Integrated BBA Program 2014 / 15 Choosing the Integrated BBA Program at the CUHK Business School means you can: • create a f lexible curriculum based on your own interests and career objectives • gain both broad-based knowledge and specialized expertise • acquire soft skills through workshops
• increase competitiveness through internships and career events • enhance global exposure through exchange programs • tap into a network of 26,000-strong business alumni
The Integrated BBA (IBBA) Program offers comprehensive exposure to all aspects of business administration, which enables you to succeed in a wide range of professions. The Program is distinctive in that it equips students with both broad-based knowledge and specialized expertise.
Building a solid foundation
Concentrating on specialized areas
The Integrated BBA Program provides you a series of business foundation courses during your first two years of study. These courses, ranging from management, finance, marketing to business law and more, allow you to discover and explore your own interests among various business areas.
To allow you to further develop and deepen your knowledge and skills in particular disciplines, Integrated BBA offers 12 concentration areas. In your third year of study, you can choose up to two concentrations and need to take at least five courses in each chosen area. The concentrations provided are:
Faculty Package
• • • • • • • • • • • •
• Economics for Business Studies I • Economics for Business Studies II • Principles of Management
Required Courses • • • • • • • • • • •
Business Information Systems Business Law Business Policy and Strategy Financial Management Introductory Financial Accounting Introductory Management Accounting Introduction to International Business Marketing Management Operations Management Organizational Behavior Statistical Analysis for Business Decisions
Business Economics Management Information Systems Supply Chain and Logistics Management General Decision Sciences and Managerial Economics General Finance Financial Engineering Insurance and Risk Management Human Resource Management Management of International Business Marketing Quantitative Marketing General Business
Visit www.bschool.cuhk.edu.hk/program/ibba to read more about these concentrations.
Recommended Study Path: Year 1
Year 2
Faculty Package courses (9 credits)
Required courses (34 credits)
University Core courses Free elective courses
Year 3 Concentration courses Minor (optional) Second Degree Program courses
Year 4 (15-30 credits) (18-30 credits) (optional)
(39 credits) (remaining units) Minimum number of units to graduate: 123 credits
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The Integrated BBA Program has exposed me to all aspects of business administration, and equipped me with expertise in speci specific business areas. The CUHK Business School not only offers interactive lectures, but presents many out-of-class learning opportunities. I have honed my leadership skills as a committee member of the Society of Business Administration, broadened my horizons by studying in France as an exchange student, and gained hands-on experience as an intern in Hong Kong and New York. Angel Leong, Year 3
Maximizing potential through interdisciplinary studies
Achieving personal enrichment in co-curricular activities
By joining the Integrated BBA program, you can expand your studies beyond business administration through double majors, double degrees or minors, based on your interests and capabilities.
Overseas exchange
Double Majors You can pursue double majors if you fulfill the respective requirements of two majors within the normal period of study, including attaining the required cumulative grade point average (GPA). A double major student will be awarded a single degree with two majors, e.g. Bachelor of Business Administration (BBA) in Integrated BBA and Professional Accountancy. Possible combinations for Integrated BBA students include: • Integrated BBA and Professional Accountancy (PACC) • Integrated BBA and Insurance, Financial and Actuarial Analysis (IFAA)* • Integrated BBA and Quantitative Finance (QFIN)* • Integrated BBA and Global Economics and Finance (GLEF)* * Not applicable for student specializing in General Finance / Financial Engineering / Insurance and Risk Management
Double Degrees You can also pursue a second degree program offered by the Faculty of Engineering or the School of Journalism and Communication, with an additional year of study on a self-financing basis. • • • • • • • • •
BBA-BEng in Computer Engineering BBA-BSc in Computer Science BBA-BEng in Electronic Engineering BBA-BEng in Information Engineering BBA-BEng in Mechanical and Automation Engineering BBA-BEng in Systems Engineering and Engineering Management BBA-BEng in Biomedical Engineering BBA-BEng in Energy Engineering BBA-BSSc in Journalism and Communication
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• 413 business undergraduates on exchange in 2012/13
Internship • 80% of business students with summer, term-long or full year internship experience
Year-round experiential learning opportunities • • • • •
Career-related and soft skills enhancement workshops Leadership training programs Local and international case competitions and coaching Company visits E-Learning with career planning and personal development modules
Strong bonds with 26,000+ alumni • Mentorship program
Student activities • 15 student organizations at the CUHK Business School • Activities include CV workshops, competitions, company visits, and networking opportunities
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The Integrated BBA Program has helped me lay a strong foundation in business, which has in turn made it easier for me to acquire more advanced knowledge at work. In my penultimate year, I interned with J.P. Morgan's Investment Banking Strategy, Planning and Analysis team, where I had the chance to compile Executive Management Reports, and assist in strategy projects, including one on RMB internationalization. We were a very diverse team with members from around the world. That experience has turned me into someone who can always speak up for herself, ask the right questions, network well, and assume leadership roles.
Minors You can choose to declare up to two minors. Each minor requires 18 to 30 units of courses. Course and unit exemption applies if the requirements of the minor program overlap those of Integrated BBA.
I was thrilled to be invited back to the firm as a full-time Analyst upon graduation!
”
Natalie Cheng, Class of 2013
vveloping eloping global business Developing global business leaders for the Asian Century leaders for the A Asian sian C Century entury Career Prospects Our graduates are employed by premier companies such as Bain & Company Bank of America Merrill Lynch Big Four Accounting Firms HSBC IBM J.P. Morgan
New World Group Procter & Gamble Swire UBS And more
Banking / Finance
29%
Accounting / Auditing
14%
Administration / Management
12%
Sales / Marketing
11%
Human Resources Management / Training
9%
Business Consultancy
6%
Admission JUPAS Admission (JUPAS Code: JS4202) JUPAS applicants seeking admission on the strength of their Hong Kong Diploma of Secondary Education (HKDSE) examination results can find relevant information below: Subjects
Chinese English Language Language
Math
Liberal Studies
Best Elective Subject #
Minimum requirements
Level 3
Level 3
Level 2
Level 2
Level 3
Median of 2013 intake
Level 5
Level 5*
Level 5
Level 4
Level 5
#
Candidates’ performance in extra elective subjects will be considered in the selection process, and bonus points will be awarded to up to two such subjects.
You can also apply through the JUPAS Sub-systems, including • School Principal’s Nomination Scheme • Other Experiences and Achievements in Competitions / Activities • Sports Scholarship Scheme
Non-JUPAS (Local and Non-Local) Admission Non-JUPAS applications will be considered on a case by case basis. For details on admission channels and admission requirements for international students, mainland students and non-JUPAS (local) students, please contact the University’s Office of Admissions and Financial Aid.
Undergraduate Office CUHK Business School Room 616, Cheng Yu Tung Building 12 Chak Cheung Street Shatin, New Territories, Hong Kong (852) 3943 7746 (852) 2603 5181 @ bba@cuhk.edu.hk f www.facebook.com/CUHKBusinessUG FAX
Apply Office of Admissions and Financial Aid: http://www.cuhk.edu.hk/adm
www.bschool.cuhk.edu.hk/ program/ibba
The University reserves the right to amend its rules, regulations, and procedures at any time without prior notice. The information presented in this leaflet was accurate as of September 2, 2013.
Graduates of 2012 mainly specialize in: