RISE Magazine 2023 - Show Edition

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Show Edition iseurope.org LEARN MORE! A joint venture partnership of Presenting Show Partner • Previewing the leading event for the global AV community • Get the most from your visit • Free registration – see page 42 RISE Fira Barcelona | Gran Vía 31 Jan - 3 Feb 2023 The Official Magazine of ISE 2023

Welcome

ISE: Welcome to ISE 2023 5

AVIXA: Opportunities await at ISE 2023 6

CEDIA 2023: A.C.E. in action 7

Content Production & Distribution at ISE Exploring this new area of focus for the show, we talk to BK Johannessen of Epic Games about the background to his Opening Keynote, and discuss market trends and key exhibitors in this area

Introduction & Contents 9 Opening Keynote 10 Get the picture 14

At the Show

This is where you’ll find the information you need about getting to the Fira and what to see when you get there

3 Introduction: Contents
Features
Registration
37 Entry
38 Sponsors
Partners 41 Editorial: Paddy Baker, Jo Ruddock Contributors: Michael Burns, Adrian Pennington Photography: Maarten Schuth & Team, Shutterstock Design: Dan Pearce, Samanta Anderson (Greenwich Design) Production: Dean Cook (The Magazine Production Company) Senior Director of Sales & Marketing: Michael Freter Printer: ZELLE, Your Print-Management, Düsseldorf Publisher: Integrated Systems Events LLC, 11242 Waples Mill Road, Suite 200, Fairfax, VA 22030, USA. Copyright © 2022, Integrated Systems Events. All rights reserved. Contents This
is one of two RISE digital editions for
It focuses on show floor features, the events calendar — including the conference programme — and gives practical information on travel, registration and navigating the show CLICK FOR LATEST FLOORPLAN CLICK FOR LATEST EXHIBITOR LIST M M TAXI B C G C E F H J K L M Q N O P D A SUITE CONGRESS SUITE SQUARE EUROPA SUITE SOUTH ACCESS EAST ACCESS CC1 CC7 CC5 CC4 CC3 A K B L C M D N O P Q E F G H J Audio Demo Rooms AVIXA Stand Barcelona City Council Stand CEDIA Smart Home Technology Stage CEDIA Stand Conference Area (CC5) Discovery Zone Impact Lounge Influencer Lounge International Media Showcase ISE Press Room Networking Area Organiser's O ce Smart Home Technology Conference Tech Talks Area (CC4) TV3 Studio 2 3 5 3 4 2 6 7 8 CONTENT PRODUCTION & DISTRIBUTION AUDIO DEMO ROOMS (8.0) MULTI-TECHNOLOGY IOT SOLUTIONS WORLD CONGRESS DIGITAL SIGNAGE & DOOH RESIDENTIAL MULTI-TECHNOLOGY MULTI-TECHNOLOGY LIGHTING & STAGING AUDIO UNIFIED COMMUNICATIONS EDUCATION TECHNOLOGY SMART BUILDING @ISE_Show /ise_show /integratedsystemseurope /integratedsystemseurope iseurope.org/linkedin
Introduction & Contents 17 Day 3 Keynote 19 Conference Programme 21 Events 28 Congress Square 30 IOT Solutions World Congress 33
35 Getting to the Fira 36
and App
and Navigation
&
Show Edition
ISE 2023.

Soundscape provides industry-leading creative and technical tools for sound designers, engineers, and artists that result in exceptional audience experiences. It’s the outcome of combining advanced loudspeaker design with innovative technology. For over 40 years.

Unlock your Soundscape.
Meet us at ISE 2023 – booth 7E150

Wel to ISE 2023

It only seems a few weeks ago that we were welcoming you all to ISE 2022, our rescheduled show that took place successfully in May. It was fantastic to be able to host the world’s AV industry at the Fira Gran Via and even better when we realised that our arduous work, backed by your support, had delivered a momentous event. ISE was back!

As ever with ISE, the challenge now is: how can we improve on that for the next show?

I am confident that we will deliver a truly compelling event, a unique ‘immersive experience’ for you and the AV community.

First and foremost, we are hosting over 900 of the world’s leading technology suppliers and solutions providers for the commercial and residential AV and systems integration industry. ISE has always been a launchpad for new products and the 2023 edition is yet again set to be a first-quarter catalyst for the industry. Whatever aspect of AV interests you, you will find it at ISE, in one of the halls or in one of the seven dedicated Technology Zones.

New for 2023 is the Content Production and Distribution Zone in Hall 6. These technologies have growing relevance for the AV market as end-users and vendors increasingly seek to create and distribute high-quality video content for commercial and informational use. We reinforce this point with our choice of keynote speaker for 2023. BK Johannessen, Unreal Engine Business Director for Broadcast and Live Events at Epic Games, will explore how the games industry is driving content creation in the systems integration ecosystem. Our conference and content programme features a dedicated Content Production & Distribution Summit, and there will be Show Floor Tours taking in major exhibitors’ stands across all the halls.

Also new for 2023 are the Audio Demo Rooms in Hall 8.0. These dedicated spaces allow our audio exhibitors to present their sound systems to maximum aural effect and to demonstrate the role that sound plays in bringing AV experiences to life.

Speaking of our conference and content programme, this has been revamped for 2023. Programmed by AVIXA, there are four days of thought leadership conferences covering a range of topics, from smart buildings, education and control rooms through to live events, digital signage and content production. In addition, we have free-to-attend content in the form of Spanish and English language Tech Talks. Our other co-owner CEDIA will be presenting a full education programme throughout ISE 2023; in addition it will host daily content on its dedicated CEDIA Stage in Hall 2.

Seasoned attendees know that ISE is a great place for meeting and networking. For 2023 we have created Congress Square, a large show floor feature positioned between the halls, which allows us to group several exciting initiatives together. These include the Discovery Zone, Catalonia Pavilion, Barcelona City Council, Influencer Lounge, Impact Lounge, International Media Showcase and a large area for visitor networking. This truly is the ‘beating heart’ of ISE.

Please join me and the rest of the world’s AV community at ISE 2023.

5 Welcome: ISE
Mike Blackman, Managing Director, Integrated Systems Events CLICK TO PLAY

Opportunities await at ISE 2023

Each year as I gather my thoughts to welcome so many of the community, both new and longtime attendees to ISE, I cannot help but reminisce of the many shows of the past. From our days in Amsterdam to the 2021 roadshow with its first peek at the Fira Barcelona Gran Via, to the triumph of ISE 2022 and our grand entrance to the city of Barcelona. Each carries a significant place in my heart. It is with these memories top of mind, that I get ready to welcome you to ISE 2023, where we will have the opportunity to not only reminisce but to also make new connections, enhance our knowledge and careers and, most importantly, to kick off another year of commerce for our industry.

It has been a year of getting back to business –navigating an ongoing and continually changing hybrid work environment, handling supply chain and workforce challenges, but also reconvening in-person. While it has been a year filled with obstacles, it has also been one to celebrate as we begin to come back into the world with aplomb and perhaps a new-found appreciation and stamina for how AV helps us to experience the world around us.

ISE 2023 will provide us with an opportunity to discover the newest innovations that fuel our industry and the chance to truly hear, see, and touch the technologies that are both our present and our future. The show will provide an opportunity to learn about trending topics and strengthen our technical knowledge and career development as well as grow our professional relationships.

AVIXA is excited to present multiple education opportunities at the show for AV professionals of all levels to enhance their knowledge. We will bring an in-person AVIXA Xchange activation to the AV community for peers and thought leaders to engage in lively discussions. We will also host several member events, such as our regional breakfasts and AVIXA Women’s Council and AVIXA Diversity Council events.

