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The Evolutionof Digital Printingin Labeling

UPM Rafiatac's Innovations:Transforming Label CustomizationThrough Digital Printing

In a rapidly evolving landscape, the demand for highly tailored and customizable labels has surged, compelling converters to seek media optimized for various digital print technologies. UPM Raflatac's pioneering approach recognizes this need, providing materials uniquely optimized for different digital print technologies, rather than simply offering standard laminates.

Optimized Media for Different Digital Print Technologies

Converters face a crucial challenge in the digital printing realm-the need for media that aligns seamlessly with diverse digital printtechnologies. UPMRaflatacacknowledges this demand and offers a range of materials optimized for distinct digital print technologies, catering to inkjet, toner, and other specific digital printing methods. These optimized materials are not mere laminates but are purposefully designed to enhance the efficiency and output quality ofthe label production process.

The Unique Characters of Media Optimized for Digital Printing

Compatibility with Various Substrates: UPM Raflatac's optimized media demonstrate compatibility with a wide array of substrates, ensuring versatility in label production. Whether for paper, film, or other specialized substrates, these materials adapt seamlessly to the varying needs of different label applications.

SpecialtyFinishes andTextures:UPM Raflatac's optimized media offer specialty finishes and textures, providing a range of aesthetic choices for label designs. Converters can create labels with unique tactile sensations, from glossy to matte, catering to diverse branding requirements.

Tailored Performanc e: UPM Raflatac utilizes strategic partnerships with OEMs to deliver even more tailored solutions. Through this collaboration, UPM Raflatac ensures that its digital printing materials and technology integrate seamlessly with the machinery and processes of partnering OEMs, optimizing the labeling and packaging experience for end users.

"We work closely with various digital printing OEMs, qualify our products, and identify the best performance so our customer gets the best solution for their needs. We identify each technologies' capabilities and limitations so our customers are aware ofwhat they should expect for their printers and PS labels performances. We also work with OEMS for their upcoming new developments, so when they are ready, we are ready with them," says Kirit Naik, global director, Digital Printing Technologies, UPM Raflatac.

UPM Raflatac's Digital Printing: Versatility Across Industries

The versatility of UPM Raflatac's Digital Printing extends across a diverse spectrum of industries, enhancing branding and packaging. From food & beverage, cosmetics & personal care, pharmaceuticals to logistics, their digital printing solutions cater to various sectors, providing superior quality and adaptability.

CommitmenttoSustainability

UPM Raflatac's digital printing solutions are intricately woven with a commitment to sustainability. Utilizing responsibly sourced materials and digital printing techniques, UPM Raflatac contributes to more sustainable labeling practices.

UsingtheDigitalLabelMaterialsFinder

The UPM Raflatac website provides a comprehensive Digital Label Materials Finder, guiding businesses to discover the most suitable label materials for their specific digital printing needs. By leveraging this tool, companies can explore a wide array of digital label materials, enabling them to make informed decisions based on their unique requirements.

Unleash creativity with UPM Raflatac's digital printing solutions and make a lasting brand impact with labels that narrate your story. dps

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