filled day where consumers learned how easy it is to
make safe sun practices a part of their everyday routine. Board-certified dermatologists from WDS were on-hand to provide free skin checks, answer related questions, and provide sun The art installation of colorful umbrellas. safety behavior tips. This year, 342 skin checks were performed during the Parasols of Protection event, featured a surprise appearance by Yankee starting player Brett Gardner, who received a skin check that day. “As a baseball player who spends a considerable amount of time outside, I know the importance of sun safety practices, and the Parasols of Protection event is an impactful way to help educate the public on the importance of sun protection and annual skin checks,” Gardner said.
FIT, L’Oréal Cycle for Girls Who Code
Speichert Honored by UJA-Federation of New York
Chanel’s Stephanie Dishart Kramer, Carly Guerra of The Estée Lauder Companies, Reshma Saujani of Girls Who Code, and L’Oréal USA’s Rachel Weiss.
On May 20, FIT’s Cosmetic and Fragrance Alumni Association (CAFAA) held its first-ever charity event in partnership with L’Oréal USA and SoulCycle, in which participants rode to raise $25,000 for Girls Who Code—a non-profit dedicated to closing the gender gap in technology and engineering. “We are inspired by Girls Who Code, whose mission is to develop the next generation of digital leaders and are thrilled to be contributing to this amazing organization,” stated Rachel Weiss, L’Oréal USA’s vice president of digital strategy and chair of its Women in Digital program stateside. J U LY 2 0 1 3 /
L’Oréal’s Karen Fondu
L’Oréal USA’s chief marketing officer, Marc Speichert, was honored by the UJA (United Jewish Appeal)-Federation of New York at the organization’s Global Marketing Leadership Award Dinner on June 3 at the New York Hilton. Karen Fondu, president of L’Oréal Paris, presented Speichert with the Maxwell (Mac) Dane Award at the event for dedicating his time and talent—as well as financial support—to the advancement of the UJA-Federation and its communal planning and philanthropy within New York’s Jewish community.
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