I am certain that this will be an event to remember, and hope that none of us will take this in-person time together for granted. I believe that each of us will approach the city and each other with not only excitement and anticipation but with a deep appreciation for the human connection that shows like ISE provide — the chance to meet your digital peers from around the world, reinforce relationships with longtime friends and colleagues, and gain new perspectives on paths forward. Enjoy these moments!

I am blessed to lead AVIXA and, in partnership with CEDIA, present you with Integrated Systems Europe 2023. Together we are inspired by this amazing community and all that it has to offer.

6 Welcome: AVIXA
David Labuskes, CTS, Chief Executive Officer, AVIXA CLICK TO PLAY

CEDIA 2023: A.C.E. in action

For many in the industry, the new year and ISE are practically synonymous. As the world’s largest annual AV and systems integration exhibition, it really sets the tone for the year.

On a personal level, ISE feels something like an anniversary. When I first joined CEDIA a year ago, ISE was my first major industry event. It was there that I truly got a sense of this community and the capabilities of residential technology that I never imagined possible.

Much has changed since I last stepped foot in the Fira de Barcelona. I’m proud to say that CEDIA now has a diverse executive leadership team with global representation and a variety of skillsets. The same goes for our board of directors. Following a global membership vote, CEDIA has named three new board members of varied roles within the industry to ensure everyone is represented at the table.

Moving into 2023, CEDIA is well positioned to uphold our core pillars of Advocacy, Connection, and Education.

Over the past year, our advocacy work has led us to some important victories all over the world. In Europe specifically, CEDIA joined Policy Connect as an associate member of the All-Party Parliamentary Group for Assistive Technology. This appointment allowed CEDIA to be at the forefront of discussions and oversee the development of the new Smart Homes for Independent Living report.

CEDIA continues to connect the professionals who connect our homes around the world both online and in person through industry events, awards ceremonies, workforce development initiatives, volunteer efforts, and more. One of my personal highlights from 2022 was that all three CEDIA Award ceremonies were hosted in person for the first time in two years. It was there that we had the

opportunity to recognise some outstanding individuals who are truly making a difference in our industry, including award-winning integrators, the Lifetime Achievement recipient, CEDIA Fellow, and Volunteers of the Year.

For our education offerings, we’re pleased to bring ISE attendees two opportunities to earn internationally accredited certifications from CEDIA. Attendees can demonstrate their commitment to maturing our workforce by registering for the Cabling and Infrastructure Technician (CIT) and Integrated Systems Technician (IST) examinations. These globally accredited certifications demonstrate to other trades, customers, and lawmakers that the custom integration industry is a clearly defined profession with rigorous, widely accepted criteria for competency. Registrants will be offered flexible options for scheduling and taking the exam.

I’m looking forward to attending my second ISE, this time with a bit more knowledge and history behind me, but always with an open mind. If you see me on the show floor, please introduce yourself if we haven’t yet had the pleasure to meet. I also invite you to visit the CEDIA booth (2H600) to meet some incredible members of the CEDIA team and find out more about our year-round programmes and initiatives.

We value your insight and support as we continue to develop as an association and set our sights on being the beacon for the smart home industry in 2023.

7 Welcome: CEDIA
Daryl Friedman, Global President & CEO, CEDIA CLICK TO PLAY

World premiere! Product launch Jan 31st

A higher level of flexibility

Don’t miss our world premiere product launch Jan 31st at ISE 2023. Let’s address the challenges of hybrid work. Less friction, more focus.

Visit us in Hall 2 Booth R640 from 31 Jan to find out more. humly.com

A new focus for ISE

Over recent years, content production and distribution solutions have evolved — making it affordable for many types of businesses and enterprises to produce their own highquality video for promotional or informational use.

Managing this content — capturing, transporting, storing, converting, displaying and streaming it — requires investment in AV solutions and the involvement of AV professionals.

It’s for this reason that ISE is increasing its focus on content production and distribution. A new Technology Zone in Hall 6 will complement more than 70 exhibitors across the ISE 2023 show floor. Our Opening Keynote will discuss how tools from the world of gaming have massive potential for AV content production. And a new Content Production

9 Content Production at ISE 2023: Contents Picture:
Opening Keynote interview 10 What’s next in content production 12
Pixmondo

Get real

We spoke to ISE 2023 keynote speaker BK Johannessen to find out more about Unreal Engine — the 3D computer graphics game engine developed by Epic Games — its relevance to the ISE audience and what to expect from his keynote address

What is Unreal Engine?

Unreal Engine is a super high-performance, real-time 3D rendering engine — it essentially renders very good images very fast. One of its key benefits, as is always the case with games, is you can introduce interactivity allowing people the ability to interact with large environments. This interactivity has led us to see adoption way beyond the games industry. Importantly for us it’s not only a render engine, but also a full creative ecosystem that deals with content creation and the various assets that go into that process. Unreal Engine includes full access to the complete C++ source code, so if there was something you couldn’t do, you could always just add to it or change it. With Unreal Engine, it’s important for us that it doesn’t only do one thing, but is instead multifaceted, covering a breadth of applications with a variety of tools.

Why is Unreal Engine relevant to the systems integration marketplace?

It has great relevance to the marketplace because of its broad range of applications, ranging from broadcast to live events and fixed installations. It’s also used within film production, architecture and automotive, so it touches a range of different markets but it’s essentially the same technology. All of these industries are coming to terms with the fact that real time has a lot of benefits to offer them.

What are some notable examples of non-game applications of Unreal Engine?

Notable examples include the recent midterm elections in the US where several of the major networks were heavily utilising Unreal Engine for many of the visualisations and augmented reality. It really is an amazing storytelling tool. We see similar examples in live sports, which have a lot of data, and large esports tournaments, recently demonstrated at The International 2022, a largerthan-life tournament for the popular game Dota 2, featuring millions of viewers. We also have fixed installations including the Al Wasl Dome, which featured at the World Expo 2020 in Dubai. It’s pretty large with around 256 projectors, introducing real time content in an enormous environment. We have digital twins like the model of the city of Helsinki and true to life simulators that can train fighter pilots and even NASA’s astronauts.

What were the developments that led to Unreal Engine being able to create photorealistic environments?

We’ve always focused essentially on high quality and that has led the way for everything that we do. In the latest iteration of our product, which is Unreal Engine 5, we’ve gone one step further and introduced two technologies that really revolutionise real-time rendering. One is called Nanite, which is a virtualised micropolygon geometry system that allows you to have super high-definition models. And the other is Lumen, which is a global illumination method that allows you to create more realistic lighting environments, yet still operate in real time.

10 Content Production at ISE 2023: Opening Keynote
Unreal Engine has great relevance to the systems integration marketplace because of its broad range of applications
BK Johannessen is Unreal Engine Business Director for Broadcast and Live Events at Epic Games

How do you see the content, production and distribution space developing over the next few years?

Obviously, distribution has changed quite dramatically, especially when it comes to linear content. For sure that’s a trend that will keep going, but I think we will see an enormous change when it comes to the content production side, which is an area we’re heavily focused on.

It’s one thing to have amazing render technology, but we also need to be able to create high-quality content, which is expensive and takes a lot of time. For this reason, we’re focused on creating a marketplace where creators can actually sell their work and others can buy the assets that fit their needs. I think we’ll see a lot of changes when it comes to the creation side of content, where again, real time offers so many benefits, including collaboration and faster iteration times. It’s exciting times going forward.

