DRIVING TECHNOLOGY
© Yuri Bizgaimer/Dollar Photo Club
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ADOPTING APPS ESSENTIAL TO SAFETY The emergence of new applications for mobile devices is creating a safer environment and benefiting everyone in the chain — from drivers through to fleet managers —across a range of logistics and transport fields.
T
ake a moment to imagine a
when they’re managing multiple tasks
truck driver assigned to deliver
with the prospect of long hours ahead.
freight within a city where the streets are clogged, the network
In these conditions, a driver’s access to
hubs are destinations outside
reliable and continuous communications
of the city’s boundaries and,
is a must. An open line of communication
on any given day, they might be tasked
enables the driver to stay constantly con-
with transporting 100 deliveries or more.
nected with the centre of operations so they can report any challenges they face
Each delivery has a deadline to meet,
on the road, while their colleagues can
all with differing levels of urgency. A
monitor their wellbeing wherever they are
breakdown on an arterial road, or a traffic
and headquarters can report any changed
light failing at a busy intersection, makes
conditions that might affect the journey.
the driver’s task ever more challenging,
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raising the pressure in the process. But
The pressure on drivers in the transport
feeling the pressure is not an option for
and logistics industry is colossal and,
the driver, because staying safe and alert
given the value of the road freight sec-
is the number one priority — especially
tor to the national economy, that’s not a
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