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NEWSLETTER OVERVIEW Board Perspectives ASP Annual Conference Update Announcements Upcoming Events Strategic Stockmal Certification Corner Articles from Members Meet the Members Click here to visit the website
BOARD PERSPECTIVES
ASP 2021 Global Conference – Setting the Standard * By Denise McNerney, ASP Board President ASP’s 2021 Global Conference is the embodiment of our newly updated Vision and Mission, bringing our commitment to being the standard-bearer for strategy management to vibrant life. The theme, “Mastering the Strategy Life Cycle”, aligns with our updated Body of Knowledge being launched this year. With the international lineup of presenters and the addition of at least three Regional Conference Events, the 2021 Conference advances our commitment to being a truly global association. As I hope you have already seen, the conference agenda reflects leading-edge thinking, tools, and techniques, all based on foundational practices that have been proven to be critical to the strategy life cycle. I appreciate board member Fiona Carter’s perspective below on how ASP is bringing outstanding professional development opportunities to leaders and strategy professionals for maximizing the strategy management life cycle to advance their overall organizational success.
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Mastering the Strategy Life Cycle - ASP 2021 Global Conference – Setting the Standard Fiona Carter, ASP Board of Directors, 2021 Global Conference Co-Chair Professional development and thought leadership are keystones of the ASP mantra, and we take them both very seriously. This year in particular, where the pandemic has taken over, in many aspects, our day-to-day lives, the role of strategy and strategic thinking is very important to companies who want to not only survive but also to thrive. We at ASP are taking this a step further, looking holistically at how each part of the strategy life cycle is being hit in today’s world of uncertainty; taking stock not only of the uncertainty in the present but also the impact it will have on the future of business and modes of working. As you have no doubt seen, ASP is producing an excellent content-driven, technology savvy, interactive platform for you to explore these areas and more through our ASP 2021 Global Conference, the theme of which is ‘Mastering the Strategy Life Cycle”. The live conference starts with a day of deep-dive Masterclasses on 19th May 2021 with expert speakers interacting with you on areas such as high-performance virtual facilitation, strategic agility in times of uncertainty, and how to adapt and align balanced scorecards. The body of the conference will take place on 20th and 21st May, giving you 16 breakout sessions to choose from. These sessions will cover different aspects of the five activities of the strategy life cycle: strategy formulation, strategy transformation, strategy execution, strategy engagement, and strategy governance. Plus, there will be two-panel sessions with expert panelists discussing Strategy & Technology in Transformative Times and Strategy Execution. Not only that but there will be opportunities to network with your peers across the world – from South America to Europe to Australia. Our Opening Reception on 19th May will include chances to meet fellow attendees, speakers and sponsors, as well games to participate in and enjoy – nothing like a virtual ice-breaker to get you in the mood! This year for the first time, ASP is adding Regional Conference Events hosted by our chapters/partners in Australia, Uganda, and the United Kingdom. The events, taking place in the weeks leading up to the conference, provide opportunities for attendees to hear regional experts explore strategy management through a more local lens. The addition of these regional events further cements ASP’s ongoing commitment to supporting strategists around the globe. Look forward to seeing you there: 2021 Conference Agenda - Association for Strategic Planning (strategyassociation.org) * Thank s to Lynne Brown – 2021 Global Conference Co-Chair - for her editorial contributions to this article.
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ASP’s 2021 Virtual Conference May 19-21, 2021 Check out our conference speakers! ASP’s 2021 conference agenda has been carefully put together by our ASP Conference Program Committee. The agenda comprises an opening reception, 2 keynote sessions, 16 breakout sessions, 2 panel sessions, 6 interactive masterclass sessions & many opportunities to network with other strategy professionals.
CONFERENCE AGENDA
Have you registered yet? Recorded sessions will be available for viewing on-demand after the conference through to November 21st, 2021.
REGISTER HERE
Interactive Masterclass Sessions ASP Masterclass sessions are intensive 120 minute pre-conference skill-building workshops intended to provide hands-on experience and actionable tools and information that attendees can put to use immediately in their organizations. The sessions will meet the needs of strategists at every career stage, from those new to the field of strategy development and execution, to seasoned strategists looking for innovative ideas and approaches to incorporate into their practices. They are all being held on Wednesday, May 19, 2021.