Among the ISE audience, who would you see as potential users of Unreal Engine?

ISE is an amazing venue for Unreal Engine and for Epic Games because it covers so many different verticals, all of which have relevance. There is a need for real time — it benefits every industry, whether or not you are using advantages such as introducing interactivity in an experience. You can also benefit within a traditional content production pipeline where real time offers much faster rendering times, and much more opportunity to iterate and collaborate. We see applications happening organically across the board where different industries are being drawn towards real-time solutions because they offer so many benefits and costsaving opportunities, and the quality is there.

What do users need to get started with Unreal Engine?

It helps if you are somewhat knowledgeable about other 3D softwares and have some experience with real time, but it’s not a must. Unreal Engine is a free product to be used for creating linear content — anyone can download the full product via unrealengine.com. In addition, there are tons of training materials available: there are online courses from both Epic Games and third parties, most of which are free. There are great opportunities to spread the knowledge. In addition one of the really awesome things with Unreal Engine is the community of passionate users, not afraid to share their knowledge and very happy to engage with others who want to learn.

Finally, what can attendees expect from your keynote address?

I hope to put on a good show! I’ll be giving examples and inspiration from different industries that have adopted Unreal Engine. I’ll also share some success stories and dig a little deeper into why real time offers benefits and what those benefits are. I’ll also be discussing optimising content creation and what kind of resources are available out there.

BK’s keynote ‘All Paths Lead to Real Time’, takes place at 17:15 on Tuesday 31 January in Conference Suite CC4.1.

13 Content Production at ISE 2023: Opening Keynote
Real-time rendering benefits every industry, whether or not you are introducing interactivity
Unreal Engine is used by American TV networks for virtual sets, visualisations and augmented reality (Picture: Fox Sports)

Get the picture

events and concerts to marketing and corporate presentations are all taking a virtual leaf out of the Hollywood playbook to deliver eye-catching and awe-inspiring visuals. 3D media servers, game engines, content switching and camera tracking technology together generate perspective camera shots and virtual backgrounds that bring depth and photorealism to interactive environments. Throw in the advances in augmented reality (AR) and real-time mixed reality workflows and you can take live events to the next level.

Let’s not forget audio; as well as binaural recording or 360-degree immersive audio capture and playback for events, installations and VR, we’re seeing Next Generation Audio (NGA) formats offering personalisation and the ability to adjust levels relative to other ambient sounds.

Find ways to create, store and distribute content, deliver new experiences and entertain, advertise and inform

As audiences return to events, customers return to the high street and consumers get back to something like a normal life, there is an insatiable demand for content on digital signage, live stages, videowalls, experiential art and advertising, and virtual and VR experiences. Luckily content creation and production solutions abound at ISE, including monitors and media servers, VR headsets and virtual sets, cameras and tracking equipment, video switchers and networking solutions, as well as audio equipment such as speakers and consoles. At ISE you can find ways to create, store and distribute audio and video content, deliver new experiences and entertain, advertise and inform using AV technology.

Production of enhanced content is set to benefit companies, customers and fans across a range of sectors, including corporate, education, retail, entertainment, sports and venues.

High-end media servers are offering uncompressed playback of 4K lossless video content at higher colour depths and frame rates than ever. They offer real-time rendering capability — where assets are rendered on the fly — as well as automatic camera calibration technology and the ability to integrate 3D objects into a project workflow. There are also servers with multi-user functionality, that allows several operators to work on the same content file simultaneously, with adjustments carried out in real time. And, with the acceleration of remote production techniques during Covid, media server operators no longer even need to be geographically close to the event in progress.

Cameras continue to be capable of capturing higher dynamic range and a wider colour gamut, while screen technology has evolved to provide affordable monitoring to suit. AV technology and expertise is being brought to bear in new virtual workflows. Productions ranging from live

As for delivery, corporates, education, entertainment and events alike are taking advantage of better compression, edge computing solutions and low-latency codecs on networks to deliver much higher quality and interactive content over greater distances with no lag. And the latest generation of switchers must perform well at the sharp end: handling the I/O for live audiences, including scaling a wide range of diverse sources, while simultaneously streaming to web platforms.

Where to find content production and distribution technology at

ISE 2023

The Content Production and Distribution Zone is in Hall 6, but this is complemented by over 70 exhibitors spread across the halls of the Fira. You can find LED screens for virtual production and events from Alfalite (stand 6H310) and explore the Metaverse via touchscreen technology from Ameria (6F400, and CS100 in Congress Square). Next-generation web-based, serverless and scalable digital signage from Waapiti (6K120) will be on show and contactless and multisensorial interactive AV solutions from Waves System (6G730). In Hall 3, Sony is offering AV solutions ranging from cameras to cloud-based workflow and from monitors to media asset management. 3D production software for live events and experiences as well as powerful media server hardware is available from disguise in Hall 5. Meanwhile, integrating LED, audio, projection and media server technology, Creative Technology (also in Hall 5) offers everything from LED screens and audio solutions at live music concerts and festivals, to stunning projection at one-off spectaculars.

14 Content Production at ISE 2023: What’s next in content production

All brand names, product names, and trademarks are the property of their respective owners. Certain trademarks, registered trademarks, and trade names may be used in this document to refer to either the entities claiming the marks and names or their products. Crestron disclaims any proprietary interest in the marks and names of others. Crestron is not responsible for errors in typography or photography. ©2022 Crestron Electronics, Inc.

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FOR
From the extensive conference programme to numerous atshow events and, of course, the incredible technology ISE 2023 will showcase, there’s much to see and do in Barcelona. In this section you’ll find all the information you need to navigate to and around the world’s leading AV and systems integration show and make the most of your time at the Fira. Leading the way Day 3 Keynote 19 Conference programme 21 Events 28 Congress Square 30 IOT Solutions World Congress 33 Show features 35 Travel information 36 Registration, app and badges 37 Around the Fira 38 Sponsors & Partners 41 17 At the Show: Contents

The TeamConnect Intelligent Speaker is the ultimate audio solution optimized for mid-sized Microsoft Teams rooms for up to 10 people. It is designed specifically to give teams a whole new way to collaborate in hybrid meetings: smart, focused, inclusive and as if everyone is in one place. sennheiser.com/tcisp

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Day 3 Keynote | Thursday 2 February, 17:15 | CC4.1

Fran Chuan, CEO and co-creator of the culture innovation assessment platform InnoQuotient, will give an ISE 2023 keynote on Thursday 2 February. His keynote, entitled ‘How innovative is the AV industry?’ will present InnoQuotient survey results collated from registered visitors and exhibitors in the lead-up to ISE 2023. The survey endeavours to find out more about the innovative culture of organisations by measuring the maturity of development of its innovation journey. The assessment pinpoints strengths, as well as identifying the gaps to then provide guidance in building and improving an organisation’s culture of innovation.

InnoQuotient is based upon on the six fundamental building blocks that make up innovative cultures, underpinning the strategy of organisations: resources, processes, results, values, behaviours and climate. The InnoQuotient survey addresses the most important needs of the relevant market: not only pinpointing at which point the organisation is innovative,

but also the company’s internal makeup in comparison to its sector.

Fran Chuan comments: “We are very excited about this initiative, both capturing data from attendees and sharing the conclusions with participants. For me, to participate as keynote speaker at ISE 2023 is a great honour. I’m looking forward to sharing the findings on the differences between innovation and Innovation Culture, as well as presenting the data InnoQuotient has collated from the AV sector. I’ll be sharing my insights, along with some tips and tricks to help accelerate the sector, towards a Culture of Innovation.”

