CROATIA Photo: archive of Zadar Tourist Board
News
Zadar County is UHPA's destination of the year
Rebranding Croatia at the Croatian Tourism Congress Rebranding Croatia as a travel destination, decreasing seasonal effects, and increasing average spending per tourist are amongst the main goals of Croatian tourism by 2020, noted Minister of Tourism Darko Lorencin at the Croatian Tourism Congress, held on April 28 in Zagreb. He added that at the end of last year the 365 Croatia program started being implemented, and it currently covers 22 destinations, and after the selection of additional destinations for which the tender has expired, the program will cover 90 percent of the travel industry. The congress gathered around 300 participants, representatives from the travel sector, and guests from abroad.
Survey on congress tourism in Croatia conducted Croatian congress tourism requires high-quality branding and better air connections, and only then will it need large congress centers - according to a survey conducted by the CroatiaMeetings website amongst 118 people, representatives of congress hotels and agencies on the condition of the Croatian congress industry and the expectations from future development. Most of those tested believe that Croatia needs two to three multi-functional congress centers for more than a thousand people, primarily in Zagreb, followed by Dubrovnik, Split, Opatija, Istria, and some smaller destinations. www.croatiameetings.com
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tipTravelMagazine May - July 2015
Photo: Robert Kunštek
Photo archive: Ministry of Tourism of the Republic of Croatia
The domestic destination of the 2015/2016 year, according to the Association of Croatian Travel Agencies (UHPA), is the Zadar County. As of June of this year, that will be emphasized in all the publications of the association, in informative and promotional material, electronic communication, and on the official uhpa.hr website and social networks. The selection of the Zadar County as the domestic destination of the year will encourage the improved promotion of the county and successful collaboration between the members of UHPA as a destination management company and the Tourist Board of the Zadar County as a destination management organization.
Croatia expects 1.1 million tourists on cruisers This year, the harbors of the Croatian Adriatic await the arrival of 1.1 million tourists on cruise ships, according to a survey by the Risposte Turismo association, presented on the recently held Adriatic Sea Forum in Dubrovnik. Dubrovnik is expecting the arrival of 584 cruisers with 870 thousand visitors, while all the Adriatic ports should greet 4.89 million tourists this summer. Last year, most of the boats that came to Croatia sailed under the the flags of Malta, the Bahamas, Panama, and Italy. www.croatiaweek.com