Out of Hand Festival Coverage Media Pack

Page 1

Festival Coverage 2011 Exclusive tailor made flyer packs distributed directly to people attending best festivals this summer across the South West


Contents Why you should distribute at Festivals

3

4th / 5th June

We the People

4

11th June

Escape into the Park

5

8th-11th July

National Adventure Sports Show

6

12th/13th August

Boardmasters

7

Other festivals in the UK

8

9

Contacts


FLYER DISTRIBUTION AT FESTIVALS THIS SUMMER With over 15yrs experience in youth marketing and promotion, Out of Hand is firmly established as one of the leading distribution companies in the festival environment across the UK. Alongside our regular shop and music event distribution that we undertake on a weekly basis throughout the South West and Wales, we are attending the biggest and best music festivals this summer, targeting festival goers with our highly sought after flyer packs. Our packs typically contain 10-15 flyers, promoting forthcoming events, other festivals, music releases and products, all packaged together within a fold out posterzine cover sheet. Our packs are distributed to people before and after the event, and are the most effective physical promotion at any event – afterall, it’s the last thing a person is given as they leave an event… If your looking to target the active 18-30yr olds this summer in a relaxed environment, this is the most cost effective option to consider. Past clients have included Angel Festivals, Festival Republic, Slammin Vinyl, Ministry of Sound, SJM Concerts, Metropolis Music, Academy Group, BBC Radio 1, Eden Project, Sportsvision and many more.

3


WE, THE PEOPLE FESTIVAL 4th/5th June, Bristol Capacity: 10,000 per day

Who’s playing:

Chase and Status, The Streets, Example, Annie Mac, Doom, Lee Scratch Perry, Ultramagnetic MC’s and over 50 other acts. See www.wethepeoplefestival.co.uk for full line-up

Music Styles: Dance, Drum and Bass, Dubstep, Breaks, Roots, Reggae and House.

Number of packs: 5,000 per night

Cost: £150 for one night / £300 for two nights

Why should you cover it:

The newest music festival in Bristol and it’s looking like it’s hit the right note from the start – local support has been amazing so far. It’s right at the start of the festival season, it’s in the centre of the biggest South West city, so if your looking to target this audience for your promotion, this is the easiest and most cost effective way of reaching people in this geographically spread out area of the South West. Core audience of locals and people living within 1hr of Bristol.

Distribution method:

We are covering the main exit at the end of the festival and aim to give every person leaving the opportunity to take a flyer pack.

4


ESCAPE INTO THE PARK Sat 11th June Swansea, South Wales Capacity: 20,000

Who’s playing:

Chipmunk, Tinchy Stryder, Eddie Haliwell, Yasmin, Chuckle, Pendulum, Jaguar Skills, Zinc, Judge Jules, Caspa, Headhunterz plus 50 other acts. See www.escapefestival.com for full line-up.

Music Styles:

Dance, Urban, Trance, Techno, Drum and Bass, Dubstep and house

Number of packs: 8,000

Cost: £250

Why should you cover it:

The biggest dance music festival of the year in Wales – if your looking to target this region for your promotion, this is the easiest and most cost effective way of reaching people in this geographically spread out area. Core audience is within 1hr travel time of Swansea.

Distribution method:

We cover both main exits at the end of the festival, and target the festival car parks too. As we have exclusive coverage at this event, the security actively remove any other flyer distribution teams on or nearby the exits to the site.

WE HAVE EXCLUSIVE RIGHTS TO SUPPLY THE OFFICIAL FLYER PACK TO THIS EVENT.

This means we are working with the promoter to ensure the best possible pack is given out to people as they leave the event, whilst minimizing litter and other related issues associated with flyer packs, and is a condition of the licence for this event. Please help support the festival and use this official service.

5


NATIONAL ADVENTURE SPORTS SHOW (NASS) 8th-11th July Shepton Mallet, Somerset Capacity: 15,000

Who’s playing:

Sub Focus, Tinie Tempah, Nero, Labrinth, Dirty Phonics, DJ Fresh, Millenium, Cancer Bats, We Are The Ocean plus 30 other acts. See www.relentlessnass.com for full line-up.

Music Styles:

Dance, Urban, Drum and Bass, Dubstep, Breaks, Alternative and Rock.