For details of the Opening Keynote, given by BK Johannessen of Epic Games, turn to page 10.

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19 At the Show: Day 3 Keynote
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CONFERENCES AT ISE 2023

Learn. Discover. Be Inspired.
The ISE 2023 conference programme brings you eminent thought leaders and experts delivering the latest strategic business insights and expertise. It‘s good for you and even better for your business! Make the most of your trip to Barcelona
your
The Story
Awesome technologies and cutting-edge crea
boundaries
the ultimate fan experience. A Taste of Best Case Practice. Bitesized sessions
the business,
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AV technologies. Covering topic areas such as technical installation and design, business excellence, and future trends. Ed-Tech for a Changing World. Where pedagogy and technology evolve together and digital tools aid humane learning approaches. www.iseurope.org/conferences #ISE2023 Register now! smart building conference ise 31 JANUARY 2023 • BARCELONA content production & distribution summit ise 31 JANUARY 2023 • BARCELONA 1 FEBRUARY 2023 • BARCELONA digital signage summit ise control rooms summit ise 1 FEBRUARY 2023 • BARCELONA education technology summit ise 1 FEBRUARY 2023 • BARCELONA smart workplace summit ise 2 FEBRUARY 2023 • BARCELONA live events summit ise 2 FEBRUARY 2023 • BARCELONA tech talks español ise 31 JAN - 3 FEB 2023 • BARCELONA tech talks ise 31 JAN - 3 FEB 2023 • BARCELONA 31 JAN - 2 FEB 2023 • BARCELONA smart home technology conference ise
Best Smart Building Tech Yet to Come. AI, digital twin, BMS, energy-savings, IoT, 5G, data analytics for healthier buildings. The power of pixel: exciting, engaging and efficient digital signage for today and beyond. New Priorities for the Workplace. A new generation is shaping the future of work. Exploring new strategies, technologies, and environments. A Taste of Best Case Practice. Bitesized sessions on the business, creative, and educational applications of AV technologies in Spanish language. Creating Great Content: Connecting with
audiences in multiple ways. Exploring the power of engagement, unleashing your story through technology. Surrounded by data: The continual rise of data is changing control rooms. Machine learning and AI provide insights and inform decisions.
Behind the Scene.
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Learn, network, discover

Visitors to ISE 2023 will see some changes to the conference and content programme — including new content streams and a new location within the Fira

AVIXA will be the thought leadership vehicle behind much of the ISE 2023 content, producing several of the conference programmes and the Tech Talks for ISE. Pam Taggart, Vice President of Content Creation at AVIXA, explains: “The benefit to that is that AVIXA provides content and training year-round, so the ISE programme will be a culmination of the daily research, information gathering and conversations with global industry gurus that inform our content.” New for this show are the Content Production and Distribution Summit on the first day of the show, and the creation of a free Tech Talks stream throughout the show days. The Tech talks in the morning are in Spanish language, replacing the programme that was formally called AV Experience Zone, and the English programme takes place every afternoon.

The conferences have moved upstairs to the CC5 conference suite. “Here we can have lunches, receptions and break-out sessions to enable those vital idea exchange conversations,” comments Taggart. In addition, show floor tours for each

Smart Home Technology Conference | 31 January – 2 February | CC1

CEDIA is offering over 65 hours of professional development within its three-day conference, covering topic areas such as technical installation and design, business excellence, and future trends; all through the lens of home technology integration.

While session places can be purchased individually, a CEDIA Conference Pass allows entry to any of the sessions that take place on Tuesday to Thursday.

Audio is one of the key themes of the Conference. The intensive RP22 Audio and Room Design Recommended Practice Workshop will return, focusing on the four objective levels of performance that will define the immersive experience. Delegates will work in small groups to apply what they have learned.

A series of seminars will focus on the management, design and implementation of bass in private entertainment spaces. These sessions will discuss theory, engineering, and implementation and offer key takeaways for integrators to apply to projects. These courses can be completed as a series or taken individually.

On Friday 3 February, the association will be holding two half-day examination review sessions — for the Cabling and Infrastructure Technician (CIT) and Integrated

conference stream will tie together what is heard in the conference room to how it can physically be implemented using the technology showcased on the tradeshow floor.

“The Tech Talks topics are gleaned from all the feedback, market research, and hot topics that AVIXA has gathered over the past months that are top of mind in the industry,” she continues.

“The topics are truly diverse with something for everyone, and that is by design; you can pop into the freeof-charge Talks anytime to get a bite-sized bit of insight on something key to you and your business.”

An Early Bird discount of 30% is available on all tickets for conferences listed on pages 21-27 until 9 January. AVIXA and CEDIA members can claim a 30% discount at any time. smart home technology conference ise

Systems Technician (IST) examinations. Daryl Friedman, CEDIA Global President & CEO, comments: “These globally accredited certifications demonstrate to other trades, customers and lawmakers that the custom integration industry is a clearly defined profession with rigorous, widely accepted criteria for competency.”

For details of the Smart Home Technology Conference, see the leaflet included in printed copies of RISE, or visit the ISE website.

21 At the Show: Conference Programme
Pam Taggart, Vice President of Content Creation at AVIXA

Smart Building Conference | Tuesday 31 January, 10:30-17:15 | CC5.1

The Best Smart Tech is Yet to Come

Smart building technology is still in its infancy. Buildings deploying smart technologies will triple by 2026, as building operators and owners seek lower energy costs, healthier buildings, more control and automation, and an improved working environment for occupants. Disruptive digital, automation and sensor technologies will drive this.

By 2026, the number of sensors deployed in smart buildings will exceed 1 billion. IT and OT will move even closer to a single network as Big Data, AI and digital twin technology change the building network landscape.

Lower energy costs:

• Machine learning and AI will make more use of sensors and IoT

• AI-powered smart building automation can reduce energy consumption and CO2 emissions by 30 to 40%

Healthier buildings:

• The industry now understands the value of monitoring indoor air quality and other health-related conditions

• Connected devices can measure a wide set of parameters

More control and automation:

• Both incumbent providers and challengers are rectifying inefficient, complicated BMS

• Digital twins continue to gain traction

Improved work environment:

smart building conference ise

• Businesses must evolve their physical workspaces for when nomad and hybrid workers return to the office part-time

• Building owners and tenants must make the experience better and different from home Smart Building Conference, sponsored by KNX, will explore all this and more.

Content Production & Distribution Summit | Tuesday 31 January, 10:30-14:30 | CC5.3

How to Create Powerful Audience Engagement

As part of its new focus on these technologies (see pages 9-14), ISE has launched the Content Production & Distribution Summit, the inaugural edition of which will take place on the morning of Tuesday 31 January. The content chair will be Ciarán Doran, a consultant and senior executive with extensive experience of the worlds of broadcast, content production and AV technology.

He comments: “It has never been easier for organisations to produce and deliver content directly to audiences globally and get direct feedback and sales.

“At ISE 2023 I’m delighted to be chairing the new Content Production & Distribution Summit where we will discuss with senior industry executives the technical, creative and commercial challenges

facing them as they create exciting new media channels for their markets and consumers.”

23 At the Show: Conference Programme
content production & distribution summit ise Ciarán Doran
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Digital Signage Summit | Wednesday 1 February, 10:30-14:30 | CC5.1

The Power of Pixels

Digital Signage has become the most popular pro AV application and dominates the ISE show floor. Digital Signage Summit ISE takes a look behind the scenes of market leaders and hidden champions. This year’s programme revolves around new industry trends and drivers, technologies premiering at ISE and sustainability.

