Board 01/05 Designers:
Will Asken & Hannah Jackson.
Brief:
Celebrate Sonic The Hedgehog’s 20th Anniversary.
Concept:
A special edition boxset including a pack for hosting a Sonic tournament.
Audience:
Classic Sonic fans aged 18-44.
Duration:
Five Days.
Deliverables:
A special edition boxset for hosting tournaments at home including: 1 x Original Sonic game on a USB stick for modern consoles 10 x Tournament Invitations 1 x Party Game Booklet 1 x Wallchart 1 x Winner’s T-shirt
Board 02/05 Designers:
Will Asken & Hannah Jackson.
The contents of the product.
Brief:
Celebrate Sonic The Hedgehog’s 20th Anniversary.
Concept:
A special edition boxset including a pack for hosting a Sonic tournament.
The product has a very high print finish including foil blocking to give it very expensive, limited and collectable connotations.
Audience:
Classic Sonic fans aged 18-44.
Duration:
Five Days.
Deliverables:
A special edition boxset for hosting tournaments at home including: 1 x Original Sonic game on a USB stick for modern consoles 10 x Tournament Invitations 1 x Party Game Booklet 1 x Wallchart 1 x Winner’s T-shirt
Board 03/05 Designers:
Will Asken & Hannah Jackson.
Brief:
Celebrate Sonic The Hedgehog’s 20th Anniversary.
Concept:
A special edition boxset including a pack for hosting a Sonic tournament.
Audience:
Classic Sonic fans aged 18-44.
Duration:
Five Days.
Deliverables:
A special edition boxset for hosting tournaments at home including: 1 x Original Sonic game on a USB stick for modern consoles 10 x Tournament Invitations 1 x Party Game Booklet 1 x Wallchart 1 x Winner’s T-shirt
A proposed range of four more SEGA games due to celebrate their 20th anniversary, making a total of five games in the range.
Board 04/05 Designers:
Will Asken & Hannah Jackson.
Brief:
Celebrate Sonic The Hedgehog’s 20th Anniversary.
Concept:
A special edition boxset including a pack for hosting a Sonic tournament.
Audience:
Classic Sonic fans aged 18-44.
Duration:
Five Days.
Deliverables:
A special edition boxset for hosting tournaments at home including: 1 x Original Sonic game on a USB stick for modern consoles 10 x Tournament Invitations 1 x Party Game Booklet 1 x Wallchart 1 x Winner’s T-shirt
Each of the logos for the proposed range of games shown on the t-shirt which will be the prize for the winner of the tournament..
Board 05/05 Designers:
Will Asken & Hannah Jackson.
Brief:
Celebrate Sonic The Hedgehog’s 20th Anniversary.
Concept:
A special edition boxset including a pack for hosting a Sonic tournament.
Audience:
Classic Sonic fans aged 18-44.
Duration:
Five Days.
Deliverables:
A special edition boxset for hosting tournaments at home including: 1 x Original Sonic game on a USB stick for modern consoles 10 x Tournament Invitations 1 x Party Game Booklet 1 x Wallchart 1 x Winner’s T-shirt
A proposed website for the range of 20th anniversary games both advertising and selling the boxsets with a page for each game.