Tech Talk
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Show Stoppers Highlights from the PRI Tradeshow
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how organizers for the Performance Racing Industry (PRI) tradeshow in December said they received positive feedback from exhibitors describing the amount of business they were able to do. Organizers and attendees alike said they were pleased with the number of exhibitors and buyers during the three-day show at the Indiana Convention Center in Indianapolis. Tens of thousands of motor-
sports professionals from across the United States and 72 countries attended the 26th annual show to discover and shop the latest in racing technology on display from 1,200 manufacturers of racing and high-performance automotive components, as well as precision machining equipment. “It’s been the busiest PRI Trade Show ever,” said John Kilroy, PRI Trade Show producer. “We received positive comments from exhibitors as we walked through the
Circle 48 for more information 48 January 2014 | EngineBuilder
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aisles, describing the amount of business that they’ve been able to do that week and how pleased they were with the number of buyers and quality of buyers. The big return of the PRI Trade Show to Indianapolis was a pretty spectacular success for our attendees and exhibitors. We also learned some areas where we can tune up the show for 2014.” An expanded Race Industry Week preceded this year’s PRI Trade Show, as seven major events were among 45 conferences and seminars that ran in conjunction with the show. The Advanced Engineering Technology Conference (AETC), Advanced Vehicle Dynamics and Data Acquisition Seminar, the Race Track Business Conference, the International Council of Motorsport Sciences (ICMS) Annual Congress, the Winning the eRace Digital Marketing Conference, and SEMA’s Motorsports Parts Manufacturers Council (MPMC) Education Day were among the showcase activities during this year’s Race Industry Week. The Grand Opening Breakfast, a PRI Show tradition, featured “The King” Richard Petty, while both Indiana Gov. Bill Pence and Indianapolis Mayor Greg Ballard greeted the standing-room only crowd. “There’s a real sense of partnership with the city, the state, the Indiana Convention Center, Visit Indy and the tourism industry,” Kilroy added. Activity throughout the booths – and the Convention Center in general – continued well into day three of the Show.