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Logos :: Color Designation

Logo :: M

SPRING 2011

B C R P C R

Logo :: W

BLA C60 R0 PM C0 R24

EYEWEAR C O L LECTION

Logo :: B

B C R


LIVE THRU O U R LENS

T A B L E OF CONTENTS T EAM L IS T COL L ECT ION S L OOK S ERIES MET AL S ERIES ADDICT S ERIES S T EADY S ERIES S COOP S ERIES T ECHN OL OG Y REFEREN CE G U IDE

2 4 10 26 36 54 70 74 80

Reach out and touch someone...better yet, reach out and someone will touch you. No, not that way you creep, its an expression! For our 2011 collection, SPY has reached out to our circle of friends to bring in some flavor and vibe for yet another great collection. The madness is just beginning and we like what we see. More great color in classic frames and a deeper mix of acetates has funneled into a tasty conclusion: details, details, details! The details will set you apart my friends, and once again we got ‘em, you get ‘em...we all win. Our Exquisite Linings collection of inside colors and prints inspired from around the world will keep you cool on the inside (isn’t that still what counts?). We’ve also teamed up with rising son, Roland Sands to bring some customized love to an already spicy lineup of fashion for your face. We’ve unleashed the beast in this collab with some shit you surely never saw coming. Basically, its on and its here for you to getta’ piece. Consider this an invite to the Spring 2011 SPY pool party. Live thru our lens...SPY

CORE EXCLUSIVE

NyLON LENSES

ROLAND SANDS COLLECTION

CR-39 LENSES

AVAILAbLE IN RX

TRIDENT POLARIZED


LIVE THRU O U R LENS

T A B L E OF CONTENTS T EAM L IS T COL L ECT ION S L OOK S ERIES MET AL S ERIES ADDICT S ERIES S T EADY S ERIES S COOP S ERIES T ECHN OL OG Y REFEREN CE G U IDE

2 4 10 26 36 54 70 74 80

Reach out and touch someone...better yet, reach out and someone will touch you. No, not that way you creep, its an expression! For our 2011 collection, SPY has reached out to our circle of friends to bring in some flavor and vibe for yet another great collection. The madness is just beginning and we like what we see. More great color in classic frames and a deeper mix of acetates has funneled into a tasty conclusion: details, details, details! The details will set you apart my friends, and once again we got ‘em, you get ‘em...we all win. Our Exquisite Linings collection of inside colors and prints inspired from around the world will keep you cool on the inside (isn’t that still what counts?). We’ve also teamed up with rising son, Roland Sands to bring some customized love to an already spicy lineup of fashion for your face. We’ve unleashed the beast in this collab with some shit you surely never saw coming. Basically, its on and its here for you to getta’ piece. Consider this an invite to the Spring 2011 SPY pool party. Live thru our lens...SPY

CORE EXCLUSIVE

NyLON LENSES

ROLAND SANDS COLLECTION

CR-39 LENSES

AVAILAbLE IN RX

TRIDENT POLARIZED


TEAM SURF INTERNATIONAL

SNOWBOARD PRO

DEAN MORRISON WADE GOODALL CLAy MARZO JOHN FLORENCE ALANA bLANCHARD bEN bOURGEOIS MIKE LOSNESS TORREy MEISTER

LOUIE VITO DCP EERO NIEMELA DARRELL MATHES STEVIE bELL DANNy LARSEN WILL LAVIGNE MEGHANN O’bRIEN KAREEM EL RAFIE

SURF REGIONAL TyLER NEWTON PARKER COFFIN CORy ARRAMbIDE CODy THOMPSON EVAN THOMPSON NICK RUPP NATHAN FLORENCE IVAN FLORENCE ERIKA STEINER

SKI PRO

WAKE

SKI DEVELOPMENT

DANNy HARF PARKS bONIFAy SHANE bONIFAy TOM FOOSHEE JIMMy LA RICHE CHAD SHARPE JEFF MC KEE MELISSA MARQUARDT

VINCENT GAGNIER NIKLAS ERIKSSON KELLy SILDARU LOGAN IMLACH

WAKESKATE GRANT RObERTS TRAVIS DORAN KyLE HyAMS

JF HOULE WILEy MILLER DUNCAN ADAMS CHARLES GAGNIER AHMET DADALI ADAM DELORME MIKE HORNbECK COREy VANULAR

MOTO JEREMy MCGRATH KEVIN WINDHAM GRANT LANGSTON TOMMy SEARLE JOSH DEMUTH bRANDON MAyS

SNOW MOBILE TUCKER HIbbERT

MT. BIKE SAM HILL SHAUN OCONNOR

SERIES SPRING 2011 PG3


TEAM SURF INTERNATIONAL

SNOWBOARD PRO

DEAN MORRISON WADE GOODALL CLAy MARZO JOHN FLORENCE ALANA bLANCHARD bEN bOURGEOIS MIKE LOSNESS TORREy MEISTER

LOUIE VITO DCP EERO NIEMELA DARRELL MATHES STEVIE bELL DANNy LARSEN WILL LAVIGNE MEGHANN O’bRIEN KAREEM EL RAFIE

SURF REGIONAL TyLER NEWTON PARKER COFFIN CORy ARRAMbIDE CODy THOMPSON EVAN THOMPSON NICK RUPP NATHAN FLORENCE IVAN FLORENCE ERIKA STEINER

SKI PRO

WAKE

SKI DEVELOPMENT

DANNy HARF PARKS bONIFAy SHANE bONIFAy TOM FOOSHEE JIMMy LA RICHE CHAD SHARPE JEFF MC KEE MELISSA MARQUARDT

VINCENT GAGNIER NIKLAS ERIKSSON KELLy SILDARU LOGAN IMLACH

WAKESKATE GRANT RObERTS TRAVIS DORAN KyLE HyAMS

JF HOULE WILEy MILLER DUNCAN ADAMS CHARLES GAGNIER AHMET DADALI ADAM DELORME MIKE HORNbECK COREy VANULAR

MOTO JEREMy MCGRATH KEVIN WINDHAM GRANT LANGSTON TOMMy SEARLE JOSH DEMUTH bRANDON MAyS

SNOW MOBILE TUCKER HIbbERT

MT. BIKE SAM HILL SHAUN OCONNOR

SERIES SPRING 2011 PG3


IT’S WHAT’S ON THE INSIDE THAT COUNTS Exquisite Linings is a tribute to the devil in the details! Inspired by linings, juxtaposed patterns, prints, fabrics and stitching that all come together to separate a PIECE from a “piece of $h!T” Enjoy these luxurious treatments to all your favorite frames...a perfect balance of spice and subtlety to frame your face.


IT’S WHAT’S ON THE INSIDE THAT COUNTS Exquisite Linings is a tribute to the devil in the details! Inspired by linings, juxtaposed patterns, prints, fabrics and stitching that all come together to separate a PIECE from a “piece of $h!T” Enjoy these luxurious treatments to all your favorite frames...a perfect balance of spice and subtlety to frame your face.


Born and bred in Long Beach, California, Roland Sands Design is the result of blood, sweat and broken bones from years of hard riding and hard living. Championship winning road racer, designer, fabricator and builder of some of the motorized world’s most unique creations, Roland has lent us some style that is uniquely his own. Custom pad prints, etched acetates and hot rod inspired paint techniques have come together to form a limited collection that looks good going fast.

SERIES SPRING 2011 PG7


Born and bred in Long Beach, California, Roland Sands Design is the result of blood, sweat and broken bones from years of hard riding and hard living. Championship winning road racer, designer, fabricator and builder of some of the motorized world’s most unique creations, Roland has lent us some style that is uniquely his own. Custom pad prints, etched acetates and hot rod inspired paint techniques have come together to form a limited collection that looks good going fast.

SERIES SPRING 2011 PG7


MATT E BLACK For black ops and shady characters alike, we are proud to offer a generous line up of murdered-out frames chock full of stealth appeal. Enjoy life under the radar! Our matte black series is now a staple collection of soft-hand, low sheen frames with mellow branding and tons of back handed toughness.


MATT E BLACK For black ops and shady characters alike, we are proud to offer a generous line up of murdered-out frames chock full of stealth appeal. Enjoy life under the radar! Our matte black series is now a staple collection of soft-hand, low sheen frames with mellow branding and tons of back handed toughness.


l o o k Look is Spy’s premium series. Showcasing our most forward thinking designs, we experiment with the latest cutting edge technologies and use only the finest materials. This is where we explore new territories and exercise our passion for pushing the limits of accepted styling.


l o o k Look is Spy’s premium series. Showcasing our most forward thinking designs, we experiment with the latest cutting edge technologies and use only the finest materials. This is where we explore new territories and exercise our passion for pushing the limits of accepted styling.


FLYNN

WELCOME BACK TO TOMORROW, YESTERDAY AND THE SPACE IN BETWEEN. THE fLYNN IS SOLID fLAvOR fOR YOuR fACE WITH A HugE SHIELD THAT fITS LIKE A gLOvE. HAND CRAFTED FROM LUXURIOUS ACETATE REVEALING UNEXPECTED LOGO DETAILS. 4-bASE NyLON MONO LENS. FIVE bARREL HINGE SySTEM. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 134-NA-140.

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670323090139 BLACK W/ WHITE GREy W/ RED FLASH MIRROR VLT 17.8 Delivery 11/1

670323340139 BLACK W/ MATTE BLACK GREy W/ bLACK MIRROR VLT 11.5 Delivery 2/1

670323340129 BLACK W/ MATTE BLACK GREy VLT 17.2 Delivery 11/1

670323064139 BLACK W/ TORTOISE GREy W/ bLACK MIRROR VLT 11.5 Delivery 11/1

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670323089129 BLACK W/ RED GREy W/ bLACK MIRROR VLT 11.5 Delivery 11/1

670323068069 BROWN W/ BROWN HORN bRONZE VLT 14.2 Delivery 2/1

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LOOK SERIES SPRING 2011 PG13


FLYNN

WELCOME BACK TO TOMORROW, YESTERDAY AND THE SPACE IN BETWEEN. THE fLYNN IS SOLID fLAvOR fOR YOuR fACE WITH A HugE SHIELD THAT fITS LIKE A gLOvE. HAND CRAFTED FROM LUXURIOUS ACETATE REVEALING UNEXPECTED LOGO DETAILS. 4-bASE NyLON MONO LENS. FIVE bARREL HINGE SySTEM. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 134-NA-140.

