2_0_ScanMag_70_Nov_2014_Text:Scan Magazine 1
5/11/14
16:03
Page 81
Scan Magazine | Special Theme | Education in Norway
Photo: Birthe Mejdal
“We’re very lucky to be working with Tag#Design, complementing their innovative ways of creating awareness of their products and reaching their social goals. Our students shoot the product imagery for their summer and winter collections, and learn to develop a vision compliant with the wishes of a client,” says Holmseth, adding: “It’s a spectacular way for them to learn while also doing something for others.”
When asked what brings her the biggest joy in her profession, her answer is loud and clear: “Seeing these young people come out of their shells and develop creatively into skilled and passionate photographers. It’s the best feeling in the world.”
“I first organised the New York trip because I thought it was absolutely perfect for photography students; I mean you have all the important museums and exhibition galleries there, and every kind of motif you could possibly imagine,” says Holmseth. Besides taking in the sights and soaking up the atmosphere at institutions like the Guggenheim and the Metropolitan, students have the chance to shoot fashion images in Central Park, and to everyone’s delight, night photography from the top of the Empire State Building. “The trip became so popular that our other students also wished to take part, and now, every time we go we travel with a mixed group of students from Bjerkely, taking in all the best that New York has to offer. Including some shopping, of course,” says Holmseth with a smile.
Photography students go to New York to try their hands at different types of photography art in locations such as Central Park and the Empire State Building. Photo: Edith Anne
For more information, please visit: www.bjerkely.fhs.no
Photo: Bjerkely FHS
By involving students in an array of courses positioned to teach various photography disciplines, such as a promotional, fashion or nature photography, the skills of the individual are preserved and developed to meet real demands on the market. An exciting new project where the budding photographers are really put to the test is the Tag#Design venture, a project that saw Bjerkely FHS team up with shoe designer Luisa Arango on a creative, hashtag-led movement.
A New York state of mind – and photography She underlines that while the Bjerkely photography programme is primarily a vocational education, all basics of photography theory are taught down to the smallest detail. Students are granted a top-class training scheme, which also includes a trip abroad. And, where better to take a first bite of the photography world than the Big Apple?
Photo: Photography class of 13-14
where we develop photos in an old-fashioned way, and we also do lomography courses where the students receive their own camera suitable for this kind of photography. Using our various resources we allow students to experience what it’s really like having a client book them for a job where they have to deliver work of a professional standard,” says Holmseth.
Photography teacher Anne Marit Holmseth is enthusiastic about the progress she sees in her students: “Seeing these young people come out of their shells and develop creatively into skilled and passionate photographers is the best feeling in the world.”
Issue 70 | November 2014 | 81