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Session Speakers MIKE ALLEN, Founder, Businesswright Consulting LLC
Mike Allen has been involved in affiliate marketing since 1999 and is a charter member of the Performance Marketing Association where he serves on two councils. He is the founder and “Chief Executive Shopper” at Shopping-Bargains® and, as such, was a finalist for the LinkShare Golden Link Merchant’s Choice Award in 2005 and the LinkShare Golden Link Advertiser’s Choice Award in 2008. Mike was the 2009 “Affiliate of the Year” recipient at the Affiliate Summit Pinnacle Awards. In addition, Mike likes to provide solutions for online and local businesses. In doing so, he performs affiliate program management, website and social media development, and local Internet marketing services via Businesswright Consulting which he established in 2013. Mike has presented multiple times at Affiliate Summit as well as Blogworld (NMX), Affiliate Management Days, CJU, and several other performance marketing conferences. ANDY BARR, CEO, 10 Yetis Digital
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A digital and traditional media / PR fella who has worked for several leading Global brands, such as AXA, Whitbread, FirstGroup and Unilever in various senior Marketing and Public Relations roles. Co-founder and co-owner of 10 Yetis Digital. 10 Yetis Digital is an Award Winning Agency that also has separate and dedicated video
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and social media divisions. We work with brands such as Superdry, Hillarys, Holiday Cottages, Countrywide, VoucherCloud, Wateraid, MyVoucherCodes, IKEA Family Mobile, Sunshine, Caterer.com (TotalJobs) and Made.com plus many more. Specialties: Search engine optimised digital media (authority link building) campaigns and traditional media that results in sales. Accomplished conference speaker having talked around the globe about digital PR, online PR and traditional PR. CHRIS BOGGS, Founder, WebTrafficAdvisors.com
Chris has been a digital marketer since 2000, starting in-house in the insurance space and subsequently assuming growing leadership roles across large agencies and SEM firms. Chris has led SEO teams and developed Thought Leadership at two now-Publicis agencies in the 2000’s into early 2010’s. Since founding Web Traffic Advisors in 2014, Chris advises business and agency clients helping to improve performance in SEO, Paid Search, and Paid Social Media. Chris works with sub-contractors and freelancers to deliver direct campaign execution in paid Media (Search & Social) and SEO, and also supports organization teams and agencies as an outsourced Director/ Strategist. Chris also loves developing and delivering customized team training. Chris has current and recent experience serving major brands on various ecommerce platforms, B2B, Travel, Retail and other industries. Twitter: @ boggles