For more than 15 years, Digital Signage Summit (DSS) has been the leading global industry conference series, featuring highlevel speakers from across the world of digital signage. DSS ISE is curated and hosted by Florian Rotberg and Stefan Schieker and jointly organised by Integrated Systems Events and invidis.

Traditionally the C-Level conference kicks off with an exclusive market outlook and keynote presented by invidis.

A session entitled The New Gold Standard in Omnichannel Retail will be jointly presented by a representative of Spanish fashion retailer Lefties and Alberto Caceres, CEO of integrator Trison.

Also with a retail theme, Brad Koerner leads hardware development for ‘the world’s first and largest in-store digital media and merchandising platform’ at Amsterdam-based Cooler Screens. He’ll discuss his work in The Next Big Thing — Retail Media.

Energy consumption and environmental issues are more important than ever in digital signage. In the session entitled Power Play, Tobias Lang, CEO of LANG AG, and Stan Richter, CEO of SignageOS, will give

exclusive insights about the specific power consumption and performance boost of SoC systems compared with external media players.

Rounding off the event is the invidis Annual Outlook, where Rotberg and Schieker will offer their thoughts on the year ahead.

Control Rooms Summit | Wednesday 1 February, 10:30-14:30 | CC5.3

How the Continual Rise of Data is Changing Control Rooms

The digital world around us is constantly changing. As we continue to connect our phones, devices, wearables, vehicles, buildings, and cities we drive the generation of data at an unprecedented rate. This leaves control rooms, often the epicentre of an organisation’s information gathering and decision making, with opportunities and challenges.

How do we make best use of artificial intelligence and machine learning to analyse this growing stream of data to support critical decision making? How do we get the right information to the right people when they need it? How do we visualise all this data in a way that doesn’t overwhelm control room staff? What impact does our changing relationship with data have on the role, skills and training of control room operators?

These are some of the topics that will be tackled at the Control Rooms Summit. This half-day conference has evolved into an essential event for all those in the AV sector who are involved in the design, build and operation of these mission-critical centres.

digital signage summit ise control rooms summit ise

Chris Dreyfus-Gibson, Vice Chairman and Cofounder of the International Critical Control Rooms Alliance (ICCRA), will be reprising his role as chair of content. The summit will feature case studies and presentations by expert speakers from the academic, supplier and user communities around four key topic areas: operations, people, technology, and environment and ergonomics.

“Understanding those four areas gives you a really holistic view of control rooms regardless of what your business is in this field,” comments Dreyfus-Gibson.

Attendees of the Digital Signage Summit and Control Rooms Summit are invited to a networking lunch at 14:30.

25 At the Show: Conference Programme
Chris Dreyfus-Gibson, Vice Chairman and Co-founder, ICCRA

Education Technology Summit | Wednesday 1 February, 15:30-19:30 | CC5.3

Connected, Compassionate and Creative: Edtech for a changing world

The Education Technology Summit 2023 explores how technology is evolving to support learning in a challenging global environment. To meet the needs of our changing world, education technology needs to be ‘Connected, Compassionate and Creative’.

Climate change, conflict and economic crisis are global problems that translate into day-today challenges for many learners and teachers. Those learners may be the future researchers and innovators that solve the problems if we can provide them with the opportunity to do so.

The pandemic years accelerated digital transformation and, at the same time, made us reflect on the place for our own humanity in our use of, and interaction with, digital tools. We now look to technology to improve accessibility, to make our curriculum more diverse and inclusive and to aid learner health and well-being. We see that online activity reduces travel but our increasingly media rich resources have their own carbon footprint and sustainability issues. The use of virtual and

education technology

extended reality tools and artificial intelligence (AI) forces us to weigh up opportunity against ethical consequences and issues of equity. Participants will hear from, and discuss with, experts from learning provider organisations and the edtech industry. There will be opportunities for peer-to-peer sharing in our interactive sessions.

Smart Workplace Summit | Thursday 2 February, 10:30-15:30 | CC5.1

New Priorities for the Workplace

Workplace experience is very dependent upon smart technology, and the pandemic has inspired many new innovations, forcing a re-evaluation of technology priorities.

While makers of AV and IT reimagine their devices to fit the new marketplace, others want to reimagine the entire work experience and disrupt the incumbents. Both metaverse and holography industries covet the smart workplace and rising venture capital serves to enable their innovations.

One new technology, IoT, brings numerous opportunities to use sensors to improve office life — not only by measuring variables but also by allowing post-measurement personalisation in some cases. IoT does not stand alone: new solutions with artificial intelligence and Digital Twin can enhance what IoT brings to the office.

Even humble audio (oddly the quietest of technologies in a world where technologies all seem to shout) understands their products need to adapt to the shift in the workplace.

The theme of this year’s Smart Workplace Summit is New Priorities for the Workplace. It will explore the new strategy and technology priorities that must follow the conclusion that

we have moved to mainly a hybrid workplace.

As well as sharing the newest technology and the latest thinking on strategies to move forward in smart workplaces, the summit will also bring together thought leaders and product innovators to move past the pandemic-related uncertainty to now chart specific courses of direction for companies, their integrators and their vendors.

26 At the Show: Conference Programme
summit ise smart workplace summit ise

Live Events Summit | Thursday 2 February, 14:00-18:00 | CC5.3

The Story Behind the Scene

From on-site interviews with the industry’s most respected crew members to in-depth discussions with R&D departments creating the technology powering events, the Live Events Summit pulls back the curtain on those responsible for creating awe-inspiring spectacles for some of live music’s biggest stars.

Chaired by TPi Editor Stew Hume, the summit will highlight the state of the industry post-COVID-19, featuring insights from individuals involved in some of 2022’s biggest tours and live shows, as well an in-depth look at some

of the latest technological innovations likely to feature on global stages in the coming years. It’s guaranteed to be an interesting afternoon of content and discourse.

“We’re proud to once again be flying the flag for the live events industry at the ISE show,” comments Hume. “Despite a tough start to the 2020s, the live events industry has never been busier. Although there are a number of issues facing the sector, there is still a huge amount of progress and innovation happening in real time, and we’re excited to share some of these stories with the ISE audience in Barcelona.”

Talks Español | Tuesday 31 January - Friday 3 February, from 10:30 | CC4.1

Following on from the success of the AV Experience Zone at ISE 2022, Tech Talks Español will present a range of free-to-attend sessions, all in the Spanish language. “We are bringing high-value people to the show,” explains Victor Alarcon, who has produced the programme for AVIXA. “We want to update them with some of the latest technology and industry trends, and then afterwards they can search out relevant solutions on the show floor.”