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670323090139 BLACK W/ WHITE GREy W/ RED FLASH MIRROR VLT 17.8 Delivery 11/1

670323340139 BLACK W/ MATTE BLACK GREy W/ bLACK MIRROR VLT 11.5 Delivery 2/1

670323340129 BLACK W/ MATTE BLACK GREy VLT 17.2 Delivery 11/1

670323064139 BLACK W/ TORTOISE GREy W/ bLACK MIRROR VLT 11.5 Delivery 11/1

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670323089129 BLACK W/ RED GREy W/ bLACK MIRROR VLT 11.5 Delivery 11/1

670323068069 BROWN W/ BROWN HORN bRONZE VLT 14.2 Delivery 2/1

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LOOK SERIES SPRING 2011 PG13


BODEGA

AgED TO PERfECTION, THE BODEgA OffERS MuLTILAYERED STYLINg STRAIgHT fROM THE TOP SHELf. HAND CRAFTED FROM LUXURIOUS ACETATE AND FORGED MONEL ALLOy. 6-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 62-12-138. 1.

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670087288069 gREEN W/ BROWN HORN bRONZE VLT 14.6 Delivery 11/1

670087088044 SMOKEY BLACK bLACK FADE VLT 23.6 Delivery 11/1

670087308073 BLACK W/ CLEAR BROWN bRONZE FADE VLT 20.6

670087297140 BLACK/RED W/ guNMETAL GREy W/ SILVER GRADIENT MIRROR VLT 11.0

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R LOOK SERIES SPRING 2011 PG15


BODEGA

AgED TO PERfECTION, THE BODEgA OffERS MuLTILAYERED STYLINg STRAIgHT fROM THE TOP SHELf. HAND CRAFTED FROM LUXURIOUS ACETATE AND FORGED MONEL ALLOy. 6-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 62-12-138. 1.

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670087288069 gREEN W/ BROWN HORN bRONZE VLT 14.6 Delivery 11/1

670087088044 SMOKEY BLACK bLACK FADE VLT 23.6 Delivery 11/1

670087308073 BLACK W/ CLEAR BROWN bRONZE FADE VLT 20.6

670087297140 BLACK/RED W/ guNMETAL GREy W/ SILVER GRADIENT MIRROR VLT 11.0

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R LOOK SERIES SPRING 2011 PG15


FIONA fIONA’S SINuOuS CuRvES WRAP YOuR fACE IN RELAxED LuxuRY. ORgANIC TEMPLE DETAILS WITH A vINTAgE fRAME SHAPE BLEND NOuvEAu AND WHOOA. bUILT FROM bOMb-PROOF GRILAMID. 6-bASE LENSES. THREE bARREL HINGE SySTEM. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 61-13-130. 1.

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670299469044 TRANSLuCENT TEAL W/ CLEAR bLACK FADE VLT 21.8 Delivery 2/1

670299154073 BuRguNDY W/ CREAM bRONZE FADE VLT 19.5 Delivery 2/1

670299090164 BLACK W/ CLEAR MERLOT FADE VLT 29.3 Delivery 11/1

670299468073 CLASSIC TORT W/ CLEAR BROWN bRONZE FADE VLT 19.5 Delivery 11/1

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670299504044 PuRPLE W/ LAvENDER bLACK FADE VLT 21.8 Delivery 11/1

R LOOK SERIES SPRING 2011 PG17


FIONA fIONA’S SINuOuS CuRvES WRAP YOuR fACE IN RELAxED LuxuRY. ORgANIC TEMPLE DETAILS WITH A vINTAgE fRAME SHAPE BLEND NOuvEAu AND WHOOA. bUILT FROM bOMb-PROOF GRILAMID. 6-bASE LENSES. THREE bARREL HINGE SySTEM. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 61-13-130. 1.

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670299469044 TRANSLuCENT TEAL W/ CLEAR bLACK FADE VLT 21.8 Delivery 2/1

670299154073 BuRguNDY W/ CREAM bRONZE FADE VLT 19.5 Delivery 2/1

670299090164 BLACK W/ CLEAR MERLOT FADE VLT 29.3 Delivery 11/1

670299468073 CLASSIC TORT W/ CLEAR BROWN bRONZE FADE VLT 19.5 Delivery 11/1

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670299504044 PuRPLE W/ LAvENDER bLACK FADE VLT 21.8 Delivery 11/1

R LOOK SERIES SPRING 2011 PG17


TOURING

AMERICA’S MOST-WANTED fRAME. HANDSOME AND TOugH WITH A METAL NOSE gRILLE, BIg BLOCK HINgE AND REAR TEMPLE SPOILER. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8 X 4 bASE TORIC ARC® LENSES. STURDy TEMPLES AND METAL DETAILS. 8MM HINGE. 100% UV PROTECTION. FRAME MEASURES: 64-14.5-122.

TRON

IT gREW uP IN RIvERDALE AND STILL gOES SWIMMINg WITH PHOEBE CATES. NO SHIRT, NO SHOES, NO SERvICE! INJECTED WITH RESILIENT EPSyLON™. 6-bASE ARC® MONO LENS. HANDSET CUSTOM METAL FRAME DETAILS. 8MM METAL HINGE. 100% UV PROTECTION. FRAME MEASURES: 131-NA-129.

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670795843129 BLACK W/ HIPSTER PLAID GREy VLT 12.8 Delivery 11/1

670795843139 MATTE BLACK W/ PLAID GREy W/ bLACK MIRROR VLT 9.7 Delivery 11/1

670795316069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670795062133 SHINY BLACK GREy GREEN VLT 12.4

670805879875 MATTE CRYSTAL W/ BLACK TEMPLES GREy GREEN W/ PURPLE SPECTRA VLT 10.8 Delivery 11/1

670805843129 HIPSTER PLAID GREy W/ SILVER MIRROR VLT 12.8 Delivery 11/1

670805254130 TRANSLuCENT RED W/ BLACK CHECKS GREy W/ RED SPECTRA VLT 19.7 Delivery 11/1

670805387130 MATTE gREY GREy W/ MULTI LAyERED GREEN VLT 17.9 Delivery 11/1

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670795374129 MATTE BLACK GREy VLT 12.4

670805173140 SHINY CHECKERS GREy W/ SILVER GRADIENT MIRROR VLT 11.0

670795374135 GREy POLARIZED VLT 12.4

LOOK SERIES SPRING 2011 PG19


TOURING

AMERICA’S MOST-WANTED fRAME. HANDSOME AND TOugH WITH A METAL NOSE gRILLE, BIg BLOCK HINgE AND REAR TEMPLE SPOILER. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8 X 4 bASE TORIC ARC® LENSES. STURDy TEMPLES AND METAL DETAILS. 8MM HINGE. 100% UV PROTECTION. FRAME MEASURES: 64-14.5-122.

TRON

IT gREW uP IN RIvERDALE AND STILL gOES SWIMMINg WITH PHOEBE CATES. NO SHIRT, NO SHOES, NO SERvICE! INJECTED WITH RESILIENT EPSyLON™. 6-bASE ARC® MONO LENS. HANDSET CUSTOM METAL FRAME DETAILS. 8MM METAL HINGE. 100% UV PROTECTION. FRAME MEASURES: 131-NA-129.

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670795843129 BLACK W/ HIPSTER PLAID GREy VLT 12.8 Delivery 11/1

670795843139 MATTE BLACK W/ PLAID GREy W/ bLACK MIRROR VLT 9.7 Delivery 11/1

670795316069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670795062133 SHINY BLACK GREy GREEN VLT 12.4

670805879875 MATTE CRYSTAL W/ BLACK TEMPLES GREy GREEN W/ PURPLE SPECTRA VLT 10.8 Delivery 11/1

670805843129 HIPSTER PLAID GREy W/ SILVER MIRROR VLT 12.8 Delivery 11/1

670805254130 TRANSLuCENT RED W/ BLACK CHECKS GREy W/ RED SPECTRA VLT 19.7 Delivery 11/1

670805387130 MATTE gREY GREy W/ MULTI LAyERED GREEN VLT 17.9 Delivery 11/1

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670795374129 MATTE BLACK GREy VLT 12.4

670805173140 SHINY CHECKERS GREy W/ SILVER GRADIENT MIRROR VLT 11.0

670795374135 GREy POLARIZED VLT 12.4

LOOK SERIES SPRING 2011 PG19


CLARICE

fROM SOHO TO SILvERLAKE, CLARICE IS THE PERfECT REvIvAL PIECE TO ADD TO YOuR DAILY WARDROBE. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 6-bASE LENSES. FIVE bARREL HINGE SySTEM. 100% UV PROTECTION. FRAME MEASURES: 60-16-145. 1.

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672015024044 AQuA bLACK FADE VLT 21.8 Delivery 2/1

672015045044 BLACK fADE bLACK FADE VLT 23.4

672015130073 BRONZE fADE bRONZE FADE VLT 33.7

672015863259 ROYAL PuRPLE MARBLE PURPLE W/ SILVER MIRROR VLT 16.4

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672015868158 CHERRY BLOSSOM MARBLE LT. bRONZE W/ SILVER MIRROR VLT 22.7

R LOOK SERIES SPRING 2011 PG21


CLARICE

fROM SOHO TO SILvERLAKE, CLARICE IS THE PERfECT REvIvAL PIECE TO ADD TO YOuR DAILY WARDROBE. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 6-bASE LENSES. FIVE bARREL HINGE SySTEM. 100% UV PROTECTION. FRAME MEASURES: 60-16-145. 1.

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672015024044 AQuA bLACK FADE VLT 21.8 Delivery 2/1

672015045044 BLACK fADE bLACK FADE VLT 23.4

672015130073 BRONZE fADE bRONZE FADE VLT 33.7

672015863259 ROYAL PuRPLE MARBLE PURPLE W/ SILVER MIRROR VLT 16.4

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672015868158 CHERRY BLOSSOM MARBLE LT. bRONZE W/ SILVER MIRROR VLT 22.7

R LOOK SERIES SPRING 2011 PG21


HIBALL

OLD SCHOOL fLAvOR, REMIxED AND SERvED ON THE ROCKS. HAND CRAFTED FROM LUXURIOUS ACETATE. 4-bASE CR39 LENSES. CUSTOM METAL DETAILS. DURAbLE METAL HINGES. MIDSIZED FRAME WITH A MEDIUM FIT. 100% UV PROTECTION. FRAME MEASURES: 62-10-141. 1.

