CCR May 2020

Page 84

INDUSTRY

THE CANNABIS CHRONICLES

‘Deemed Essential’ How the cannabis industry is finding its relevance in today’s unprecedented times

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here are now curbside pickup and delivery options for cannabis, which has been an essential business is some states. Yes, you read that correctly. Cannabis

was deemed an essential business. What a long, strange trip it has been, right? Turns out, in some ways, the coronavirus crisis

By Dan O’Neill Dan ONeill is the owner of Dan O’Neill LLC, a sales, marketing and business development company focused on customer facing solutions in targeted markets, including cannabis and hemp. He is currently working with New Tropic Ventures in Santa Rosa, California.

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could inspire a revolution of sorts in the legal cannabis industry. During the lockdown, 33 states across the country were allowed to offer some form of sale and consumption of marijuana. And of those states, more than 20 have designated the cannabis industry as essential during the coronavirus outbreak. The news came none to soon. According to cannabis industry analytics firm Headset, cannabis sales in the United States hit overdrive in mid-March, with sales growth powering up 64% in the week ended March 16. The increase was the highest spike since early 2019. The

COMMERCIAL CONSTRUCTION & RENOVATION — MAY 2020


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