The speakers come from a variety of Catalonia-based and other Spanish

FREE TO ATTEND FREE TO ATTEND

organisations and partners. Each day’s programme will consist of three types of session: a masterclass on a niche topic, aimed at technicians and engineers; a session from an organisation supporting the industry in Catalonia; and a session for a more general AV/IT audience. Among the topics covered in these Spanish-language sessions are:

• Breathtaking aerobatic drones and some of the most daring feats of content capture

• A behind-the-scenes look at the virtual sets of The Mandalorian

Tech Talks | Tuesday 31 January - Friday 3 February, afternoons | CC4.1

Like their Spanish counterparts, the English-language Tech Talks are designed to give new and existing visitors the opportunity to learn about technology innovations and business developments. They’re also designed to offer something a little different from the main conference programme. These Tech Talks will be given by experts on the cutting edge, bringing new ideas, sharing best-practice case studies and offering a glimpse

of the state of the art at ISE 2023. Highlights include:

• Corporate events and sound

• A deep dive into the Metaverse — and how companies are factoring it into their business strategies

• A series of sessions dissecting the challenges arising from the ever-changing business climate – sharing solutions that look at new revenue streams from the RFP to a masterclass on SLAs

live events summit ise tech talks

• How AV technologies provide a fully immersive experience in ‘exerfitgaming’ – the gamification of exercise and fitness

• Audio optimisation expert showcase: noiseless audio adjustment

• State-of-the-art designers share the future of the restaurant experience

tech

talks

• AV innovations: using video games to treat and rehabilitate patients

• Understanding and managing speech intelligibility

• The latest in innovative physical presence displays and immersive experiences

27 At the Show: Conference Programme
Tech

Tuesday 31 January, Evening, Museu Nacional d’Art de Catalunya

Pro AV excellence celebrated at 17th Inavation Awards

On 31 January, the industry will gather to celebrate the best of the professional AV industry. The stars of international AV integration will be out in force when the Inavation Awards, powered by Inavate magazine and ISE, take up residency at MNAC, the National Museum of Catalan Art in Barcelona.

The Inavation Awards are probably the most established awards programme across the global AV integration industry, catering for the international community of pro AV integrators, consultants and end-user customers, as well as manufacturers and the distribution channel. Since 2007 the awards have consistently highlighted the best people, projects and companies in the industry. This 17th edition will bring together the very best in AV for a high-end evening, providing guests the opportunity to relax, network and celebrate during ISE 2023.

Inavate magazine’s Group Publisher & Director of Content, Anna Mitchell, commented: “We are delighted our 17th annual awards programme is being staged at the MNAC, continuing our close partnership with ISE.

“We can’t wait to meet with our ever-growing membership of decision-makers and ISE attendees in such grand surroundings. Whether you’re a finalist or not, this is one of the best networking opportunities during ISE.”

The industry will be out in force at the Inavation Awards

Second-release table and seat tickets are now available; prices are fully inclusive of all costs on the night.

The 17th Inavation Awards take place at the Museu Nacional d’Art de Catalunya on the evening of Tuesday 31 January. For further details, and to be part of this special event, please visit www.inavationawards.com.

Thursday 2 February, CEDIA Smart Home Technology Stage, 16:00

Recognising the best on the show floor at the Stand Design Awards

The EXHIBITOR magazine-organised Stand Design Awards will return for their sixth edition in 2023, recognising the stand design efforts of exhibitors across the show floor.

Four awards will be given, for Best Small Stand (30sqm or less), Best Medium Stand (31-69sqm), Best Large Stand (70-249sqm) and Best ExtraLarge Stand (250sqm or more).

Every stand on the show floor is automatically entered into the awards and will be judged on site during ISE 2023.

EXHIBITOR magazine Editor Travis Stanton and Deputy Editor Brian Dukerschein will be at ISE to complete the initial round of judging to select the finalists. Up to 10 finalists in each category will be selected, notified on the show floor, and presented with a plaque by Wednesday 1 February.

The finalists will then be judged by an expert panel of designers and marketers to determine the final winners, who will receive trophies at the awards ceremony.

The Stand Design Awards will take place on Thursday 2 February on the CEDIA Smart Home Technology Stage in Hall 2 (stand 2F350) at 16:30.

28 At the Show: Events
Last year’s winners: Robert Meakin, project lead ISE & product manager, Sony; Laçin Güney, marketing manager, Vestel; Toon Van Lierde, co-owner, Luhk-ee; and Etienne Bissuel, marketing manager, Holoplot, are joined by Mike Blackman, managing director, Integrated Systems Events (far left) and Travis Stanton, editor, EXHIBITOR magazine (far right)

Friday 3 February – Sunday 5 February, Poblenou district

Llum BCN: A vibrant spectacle of lights

If you’re looking for a technology fix after ISE 2023 closes, we suggest a trip to Barcelona’s Poblenou district, approximately 10km north-east of the Fira. Here the streets will come alive with light for the Llum BCN light festival, which takes place from 3-5 February. Spanish and international teams of established and emerging light artists will present installations that will transform the urban space within Poblenou. Large modern buildings, old industrial buildings and chimneys and even vacant plots of land will become backdrops to works that will “challenge preconceived visions of what urban space can be through the veil of light”. Local schools of art, design, lighting and technology will also participate in the festival.

Running across the three evenings, the festival is expected to attract 200,000

spectators. Access to the event is free of charge. ISE is pleased to be a sponsor of Llum BCN.

Tuesday 31 January

– Friday 3 February, Various locations

Tech Tours go behind the scenes at key Barcelona installations

ISE is pleased to announce that Tech Tours are returning to the show programme in 2023. During each of the four days of the show, a tour will be organised to take visitors behind the scenes of a major AV installation in Barcelona. Return transport from the Fira to the tour venue will be provided. Six tours have been confirmed so far. On Friday 3 February, the location will be Barcelona El Prat Airport (pictured). Digital out-of-home experts Exterior Plus will reveal the super-sized digital signage systems installed throughout the airport, which is the entry point for many visitors to the city and the region.

Juan Jordán de Urries, International Sales Director at Exterior Plus, comments: “Guests will find out more about the combination of leisure, technology and communication as well as data management software which helps to qualify every campaign for mobile double impact.”

Participants will find out about business models for brand awareness based on daytime weather or a specific audience with several real-world examples highlighted.

Exterior Plus will also give an insight into the future trends of out of home technology including the use of drone shows and outdoor

advertising circuit spaces in the first ever Spanish Metaverse Uttopian.

Taking place during the week of ISE are tours of Casa Batlló: DALÍ : CYBERNETICS at IDEAL Centre d’Arts Digitals de Barcelona; digital signage at Diagonal 123; Gran Teatre del Liceu; and Mirador Torre Glòries.

Please check the ISE website and newsletters for further details and updates.

Registration for the Tech Tours will be announced in the ISE Official Newsletter in early January. Capacity is strictly limited and spaces are available on a first-come, first-served basis.

29 At the Show: Events

CONGRESS SQUARE

The mall at the heart of ISE 2023

The thriving Congress Square area is packed with innovations, networking opportunities and industry organisations, bringing together a range of diverse partners all in one place right at the heart of the Fira. Occupying over 2000sqm, Congress Square can be found in the central aisle between Halls 4 & 6 and Halls 5 & 7. Pay a visit and make exciting new connections at ISE 2023. Here’s a rundown of what you can expect

Impact Lounge

New for 2023, the Impact Lounge will offer visitors the chance to meet with organisations making a difference in the industry: Women in Live Music (WILM), ISE sustainability partner SAVe, and media and entertainment industry community The Circle Society. The lounge will provide a space for visitors to connect with these organisations that are looking to change things for the better

30 At the Show: Congress Square
Be sure to visit Congress Square, located at the heart of the
where you’ll find numerous partners, organisations and opportunities
show,
ESCALATORS TO DEMO ROOMS & REBOOKING
INTERNATIONAL MEDIA SHOWCASE TECHNOLOGY & MEDIA PARTNER STANDS NETWORKING AREA DISCOVERY ZONE IMPACT LOUNGE INFLUENCER LOUNGE
BARCELONA CITY COUNCIL
HALL 2 HALL 3 HALL 6 HALL 7 HALL 5
CATALONIA PAVILION
IOTSWC
The Open Innovation Challenge, hosted by ACCIÓ and Enterprise Europe Network, takes place on the Catalonia Pavilion

“We’re returning to ISE 2023 with a dedicated space in the Impact Lounge, where we can make new connections and raise awareness of women in AV,” says Malle Kaas, Founder and CEO of WILM. “Along with ISE, we’re offering women a ‘safe space’ to share their experiences and network, bringing together newcomers and those experienced in the industry. We also encourage male guests to learn more about the industry from a woman’s perspective.”