Number of packs: 5,000

Cost: £200

Why should you cover it:

The biggest action sports and music festival in the UK – if your looking to target this audience for your promotion, this is the easiest and most cost effective way of reaching people in this geographically spread out area of the South West. Core audience is within 1.5hr travel time of Shepton Mallet. Traditionally, the bulk of the audience is 18-24 and is one of the younger festival crowds.

Distribution method:

We cover both main exits at the end of the festival, and target the festival car parks too. As we have exclusive coverage at this event, the security actively remove any other flyer distribution teams on or nearby the exits to the site.

WE HAVE EXCLUSIVE RIGHTS TO SUPPLY THE OFFICIAL FLYER PACK TO THIS EVENT.

This means we are working with the promoter to ensure the best possible pack is given out to people as they leave the event, whilst minimizing litter and other related issues associated with flyer packs, and is a condition of the licence for this event. Please help support the festival and use this official service.

6


RELENTLESS BOARDMASTERS

12th-13th August Newquay, Cornwall Capacity:

18,000 per day

Who’s playing:

Fatboy Slim, Klaxons, Bombay Bicycle Club, Sub Focus, DJ Yoda, The Qemists, King Blues, Krafty Kuts, Stanton Warriors, Jaguar Skills, Andy C, Scratch Perverts, King Charles, Stringer Bessant and over 100 other acts. See www.relentlessboardmasters.com for full line-up

Music Styles:

Dance, Drum and Bass, Dubstep, Breaks, alternative and rock, hardcore, punk, house, and everything in-between!

Number of packs:

5,000 per night

Cost:

£200 for one night / £350 for two nights

Why should you cover it:

The biggest surf and music festival in the UK – if your looking to target this audience for your promotion, this is the easiest and most cost effective way of reaching people in this geographically spread out area of the South West. Mixed audience of locals and holiday makers who visit Newquay in August specifically for this event and make a long weekend or week long holiday out of it. Newquay is sometimes billed as the UK’s answer to Ibiza during August!

Distribution method:

We cover the main exit at the end of the festival, and target the festival and camping car parks too. As we have exclusive coverage at this event, the security actively remove any other flyer distribution teams on or nearby the exits to the site.

WE HAVE EXCLUSIVE RIGHTS TO SUPPLY THE OFFICIAL FLYER PACK TO THIS EVENT.

This means we are working with the promoter to ensure the best possible pack is given out to people as they leave the event, whilst minimizing litter and other related issues associated with flyer packs, and is a condition of the licence for this event. Please help support the festival and use this official service.

7


FESTIVAL COVERAGE OUTSIDE OF THE SOUTH WEST We are also covering the following national festivals, working in partnership with local distribution teams.

*These events have exclusive coverage, which means you can only distribute flyers via the official flyer pack and anyone else trying to distribute flyers will have their material confiscated and be removed from the site.

Parklife, Manchester* Sat 11th / Sun 12th June 10,000 packs, £500

Deadmau5 at Victoria Park, London* Sat 11th June 10,000 flyers, £500

Rockness, Scotland* Sat 11th June 5,000 packs, £250

Wireless Festival at Hyde Park, London Fri 1st / Sat 2nd July 5,000 per day / £250 per day

T in the Park, Balado, Scotland 8th-11th July 10,000 packs, £500

South London Calling Sat 9th July 3,000 flyers / £150

Lovebox Weekend at Victoria Park, London Fri 15th / Sat 16th / Sun 17th July 5,000 per day / £250 per day

Global Gathering at Stratford Upon Avon* 29th/30th July

16,000 packs, £750 One of the UK’s biggest dance music festivals of the year

SW4 in London* 28th/29th August

5,000 per day / £250 per day

Creamfields at Cheshire* 28th/29th August

20,000 packs, £800 One of the UK’s biggest dance music festivals of the year Outside of this list, if there is an event / festival you want covered and isn’t included above, please contact us and we’ll try and cover it for you.

8


Contacts

Please book in your flyer distribution with one of our team members

Hebron House Sion Rd Bedminster Bristol BS3 3BD

Nigel Muntz Commercial Director

0117 953 6363

andy.nelson@outofhand.co.uk

01752 294130 distribution@outofhand.co.uk www.outofhand.co.uk

nigel@outofhand.co.uk

Andy Nelson Customer Account Manager Nick Tuckfield Senior Customer Account Manager nick.tuckfield@outofhand.co.uk

9



Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.