Facebook Ads vs. Facebook Boosted Posts: Know The Difference
Introduction ●
Facebook is a big platform for marketers to attract buyers.
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Facebook has 2 main types of advertising: - Facebook ads - Facebook Boosted posts
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Both these types of advertising can be really gratifying if used well.
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Let’s understand the difference between Facebook ads and Facebook-boosted posts
What are Facebook Ads? ●
Facebook ads appear straight in users' News Feeds.
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These ads constantly bring a "Sponsored Content" note.
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Facebook advertisements offer extreme targeting options, permitting you to target ads to users by age, gender, location, interests, and other requirements.
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It has richer formatting choices than boosted posts
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Advertisers can also include call-to-action buttons to sell or promote.
What are Facebook Boosted Posts? ●
A boosted post is just a routine Facebook post that you pay to reach a wider audience.
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This ensures that your post is seen by a larger variety of users
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When you boost a post, it'll show up in your audience's Facebook Feed as an advertisement.
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You can also choose Instagram as an ad placement for your boosted post.
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A boosted post is more likely to be shared by existing followers of a page.
Facebook Ads vs. Facebook Boosted Posts ●
Each format tends to encourage various results.
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Facebook advertisements tend to have a bigger immediate effect.
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It translates directly to campaign objectives, like lead catches, app setups, and sales.
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Boosted posts are likely to improve your brand’s engagement and overall brand presence.
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Aarna Systems is the best digital marketing company in Pune.
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We are here to help you with both Facebook Ads & Boosted Posts.
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To learn more, check this blog: https://www.aarnasystems.com/blog/facebook-ads-vs-facebook-boosted-posts/