Influencer Lounge

After a successful debut in 2022, the Influencer Lounge returns for 2023 and once again welcomes content creators, social media trendsetters and commentators who are an active part of the technology community. Expect a schedule of podcasts and events in this space designed for collaboration and conversation.

Discovery Zone

Experience the very latest innovations from first-time ISE exhibitors and startups.

Among the confirmed exhibitors here are virtual studio software developer Axximetry; AVoIP, HDBaseT and HDMI distribution device manufacturer Netvio; electronic accessories manufacturer Vanco; and Flylights, which offers transparent LED displays.

Catalonia Pavilion

One of the factors behind ISE’s move to Barcelona is that Catalonia is a major technology hub for AV and other digital industries. The Catalonia Pavilion will host 30 regional businesses active in the AV industry and will highlight opportunities for business growth in the region. Additionally, the Pavilion will again be the location of the ISE Open Innovation Challenge. This is hosted by ACCIÓ (the Catalonia Trade & Investment agency) and Enterprise Europe Network. The challenge is a matchmaking initiative, where corporations look for new technologies and solutions partners to help solve specific business issues.

“The Open Innovation Challenge was a great success last year, so we’re delighted to be back for ISE 2023,” comments Carles Gómara, Business Strategy at ACCIÓ. “The hybrid matchmaking service connects technology providers with businesses looking to purchase solutions — we currently have eight Catalan corporations linedup for your pitches. This B2B event offers the opportunity to create alliances with new local and international partners and participation is free of charge, so sign up and get involved!”

Barcelona City

Council

Barcelona City Council will host a number of local start-ups on its stand, as well as the Catalan Audiovisual Cluster. The Cluster is a network of more than 150 companies and institutions that aims to strengthen the AV sector in Spain through mutual co-operation. It will also be holding presentations and meetings in conference room CC5.3 on the Thursday and Friday of the show, including Audiovisual Talent Week.

International Media Showcase

The latest issues from the world’s AV and systems integration media will be on display in the International Media Showcase. Take a moment to acquaint yourself with media titles you perhaps weren’t familiar with, spend some time reading magazines or take them away to peruse at your leisure.

Networking area

If you want to arrange a meeting with a contact but don’t have a suitable location, then the networking area is for you. With plentiful seating and refreshments available nearby, it’s the ideal location to catch up with old business friends or make new connections.

31
Congress Square is located on the lower level, connecting directly to Hall 3
SATEL LITE MODULAR LASER SYSTEM SATEL LITE MODULAR LASER SYSTEM TRULY EXCEPTIONAL COLOUR + TECHNOLOGY + IMAGES WUXGA - 4K - 8K - MultiView Satellite Projection Heads and RGB Modular Light Sources The Visionaries’ Choice - www.digitalprojection.comHall 3 Booth K800

ISE and IOTSWC unite again to explore digital transformation

ISE has once again teamed up with IOT Solutions World Congress (IOTSWC), a leading event focused on trends in digital transformation based on disruptive technologies.

Visitors to ISE will be able to access the IOTSWC exhibition area at no extra cost, while delegates registered for the ISE conference programme will benefit from a 50% discount if they wish to register for any IOTSWC conferences.

IOTSWC runs from 31 January-2 February. Its aim is to explore trends in digital transformation helping attendees to create a roadmap to navigate the opportunities and risks, while focusing on the technologies that will have the greatest business impact.

In addition to an exhibition space in Hall 4, the event also includes a conference programme based around six tracks: Industry IoT, AI, Digital Twin, Edge Computing, Augmented Reality and 5G.

A number of high-level speakers have already been confirmed, including Mary Lin, Senior Manager, Y-12 National Security Complex, who will discuss Using AR in Response Training and Sustaining Relationships in Hybrid Learning Environments. In addition, Jacob Coker, Digital Twins Strategy Lead at the UK’s Department for Business, Energy & Industrial Strategy, will share how the UK is building a cyber-physical infrastructure — the collective capability that increasingly interconnected cyber-physical systems, including digital twins, IoT, AR/VR, and

robotics & autonomous systems, powered by AI, HPC and advance networks, will realise. The topic of digital twins will also be picked up by Dr Michael Grieves, Executive Director at the Digital Twin Institute and an internationally renowned expert on the concept, in a session entitled Digital Twins: Driving 21st-Century Transformation.

In addition, Sandeep Shekhawat, Director of Engineering at WalMart Labs, will discuss driving smart retail pricing through IoT and cloud-based solutions at scale for Apple stores, while Jesper Toubøl, Vice President Operations — Moulding Production at Lego, will share how the company embedded a culture that nurtures digitalisation and continuous improvement, to create a safer work environment, boost compliance and improve worker productivity using IoT.

Roger Bou, Director of IOTSWC, says: “Holding ISE and IOT Solutions World Congress together started as an opportunity arisen by the pandemic that we immediately seized. Our first experience last year was a successful and fruitful one and I am confident that we will be able to further explore the crossroads between two sets of technologies that are shaping the future of our society creating new ways to visualise and experience life and industry through connectivity and smart applications.”

IOT Solutions World Congress takes place from Tuesday 31 January to Thursday 2 February in Hall 4.

33 At the Show: IOTSWC
Tuesday 31 January-Thursday 2 February: Hall 4
Attendees registered for the ISE conference programme will receive discounted access to IOTSWC’s conferences
Discover Lenovo’s Smart Collaboration solutions at Integrated Solutions Europe 2023 Visit us at Hall 02 2P350

New Audio Demo Rooms to showcase sonic excellence

A new feature at ISE 2023 is a suite of dedicated Audio Demo Rooms in Hall 8.0. Audio exhibitors including AED Group, Coda Audio, d&b audiotechnik, Holoplot, Martin Audio and Void Acoustics will showcase their latest solutions in a controlled, specialist environment. Each demo room has been tailored to the requirements of each manufacturer — ensuring that visitors are able to listen to the demos in optimum listening conditions. Demos will take place on a rotational basis.

The launch of the demo rooms follows a period where ISE worked closely with a group of leading audio companies to conceptualise and produce this new show floor feature.

Mike Blackman, ISE Managing Director, comments: “We are delighted that we can now offer audio companies what they desire — the opportunity to demonstrate their

products to full effect within the Fira. Audio plays such an important role in the creation of unique AV experiences it’s only right that we can feature it fully at ISE.”

Tackling major challenges on the CEDIA Stage

The CEDIA Smart Home Technology Stage is located in Hall 2, close to the CEDIA Stand. The stage will host a series of panel discussions and fireside chats tackling the toughest challenges facing the home technology integration industry today and in the near future. Topics to be discussed will include:

• Supply chain outlook for 2023

• Working with other trades

• Smart homes for sustainable and independent living

• Modern marketing and promotion

• The importance of best practice

• Innovative verticals

Sessions will be held each hour during the show, and will run for 30-40 minutes. They are free to attend and no booking is necessary.

35 At the Show: Features
The rooms have been created by a specialist supplier of prefabricated spaces for tradeshows
View the programme at iseurope.org/cedia-education

The venue is a 5-minute walk from Europa|Fira station

Getting to the Fira

The Fira Barcelona Gran Via is very well connected for transport links, no matter how you travel to Barcelona. Here’s everything you need to know to ensure a smooth journey to the venue

Whatever your preferred modes of transport there are plenty of options to get you to the Fira.

