2_0_DiscoverGermany_June 2015_Issue27:Scan Magazine 1
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True beauty lies within Are you looking for that truly special piece of jewellery? One that is beautiful from the outside as well as from the inside? Then look no further as Swiss jeweller Gübelin. The luxury jeweller and watchmaker invites you to see beyond the wellknown exterior and take a closer look at the enchanting centre of a gemstone. TEXT: SONJA IRANI | PHOTOS: GÜBELIN GROUP
Gübelin's success story started in 1854 with a watchmaker’s shop in Lucerne. Fast-forward 160 years and Gübelin is not only a household name for high-quality timepieces, but also for luxury jewellery made from the most exquisite gemstones. With their own gemmological laboratory, their own academy and ten exquisite boutiques in Switzerland and Asia, Gübelin’s experts are well equipped to look deep inside the stones, revealing their beautiful inner lives and unlocking their secrets, including
16 | Issue 27 | June 2015
where they are from, how they were formed and what causes their sparkle and shine. Gübelin Classics shine in new light Formed deep in the earth’s crust, each of the world’s most exquisite gems have a very unique colour, shape, beauty and even personality. Therefore, Gübelin’s master craftsmen and women tackled the challenging task of bringing those unique, natural features of a stone to life through its jewellery. The stunning results can be admired in the
new Gem Collection, in which every handcrafted creation features a matchless coloured gem in a classic, timeless design. As the colour red has been an almost universal symbol of passion, power and courage for millennia, Gübelin devoted a special collection to this fiery colour. The Red Collection now celebrates such majestic gems as the rubies, spinels, garnets and other red gems as well as their fire within. Both Gübelin Classic collections are on display in Switzerland. The in-house lab Gübelin’s fascination for the intriguing inner life of each stone goes back to gemmology pioneer Eduard Josef Gübelin (1913-2005). A member of the third generation of the Gübelin family, he provided