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shooting hunting outdoor trade show 1979–2013 NSSF NEW PRODUCT REPORTS SHOT Daily hunts down the latest offerings in rifles p. 14, shotguns p. 26, handguns p. 36, and boots p. 48. Also, we check out the hottest gear on the show floor p. 102. News *SHOT SHOW AUCTION Four historic firearms and a oneof-a-kind knife celebrate American sporting traditions. SEE PAGE 4 *BROWNING Expands its tactical line Black Label tactical line expands from knives to clothing, gear bags, gun safes, and more. SEE PAGE 10 *Swanson RusselL celebrates 50 years PR firm reaches half-century mark, remains key partner for many outdoors companies. SEE PAGE 12 *Crimson Trace’s 3-Gun Night Shoots Nighttime shooting competition illuminated by the company’s laser sights. SEE PAGE 100 Day 1, January 15, 2 013 The Daily News of the 2013 Las Vegas SHOT Show Brought to You by The Bonnier Corporation and the NSSF Industry Celebrates 35 Years of SHOT Show T he industry visionaries who in 1979 created the first improved for everyone—attendees, exhibitors, media, and SHOT Show would probably, if they stood in a center guests alike,” says NSSF president Steve Sanetti. “NSSF aisle of the show that is now marking its 35th year, senior vice president Chris Dolnack and his staff, working closely with Reed and Freeman marvel at how large the show has exhibitions, have all worked very grown over the intervening time. hard to enhance virtually every But they certainly understood the aspect of the show, and we think passion that is the foundation of you’ll like what you see.” the shooting sports industry, and Tonight more than 1,200 they certainly would beam with ticketholders will attend the pride to see their vision still going State of the Industry dinner strong so many years later. The sponsored by Outdoor 2013 SHOT Show will see more Channel. At the conclusion of than 60,000 industry professionNSSF’s program, attendees will als who will use the next four days be entertained by Terry Fator, to view the latest in new products Las Vegas star and past winner and network with professional of America’s Got Talent. As the associates. headliner at The Mirage, Fator “While we expect to have nightly captures the hearts and another record-breaking SHOT funny bones of America with Show, what’s more important is Terry Fator—ventriloquist, impressionist, and his special brand of ventrilothat the SHOT Show expericomedian—will appear at NSSF’s State of the ence will be significantly quism. Industry dinner with his puppet entourage. Federal Top Gun Shotshells Support Wounded Warriors FEATURES *Grants for States, ATK-Federal has always supported our nation’s military, whether through supplying cutting-edge ammunition or by providing funding for causes that support veterans. Most recently, a special promotion Ranges, Scouts NSSF sponsors heritage grants to promote hunting and the shooting sports. SEE PAGE 66 *Remington’s new 783 centerfire The brand-new bolt-action delivers accuracy, reliability, and durability. SEE PAGE 74 *Bushnell gleans the distance A look at rangefinder history from the company that introduced the category. SEE PAGE 82 Federal Premium is supporting the Wounded Warrior Project through sales of its Top Gun target loads. has been developed through Federal’s Top Gun shotshells to support the Wounded Warrior Project and help provide much-needed funding required to aid injured service members transition back to civilian life. The 2¾-inch target loads are available in 12-gauge and packed with No. 8 shot. The hulls are an assortment of red, white, and blue colors, which are not only worthy of competition on the range, but add patriotic fun to a casual day of shooting. Top Gun loads are economically priced, yet still made to deliver reliable performance. The on-box royalty program delivers proceeds from every sale of the ammunition directly to support the Wounded Warrior Project, an organization that aids individuals involved in service-related injuries on or after the tragedies of 9/11. Booth #14562. (800-322-2342; SOG Enters Hunting Market SOG Specialty Knives & Tools comes to the 2013 SHOT Show showcasing a new line of knives designed specifically for big-game hunters. Growing out of SOG’s well-established military and tactical background, the new line represents an expansion for SOG, which began in 1986 by making a replica Bowie knife for military collectors. There are nine new SKUs in SOG’s 2013 hunt line, with a total of five blades. Booth #425. (425-771-6230; day 1, January 15, 2013 ■ Shot Business Daily ■ 1

SHOT Daily - Day 1 - Jan. 15, 2013

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