By Air

Barcelona-El Prat Airport has two terminals, T1 and T2, where around 100 airlines operate.

Direct access from the airport to the Fira:

• By road: 12km (C-31)

• Underground: take TMB Metro L9 South (Fira and Europa|Fira stations)

• Bus: take TMB line 46 (Pl. Europa stop)

• Taxi — a 15-minute ride

Underground

A 5-minute walk from Fira and Europa|Fira stations

• TMB Metro L9 South serves Fira and Europa|Fira stations, close to Fira South and East Access

• TMB Metro L10 South serves Foc station, close to Fira North Access (not used at ISE 2023)

Train

A 5-minute walk from Europa|Fira Station

• FGC (Catalan Government Railways): Lines L8, S3, S4, S8, S9, R5, R50, R6 and R60 serve Europa|Fira station, close to Fira South and East Access. More information: fgc.cat/en

• Renfe: Barcelona-Sants station, 4km from the fairground, is connected to a comprehensive regional, national and international railway network. From the station you can take the TMB Metrosystem to the venue or a taxi.

Bus

A 5- to 10-minute walk TMB lines: H12, V1, 46, 65, and 79

By Car

GPS co-ordinates: 41.35448, 2.12698

The Gran Vía fairground is located in a new business development area, connected to the main motorways and dual carriageways leading into Barcelona: AP-7, AP-2, A-2, C-16, C-58, C-31, C-32, C-33. There are two parking garages: A & B.

Free travel in Barcelona

We are pleased to announce that ISE ticketholders can once again travel free of charge on all metro services and buses in the city, including journeys to the airport. Collect your pass from one of the information points in the South or East Access — it is valid on the day of first use and for three days after that.

Get the best choice of hotels

bnetwork, the official travel and accommodation partner of ISE 2023, has a dedicated website for booking your ISE accommodation. Use the selection tools to find your perfect hotel, and benefit from great rates.

https://isehotels.bnetwork.com/

Registration, app and badges

ISE 2023 sees the return of printed show badges alongside digital entry vouchers. Here’s what you need to know about getting your show ticket and why you need to download the show app

Registering for ISE 2023

Registration is available online. Click the Register button in the top right-hand corner of the ISE website (iseurope.org) and you will be taken to the Fira Barcelona registration portal. An entry ticket, valid for all four days of the show, costs €145 up to 30 January and €175 from 31 January onwards. However, readers of RISE can register free of charge by entering the discount code ISE2023RISE.

ISE 2023 — the official show app

The official show app will be available from January in the App Store, Google Play and Huawei AppGallery. If you have the ISE 2022 app on your phone, the 2023 version will be available as an update. With the app, you can:

• Access your digital entry voucher and printed show badge (see below) — these are only available via the app

• Find out what’s on in our show event and conference listings

• Search the exhibitor listing by hall or by category

• Explore the interactive floorplan

Digital voucher and printed show badge

• Digital entry voucher: To enter the Fira each day, you need to show your digital entry voucher in the ISE app. As a security measure, its barcode contains a moving element, so you must show the voucher itself, not a screenshot.

• Printed show badge: The first time you enter the Fira, you must collect a printed show badge from one of the desks inside the South or East Access. Simply present your digital entry voucher for scanning and you will receive your printed badge and lanyard. Present your printed badge for scanning to enter the show. On subsequent visits, present your digital entry voucher to access the Fira and your printed badge to enter the show.

In a change from the 2022 show, you should present your printed badge for scanning inside the Fira

Arrival, wayfinding and show information

You can enter the Fira by either the South Access or the East Access. You need to scan your digital entry voucher on the official ISE show app to enter. Secure cloakrooms are available to store coats (€2 per day) and luggage (€4 per day).

Keep informed at the show:

• Pick up an Official Show Guide for detailed information on exhibitors, show features and professional development programmes

• The ISE app also contains information about exhibitors, show features, conferences, seminars and professional development sessions

• For the very latest updates on what’s happening at ISE 2023, pick up a copy of the ISE Daily. The show’s official newspaper is produced on-site during the show and printed overnight in time for distribution each morning

• RISEshow.TV is ISE’s official video-on-demand news service. Watch out for a daily roundup email newsletter or visit the dedicated website

Wayfinding

The ISE app and show floor maps will help you navigate the Fira

You can use the ISE app (see page 37) to help you navigate the show floor and create your personal itinerary. You can also speak to a member of staff at any Information Point to pinpoint your location and help you locate any exhibitor, seminar or meeting room in the Fira.

Halls and Technology Zones

The show features themed Technology Zones, drawing together exhibitors with a strong focus in a specific area:

• Audio (Hall 7)

• Content Production & Distribution (Hall 6)

• Digital Signage & DOOH (Hall 6)

• Multi-Technology (Halls 3 & 5)

• Lighting & Staging (Hall 7)

• Residential Solutions & Smart Building (Hall 2)

• Unified Communications & Education Technology (Hall 2) The Multi-Technology Zone (Halls 3 and 5) contains many of ISE’s flagship exhibitors, as well as companies with a broad range of solutions that span more than one main technology area.

38 At the Show: Around the Fira
Here’s a brief guide to finding your way around the Fira, and what you can expect to see during ISE 2023

Congress Square

Located between Halls 4, 5, 6 and 7, Congress Square is the location of a number of special show features:

• The ISE Discovery Zone — a special area highlighting startups, new businesses and companies making their debut at ISE

• The Catalonia Pavilion — reflecting the region’s drive to become a hub of the AV industry, a selection of local companies present their solutions

• The Influencer Lounge — a base for influencers and content creators to create and show off their exciting show-related content

• The Impact Lounge — a collection of meeting spaces hosted by associations and partners. These will cover topical issues around diversity, inclusivity and sustainability, with the overall theme of driving changes for the better though the industry

• The International Media Showcase — where you can browse publications from ISE’s media partners from across the globe

Turn to page 30 to learn more about the different features in Congress Square.

Conferences

The conference programme is taking place in the CC rooms on the upper level. Each set of rooms is located close to the hall with the corresponding number.

• Most conferences are taking place in rooms CC5.1 and CC5.3

• CEDIA is hosting the Smart Home Technology Conference in the CC1 rooms

• There are also free-to-attend Tech Talks, in English and Spanish, in room CC4.1

• CEDIA is hosting free sessions on the Smart Home Technology Stage in Hall 2

IOT Solutions World Congress

Following the shows’ successful partnership in 2022, IOT Solutions World Congress is once again being held in Hall 4 during the first three days of ISE 2023. IOTSWC is the leading event on trends in digital transformation, based on disruptive technologies. Turn to page 33 to find out more.

The Influencer Lounge moves to Congress Square for ISE 2023

Queries and Contacts

If you have any queries about anything to do with ISE 2023, our website at www.iseurope.org is your best starting point. If that doesn’t answer your question, then…

• For attendee registrations, existing exhibitor bookings, technical requirements and general information on Barcelona, contact our Operations team at office@iseurope.org

• For marketing questions, contact Stefanie Hanel, Director of Marketing Communications, at shanel@iseurope.org

• For new exhibitor space bookings, rates and pricing details, contact our Sales team at sales@iseurope.org

www.infiled.com Outstanding LED Display Solutions Corporate l Control Rooms I Broadcast & Filming I Retail l DOOH l Rental Visit INFiLED at ISE 2023 - Booth 3R600

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We are your first choice for advanced audio technology that makes collaboration and learning easier. Stop by Hall 3, Booth 3C600, to discover the newest member of the TeamConnect family. sennheiser.com/teamconnect

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