Name: Jose Pino
Name: Nathan Saller
Age: 24
Age: 37
Title: Virtual Banking Specialist
Title: Vice President of Sales and Marketing
Credit Union: Jeanne D’Arc Credit Union
Credit Union: Bellwether Community Credit Union
Credit Union Location: Lowell, MA
Credit Union Location: Manchester, NH
Town of Residence: Lawrence, MA
Town of Residence: Milford, NH
Career Highlights: My career development from an intern to a marketing professional over the last five years, as well as being entrusted to usher the credit union into the digital media era. Community Involvement: I volunteer as a musical instructor at the YMCA and LEC Youth Music Program, I am the treasurer of the Greater Lawrence Young Professionals Network, and I collaborate with the Greater Lowell Community Foundation’s start-up of a young professionals philanthropic group. Biggest Success: As new digital media and new technologies emerge, our newest online products and services have been successfully implemented as result of my hard work and support of the marketing department. They include mobile and text banking, mobile apps, Facebook, and Twitter, ratings and reviews, along with other exciting initiatives to be unveiled this year. Dream Job: Marketing consultant, with a focus on small-medium sized organizations and enabling them with strategies and tools for effective marketing. If you could compete in the Olympics in any sport, what would it be and why? The snowboarding competition. I prefer an environment with a cooler temperature and actually enjoy the snow. Why else would I still live in New England?
20 | centerpoint | spring.2012
Career Highlights: Being selected as the youngest member of the inaugural Filene Research Council i3 program; the opportunity to help to plan and implement a field of membership change, a name change, and most recently, a company-wide brand immersion program. Community Involvement: I have served on the New Hampshire Credit Union Marketing Committee since 1998, the America’s Credit Union Museum Marketing Committee since 2003, the Filene Research Institute’s i3 program, and a director of the NH Jump$tart Coalition for Financial Literacy since 2007. I am a current member of the Greater Manchester Chamber of Commerce Leadership program and former Director of Greater Manchester Habitat for Humanity. I am also a CU4Reality fair volunteer and am active in numerous capacities in my church. Biggest Success: The past two years the entire Bellwether team has grown loans by double digits, growing membership by over 15 percent from December 2009 to December 2011, and ramped up our marketing and public relations efforts – all while focusing internally on differentiating the credit union by making things easy for our members. Dream Job: Director of a kid’s summer camp, or perhaps an author, whitewater raft tour guide, or bush pilot. If you could compete in the Olympics in any sport, what would it be and why? Snowboard cross, a fairly new sport that basically involves who can get down the mountain first. In the Summer Olympics, playing beach volleyball.