The Technology Innovator Awards 2015

Page 50

Company: SupaTools Limited Name: Chris Walker Email: chris@supatools.com Web Address: http://www.supatools.com Address: PO Box 147034, Ponsonby, Auckland, New Zealand Telephone: +64 9 3611434

Best IT Service Management Tool - Australasia & Best Configuration Management Database “SupaCMDB”

SupaTools Limited is a privately owned company located in Auckland, New Zealand which was set up solely for the purpose of developing and supporting their software product SupaTOOLS. We spoke to them about their company and how they constantly strive to innovate their services.

Development of our software actually commenced back in 2006 under the name “easyCMDB” and the company Tech Inventions Limited. Due to the increased functionality of the software we decided to rename the product “SupaTOOLS” and operate under the new company “SupaTools Limited” in late 2013. We specialise in software that supports the ITIL standard, with emphasis on Service Management. Our primary activity involves software sales & support, however we also provide consultancy where needed which is both software related and generic IT management. Our focus is to meet the ongoing needs of our customers and incorporate their ideas and requirements into our product rapidly. For us, looking after our customers and satisfying their ongoing requirements is key to our business. It’s just as important as finding new customers. As a small company it’s a constant challenge for us to keep up with technology developments, however our size means we can typically develop and deploy a new feature much faster than our big competitors. Given we have customers in every time zone, we have also focused on making our software as flexible and intuitive as possible, so that our customers are fully self-sufficient and don’t need to rely on us for constant support. The majority of our support comes in via e-mail. Our company policy is to always respond to a customer within a 24 hour period. In fact, we typically manage to achieve this within 8 hours including a resolution to

their issue. Our constant objective is that every customer should be a reference site, and an evangilist for our software. No matter how good your software is, we believe that if you treat your customer like a number they will seek an alternative eventually. We have a mix of medium and enterprise clients spread across 16 countries including NZ. Our growth has been purely organic, and we are not an aggressive seller of our software. We consider ourselves a niche player and enjoy the personal support we can give our customers. Having said that, our success frequently means we come up against our bigger competitors and we are rapidly becoming a tougher opponent. We plough nearly all profit straight back into research and development to ensure we are keeping up with the times. For example, the mobile market has grown tremendously over the past few years so we are now focusing on a mobile interface to our software. We have also developed a slick mechanism for applying updates to our software that the customer can perform easily, ensuring that our customers are benefiting from the latest features without worrying about a risky and expensive upgrade path. It feels great to be recognised for our hard work. We had no idea about these awards, and it was a great surprise to hear that we had received them. We put our success down to our efforts in providing great support, and software that is incredibly flexible.

50 Corporate Vision The Technology Innovator Awards 2015

It feels great to be recognised for our hard work. We had no idea about these awards, and it was a great surprise to hear that we had received them. We put our success down to our efforts in providing great support, and software that is incredibly flexible.


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