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670364149129 BLACK W/ HORN GREy VLT 9.5 Delivery 11/1

670364100219 MATTE ICE W/ LAguNA BLuE GREy W/ bLUE SPECTRA VLT 14.3 Delivery 2/1

670364071143 BLACK W/WHITE PINSTRIPE GREy/SILVER GRADIENT MIRROR VLT 8.9

670364075133 DARK TORTOISE GREy GREEN VLT 19.4

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670364135044 RED W/BLACK STRIPES bLACK FADE VLT 21.5

R LOOK SERIES SPRING 2011 PG23


HIBALL

OLD SCHOOL fLAvOR, REMIxED AND SERvED ON THE ROCKS. HAND CRAFTED FROM LUXURIOUS ACETATE. 4-bASE CR39 LENSES. CUSTOM METAL DETAILS. DURAbLE METAL HINGES. MIDSIZED FRAME WITH A MEDIUM FIT. 100% UV PROTECTION. FRAME MEASURES: 62-10-141. 1.

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670364149129 BLACK W/ HORN GREy VLT 9.5 Delivery 11/1

670364100219 MATTE ICE W/ LAguNA BLuE GREy W/ bLUE SPECTRA VLT 14.3 Delivery 2/1

670364071143 BLACK W/WHITE PINSTRIPE GREy/SILVER GRADIENT MIRROR VLT 8.9

670364075133 DARK TORTOISE GREy GREEN VLT 19.4

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670364135044 RED W/BLACK STRIPES bLACK FADE VLT 21.5

R LOOK SERIES SPRING 2011 PG23


BLOK

BOLD AND CONfRONTATIONAL, BLOK MAKES ITS PRESENCE KNOWN. MAx HEADROOM-ESQuE SCuLPTuRED TEMPLE DETAILINg AND uNIQuE LENS ANgLES ARE NOT fOR THE fAINT Of HEART. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 6-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 57-16-123.

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670923843069 BLACK W/ CLASSIC PLAID bRONZE VLT 13.6 Delivery 2/1

670923685877 PALISADES GREy W/ MULTI LAyERED bLUE VLT 9.8 Delivery 11/1

670923256083 BLACK W/ WHITE 80’S bRONZE W/ RED SPECTRA VLT 10.0

670923374810 MATTE BLACK GREy W/ MULTI LAyERED PINK VLT 12.4

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670923062133 SHINY BLACK GREy GREEN VLT 12.4

670923374129 MATTE BLACK GREy VLT 12.4

670923062801 GREy GREEN POLARIZED VLT 12.4

R LOOK SERIES SPRING 2011 PG25


BLOK

BOLD AND CONfRONTATIONAL, BLOK MAKES ITS PRESENCE KNOWN. MAx HEADROOM-ESQuE SCuLPTuRED TEMPLE DETAILINg AND uNIQuE LENS ANgLES ARE NOT fOR THE fAINT Of HEART. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 6-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 57-16-123.

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670923843069 BLACK W/ CLASSIC PLAID bRONZE VLT 13.6 Delivery 2/1

670923685877 PALISADES GREy W/ MULTI LAyERED bLUE VLT 9.8 Delivery 11/1

670923256083 BLACK W/ WHITE 80’S bRONZE W/ RED SPECTRA VLT 10.0

670923374810 MATTE BLACK GREy W/ MULTI LAyERED PINK VLT 12.4

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670923062133 SHINY BLACK GREy GREEN VLT 12.4

670923374129 MATTE BLACK GREy VLT 12.4

670923062801 GREy GREEN POLARIZED VLT 12.4

R LOOK SERIES SPRING 2011 PG25


me tal Our metal series forges classic design with modern construction for a look that will take you into the future.


me tal Our metal series forges classic design with modern construction for a look that will take you into the future.


ROSEWOOD

PAIRS WELL WITH DECK SHOES, DRY MARTINIS AND SHuffLEBOARD SuNDAYS. THE ROSEWOOD IS YOuR COMPANION fOR ESCAPISM. HAND CRAFTED FROM LUXURIOUS ACETATE AND FORGED MONEL ALLOy. 6-bASE LENSES. FIVE bARREL HINGE SySTEM. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 64-13-140.

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670626488133 MATTE gREEN W/ BLACK GREy GREEN VLT 14.8

670626470069 gOLD W/ CLASSIC TORTOISE bRONZE VLT 13.7

670626475133 SILvER W/ BLACK TORTOISE GREy GREEN VLT 14.8

670626340139 MATTE BLACK W/ SHINY BLACK GREy W/ bLACK MIRROR VLT 14.8

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METAL SERIES SPRING 2011 PG29


ROSEWOOD

PAIRS WELL WITH DECK SHOES, DRY MARTINIS AND SHuffLEBOARD SuNDAYS. THE ROSEWOOD IS YOuR COMPANION fOR ESCAPISM. HAND CRAFTED FROM LUXURIOUS ACETATE AND FORGED MONEL ALLOy. 6-bASE LENSES. FIVE bARREL HINGE SySTEM. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 64-13-140.

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3.

4.

670626488133 MATTE gREEN W/ BLACK GREy GREEN VLT 14.8

670626470069 gOLD W/ CLASSIC TORTOISE bRONZE VLT 13.7

670626475133 SILvER W/ BLACK TORTOISE GREy GREEN VLT 14.8

670626340139 MATTE BLACK W/ SHINY BLACK GREy W/ bLACK MIRROR VLT 14.8

DARRELL MATHES P

R

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METAL SERIES SPRING 2011 PG29


KAORI CHANNEL YOuR gLAM-ZEN. THE KAORI’S BALANCE Of METAL AND ACETATE TAKES YOu fROM BOTTLE SERvICE NIgHTS TO TOP DOWN MORNINgS. HAND CRAFTED FROM LUXURIOUS ACETATE AND FORGED MONEL ALLOy. 4-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 61-12-125. 1.

2.

3.

4.

670037141073 gOLD W/ CHERRY RED bRONZE FADE VLT 19.5 Delivery 11/1

670037142073 ANTIQuE BRASS W/ BROWN TORT bRONZE FADE VLT 19.5 Delivery 11/1

670037863164 CHAMPAgNE W/ PuRPLE MARBLE MERLOT FADE VLT 23.5

670037798044 guNMETAL W/ BLACK MARBLE bLACK FADE VLT 23.4

hANNAH K E A L IA may METAL SERIES SPRING 2011 PG31


KAORI CHANNEL YOuR gLAM-ZEN. THE KAORI’S BALANCE Of METAL AND ACETATE TAKES YOu fROM BOTTLE SERvICE NIgHTS TO TOP DOWN MORNINgS. HAND CRAFTED FROM LUXURIOUS ACETATE AND FORGED MONEL ALLOy. 4-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 61-12-125. 1.

2.

3.

4.

670037141073 gOLD W/ CHERRY RED bRONZE FADE VLT 19.5 Delivery 11/1

670037142073 ANTIQuE BRASS W/ BROWN TORT bRONZE FADE VLT 19.5 Delivery 11/1

670037863164 CHAMPAgNE W/ PuRPLE MARBLE MERLOT FADE VLT 23.5

670037798044 guNMETAL W/ BLACK MARBLE bLACK FADE VLT 23.4

hANNAH K E A L IA may METAL SERIES SPRING 2011 PG31


YOKO

WITH STYLE SO RETRO-fuTuRISTIC IT MAY BREAK uP THE BAND, THE YOKO MELDS SPY’S ExCLuSIvE MONEL ALLOY fRAME WITH AN 80’S INSPIRED SHIELD LENS. FORGED MONEL ALLOy FRAME. 4-bASE NyLON SHIELD LENS. 100% UV PROTECTION. FRAME MEASURES: 135-N/A-119. 1.

2.

3.

4.

671067374133 MATTE BLACK GREy GREEN VLT 12.0

671067561129 SHINY SILvER GREy VLT 12.0

671067279069 SHINY gOLD bRONZE VLT 12.4

671067809129 MATTE BLACK W/ WHITE TEMPLES GREy VLT 12.0

L O U I E V I T O P

R

O

S

N

O

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B

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A

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METAL SERIES SPRING 2011 PG33


YOKO

WITH STYLE SO RETRO-fuTuRISTIC IT MAY BREAK uP THE BAND, THE YOKO MELDS SPY’S ExCLuSIvE MONEL ALLOY fRAME WITH AN 80’S INSPIRED SHIELD LENS. FORGED MONEL ALLOy FRAME. 4-bASE NyLON SHIELD LENS. 100% UV PROTECTION. FRAME MEASURES: 135-N/A-119. 1.

2.

3.

4.

671067374133 MATTE BLACK GREy GREEN VLT 12.0

671067561129 SHINY SILvER GREy VLT 12.0

671067279069 SHINY gOLD bRONZE VLT 12.4

671067809129 MATTE BLACK W/ WHITE TEMPLES GREy VLT 12.0

L O U I E V I T O P

R

O

S

N

O

W

B

O

A

R

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METAL SERIES SPRING 2011 PG33


WILSHIRE AN AvIATOR fRAME INSPIRED BY THE PAST WITH OPTICALLY CORRECT CuRvES Of THE fuTuRE. FORGED MONEL ALLOy FRAME. 8 X 4 bASE TORIC ARC速 LENSES. AVIATOR STyLING. 100% UV PROTECTION. FRAME MEASURES: 65-12-130.

CLOVERDALE AN ANguLAR NOD TO BOTH YESTERDAY AND TOMORROW. FORGED MONEL ALLOy FRAME.8 X 4 bASE TORIC ARC速 LENSES. 100% UV PROTECTION. FRAME MEASURES: 66-12-130.

1.

2.

3.

4.

1.

2.

3.

670844742139 BRuSHED guNMETAL W/ SILvER TEMPLES bLACK MIRROR VLT 27.2

670844382133 MATTE gREEN GREy GREEN VLT 12.4

670844279069 SHINY gOLD bRONZE VLT 12.4

670844561133 SHINY SILvER GREy GREEN VLT 12.4

670175561133 SHINY SILvER GREy GREEN VLT 12.4

670175374133 MATTE BLACK GREy GREEN VLT 12.4

670175280069 SHINY gOLD / BLACK bRONZE VLT 12.4

670844561801 GREy GREEN POLARIZED VLT 12.4

METAL SERIES SPRING 2011 PG35


WILSHIRE AN AvIATOR fRAME INSPIRED BY THE PAST WITH OPTICALLY CORRECT CuRvES Of THE fuTuRE. FORGED MONEL ALLOy FRAME. 8 X 4 bASE TORIC ARC速 LENSES. AVIATOR STyLING. 100% UV PROTECTION. FRAME MEASURES: 65-12-130.

CLOVERDALE AN ANguLAR NOD TO BOTH YESTERDAY AND TOMORROW. FORGED MONEL ALLOy FRAME.8 X 4 bASE TORIC ARC速 LENSES. 100% UV PROTECTION. FRAME MEASURES: 66-12-130.

1.

2.

3.

4.

1.

2.

3.

