Boise Weekly Vol. 21 Issue 12

Page 3

BW STAFF Publisher: Sally Freeman Sally@boiseweekly.com Office Manager: Shea Sutton Shea@boiseweekly.com Editorial Editor: Rachael Daigle Rachael@boiseweekly.com Features Editor: Deanna Darr Deanna@boiseweekly.com Arts & Entertainment Editor: Tara Morgan Tara@boiseweekly.com News Editor: George Prentice George@boiseweekly.com New Media Czar: Josh Gross Josh@boiseweekly.com Copy Datatante: Sheree Whiteley Sheree@boiseweekly.com Reporter: Andrew Crisp Andrew@boiseweekly.com Listings: calendar@boiseweekly.com Copy Editor: Jay Vail Contributing Writers: Sarah Barber, Bill Cope, Zach Hagadone, Nathaniel Hoffman, Chris Parker, Ted Rall Intern: Jordyn Price Advertising Advertising Director: Lisa Ware Lisa@boiseweekly.com Account Executives: Sabra Brue, Sabra@boiseweekly.com Karen Corn, Karen@boiseweekly.com Jessi Strong, Jessi@boiseweekly.com Doug Taylor, Doug@boiseweekly.com Nick Thompson, Nick@boiseweekly.com Jill Weigel, Jill@boiseweekly.com Classified Sales Classifieds@boiseweekly.com Creative Art Director: Leila Ramella-Rader Leila@boiseweekly.com Graphic Designer: Jen Grable, Jen@boiseweekly.com Contributing Artists: Derf, Jeremy Lanningham, Laurie Pearman, E.J. Pettinger, Ted Rall, Adam Rosenlund, Tom Tomorrow Circulation Shea Sutton Shea@boiseweekly.com Apply to Shea Sutton to be a BW driver. Man About Town: Stan Jackson Stan@boiseweekly.com Distribution: Tim Anders, Jason Brue, Andrew Cambell, Tim Green, Shane Greer, Stan Jackson, Barbara Kemp, Michael Kilburn, Amanda Noe, Northstar Cycle Couriers, Steve Pallsen, Elaynea Robinson, Jill Weigel Boise Weekly prints 30,000 copies every Wednesday and is available free of charge at more than 750 locations, limited to one copy per reader. Additional copies of the current issue of Boise Weekly may be purchased for $1, payable in advance. No person may, without permission of the publisher, take more than one copy of each issue. Subscriptions: 4 months-$40, 6 months-$50, 12 months-$95, Life-$1,000. ISSN 1944-6314 (print) ISSN 1944-6322 (online) Boise Weekly is owned and operated by Bar Bar Inc., an Idaho corporation. To contact us: Boise Weekly’s office is located at 523 Broad St., Boise, ID 83702 Phone: 208-344-2055 Fax: 208-342-4733 E-mail: info@boiseweekly.com www.boiseweekly.com Address editorial, business and production correspondence to: Boise Weekly, P.O. Box 1657, Boise, ID 83701 The entire contents and design of Boise Weekly are ©2012 by Bar Bar, Inc. Editorial Deadline: Thursday at noon before publication date. Sales Deadline: Thursday at 3 p.m. before publication date. Deadlines may shift at the discretion of the publisher. Boise Weekly was founded in 1992 by Andy and Debi Hedden-Nicely. Larry Ragan had a lot to do with it too. Boise weekly is an independently owned and operated newspaper.

WWW. B OISEWEEKLY.C O M

NOTE NEWS FLASH: STORIES NOT FOR SALE Shortly after this issue hits stands, I will have had three opportunities to get in front of journalism students since the beginning of the semester several weeks ago. Over the years, I’ve visited college classrooms not just at Boise State but also at College of Idaho, and I’ve spoke in front of journalism students as well as upper division English and communications majors with an emphasis in public relations. One question comes up without fail, regardless of the college or the area of study: How does Boise Weekly support itself without charging for subscriptions? I wish I could say the consistent question was more probing or philosophical about the state of media, but while those do come up—and with some regularity—it seems like what everyone really wants to know is how can we give away a product and still keep the doors open? In fact, I was on a panel discussion earlier this year when someone in the PR industry asked if Boise Weekly would consider an online paywall anytime soon. The obvious answer is that we give away our print product so why would we charge for our online content? How do we do it? I thought the traditional revenue model of journalism was obvious. Apparently it’s not, because it’s not just students who ask me this question. The answer is: advertising. Advertisers buy space in our paper to have access to our audience. Part two of that answer is that advertisers do not buy editorial content; to reiterate, they buy our audience. The latter is something advertisers are prone to forgetting; more than one has pulled their ad space upon disagreeing with editorial content. Readers, however, should expect that our editorial content is never dependent on who buys ad space in our pages. As the editor of a newspaper, someone who has been immersed in media for a decade, I forget that not everyone understands the separation of church and state, of editorial and advertising. I’ve written about it numerous times during my time as editor and yet, the question still comes: How do I buy an article in Boise Weekly? Related to advertising, I have one thing to pass along to readers on the publisher’s behalf this week: shopboiseidaho. com has been discontinued. Thanks to those of you who supported it and shopped it. If you have any questions about its termination, please contact Publisher Sally Freeman. —Rachael Daigle

COVER ARTIST

ARTIST: Bill Carman TITLE: To Be a Milker of Giant Bees One Must Be Well Armored MEDIUM: Ink, acrylic and digital. ARTIST STATEMENT: Drawing across the curriculum. billcarman.com

SUBMIT

Boise Weekly pays $150 for published covers. One stipulation of publication is that the piece must be donated to BW’s annual charity art auction in November. Proceeds from the auction are reinvested in the local arts community through a series of private grants for which all artists are eligible to apply. To submit your artwork for BW’s cover, bring it to BWHQ at 523 Broad St. All mediums are accepted. Thirty days from your submission date, your work will be ready for pick up if it’s not chosen to be featured on the cover. Work not picked up within six weeks of submission will be discarded.

BOISEweekly | SEPTEMBER 12–18, 2012 | 3


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