wellington | designer
Samantha Knapp Of Tiger Lily’s Has A Knack For Elegant, High-End Design Story by Julie Unger • Photos by Bob Capazzo
Samantha Knapp of Tiger Lily’s Greenwich has a knack for elegant, high-end design projects. She worked for a decade as a television reporter in New York before joining Tiger Lily’s, an innovative design firm that also happens to be the family business. Tiger Lily’s was founded by Betsy and Robert Knapp, and when Samantha decided that it was time to move on from television news, she joined her parents’ firm. “It actually was never on my radar in my early years to jump into the family business,” she recalled. Samantha started out by getting into a routine, answering the phones and learning what was going on behindthe-scenes with the design team as they worked on high-end special detailed designs for their clients. She learned a great deal along the way. “With a little bit of osmosis, and a little bit of my own creative style, I little by little got chances to do different types of projects. It has really paid off,” she said. “Fast forward four years later, and I went from answering phones and trying to help my
Designer Samantha Knapp of Tiger Lily’s.
parents log on to the computer to really being the creative director and creative concept behind the business, which I’m growing and flourishing in.” wellington the magazine | october 2016
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