670844742139 BRuSHED guNMETAL W/ SILvER TEMPLES bLACK MIRROR VLT 27.2

670844382133 MATTE gREEN GREy GREEN VLT 12.4

670844279069 SHINY gOLD bRONZE VLT 12.4

670844561133 SHINY SILvER GREy GREEN VLT 12.4

670175561133 SHINY SILvER GREy GREEN VLT 12.4

670175374133 MATTE BLACK GREy GREEN VLT 12.4

670175280069 SHINY gOLD / BLACK bRONZE VLT 12.4

670844561801 GREy GREEN POLARIZED VLT 12.4

METAL SERIES SPRING 2011 PG35


add ict This series is the core of Spy Optic. High end materials and fashion forward forms make addict the series that keeps them coming back for more. Haymaker, Lacrosse and Dynasty may have raised eyebrows when introduced, but were catalysts then and staples now.


add ict This series is the core of Spy Optic. High end materials and fashion forward forms make addict the series that keeps them coming back for more. Haymaker, Lacrosse and Dynasty may have raised eyebrows when introduced, but were catalysts then and staples now.


TICE

vINTAgE HIPSTER STYLINg MEETS EYE TO EYE WITH THE PIONEERS Of ROCK ‘N’ ROLL. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 6-bASE LENSES. OVERLAPPING THREE bARREL HINGE SySTEM. 100% UV PROTECTION. FRAME MEASURES: 55-17-135. 1.

2.

3.

4.

672014843133 BLACK W/ CLASSIC PLAID GREy GREEN VLT 12.4 Delivery 2/1

672014789143 PRIvATE EYES GREy W/ SILVER MIRROR VLT 10.4 Delivery 11/1

672014865129 BLACK / SMOKE CRYSTAL GREy VLT 12.4

672014865044 BLACK / SMOKE CRYSTAL bLACK FADE VLT 23.4

5.

6.

672014062129 SHINY BLACK GREy VLT 12.4

672014808069 CLASSIC TORTOISE bRONZE VLT 12.4

672014038135 GREy POLARIZED VLT 12.0

C L A Y MARZO P

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ADDICT SERIES SPRING 2011 PG39


TICE

vINTAgE HIPSTER STYLINg MEETS EYE TO EYE WITH THE PIONEERS Of ROCK ‘N’ ROLL. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 6-bASE LENSES. OVERLAPPING THREE bARREL HINGE SySTEM. 100% UV PROTECTION. FRAME MEASURES: 55-17-135. 1.

2.

3.

4.

672014843133 BLACK W/ CLASSIC PLAID GREy GREEN VLT 12.4 Delivery 2/1

672014789143 PRIvATE EYES GREy W/ SILVER MIRROR VLT 10.4 Delivery 11/1

672014865129 BLACK / SMOKE CRYSTAL GREy VLT 12.4

672014865044 BLACK / SMOKE CRYSTAL bLACK FADE VLT 23.4

5.

6.

672014062129 SHINY BLACK GREy VLT 12.4

672014808069 CLASSIC TORTOISE bRONZE VLT 12.4

672014038135 GREy POLARIZED VLT 12.0

C L A Y MARZO P

R

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ADDICT SERIES SPRING 2011 PG39


KUBRIK

INSPIRED BY A PASSION fOR fINDINg fANTASY IN THE MuNDANE, A NOD TO NOIR IN fuLL COLOR. HAND CRAFTED FROM LUXURIOUS ACETATE. 6-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 55-21-140.

J O H N F L O R E N C E P

R

O

S

U

R

F

E

1.

2.

3.

4.

670413109139 POOLSIDE GREy W/ SILVER MIRROR VLT 11.5 Delivery 2/1

670413090135 RSD BANDITS GREy POLARIZED VLT 9.5 Delivery 11/1

670413149069 BLACK W/ HORN bRONZE VLT 14.6 Delivery 11/1

670413227130 TRANSLuCENT gREY GREy W/ RED FLASH MIRROR VLT 23.7 Delivery 11/1

5.

6.

7.

8.

670413062129 SHINY BLACK GREy VLT 21.6

670413075133 SHINY DARK TORTOISE GREy GREEN VLT 20.02

670413067129 BLACK AND TAN GREy VLT 21.6

670413332129 SHINY BLACK TORTOISE GREy VLT 21.6

670413062135 GREy POLARIZED VLT 12.0

R ADDICT SERIES SPRING 2011 PG41


KUBRIK

INSPIRED BY A PASSION fOR fINDINg fANTASY IN THE MuNDANE, A NOD TO NOIR IN fuLL COLOR. HAND CRAFTED FROM LUXURIOUS ACETATE. 6-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 55-21-140.

J O H N F L O R E N C E P

R

O

S

U

R

F

E

1.

2.

3.

4.

670413109139 POOLSIDE GREy W/ SILVER MIRROR VLT 11.5 Delivery 2/1

670413090135 RSD BANDITS GREy POLARIZED VLT 9.5 Delivery 11/1

670413149069 BLACK W/ HORN bRONZE VLT 14.6 Delivery 11/1

670413227130 TRANSLuCENT gREY GREy W/ RED FLASH MIRROR VLT 23.7 Delivery 11/1

5.

6.

7.

8.

670413062129 SHINY BLACK GREy VLT 21.6

670413075133 SHINY DARK TORTOISE GREy GREEN VLT 20.02

670413067129 BLACK AND TAN GREy VLT 21.6

670413332129 SHINY BLACK TORTOISE GREy VLT 21.6

670413062135 GREy POLARIZED VLT 12.0

R ADDICT SERIES SPRING 2011 PG41


STRATOS II CHAMPAgNE ON YOuR fACE WITH BEER MONEY IN YOuR POCKET. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 6-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 60-20-140.

HAILWOOD SPY’S NEWEST fAMILY PRODIgY, THE HAILWOOD BOASTS TIMELESS LINES AND A CLASSIC fIT. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC® LENSES. CUSTOM METAL DETAILS. 8 MM HINGE. 100% UV PROTECTION. FRAME MEASURES: 60-16-127.

1.

2.

3.

4.

1.

2.

3.

4.

670735024887 AQuA bLACK FADE W/ PURPLE MIRROR VLT 21.1 Delivery 2/1

670735344044 LAvENDER bLACK FADE VLT 21.8 Delivery 2/1

670735387810 MATTE gREY GREy W/ MULTI LAyERED PINK VLT 20.0 Delivery 11/1

670735577129 BLACK W/ NEON SWIRLS GREy VLT 12.8 Delivery 2/1

671063843133 BLACK W/ CLASSIC PLAID GREy GREEN VLT 12.4 Delivery 11/1

671063843139 MATTE BLACK W/ PLAID GREy W/ bLACK MIRROR VLT 9.7 Delivery 11/1

671063316069 BROWN STRIPE TORTOISE bRONZE VLT 12.4

671063638129 SHINY WHITE GREy VLT 12.4

5.

6.

5.

6.

670735382080 MATTE gREEN bRONZE W/ GOLD MIRROR VLT 16.4 Delivery 11/1

670735062129 SHINY BLACK GREy VLT 12.4

671063374129 MATTE BLACK GREy VLT 12.4

671063062129 SHINY BLACK GREy VLT 12.4

671063374135 GREy POLARIZED VLT 12.4

671063062135 GREy POLARIZED VLT 12.4

ADDICT SERIES SPRING 2011 PG43


STRATOS II CHAMPAgNE ON YOuR fACE WITH BEER MONEY IN YOuR POCKET. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 6-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 60-20-140.

HAILWOOD SPY’S NEWEST fAMILY PRODIgY, THE HAILWOOD BOASTS TIMELESS LINES AND A CLASSIC fIT. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC® LENSES. CUSTOM METAL DETAILS. 8 MM HINGE. 100% UV PROTECTION. FRAME MEASURES: 60-16-127.

1.

2.

3.

4.

1.

2.

3.

4.

670735024887 AQuA bLACK FADE W/ PURPLE MIRROR VLT 21.1 Delivery 2/1

670735344044 LAvENDER bLACK FADE VLT 21.8 Delivery 2/1

670735387810 MATTE gREY GREy W/ MULTI LAyERED PINK VLT 20.0 Delivery 11/1

670735577129 BLACK W/ NEON SWIRLS GREy VLT 12.8 Delivery 2/1

671063843133 BLACK W/ CLASSIC PLAID GREy GREEN VLT 12.4 Delivery 11/1

671063843139 MATTE BLACK W/ PLAID GREy W/ bLACK MIRROR VLT 9.7 Delivery 11/1

671063316069 BROWN STRIPE TORTOISE bRONZE VLT 12.4

671063638129 SHINY WHITE GREy VLT 12.4

5.

6.

5.

6.

670735382080 MATTE gREEN bRONZE W/ GOLD MIRROR VLT 16.4 Delivery 11/1

670735062129 SHINY BLACK GREy VLT 12.4

671063374129 MATTE BLACK GREy VLT 12.4

671063062129 SHINY BLACK GREy VLT 12.4

671063374135 GREy POLARIZED VLT 12.4

671063062135 GREy POLARIZED VLT 12.4

ADDICT SERIES SPRING 2011 PG43


EDYN

THROWBACK STYLINg WITH fELINE fuNK. THE EDYN IS A CLASSIC MIx Of THEN AND NOW. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 6-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 60-15-139. 1.

2.

3.

4.

670283788044 BLACK W/ WHITE LACE bLACK FADE VLT 21.8 Delivery 2/1

670283344044 LAvENDER bLACK FADE VLT 21.8 Delivery 2/1

670283062044 BLACK bLACK FADE VLT 23.4

670283867073 BROWN MARBLE bRONZE FADE VLT 33.7

5.

alana b l a n chard P

R

O

S

U

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F

E

670283863164 ROYAL PuRPLE MARBLE MERLOT FADE VLT 23.5

R ADDICT SERIES SPRING 2011 PG45


EDYN

THROWBACK STYLINg WITH fELINE fuNK. THE EDYN IS A CLASSIC MIx Of THEN AND NOW. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 6-bASE LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 60-15-139. 1.

2.

3.

4.

670283788044 BLACK W/ WHITE LACE bLACK FADE VLT 21.8 Delivery 2/1

670283344044 LAvENDER bLACK FADE VLT 21.8 Delivery 2/1

670283062044 BLACK bLACK FADE VLT 23.4

670283867073 BROWN MARBLE bRONZE FADE VLT 33.7

5.

alana b l a n chard P

R

O

S

U

R

F

E

670283863164 ROYAL PuRPLE MARBLE MERLOT FADE VLT 23.5

R ADDICT SERIES SPRING 2011 PG45


MURENA

gROuNDED IN THE EIgHTIES, MuRENA IS A MuST-HAvE fOR TODAY’S SCENE. OLD SCHOOL LINES DEfINE YOuR gO TO SHADES Of THE MOMENT. HANDCRAFTED FROM LUXURIOUS ACETATE. CRySTAL CLEAR 6-bASE CR39 LENSES. DURAbLE METAL HINGES. WIRE-CORE TEMPLES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 58-17-140. 1.

