Paint as an outward extension of self

MARKETING IS A passion of mine, so when the opportunity arose some seven-plus years ago to take up the marketing assistant role at Berger Paints, I certainly did not hesitate. Over the years, my role and duties expanded as the Berger brands evolved. Starting as the marketing assistant to now leading the team as the brand and trade officer has been creatively rewarding. I have the privilege of being part of a team that influences how consumers view paint; not just to beautify a space, but rather use paint as an outward extension of self. From the creation of colour tools and the development and implementation of initiatives like the Royale Bedroom Makeover to Berger Shoppa Showdown, the Berger Barbados marketing department is always actively seeking ways to engage and excite consumers when they choose Berger

In addition to consumer engagement, we take our corporate social responsibility very seriously. Throughout the years, the company has actively made contributions to many charitable organisations and partnered with other corporate entities to assist with the beautification of several educational facilities. Two notable initiatives were Berger Proud To Be There for You, which rewarded both the community and consumers with paint to transform, uplift and change their spaces. The other was Conceive. Create. Cultivate, which focused on transforming classrooms through paint, to foster more stimulating and excitable spaces for learning.

Aside from these initiatives, customer service is also very important, especially when choosing paints, so Berger extends its services throughout hardware stores across the island. All Berger store attendants are equipped to provide colour advice, product recommendations, surface preparation and friendly banter, all while you are selecting and receiving your specially tinted paints. We are there to assist all customers on their colour journey, no matter the size or scope of residential and commercial projects using our extensive range of colours from our