2022 Business Career Services Annual Report

From the Director

Dearvaluedpartners,

2022 was the year of the “great return” to normal operations for Business Career Servicesandhighereducationasawhole.However,withthatreturnwehavetaken great care to embrace the lessons we learned over the last two years. Adoption of new practices are underway that weave hybrid approaches for our students, industrypartnersandteam.Thecouplingofinnovationandcareprovidesaholistic approachofourservicesthatstrivestoseekmaximumpositivesocietalimpact.

With those intentions in mind, Business Career Services assessed our mission, vision and values to ensure it truly mirrors our desire to serve with excellence with the whole picture in focus. Our team worked tirelessly to finetune a roadmap that servesasashepherd’slanternforourfuturebusinessleaders.Withyourinvaluable support we can translate ideas to measurable actions. The annual report reflects our mission in action over the past year. We hope you see that community is an emerging theme that continues to grow in strength and clarity as doors and windows continue to open with the great return. Thank you for being a part of that importantcommunity.

Withgratitude, ExecutiveDirector

Mission

Business Career Services exists to prepare future leaders through transformational career education and professionaldevelopment.

We aspire to guide students to have access to and leverage the tools and resources they need and are equipped and empowered to independently seek future opportunities and work that is fulfilling.

Values

SERVICE

Weareheretochange lives,whateverthenext step.

DISCOVERY

Wepursueandinspire exploration,learningand growth

CONNECTEDNESS

Wevalueourrelationshipsas thefoundationofourwork

INCLUSIVITY

Weprovideequitableaccess; wewelcome,respectand appreciateallindividuals’ uniqueidentities.

INNOVATION EXCELLENCE

Weseektocontinually improvethroughstrategic problem-solvingand creativeadaptation

Westrivetoexceed expectationsandsetan exemplarystandard

CAREER COACHING

Undergraduate and graduate students from all business majors received career coaching in resume and cover letter development, interview skills, job and internship search strategies, salary negotiation, and career exploration

A new initiative in Business Career Services is to offer FOCUS 2 and MBTI self-assessment inventories to students who are unclear about their career plans This has resulted in offering more comprehensive career decision making and planning services to students

OUTREACH

Classpresentationsinclude centeroverviews,upcoming eventsandhowtoapproach them,careerexplorationand thetoolsstudentsare provided

RESOURCELIBRARY

Workshopsand employerpanelswere providedonvarious careerandprofessional developmenttopics

AYouTubechannelwas createdtoprovidea digitalresourcelibraryof recordedworkshopsfor studentstoaccessat theirconvenience

308

54

CAREER CURRICULUM

Business Career Development (BUS 2001) is a leadership course required for admission to the Walker College of Business Through assignments, quizzes, and exercises such as creating a professional online presence and speaking with employers, the course assists studentswithmajorselection,jobresearch,andprofessionaldevelopment

46 SECTIONS

1195 STUDENTS SERVED

2760 INSTRUCTOR HOURS

RDABOUTNEWOBJECTIVES

networking and my upcoming job or internship searches.

Practice searching for internship opportunities using online search engines and other available tools

Apply for an internship or part time job using createdcareermaterials.

QUINNCIA

summer of 2022, learning objectives utcomes for BUS 2001 were revised to support the Walker College of BusinessStrategicPlan Inthisnewstrategic plan, the WCOB is placing strong emphasis on internships and experiential learning The BUS2001courseaimstosupportourgoalof increasing internship participation by catering assignments and exercises to guide students to create all of the materials neededtoapplyforaninternship,searchfor an internship, and complete a mock interviewforaninternship.

Business Career Services now offers Quinncia, an applicant tracking system (ATS) that provides industry-based feedback on resumes for WCOB students BUS 2001's resume assignment helps students begintheircareers,andQuinnciaofferscateredandinstantfeedbacktomeetemployerpreferencesand ATS requirements This saves time for instructors to then provide personalized support to students Quinnciaisavailabletostudentsuntilgraduationforongoingsupportinjobandinternshipapplications.

Student Leadership

BUSINESSCLUBEXPO

The Business Club Expo is held each semester at the main entry point of the Walker College of Business It helps clubs and organizations recruit new membersandintegratesnewstudentsintoclubstheymaybeinterestedin.It'sa great opportunity for students to network and learn about their options in an easyandaccessiblespace

ClubsinSpring

PREADMISSIONS

NextStepAppalachian presentations

InsideAppalachian presentations

Prospective studenttours

PRESIDENT’SROUNDTABLE(PRT)

PRT is a monthly meeting of Walker College of Business club leaders They discuss college happenings, share successes and challenges, and give advice to each other PRT helps leaders collaborate and get to know one another There are also presentations on topics such as organizing meetings,marketing,andresourcesforstudents