2.

3.

4.

671012227219 TRANSLuCENT gREY GREy W/ bLUE SPECTRA VLT 14.3 Delivery 2/1

671012658129 RSD WOOD gRAIN GREy GREEN POLARIZED VLT 14.8 Delivery 11/1

671012154129 BuRguNDY GREy VLT 9.5 Delivery 11/1

671012062133 SHINY BLACK GREy GREEN VLT 19.4

5.

671012632130 WHITE GREy W/RED FLASH MIRROR VLT 17.8

TORREY MEISTER P

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ADDICT SERIES SPRING 2011 PG47


MURENA

gROuNDED IN THE EIgHTIES, MuRENA IS A MuST-HAvE fOR TODAY’S SCENE. OLD SCHOOL LINES DEfINE YOuR gO TO SHADES Of THE MOMENT. HANDCRAFTED FROM LUXURIOUS ACETATE. CRySTAL CLEAR 6-bASE CR39 LENSES. DURAbLE METAL HINGES. WIRE-CORE TEMPLES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 58-17-140. 1.

2.

3.

4.

671012227219 TRANSLuCENT gREY GREy W/ bLUE SPECTRA VLT 14.3 Delivery 2/1

671012658129 RSD WOOD gRAIN GREy GREEN POLARIZED VLT 14.8 Delivery 11/1

671012154129 BuRguNDY GREy VLT 9.5 Delivery 11/1

671012062133 SHINY BLACK GREy GREEN VLT 19.4

5.

671012632130 WHITE GREy W/RED FLASH MIRROR VLT 17.8

TORREY MEISTER P

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ADDICT SERIES SPRING 2011 PG47


DYNASTY

vOLuPTuOuSLY OvERSIZED TO HIDE YOuR SINS fROM THE NIgHT BEfORE. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC® LENSES. CUSTOMIZED METAL DETAILS WITH A HAND POLISHED FINISH. 100% UV PROTECTION. FRAME MEASURES: 60-17-125.

LACROSSE

STEALTHY, SLEEK AND vERSATILE LINES KEEP YOuR INTENTIONS A MYSTERY. MORE COvERAgE, STRONg WRAP AND AN EvERYMAN fIT. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8 X 4 bASE TORIC ARC® LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES:59-18-121.

1.

2.

3.

1.

2.

3.

4.

670275210105 SHINY COCONuT CRèME fADE COCONUT CRèME FADE VLT 37.1

670275315074 SHINY BONE STRIPE TORTOISE bRONZE POLARIZED VLT 12.4

670275062164 SHINY BLACK MERLOT FADE VLT 19.4

670431843129 MATTE BLACK W/ PLAID GREy VLT 12.8 Delivery 11/1

670431054129 BLACK W/ PAISLEY GREy VLT 12.8 Delivery 11/1

670431613069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670431638129 SHINY WHITE GREy VLT 12.0

5.

6.

670431374129 MATTE BLACK GREy VLT 12.0

670431062129 SHINY BLACK GREy VLT 12.0

670431062135 GREy POLARIZED VLT 12.4

670431062135 GREy POLARIZED VLT 12.4

670431613074 bRONZE POLARIZED VLT 12.4

ADDICT SERIES SPRING 2011 PG49


DYNASTY

vOLuPTuOuSLY OvERSIZED TO HIDE YOuR SINS fROM THE NIgHT BEfORE. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC® LENSES. CUSTOMIZED METAL DETAILS WITH A HAND POLISHED FINISH. 100% UV PROTECTION. FRAME MEASURES: 60-17-125.

LACROSSE

STEALTHY, SLEEK AND vERSATILE LINES KEEP YOuR INTENTIONS A MYSTERY. MORE COvERAgE, STRONg WRAP AND AN EvERYMAN fIT. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8 X 4 bASE TORIC ARC® LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES:59-18-121.

1.

2.

3.

1.

2.

3.

4.

670275210105 SHINY COCONuT CRèME fADE COCONUT CRèME FADE VLT 37.1

670275315074 SHINY BONE STRIPE TORTOISE bRONZE POLARIZED VLT 12.4

670275062164 SHINY BLACK MERLOT FADE VLT 19.4

670431843129 MATTE BLACK W/ PLAID GREy VLT 12.8 Delivery 11/1

670431054129 BLACK W/ PAISLEY GREy VLT 12.8 Delivery 11/1

670431613069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670431638129 SHINY WHITE GREy VLT 12.0

5.

6.

670431374129 MATTE BLACK GREy VLT 12.0

670431062129 SHINY BLACK GREy VLT 12.0

670431062135 GREy POLARIZED VLT 12.4

670431062135 GREy POLARIZED VLT 12.4

670431613074 bRONZE POLARIZED VLT 12.4

ADDICT SERIES SPRING 2011 PG49


ELIZA

PLuSH LuxuRY fIT fOR A CELEBuTANTE, ELIZA IS PREPARED fOR HER PAPARAZZI MOMENT. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8 X 4 bASE TORIC ARC速 LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES:59-18-121.

1.

670925788129 BLACK LACE GREy VLT 12.8 Delivery 2/1

alana b l a n chard P

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F

E

2.

670925054044 BLACK W/ PAISLEY bLACK FADE VLT 21.8 Delivery 11/1

3.

4.

670925344044 LAvENDER bLACK FADE VLT 21.8 Delivery 2/1

670925062073 SHINY BLACK bRONZE FADE VLT 33.7

5.

6.

7.

8.

670925638129 SHINY WHITE GREy VLT 12.0

670925062135 SHINY BLACK GREy POLARIZED VLT 12.4

670925863164 ROYAL PuRPLE MARBLE MERLOT FADE VLT 23.5

670925867069 BROWN MARBLE bRONZE VLT 12.4

670925638135 GREy POLARIZED VLT 12.4

R ADDICT SERIES SPRING 2011 PG51


ELIZA

PLuSH LuxuRY fIT fOR A CELEBuTANTE, ELIZA IS PREPARED fOR HER PAPARAZZI MOMENT. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8 X 4 bASE TORIC ARC速 LENSES. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES:59-18-121.

1.

670925788129 BLACK LACE GREy VLT 12.8 Delivery 2/1

alana b l a n chard P

R

O

S

U

R

F

E

2.

670925054044 BLACK W/ PAISLEY bLACK FADE VLT 21.8 Delivery 11/1

3.

4.

670925344044 LAvENDER bLACK FADE VLT 21.8 Delivery 2/1

670925062073 SHINY BLACK bRONZE FADE VLT 33.7

5.

6.

7.

8.

670925638129 SHINY WHITE GREy VLT 12.0

670925062135 SHINY BLACK GREy POLARIZED VLT 12.4

670925863164 ROYAL PuRPLE MARBLE MERLOT FADE VLT 23.5

670925867069 BROWN MARBLE bRONZE VLT 12.4

670925638135 GREy POLARIZED VLT 12.4

R ADDICT SERIES SPRING 2011 PG51


HAYMAKER

DESIgNED WITH fLAvORS Of HIP HOP AND STREET CRED. IT SCREAMS ITS ITALIAN DESIgN ROOTS. bUILT FROM bOMb-PROOF GRILAMID. INTEGRATED HINGE. 6-bASE ARC® SHIELD. ADJUSTAbLE METAL NOSE PIECE. 100% UV PROTECTION. FRAME MEASURES:125-N/A-115.

1.

2.

3.

4.

670373204877 CLEAR SMOKE GREy W/ bLUE SPECTRA VLT 9.8 Delivery 11/1

670373843129 BLACK W/ HIPSTER PLAID GREy VLT 16.4 Delivery 11/1

670373789139 PRIvATE EYES GREy W/ bLACK MIRROR VLT 27.2 Delivery 11/1

670373374129 MATTE BLACK GREy VLT 12.4

5.

6.

7.

8.

670373062129 SHINY BLACK GREy VLT 12.4

670373316069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670373210073 SHINY COCONuT CRèME fADE bRONZE FADE VLT 33.7

670373638044 SHINY WHITE bLACK FADE VLT 23.4

670373062135 GREy POLARIZED VLT 12.0

JEREMY MCGRATH 7 X

S U P E R C R O S S

C H A M P

ADDICT SERIES SPRING 2011 PG53


HAYMAKER

DESIgNED WITH fLAvORS Of HIP HOP AND STREET CRED. IT SCREAMS ITS ITALIAN DESIgN ROOTS. bUILT FROM bOMb-PROOF GRILAMID. INTEGRATED HINGE. 6-bASE ARC® SHIELD. ADJUSTAbLE METAL NOSE PIECE. 100% UV PROTECTION. FRAME MEASURES:125-N/A-115.

1.

2.

3.

4.

670373204877 CLEAR SMOKE GREy W/ bLUE SPECTRA VLT 9.8 Delivery 11/1

670373843129 BLACK W/ HIPSTER PLAID GREy VLT 16.4 Delivery 11/1

670373789139 PRIvATE EYES GREy W/ bLACK MIRROR VLT 27.2 Delivery 11/1

670373374129 MATTE BLACK GREy VLT 12.4

5.

6.

7.

8.

670373062129 SHINY BLACK GREy VLT 12.4

670373316069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670373210073 SHINY COCONuT CRèME fADE bRONZE FADE VLT 33.7

670373638044 SHINY WHITE bLACK FADE VLT 23.4

670373062135 GREy POLARIZED VLT 12.0

JEREMY MCGRATH 7 X

S U P E R C R O S S

C H A M P

ADDICT SERIES SPRING 2011 PG53


ste ady Tried and true models that are still at the front of trends - our bread and butter pieces are still a step above the rest. Steady models will check out so fast you’ll lose track of whether they ever hit the shelf at all.


ste ady Tried and true models that are still at the front of trends - our bread and butter pieces are still a step above the rest. Steady models will check out so fast you’ll lose track of whether they ever hit the shelf at all.


LENNOX BOLD AND CLEAN LINES MAKE THIS THE PERfECT COMPLIMENT TO CLASSIC STYLE. CUSTOM-bUILT WITH HIGH QUALITy PROPIONATE. CUSTOM METAL DETAILS. DURAbLE METAL HINGES. 8-bASE ARC速 POLyCARbONATE LENSES. 100% UV PROTECTION. FRAME MEASURES: 60-14-139. 1.

2.

3.

4.

