345
2013-2014
GAPS – Business
challenge you to think like a leader and consider how the entrepreneurial spirit can make a difference regardless of the career path you choose. Specific topics will include small business creation, business plan development, marketing, operations, personnel, finance, business law, and community responsibility. The primary course objective is to provide students with a realistic formula for successfully operating a small business. BUS 349. Leading Sales Initiatives 3 credits The students will study the sales manager’s responsibility for obtaining a specific volume of sales and a certain level of profitability by managing sales professional’s activities and behavior. This course will provide a clear picture of the complex and often conflicting responsibilities of a sales manager in today’s economy. BUS 355. Accounting for Decision Makers 3 credits The course presents the fundamental accounting concepts and information that is utilized within a company’s decision making process. Topics include financial statements; measurement of assets, equities, and income; financial statement analysis, cost behavior and measurement; profitability analysis; relevant costs for special decisions; budgeting; and responsibility accounting. BUS 356. International Issues in Business 3 credits Students will study the world market and an analysis of economic, political, cultural, and business trends as they influence the multinational corporation. Risk taking, financing, and investment are considered as well as marketing variations among countries are discussed. BUS 357. Finance for Managers 3 credits This course will cover the essentials of managerial finance from a managerial perspective. Topics discussed include the role of the financial manager in the modern corporation, financial forecasting, capital budgeting, interest theory, valuation, leverage, the cost of capital, dividend policy, working capital management, issuance of stocks and bonds, mergers, consolidations and reorganizations. BUS 427. Legal Environment in Business 3 credits The students will investigate the issues and principles of business law. Topics covered are business law and its administration; property; torts; contracts; agency; employer; and employee; negotiable instruments; and insurance. BUS 428. Marketing in an International Environment 3 credits This course is designed to give the students a thorough and practical understanding of the numerous elements and concepts related to marketing in a technologically advanced, diverse, multifaceted, and global business environment. Students will be engaged and study real life case scenarios where they will have the opportunity to apply various marketing strategies, philosophies, and applications learned. The thrust of this course will be the development of a thorough and complete marketing plan project which will include an extensive written document and formal presentation. BUS 429. Project Management 3 credits This course is designed to provide students with a theoretical and practical approach to understanding the components and strategies behind effective project management. Students will learn methodologies surrounding effective project management which will allow them to succeed on interdisciplinary and cross functional teams in a corporate environment. This course will challenge students to think critically about project management principles and how to apply them within the context of the role world. Real-world case studies and projects will be used to allow students to apply learned concepts and applications. BUS 437. Statistics for Decision Makers 3 credits Students will analyze and explain business situations using descriptive statistics and probability, probability distribution, statistical inference, regression analysis, PERT/CPM, inventory control models, queuing theory, forecasting and simulation. Computer application is used as a tool in the problem solving method.