$199.00 USD each
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Panel Sessions Strategy Execution in Times of Disruption Thursday, May 20, 2021 12:50pm - 1:30pm ET Followed by a live Q&A
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Moderator: Denise McNerney ASP Board President
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Panel Sponsor:
Strategy and Technology in Transformative Times Friday, May 21, 2021 12:50pm - 1:30pm ET Followed by a live Q&A
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Moderator: Monica Allen ASP Board Member
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Panel Sponsor:
Last chance to become an ASP Virtual Conference sponsor! Don't miss out, contact us to secure your spot today by emailing Lorien at events@strategyassociation.org
SPONSORSHIP PROSPECTUS
If you have any questions about registration please contact: Meaghan Wiemer at aspconference@strategyassociation.org or 1-844-345-2828 x 224 If you have any questions about sponsorship please contact: Lorien McMahon at events@strategyassociation.org or 1-844-345-2828 x 240
Thank you to our 2021 Conference Sponsors PLATINUM
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GOLD
SILVER
BRONZE
ANNOUNCEMENTS ASP Small and Medium Enterprise Community of Practice Update Want to help jump start the new Small and Medium Enterprise (SME) Community of Practice (CoP)? ASP members Diana Reyes and Nevin Kamath will facilitate an interactive conversation about the vision/planning for the CoP on April 14 at the SME Launch Party. We’ll host breakout rooms where dialogue can deepen around launching the CoP.
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Nevin Kamath Kamath Coaching and Consulting (KCC) Lead Coach/Facilitator/Trainer
Diana Candelaria Reyes Candelaria Reyes Consulting (CRC) Facilitator, Coach, Management Consultant
ASP Government Community of Practice Update On February 11, Dr. Woody Stanley and Joe Coberly hosted our first Public Sector Research Discussion Group session. Woody facilitated a discussion of the paper: Does Strategic Planning Improve Organizational Performance – A MetaAnalysis. The session was well attended and well-received, and we plan to hold the next such event in June. The Government CoP hopes that these discussions will help bridge the gap between academic research and strategic planning practices. In addition, Woody published a paper titled “Implementation of the Federal Performance Framework under Presidents Obama and Trump: A Comparative Analysis of Agency Strategic Plans,” in Public Performance & Management Review. You can find a link in the Government CoP blog. Check it out!
ASP Nonprofit Center for Excellence Community of Practice Update Looking to network with strategy practitioners in the nonprofit space? Come and join the Nonprofit Center for Excellence Community of Practice on April 20 for a Network ing Hour facilitated by CoP leaders Lynne Brown and Nevin Kamath. We’ll have breakout groups and icebreakers for you to get to know one another, and we’ll be brainstorming activities for the Nonprofit Center for Excellence CoP in 2021.
Nominations for Annual ASP Awards are now open! Deadline for Nominations - May 1, 2021 Now is the time to recognize the tireless work and efforts of strategy leaders, volunteers and chapters that have made an impact to the strategy profession and have helped the Association for Strategic Planning fulfill our mission. Award Recipients will be announced at ASP Annual General Meeting on June 18, 2021. Find out how you can participate
Strategy Magazine: Have you got a good idea for an article? Strategy Magazine was released in May after an 18 month hiatus! We thank all our authors for their contribution and sharing of their strategy content for our readers. If you have not read the latest issue, it is FREE for everyone and on the new Strategy Magazine website! You can check it out here. Share the knowledge with your friends and colleagues! If you are interested in contributing to the next Strategy Magazine issue, we want to hear from you! Click here to review what we look for and what you need to do to be considered.
UPCOMING EVENTS Webinars in April Global Webinar: Vital, Visual and Visible… Not your mother’s strategic plan! Date: Wednesday, April 7, 2021 Time: 2:00 - 3:00 PM (ET) https://www.strategyassociation.org/admin/email/view.aspx?jobId=4455331
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Register
Small and Medium Enterprise CoP Launch Party Date: Wednesday, April 14, 2021 Time: 1:30 - 2:30 PM (ET)
Register
Nonprofit Networking Hour Date: Tuesday, April 20, 2021 Time: 1:30 PM - 2:30 PM (CT)
Register
Webinar Wednesday: Developing our Cognitive Operating System in National Date: Wednesday, April 21, 2021 Time: 1:00 PM - 2:00 PM (ET)
Register
ASP Chicago Presents: “Nothing About Us Without Us” - Re-thinking Collaboration Date: Wednesday, April 28, 2021 Time: 12:00 PM - 1:00 PM (CT)
Register
Click here to view the full events calendar.
