Course Descriptions BADM‑103H
3 units
Honors Introduction to Business LEC 48-54 U.S. businesses operate in a constantly changing global business environment. This is an introduction to that environment. Students completing the course should be capable of analyzing various forms of business ownership and sizes or organizations, understanding ethics and social responsibility of businesses in a global market, analyzing the economic challenges facing businesses, understanding global competitive methodologies, and understand domestic and international labor-management relations issues and the use of technology and information in business. Prerequisite: Acceptance into the Honors Enrichment Program. --Transfers to both UC/CSU
BADM‑104
3 units
Business Communications LEC 48-54 This course is a study of the principles, strategies, and techniques of written and oral business communication. The emphasis is placed on analyzing problems and implementing solutions involving appropriate methods of business communication, i.e. letters, memos, proposals, reports, and resumes. The course also includes a study of oral communication techniques for meetings, conferences, business presentations, and interviews. *Cross-listed as ENGL-104. Prerequisite: None. Recommended Preparation: ENGL-098, OTEC144 or typing speed of 25 wpm, and OTEC/ENGL-095. --Transfers to CSU only
BADM‑104H
3 units
Honors Business Communications LEC 48-54 A study of the principles, strategies and techniques of written and oral business communication. Emphasis is on analyzing problems and implementing solutions involving appropriate methods of business communication, i.e. letters, memos, proposals, reports and resumes. Includes oral communication techniques for meetings, conferences and interviews and provides a review of grammar, spelling and mechanics. *Cross-listed as ENGL-104H. Prerequisite: Acceptance in the Honors Enrichment Program. Recommended Preparation: ENGL-098, OTEC-144 or typing speed of 25 wpm, and OTEC/ ENGL-095. --Transfers to CSU only
BADM‑120
3 units
Sales and Marketing in Hospitality LEC 48-54 This course examines how effective marketing plans are conceived, designed and implemented. The course emphasizes sales and marketing as it applies to a variety of resort, restaurant, and related hospitality service industry products. The focus includes related sales and promotional strategies, merchandising, public relations and advertising. *Cross-listed as HORT-120. Prerequisite: None.
BADM‑124
1 unit
Introduction to Lodging Operations LEC 16-18 This course provides students with an understanding of the interdependent nature of the major operational departments within a hotel/resort operation: rooms division, food & beverage, sales & marketing, convention services, housekeeping & general administrative. Analyzes the interrelationship between these departments & communication processes necessary to provide quality guest services and customer satisfaction. Prerequisite: None. --Transfers to CSU only
BADM‑125
2 units
Hotel Convention Services & Operations LEC 32-36 This course focuses on servicing the group and events market segment. The process of event coordination from the facility perspective; required forms, and timeline from confirmation to execution, is analyzed. Responsibilities of both buyer(meeting planner) and seller/ supplier (event/convention services management); as well as site department interrelationship between sales, catering and convention services is reviewed. The specific servicing and facility requirements; for both the corporate and group association market segments, are also covered. Prerequisite: None. --Transfers to CSU only
BADM‑126
2 units
Destination Management for Conventions & Visitors LEC 32-36 This course is an overview on the processes necessary to develop and promote activities to the convention attendee or tourist at the destination, such as attractions, hotels, restaurants, and convention facilities. Prerequisite: None. --Transfers to CSU only
BADM‑127
2 units
Event/Meeting Planning and Management LEC 32-36 This course provides an overview of the types of events, meetings & conventions held by associations, corporations and organizations. The course will examine the essential tools that today’s meeting professionals use to plan and execute successful meetings and events at all types of venues. Prerequisite: None. --Transfers to CSU only
BADM‑147
3 units
The Music & Audio Business LEC 48-54 This course acquaints students with business practices in the music & audio industries. The course covers areas such as contracts, copyright, publishing, and industry trends. *Cross-listed as AUD-147 and MUS-147. Prerequisite: None. --Transfers to CSU only
BADM‑149
1-4 units
Resort Food & Beverage Operation LEC 48-54 This course is the study of the techniques and methods of operating and controlling a food and beverage operation in a resort environment. It studies the management techniques necessary for the planning, monitoring and controlling of a food service operation and of the control systems available to insure a profitable operation. *Cross-listed as HORT-122. Prerequisite: None.
Occupational Internship: Paid 75-300/Unpaid 60-240 Business The purpose of this course is to enable eligible students to include supervised on-the-job training as an integral part of the total college educational program. This is accomplished through a planned program of learning experiences which combines academic and vocational learning at school with new learning experiences on the job in an occupational setting. *NOTE: TBA (to be arranged) hours are included in the total hours listed above. May be taken 4 times for credit. Prerequisite: Previous Business courses, each student must be enrolled for the full semester and have completed one course in the discipline. A training agreement must be completed prior to registration. Please refer to the Occupational Internship Student Handbook for specific information.
--Transfers to CSU only
--Transfers to CSU only
--Transfers to CSU only
BADM‑122
3 units
Mt. San Jacinto College 2012-2013 Catalog
205