670412892129 RSD RED fLAKE GREy VLT 12.8 Delivery 11/1

670415062129 SHINY BLACK GREy VLT 9.9

670415374129 MATTE BLACK GREy VLT 9.9

670415808069 CLASSIC TORTOISE bRONZE VLT 13.6

670415062135 GREy POLARIZED VLT 11.3

670415374135 GREy POLARIZED VLT 11.3

670415808074 bRONZE POLARIZED VLT 12.7

5.

E E R O N I E M E L A P

R

O

S

N

O

W

B

O

A

R

D

E

670415632129 WHITE GREy VLT 9.9 670415632135 GREy POLARIZED VLT 11.3

R STEADY SERIES SPRING 2011 PG57


LENNOX BOLD AND CLEAN LINES MAKE THIS THE PERfECT COMPLIMENT TO CLASSIC STYLE. CUSTOM-bUILT WITH HIGH QUALITy PROPIONATE. CUSTOM METAL DETAILS. DURAbLE METAL HINGES. 8-bASE ARC速 POLyCARbONATE LENSES. 100% UV PROTECTION. FRAME MEASURES: 60-14-139. 1.

2.

3.

4.

670412892129 RSD RED fLAKE GREy VLT 12.8 Delivery 11/1

670415062129 SHINY BLACK GREy VLT 9.9

670415374129 MATTE BLACK GREy VLT 9.9

670415808069 CLASSIC TORTOISE bRONZE VLT 13.6

670415062135 GREy POLARIZED VLT 11.3

670415374135 GREy POLARIZED VLT 11.3

670415808074 bRONZE POLARIZED VLT 12.7

5.

E E R O N I E M E L A P

R

O

S

N

O

W

B

O

A

R

D

E

670415632129 WHITE GREy VLT 9.9 670415632135 GREy POLARIZED VLT 11.3

R STEADY SERIES SPRING 2011 PG57


DIRTY MO

DESIgNED TO DALE jR’S SPECIfICATIONS. THE DIRTY MO IS YOuR fIRST PLACE TROPHY NO MATTER HOW YOu fINISH. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8 X 4 bASE TORIC ARC® LENSES. CUSTOM METAL DETAILS. 8 MM STOP HINGE. 100% UV PROTECTION. FRAME MEASURES: 59-18-121.

COOPER CALM AND CALCuLATED WITH STYLINg THAT COMMANDS RESPECT. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC® LENSES. 100% UV PROTECTION. FRAME MEASURES: 59-16-127.

1.

2.

3.

4.

1.

2.

3.

4.

670937608069 TOBACCO bRONZE VLT 12.0

670937374811 MATTE BLACK bRONZE W/ MULTI LAyERED GREEN VLT 16.2

670937302129 gREY CRYSTAL fADE GREy VLT 12.4

670937374129 MATTE BLACK GREy VLT 12.4

670195045129 SHINY BLACK fADE GREy VLT 12.4

670195066129 SHINY BLACK STRIPE TORTOISE GREy VLT 12.4

670195374129 MATTE BLACK GREy VLT 12.4

670195062129 SHINY BLACK GREy VLT 12.4

5.

6.

7.

670937374135 GREy POLARIZED VLT 12.4

5.

6.

670195374135 GREy POLARIZED VLT 12.4

670195062135 GREy POLARIZED VLT 12.4

670937062129 SHINY BLACK GREy VLT 12.4

670937316069 BROWN STRIPE TORTOISE bRONZE VLT 12.0

670937638129 SHINY WHITE GREy VLT 12.4

670195613069 SHINY TORTOISE bRONZE VLT 12.4

670195638129 SHINY WHITE GREy VLT 12.4

670937062135 GREy POLARIZED VLT 12.4

670937316074 bRONZE POLARIZED VLT 12.4

670937638135 GREy POLARIZED VLT 12.4

670195613074 bRONZE POLARIZED VLT 12.4

DALE EARNHARDT jR. SIGNATURE SUNGLASS

STEADY SERIES SPRING 2011 PG59


DIRTY MO

DESIgNED TO DALE jR’S SPECIfICATIONS. THE DIRTY MO IS YOuR fIRST PLACE TROPHY NO MATTER HOW YOu fINISH. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8 X 4 bASE TORIC ARC® LENSES. CUSTOM METAL DETAILS. 8 MM STOP HINGE. 100% UV PROTECTION. FRAME MEASURES: 59-18-121.

COOPER CALM AND CALCuLATED WITH STYLINg THAT COMMANDS RESPECT. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC® LENSES. 100% UV PROTECTION. FRAME MEASURES: 59-16-127.

1.

2.

3.

4.

1.

2.

3.

4.

670937608069 TOBACCO bRONZE VLT 12.0

670937374811 MATTE BLACK bRONZE W/ MULTI LAyERED GREEN VLT 16.2

670937302129 gREY CRYSTAL fADE GREy VLT 12.4

670937374129 MATTE BLACK GREy VLT 12.4

670195045129 SHINY BLACK fADE GREy VLT 12.4

670195066129 SHINY BLACK STRIPE TORTOISE GREy VLT 12.4

670195374129 MATTE BLACK GREy VLT 12.4

670195062129 SHINY BLACK GREy VLT 12.4

5.

6.

7.

670937374135 GREy POLARIZED VLT 12.4

5.

6.

670195374135 GREy POLARIZED VLT 12.4

670195062135 GREy POLARIZED VLT 12.4

670937062129 SHINY BLACK GREy VLT 12.4

670937316069 BROWN STRIPE TORTOISE bRONZE VLT 12.0

670937638129 SHINY WHITE GREy VLT 12.4

670195613069 SHINY TORTOISE bRONZE VLT 12.4

670195638129 SHINY WHITE GREy VLT 12.4

670937062135 GREy POLARIZED VLT 12.4

670937316074 bRONZE POLARIZED VLT 12.4

670937638135 GREy POLARIZED VLT 12.4

670195613074 bRONZE POLARIZED VLT 12.4

DALE EARNHARDT jR. SIGNATURE SUNGLASS

STEADY SERIES SPRING 2011 PG59


COOPER XL A SuPER SIZED vERSION Of THE COOPER. TuRN YOuR SHuffLE Off; THIS IS THE ONLY PIECE YOu’LL NEED. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC® LENSES. 100% UV PROTECTION. FRAME MEASURES: 59-17-142.

W A D E G O O D A L L P

R

O

S

U

R

F

E

1.

2.

3.

4.

670036577877 BLACK W/ NEON SWIRLS GREy W/ MULTI LAyERED bLUE VLT 9.8 Delivery 2/1

670036843139 BLACK W/ HIPSTER PLAID GREy W/ bLACK MIRROR VLT 27.2 Delivery 11/1

670036374810 MATTE BLACK GREy W/ RED SPECTRA VLT 19.7 Delivery 11/1

670036891129 RSD gREEN fLAKE GREy VLT 12.8 Delivery 11/1

5.

6.

7.

8.

670036204143 CLEAR SMOKE GREy W/ SILVER MIRROR VLT 9.7 Delivery 2/1

670036316129 BLACK fADE GREy VLT 12.4

670036374129 MATTE BLACK GREy VLT 12.4

670036062129 SHINY BLACK GREy VLT 12.4

9.

10.

670036374135 GREy POLARIZED VLT 12.4

670036062135 GREy POLARIZED VLT 12.4

670036316069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670036638129 SHINY WHITE GREy VLT 12.4

670036316074 bRONZE POLARIZED VLT 12.4

670036638135 GREy POLARIZED VLT 12.4

R STEADY SERIES SPRING 2011 PG61


COOPER XL A SuPER SIZED vERSION Of THE COOPER. TuRN YOuR SHuffLE Off; THIS IS THE ONLY PIECE YOu’LL NEED. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC® LENSES. 100% UV PROTECTION. FRAME MEASURES: 59-17-142.

W A D E G O O D A L L P

R

O

S

U

R

F

E

1.

2.

3.

4.

670036577877 BLACK W/ NEON SWIRLS GREy W/ MULTI LAyERED bLUE VLT 9.8 Delivery 2/1

670036843139 BLACK W/ HIPSTER PLAID GREy W/ bLACK MIRROR VLT 27.2 Delivery 11/1

670036374810 MATTE BLACK GREy W/ RED SPECTRA VLT 19.7 Delivery 11/1

670036891129 RSD gREEN fLAKE GREy VLT 12.8 Delivery 11/1

5.

6.

7.

8.

670036204143 CLEAR SMOKE GREy W/ SILVER MIRROR VLT 9.7 Delivery 2/1

670036316129 BLACK fADE GREy VLT 12.4

670036374129 MATTE BLACK GREy VLT 12.4

670036062129 SHINY BLACK GREy VLT 12.4

9.

10.

670036374135 GREy POLARIZED VLT 12.4

670036062135 GREy POLARIZED VLT 12.4

670036316069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670036638129 SHINY WHITE GREy VLT 12.4

670036316074 bRONZE POLARIZED VLT 12.4

670036638135 GREy POLARIZED VLT 12.4

R STEADY SERIES SPRING 2011 PG61


KASH

MONEY IN THE BANK! ALL DAY STYLINg IN A LOW vOLuME, MEDIuM fITTINg fRAME. SIgNATuRE SPY DNA ELEvATES CLASSIC DESIgN TO A MONETARY LEvEL Of COOL. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC速 LENSES. FIVE bARREL HINGE SySTEM. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 61-15-125. 1.

2.

3.

4.

672002891129 RSD gREEN fLAKE GREy VLT 12.8 Delivery 11/1

672002062129 SHINY BLACK GREy VLT 12.8

672002374129 MATTE BLACK GREy VLT 12.8

672002808069 CLASSIC TORTOISE bRONZE VLT 13.6

672002062135 GREy POLARIZED VLT 11.3 Delivery 11/1

672002374135 GREy POLARIZED VLT 11.3 Delivery 11/1

672002808074 bRONZE POLARIZED VLT 12.7 Delivery 11/1

5.

672002632129 WHITE GREy VLT 12.8 Delivery 11/1

JEREMY MCGRATH 7 X

S U P E R C R O S S

C H A M P

STEADY SERIES SPRING 2011 PG63


KASH

MONEY IN THE BANK! ALL DAY STYLINg IN A LOW vOLuME, MEDIuM fITTINg fRAME. SIgNATuRE SPY DNA ELEvATES CLASSIC DESIgN TO A MONETARY LEvEL Of COOL. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC速 LENSES. FIVE bARREL HINGE SySTEM. CUSTOM METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 61-15-125. 1.

2.

3.

4.