STRATEGIC STOCKMAL Societal Shifts and the Future of Work Recently, the National Capital Area Chapter of ASP collaborated with ASP’s Government Community of Practice to host a highly interactive webinar to discuss major societal change and the potential impacts on the future of work featuring leading "futurists" from Toffler Associates. It has been fifty years since Alvin Toffler and his wife, Adelaide Farrell, published Future Shock, and Toffler and Associates are still researching what the future may be. As “futures” professionals, they don’t focus on prediction, rather they help their clients understand potential futures out ten or twenty years and then help them identify capabilities needed now to prepare https://www.strategyassociation.org/admin/email/view.aspx?jobId=4455331
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for these potential futures. They incorporate this approach in their strategic planning engagements. From my perspective, it is an alternative approach to scenario planning and forecasting that is becoming more and more prevalent in strategic planning. Eight societal drivers of change were discussed based on Toffler’s latest research: Infrastructure Adaptation Power Shifts Societal Collisions and Coalitions Bio-digital Convergence Security Trust Resource Scarcity Disaggregation of Location and Activity Click here to read more.
CERTIFICATION CORNER
Top Ten Wisest Career Decisions to Make in 2021 1. Resolve to pursue and earn a professional certification in strategy, and take immediate action by going to the ASP website to get the process started 2. Join an ASP study group to prepare for certification, and establish relationships with the emerging thought leaders in strategy who are members of the group 3. Prepare further for certification by taking a class from a Registered Education Provider and learning some things you didn’t know . . . or learning more about some things you did know; tap the knowledge and expertise of the many thought leaders who are members of ASP by reading books they’ve written, attending their webinars, and subscribing to their podcasts 4. Update your LinkedIn profile and your resume to highlight your professional certification in strategy, and to feature SPP or SMP after your name 5. Use your newly-acquired knowledge to develop a ground-breaking new idea or process related to strategy development, execution, or management . . . then leverage your newly-acquired professional certification in strategy as you publicly launch that idea or process 6. Start a blog, or write an article or a book about your ground-breaking new idea or process; feature your professional certification prominently in your by-line & bio material 7. Book yourself as a strategy guest on an internet radio show or a podcast, leveraging your professional certification in strategy as a credential to land the booking; reference the certification in an appropriate moment during the interview 8. Book yourself as a keynote speaker at a business summit, conference, or convention (online until we wave good-bye to COVID) in your field or industry, leveraging your professional certification in strategy to get the booking https://www.strategyassociation.org/admin/email/view.aspx?jobId=4455331
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9. Leverage your professional certification in strategy to land a promotion, a bonus, a new job, a new client (if you’re a consultant or business owner), or a strategic partnership with a thought leader in a related field 10. Re-new your membership in ASP, or – if you’re not a member – join!
ARTICLES FROM MEMBERS OKRs vs. KPIs Sponsored Content By Doug Maris LBL Strategies As strategy management trainers and consultants, we frequently hear the question: “What is the difference between KPIs and OKRs?” Or, just as frequently, “Which is better: KPIs or OKRs?” As we learned in Strategy Consulting 101, our response is often “It depends!” Which is “better” between OKRs and KPIs depends on your organizational complexities, overall strategy cadence, and performance culture. In many situations, both OKRs and KPIs may live happily together, and complement each other, within a strategic management performance system. We find great value in considering the utilization of both OKRs and KPIs within your organization’s strategy framework. Click here to read more
What a World of Difference a Little Foresight Could Make: International Development Agencies are Exploring the Future Sponsored Content By Bart Édes (On behalf of LBL Strategies) The coronavirus (COVID-19) pandemic upended the plans and strategies of development organizations globally. But the destabilizing health and economic crisis is but one of many significant events and trends that are remaking the context for development cooperation. Indeed, there are several economic, environmental, social, and technological disruptions transforming the world. The pandemic has accelerated the pace of change, as highlighted by the rapid take up of digital technologies and new ways of working and interfacing with clients and partners over the past 12 months. As international development organizations regroup and reorient themselves for what will transpire after COVID-19 has been brought under control, they need to prepare to function in a world characterized by volatility, uncertainty, complexity, and ambiguity (“VUCA”). In this new normal of constant and unpredictable change, they can empower themselves by embracing Strategic Foresight (or simply, Foresight). Click here to read more
MEET THE MEMBERS https://www.strategyassociation.org/admin/email/view.aspx?jobId=4455331
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Welcome to new members who joined in March 2021 Chicago Chapter Karyn Linn Kathryn Lade Lynette Morris Members at Large Claire McLeod Darien Pitts Jaci Britts Jessica Lim Kathryn Ritchie KayLyne Newell Khalid Althubiti Michele Sweeney N'fah Zakaraya Ouattara Olivia Mensah Shelley Viguie Stephanie Lee Ziad Alrayes Northern California Chapter Benjamin Selzer Kris Schaeffer
ASP's Corporate Members
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