2_1_ScanMag_79_August_2015_Text.qxp_Scan Magazine 1 06/08/2015 15:42 Page 40
Scan Magazine | Special Theme | Made in Sweden
Terrible Twins: the recipe for a wonderful atmosphere When you hear the words ‘terrible’ and ‘twins’ in the same sentence, homely bliss is probably not the first thing that comes to mind. But it should be. By a picturesque lake in the middle of Sweden, sisters Sara and Karin Ström are creating the most wonderful pieces and products for your home and wellbeing – all sold under a name you are sure never to forget. By Astrid Eriksson | Photos: Terrible Twins
“My sister and I lived in London during the '80s and made cuddly animals from old curtains that we sold on markets,” Karin Ström remembers. “Every week we appeared in our stand with the complete '80s look, puffed up fringes and light blue eyeshadows,” she says with a laugh. “Legwarmers and tights - the entire package.” The other market sellers gave them the nickname the Terrible Twins, a lovable epithet that stuck, and when it was time for Sara and Karin to set up shop 15 years ago, the name of their company was a given. Terrible Twins started out with wheat heaters made of pure linen which soon
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became their number one trademark. The products sold like lemonade on a hot summer’s day and eight years ago, Terrible Twins became a full-time business. Today, their range includes various handmade interior pieces as well as a fantastically lush SPA series that has really brought their business to another level, locally as well as internationally. The sisters’ philosophy is brilliant in its simplicity: Make things people love by using eco-friendly and local resources and material. “We are an honest company, dealing in honest trade and labour,” says Karin. “There are no short cuts when it comes to our products and the standards
and conditions we want to set for our business as well as the people we work with. That is nothing we would ever want to compromise with.” And while the (not so terrible) sisters continue their honest business people worldwide are falling in love with their products. The SPA series is distributed on a global scale through well-known resellers and there really is no telling where it will all end. Lifestyle and interior blogs are gushing over the products and people all over Scandinavia and the UK can’t seem to get enough. “We have been fortunate enough to be able to work together with what we love,” Karin says happily. “Spreading our love and joy on a scale like this is nothing short of a dream come true.”
For more information, please visit: www.terribletwins.se