2_0_DiscoverGermany_June 2015_Issue27:Scan Magazine 1
28/5/15
09:55
Page 98
“The secret is that I present a property in a way which immediately appeals to as many people as possible because I display a lifestyle which suits the property and the target group.” MW Immobilien & Homestyling perfectly and attractively prepares objects for photos and house viewings so that prospective buyers take a closer look.Verena Mumford and her team manage to transform formerly dull and unexciting rooms into spacious, light-flooded spaces with modern and minimalist furnishings with a big portion of expertise and an eye for detail.“Each customer gets my full attention, as well as a tailor-made sales concept and home staging,” the certified Master Stager (ASPM) and Buyer Trend Specialist emphasises.
Selling properties quicker As a true pioneer of home staging in Switzerland, Verena Mumford, from estate agency MW Immobilien & Homestyling, was one of the first people to offer home staging and home-styling services in the alpine country. With extensive expertise she seeks to sell properties quicker and better through effective interior transformations.
The first consultation is free and the home staging process can be organised in the course of one day. MW Immobilien & Homestyling also offers home-styling services which will bring a new shine into private homes for those who are tired of their old furnishings. www.mw-homestyling.ch/Homestaging
TEXT: NANE STEINHOFF | PHOTOS: SVENJA KOHLMEIER I WIEBKE RIECK
“My calling is to give people a better sense of life. As an interior designer and home staging expert, I’m well equipped to do so in my customer’s living spaces. My speciality is home staging for sale purposes where I try to show properties from their best side,”Mumford explains.The phenomenon of home staging is relatively new in Switzerland, especially for inhabited and empty properties. So far, home staging was predominantly used in show flats for newly constructed buildings, but today it has emerged as the most successful sale optimisation for houses and flats. MW Immobilien & Homestyling, which offers properties in and around Zurich, saw the benefits of home staging very early on. The service that makes them stand out from other real estate agencies is that each of their homes gets a professional home staging makeover from Verena Mumford. “Prospective buyers are tremendously picky and questioning. That’s why properties
98 | Issue 27 | June 2015
need to present themselves particularly well so that buyers already get filled with enthusiasm by only looking at the pictures,” the home staging expert notes. She adds:
Below: Living room before home staging (left) Living room after home staging (right) Bottom: Bedroom before home staging (left) Bedroom after home staging (right)