Fashion Hero

Page 1

Designer:

Leigh Wortley

Warlock (‘Locke) of the X-Men

Brief:

Fashion Hero

designs for the gender neutral

Concept :

To create a range of unisex Marvel t-shirt designs.

t-shirts. Black line art and two colour

Audience:

Comic books fans who favour obscure characters.

variations.

Duration:

3 weeks

Deliverables:

A set of character designs applied across a range of apparel and appropriate distribution methods.

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Designer:

Leigh Wortley

Product shots of the ‘Locke t-shirts

Brief:

Fashion Hero

with two colour variations and two

Concept :

To create a range of unisex Marvel t-shirt designs.

style variations. Two are ladies fit and

Audience:

Comic books fans who favour obscure characters.

the other is a men’s small.

Duration:

3 weeks

Deliverables:

A set of character designs applied across a range of apparael and appropriate distribution methods.

2 of 6


Designer:

Leigh Wortley

Additional products include the

Brief:

Fashion Hero

promotional bags to accompany the

Concept :

To create a range of unisex Marvel t-shirt designs.

t-shirts when puchased in store.

Audience:

Comic books fans who favour obscure characters.

Duration:

3 weeks

The swing tags will be used as price

Deliverables:

A set of character designs applied across a range of apparael and

stickers and as part of a collector’s

appropriate distribution methods.

item.

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Designer:

Leigh Wortley

The t-shirts will be sold in comic

Brief:

Fashion Hero

book shops and chain stores such as

Concept :

To create a range of unisex Marvel t-shirt designs.

Travelling Man and Forbidden Planet.

Audience:

Comic books fans who favour obscure characters.

Duration:

3 weeks

Deliverables:

A set of character designs applied across a range of apparael and appropriate distribution methods.

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Designer:

Leigh Wortley

The range includes two other Marvel

Brief:

Fashion Hero

characters from the X-Men; Anole

Concept :

To create a range of unisex Marvel t-shirt designs.

and Nightcrawler as well as Young

Audience:

Comic books fans who favour obscure characters.

Avengers member; Wiccan.

Duration:

3 weeks

Deliverables:

A set of character designs applied across a range of apparael and appropriate distribution methods.

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Designer:

Leigh Wortley

The t-shirts are to be distributed

Brief:

Fashion Hero

through the Marvel online shop. There

Concept :

To create a range of unisex Marvel t-shirt designs.

will be a seperate page to promote

Audience:

Comic books fans who favour obscure characters.

the t-shirts as their own range.

Duration:

3 weeks

Deliverables:

A set of character designs applied across a range of apparael and appropriate distribution methods.

6 of 6


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