672002891129 RSD gREEN fLAKE GREy VLT 12.8 Delivery 11/1

672002062129 SHINY BLACK GREy VLT 12.8

672002374129 MATTE BLACK GREy VLT 12.8

672002808069 CLASSIC TORTOISE bRONZE VLT 13.6

672002062135 GREy POLARIZED VLT 11.3 Delivery 11/1

672002374135 GREy POLARIZED VLT 11.3 Delivery 11/1

672002808074 bRONZE POLARIZED VLT 12.7 Delivery 11/1

5.

672002632129 WHITE GREy VLT 12.8 Delivery 11/1

JEREMY MCGRATH 7 X

S U P E R C R O S S

C H A M P

STEADY SERIES SPRING 2011 PG63


NOLEN

LOW-PRO CLASSIC STYLE LIvES ABOvE AND BEYOND THE TRENDS. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC® LENSES. RIVETS AND METAL TEMPLE DETAILING. 5 MM STOP HINGE. 100% UV PROTECTION. FRAME MEASURES: 59-19-119.

LOGAN

fITS LIKE A gLOvE AND fOLLOWS YOu INTO THE MIx. IN SLEEK INjECTED gRILAMID, THE LOgAN IS READY TO gET TO WORK. bUILT FROM bOMb-PROOF GRILAMID. 8-bASE ARC® LENSES. bUILT-IN HINGE SySTEM. 100% UV PROTECTION. FRAME MEASURES: 60-15-121.5.

1.

2.

3.

4.

1.

2.

3.

4.

670535038129 SHINY BLACK GREy VLT 12.4

670535374129 MATTE BLACK GREy VLT 12.4

670535210074 SHINY COCONuT CRèME fADE bRONZE POLARIZED VLT 12.4

670535613069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670939382080 MATTE gREEN bRONZE W/ GOLD MIRROR VLT 16.4 Delivery 2/1

670939892129 RSD RED fLAKE GREy VLT 12.8 Delivery 11/1

670939374130 MATTE BLACK GREy W/ RED SPECTRA VLT 19.7

670939204143 CLEAR SMOKE GREy SILVER MIRROR VLT 10.4

5.

6.

7.

8.

670939045129 SHINY BLACK fADE GREy VLT 12.4

670939130069 SHINY BRONZE fADE bRONZE VLT 12.4

670939374129 MATTE BLACK GREy VLT 12.4

670939062129 SHINY BLACK GREy VLT 12.4

9.

10.

670939374135 GREy POLARIZED VLT 12.4

670939062135 GREy POLARIZED VLT 12.4

670939638129 SHINY WHITE GREy VLT 12.4

670939316069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670939638135 GREy POLARIZED VLT 12.4

670939316074 bRONZE POLARIZED VLT 12.4

670535038135 GREy POLARIZED VLT 12.4

STEADY SERIES SPRING 2011 PG65


NOLEN

LOW-PRO CLASSIC STYLE LIvES ABOvE AND BEYOND THE TRENDS. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC® LENSES. RIVETS AND METAL TEMPLE DETAILING. 5 MM STOP HINGE. 100% UV PROTECTION. FRAME MEASURES: 59-19-119.

LOGAN

fITS LIKE A gLOvE AND fOLLOWS YOu INTO THE MIx. IN SLEEK INjECTED gRILAMID, THE LOgAN IS READY TO gET TO WORK. bUILT FROM bOMb-PROOF GRILAMID. 8-bASE ARC® LENSES. bUILT-IN HINGE SySTEM. 100% UV PROTECTION. FRAME MEASURES: 60-15-121.5.

1.

2.

3.

4.

1.

2.

3.

4.

670535038129 SHINY BLACK GREy VLT 12.4

670535374129 MATTE BLACK GREy VLT 12.4

670535210074 SHINY COCONuT CRèME fADE bRONZE POLARIZED VLT 12.4

670535613069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670939382080 MATTE gREEN bRONZE W/ GOLD MIRROR VLT 16.4 Delivery 2/1

670939892129 RSD RED fLAKE GREy VLT 12.8 Delivery 11/1

670939374130 MATTE BLACK GREy W/ RED SPECTRA VLT 19.7

670939204143 CLEAR SMOKE GREy SILVER MIRROR VLT 10.4

5.

6.

7.

8.

670939045129 SHINY BLACK fADE GREy VLT 12.4

670939130069 SHINY BRONZE fADE bRONZE VLT 12.4

670939374129 MATTE BLACK GREy VLT 12.4

670939062129 SHINY BLACK GREy VLT 12.4

9.

10.

670939374135 GREy POLARIZED VLT 12.4

670939062135 GREy POLARIZED VLT 12.4

670939638129 SHINY WHITE GREy VLT 12.4

670939316069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

670939638135 GREy POLARIZED VLT 12.4

670939316074 bRONZE POLARIZED VLT 12.4

670535038135 GREy POLARIZED VLT 12.4

STEADY SERIES SPRING 2011 PG65


CLEO

CLEvER AND CONfIDENT CLEO PICKS uP WHERE ABBEY LEfT Off. STRAIgHT A’S CAN BE SExY TOO. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8 X 4 bASE TORIC ARC® LENSES. 8MM HINGE. 100% UV PROTECTION. FRAME MEASURES: 59-17-122. 1.

2.

3.

4.

671015054129 BLACK W/ PAISLEY GREy VLT 12.8 Delivery 11/1

671015863164 ROYAL PuRPLE MARBLE MERLOT FADE VLT 23.5

671015062129 SHINY BLACK GREy VLT 12.4

671015315069 SHINY BONE STRIPE TORTOISE bRONZE VLT 12.4

671015062135 GREy POLARIZED VLT 12.4

671015315074 bRONZE POLARIZED VLT 12.4

5.

alana b l a n chard P

R

O

S

U

R

F

E

671015638129 SHINY WHITE GREy VLT 12.4

R STEADY SERIES SPRING 2011 PG67


CLEO

CLEvER AND CONfIDENT CLEO PICKS uP WHERE ABBEY LEfT Off. STRAIgHT A’S CAN BE SExY TOO. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8 X 4 bASE TORIC ARC® LENSES. 8MM HINGE. 100% UV PROTECTION. FRAME MEASURES: 59-17-122. 1.

2.

3.

4.

671015054129 BLACK W/ PAISLEY GREy VLT 12.8 Delivery 11/1

671015863164 ROYAL PuRPLE MARBLE MERLOT FADE VLT 23.5

671015062129 SHINY BLACK GREy VLT 12.4

671015315069 SHINY BONE STRIPE TORTOISE bRONZE VLT 12.4

671015062135 GREy POLARIZED VLT 12.4

671015315074 bRONZE POLARIZED VLT 12.4

5.

alana b l a n chard P

R

O

S

U

R

F

E

671015638129 SHINY WHITE GREy VLT 12.4

R STEADY SERIES SPRING 2011 PG67


ZOE

A HOT COMBINATION Of CLASSY AND SASSY. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC速 LENSES. CUSTOM-bUILT METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 60-19-119.

HIELO

AN INSTANT HITMAKER, THE BOLD AND RECTANguLAR HIELO COMMANDS ATTENTION. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC速 LENSES. 8MM HINGE. 100% UV PROTECTION. FRAME MEASURES: 56-19-125.

1.

2.

3.

1.

2.

3.

4.

670861062129 SHINY BLACK GREy VLT 12.0

670861062164 SHINY BLACK MERLOT FADE VLT 19.4

670861268069 SHINY fOREST TORTOISE bRONZE VLT 12.4

670375843129 BLACK W/ HIPSTER PLAID GREy VLT 12.8 Delivery 11/1

670375374810 MATTE BLACK GREy W/ RED SPECTRA VLT 19.7 Delivery 11/1

670375301129 SHINY gREY CRYSTAL fADE GREy VLT 12.4

670375130069 SHINY BRONZE fADE bRONZE VLT 12.4

5.

6.

7.

8.

670375045129 SHINY BLACK fADE GREy VLT 12.4

670375374129 MATTE BLACK GREy VLT 12.4

670375062129 SHINY BLACK GREy VLT 12.4

670375613069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

9.

670375374135 GREy POLARIZED VLT 12.4

670375062135 GREy POLARIZED VLT 12.4

670375613074 bRONZE POLARIZED VLT 12.4

670861062135 GREy POLARIZED VLT 12.4

670375474129 SHINY WHITE GREy VLT 12.4

STEADY SERIES SPRING 2011 PG69


ZOE

A HOT COMBINATION Of CLASSY AND SASSY. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC速 LENSES. CUSTOM-bUILT METAL DETAILS. 100% UV PROTECTION. FRAME MEASURES: 60-19-119.

HIELO

AN INSTANT HITMAKER, THE BOLD AND RECTANguLAR HIELO COMMANDS ATTENTION. CUSTOM-bUILT FROM HIGH QUALITy PROPIONATE. 8-bASE ARC速 LENSES. 8MM HINGE. 100% UV PROTECTION. FRAME MEASURES: 56-19-125.

1.

2.

3.

1.

2.

3.

4.

670861062129 SHINY BLACK GREy VLT 12.0

670861062164 SHINY BLACK MERLOT FADE VLT 19.4

670861268069 SHINY fOREST TORTOISE bRONZE VLT 12.4

670375843129 BLACK W/ HIPSTER PLAID GREy VLT 12.8 Delivery 11/1

670375374810 MATTE BLACK GREy W/ RED SPECTRA VLT 19.7 Delivery 11/1

670375301129 SHINY gREY CRYSTAL fADE GREy VLT 12.4

670375130069 SHINY BRONZE fADE bRONZE VLT 12.4

5.

6.

7.

8.

670375045129 SHINY BLACK fADE GREy VLT 12.4

670375374129 MATTE BLACK GREy VLT 12.4

670375062129 SHINY BLACK GREy VLT 12.4

670375613069 SHINY BROWN STRIPE TORTOISE bRONZE VLT 12.4

9.

670375374135 GREy POLARIZED VLT 12.4

670375062135 GREy POLARIZED VLT 12.4

670375613074 bRONZE POLARIZED VLT 12.4

670861062135 GREy POLARIZED VLT 12.4

670375474129 SHINY WHITE GREy VLT 12.4

STEADY SERIES SPRING 2011 PG69


sc oop Spy’s scoop venting system is our proprietary technology and what put us on the map. Air is forced through strategically placed vents and reduces the incidence of fogging. These are models built with performance in mind, but still carry signature spy design elements.


sc oop Spy’s scoop venting system is our proprietary technology and what put us on the map. Air is forced through strategically placed vents and reduces the incidence of fogging. These are models built with performance in mind, but still carry signature spy design elements.