WALKERFELLOWS

Monthly meetings

Studentclubs represented

TheWalkerFellowsarerepresentativesoftheWalkerCollegeof BusinesswhoassistandmanageeventssuchasBusinessClub Expo,theBoylesLectureSeries,C2C:College2CareerWorkshop series,ProspectiveStudentOpenHouse,andindividual ProspectiveStudentvisitstotheWalkerCollegeofBusiness

260volunteerhours withBeans2Brew 36 Events

$1867

Raisedforscholarships

Women of Walker

Women of Walker is a student program that helps female business majors at Appalachian State University develop professionally and as leaders It offers experiential workshops led by industryprofessionalsandcareerexperts Theprogramhasserved200womensince2014and aims to increase female representation in the business school. The 15-week program hosts a maximum of 30 members annually and is open to intended and/or matriculated business majors who maintain a satisfactory academic standing. Members are selected based on recommendationsandfactorsthatmaydefinethemastraditionallyunder-represented

PROGRAMMATICIMPACTS:

9

10 262 60% 59%

yearsinoperation

majorsservedeach program studentsserved since2014 offirstgeneration studentsserved ofunderrepresented populationsserved

45 10

17

Programmatic Hoursfor Participants programmatic interactions participating industry professionals

CAREERFAIRS

Each academic year, two multiday signature events are held: Walker Business Connections in the fall and Walker SpringConnectinthespring Hybridprogrammingprovidedemployersandstudentswithnumerousopportunitiesto connect virtually and in-person through virtual practice interviews, networking socials, virtual and in-person career fairs, and on-campus interviews. Despite the pandemic, students explored potential jobs and internships and connectedwithemployers.

Community Engagement

5|

#ofBoardMembers

Business Career Services and the Boone Chamber of Commerce partnered this year through Watauga Women in Leadership (WWIL) WWILempowerswomeninbusinessandleadershipthroughprofessional development events that include networking and educational speakers. Business Career Services played an active role in designing and executing a professional development lineup for local female business leaders, including a Clifton Strengths workshop led by career coach Maureen Cathey This community partnership aims to support student and local business engagement while providing professional developmentopportunitiestoallagesandindustriesintheregion

WATAUGA HIGH SCHOOL SENIOR SYMPOSIUM

Watauga High School hosted a day-long event for seniors with a career and college expo, alumni panel, stress management session, and speed interviewing workshop Interviewers from Business Career Services and Career Development Center provided practice questions and feedback, and the speed interviewing session was highly rated by surveyed students.

HoursofProgrammingOffered

#ofWorkshopsandPrograms Providedin2022

#ofAttendeesattheWWILGala

TotalParticipationforAnnual Program

BusinessCareerServicesstrivestoconnecttheWalkerCollegeofBusinesstothesurroundinglocalandregional communities Watauga County is rich with opportunities for students to engage in experiential learning and professional development In accordance with the learning goals of the Walker College of Business and AACSB accreditationguidelines,theTruistStudentLeadershipCenteraimstoprovideopportunitiesforstudentstomake a societal impact beginning at the local level To serve as role models for the students we lead, we actively engageinconnectingwithandgivingbacktoourcommunityinavarietyofways: SeniorAttendees

Student Testimonials

TheservicesofferedbyBusinessCareerServiceswereinvaluabletome in multiple ways I learned how to use Handshake effectively to search for job opportunities, received helpful feedback on my resume and LinkedIn profile, and gained valuable knowledge and skills through professional development workshops I highly recommend these servicestoanystudentlookingtoenhancetheircareerdevelopment

LUISLOPEZ-BAUTISTA FINANCEANDBANKING,CLASSOF2023

I have relied on Business Career Services to develop essential professional skills that will benefit me throughout my career As an undergraduate, I was unsure of my career path, but Business Career Servicesprovidedmewithpeaceofmind WhenIappliedformyfirstjob this semester, I received valuable coaching from knowledgeable staff They provided insights on the industry and tips for becoming an outstanding candidate I credit my success to Business Career Services and highly recommend their services to others The appointment and drop-in sessions can be intimidating, but you will leave with more knowledgeeachtime.

MALIAEASLER MANAGEMENT,CLASSOF2023

With the help of Business Career Services, I was able to prepare for my job search and gain a head start through mock interviews, resume workshops, and networking events I honed my resume and interview skills,ultimatelysecuringagreatjobdirectlyaftergraduation

The Truist Emerging Leaders Certification course was one of the most valuable professional development workshops I attended, providing insight into effective leadership in a constantly evolving business environment I'm confident I'll be a better teammate and leader in my futurecareerthankstothisexperience

TREYSCHANEVILLE,MBADECEMBER2022

Who We Are

AnnieLove BUS2001& FDData

ColtJensen BUS2001 Instructor

LauraPell BUS2001 Instructor

VeronicaL.Toub BUS2001 Instructor

Dillon Waschenbach UndergraduateCoach

Michelle Brown GraduateCoach

JackieGarner AssociateDirector

ZoeHuffines AssistantDirector

AmyOdom ExecutiveDirector