We are working with Cambridge Assessment International Education towards endorsement of this resource. Introduction
Introduction Who is this book for?
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This edition of the coursebook comprehensively supports the syllabus content for Cambridge International IGCSE™ and O Level Travel and Tourism syllabuses (0471/7096). As a Travel and Tourism learner following this syllabus, or a teacher guiding learners through it, you can be confident that the book fully covers this content to the appropriate level. Other learners of this subject who are using different GCSE or equivalent courses should also be able to benefit from the subject content, activities and features, such as the examstyle questions that this book contains.
What makes this book different? The key distinctive features of this book are its:
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active learning approach
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focus on sustainability.
Firmly driven by its active learning approach, this book enables you to achieve your travel and tourism learning objectives through: scaffolded activities that offer opportunities for group work and project work, such as research and student-led presentations, supporting the development of critical thinking skills for every topic
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visual means, including figures such as tables and diagrams
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carefully researched and composed case studies and accompanying questions
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key words and key concept links – features that explain travel and tourism words and reveal links to important travel and tourism concepts
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reflection on your travel and tourism learning process
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a self-evaluation checklist allowing you to rate yourself on how confident you are to move on to the next topic.
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The book contains many up-to-date and real-life case studies taken from different destinations around the world. The case studies and the accompanying questions allow you to actively explore real global travel and tourism. This book engagingly and fully reflects worldwide sustainable travel and tourism with its wide-ranging international examples and destination case studies. Without any doubt, the most important new element of this course is the focus on sustainability. This is a central theme of the book: it is interwoven throughout. The questions and activities in every unit give you opportunities to learn actively and to investigate, understand, discuss and explain the nature, impacts and sustainable management of travel and tourism. You will build your awareness of the importance of the customer and of marketing in the travel and tourism industry, and you will evaluate and communicate different values and attitudes relating to travel and tourism.
v Original material © Cambridge University Press 2021. This material is not final and is subject to further changes prior to publication.