HSX

A NEW BREED Of DuAL-PuRPOSE SPORT fRAMES. THIS HYBRID MODEL MELDS fASHION AND fuNCTION WITH PATENTED SCOOP® TECHNOLOgY AND HIgH DESIgN AESTHETICS. bUILT FROM bOMb-PROOF GRILAMID. 8 X 4-bASE TORIC ARC® LENSES. VENTILATED SCOOP® TECHNOLOGy. COMFORTAbLE HyTREL TEMPLE TIPS. 100% UV PROTECTION. FRAME MEASURES: 57-14.5-120.

DIABLO

MINIMALIST, POST-MODERN SPORT DESIgN WITH SHARPENED EDgES. bUILT FROM bOMb-PROOF GRILAMID. 9-bASE ARC® LENSES. VENTILATED SCOOP® TECHNOLOGy. COMFORTAbLE HyTREL TEMPLE TIPS. 100% UV PROTECTION. FRAME MEASURES: 58-22-123.

1.

2.

3.

4.

1.

2.

3.

4.

670949879143 TRANSLuCENT BLACK GREy W/ SILVER MIRROR VLT 9.7 Delivery 11/1

670949613069 SHINY TORTOISE bRONZE VLT 12.4

670949374129 MATTE BLACK GREy VLT 12.4

670949638129 SHINY WHITE GREy VLT 12.4

670980613069 SHINY TORTOISE bRONZE VLT 12.4

670980045129 SHINY BLACK fADE GREy VLT 12.4

670980567129 SHINY SMOKINg guNMETAL fADE GREy VLT 12.4

670980638129 SHINY WHITE GREy VLT 12.4

670949374135 GREy POLARIZED VLT 12.4

670949638135 GREy POLARIZED VLT 12.4

Replacement lenses are available for styles that feature this logo. See price list for available colors.

5.

670980374129 MATTE BLACK GREy VLT 12.4

Replacement lenses are available for styles that feature this logo. See price list for available colors.

670980374135 GREy POLARIZED VLT 12.4

SCOOP SERIES SPRING 2011 PG73


HSX

A NEW BREED Of DuAL-PuRPOSE SPORT fRAMES. THIS HYBRID MODEL MELDS fASHION AND fuNCTION WITH PATENTED SCOOP® TECHNOLOgY AND HIgH DESIgN AESTHETICS. bUILT FROM bOMb-PROOF GRILAMID. 8 X 4-bASE TORIC ARC® LENSES. VENTILATED SCOOP® TECHNOLOGy. COMFORTAbLE HyTREL TEMPLE TIPS. 100% UV PROTECTION. FRAME MEASURES: 57-14.5-120.

DIABLO

MINIMALIST, POST-MODERN SPORT DESIgN WITH SHARPENED EDgES. bUILT FROM bOMb-PROOF GRILAMID. 9-bASE ARC® LENSES. VENTILATED SCOOP® TECHNOLOGy. COMFORTAbLE HyTREL TEMPLE TIPS. 100% UV PROTECTION. FRAME MEASURES: 58-22-123.

1.

2.

3.

4.

1.

2.

3.

4.

670949879143 TRANSLuCENT BLACK GREy W/ SILVER MIRROR VLT 9.7 Delivery 11/1

670949613069 SHINY TORTOISE bRONZE VLT 12.4

670949374129 MATTE BLACK GREy VLT 12.4

670949638129 SHINY WHITE GREy VLT 12.4

670980613069 SHINY TORTOISE bRONZE VLT 12.4

670980045129 SHINY BLACK fADE GREy VLT 12.4

670980567129 SHINY SMOKINg guNMETAL fADE GREy VLT 12.4

670980638129 SHINY WHITE GREy VLT 12.4

670949374135 GREy POLARIZED VLT 12.4

670949638135 GREy POLARIZED VLT 12.4

Replacement lenses are available for styles that feature this logo. See price list for available colors.

5.

670980374129 MATTE BLACK GREy VLT 12.4

Replacement lenses are available for styles that feature this logo. See price list for available colors.

670980374135 GREy POLARIZED VLT 12.4

SCOOP SERIES SPRING 2011 PG73


LENS TECHNOLOGY Rx LENSES

TRIDENT POLARIZED

Rx LENSES

ARC®

POLARIZATION

Spy Optic is pleased to offer prescription sunglasses directly to dealers. Carl Zeiss Vision Sunlens, the leading manufacturer of premium polycarbonate sunglass lenses, is the exclusive vendor for this program and the partnership represents an exclusive RX program that clearly benefits consumers who demand optical superiority with the latest frame options. For more RX info, visit www.spyoptic.com or contact your rep.

Spy Optic’s ARC® (Accurate Radius Curvature) lenses are used in to provide the highest quality and most optically correct, distortion-free vision. ARC® lenses are decentered, eliminating distortion and allowing true clarity. All ARC® lenses are Optical Class 1 quality.

Polarized lenses act like slatted window blinds—when light hits a reflective surface it bounces and scatters, reducing contrast and clarity. The “blinds” in our Trident lenses block scattered light rays but let in the “right” light, allowing you to see clearly and fight eye fatigue.

TRIDENT POLARIZED LENSES

All of Spy’s polarized sunglasses feature premium injected Trident lenses. Trident lenses diffuse glare through the use of an integrated polarizing filter layered within the injected lens, allowing incredible clarity even in the harshest conditions. Trident Polarized lenses are of the highest quality available, and effectively eliminate more than 99% of blinding glare. Spy’s premium Trident polarized lenses will outlast and out-perform a typical polarized lens every day of the week (and twice on Sunday!).

spy trident polarized

LENS CuRvATuRE

SPHERICAL Traditional spherical lenses have a consistent vertical and horizontal curve in the lens. If the edge of the lens were to continue around back to itself, it would form a spherical shape. This is the most commonly used lens profile.

TORIC A Toric lens has differing horizontal and vertical base curves—meaning that vertically the curvature is different than the horizontal curvature. This shape of lens allows a unique appearance that is very wearable and gives larger, high-wrap frames a modern look and feel. WITHOUT TRIDENT POLARIZED

WITH TRIDENT POLARIZED SERIES SPRING 2011 PG75


LENS TECHNOLOGY Rx LENSES

TRIDENT POLARIZED

Rx LENSES

ARC®

POLARIZATION

Spy Optic is pleased to offer prescription sunglasses directly to dealers. Carl Zeiss Vision Sunlens, the leading manufacturer of premium polycarbonate sunglass lenses, is the exclusive vendor for this program and the partnership represents an exclusive RX program that clearly benefits consumers who demand optical superiority with the latest frame options. For more RX info, visit www.spyoptic.com or contact your rep.

Spy Optic’s ARC® (Accurate Radius Curvature) lenses are used in to provide the highest quality and most optically correct, distortion-free vision. ARC® lenses are decentered, eliminating distortion and allowing true clarity. All ARC® lenses are Optical Class 1 quality.

Polarized lenses act like slatted window blinds—when light hits a reflective surface it bounces and scatters, reducing contrast and clarity. The “blinds” in our Trident lenses block scattered light rays but let in the “right” light, allowing you to see clearly and fight eye fatigue.

TRIDENT POLARIZED LENSES

All of Spy’s polarized sunglasses feature premium injected Trident lenses. Trident lenses diffuse glare through the use of an integrated polarizing filter layered within the injected lens, allowing incredible clarity even in the harshest conditions. Trident Polarized lenses are of the highest quality available, and effectively eliminate more than 99% of blinding glare. Spy’s premium Trident polarized lenses will outlast and out-perform a typical polarized lens every day of the week (and twice on Sunday!).

spy trident polarized

LENS CuRvATuRE

SPHERICAL Traditional spherical lenses have a consistent vertical and horizontal curve in the lens. If the edge of the lens were to continue around back to itself, it would form a spherical shape. This is the most commonly used lens profile.

TORIC A Toric lens has differing horizontal and vertical base curves—meaning that vertically the curvature is different than the horizontal curvature. This shape of lens allows a unique appearance that is very wearable and gives larger, high-wrap frames a modern look and feel. WITHOUT TRIDENT POLARIZED

WITH TRIDENT POLARIZED SERIES SPRING 2011 PG75


FRAME TECHNOLOGY PROPIONATE

GRILAMID

Spy Optic is one of a few elite manufacturers to offer frames crafted in premium propionate. Frames constructed fashioned in propionate have a sleek, dense finish that is modern, comfortable, and durable.

Spy uses flexible Grilamid in its Scoop® series and other sport-friendly styles. Grilamid frames are shatter-resistant, comfortable, and ready to take on the world in any climate condition.

MONEL ALLOY

HYTREL

SCOOP® VENTING SYSTEM

Monel is an engineered alloy of Nickel, Silver and Copper that creates a lightweight, yet extremely durable frame. Monel Alloy is malleable, corrosion-resistant and hypo-allergenic for well-fitting and long-wearing shades.

The Hytrel rubber found on Scoop® frame temples is a unique hydrophilic compound that increases in tackiness when introduced to moisture. When you sweat, Hytrel keeps your shades firmly in place and ensures a longer ride.

Spy Optic’s patented Scoop® venting system combats lens fogging by promoting airflow between the lens and the wearer’s face. Scoop® forces air through strategically placed vents of varying aperture on the frame, effectively shutting down fog and keeping your vision clear.

SERIES SPRING 2011 PG77


FRAME TECHNOLOGY PROPIONATE

GRILAMID

Spy Optic is one of a few elite manufacturers to offer frames crafted in premium propionate. Frames constructed fashioned in propionate have a sleek, dense finish that is modern, comfortable, and durable.

Spy uses flexible Grilamid in its Scoop® series and other sport-friendly styles. Grilamid frames are shatter-resistant, comfortable, and ready to take on the world in any climate condition.

MONEL ALLOY

HYTREL

SCOOP® VENTING SYSTEM

Monel is an engineered alloy of Nickel, Silver and Copper that creates a lightweight, yet extremely durable frame. Monel Alloy is malleable, corrosion-resistant and hypo-allergenic for well-fitting and long-wearing shades.

The Hytrel rubber found on Scoop® frame temples is a unique hydrophilic compound that increases in tackiness when introduced to moisture. When you sweat, Hytrel keeps your shades firmly in place and ensures a longer ride.

Spy Optic’s patented Scoop® venting system combats lens fogging by promoting airflow between the lens and the wearer’s face. Scoop® forces air through strategically placed vents of varying aperture on the frame, effectively shutting down fog and keeping your vision clear.

SERIES SPRING 2011 PG77


BASE CURVATURE 4 base

6 base

As flat as it gets, our 4-base lenses are for straight-up fashion purists.

A middle-ground curve, not too little, not to much. For that “classic” style.

4, 6, 8, or 9 Base? Spy’s spherical sunglasses are available in 4-, 6-, 8-, or 9-Base. “Base curve” refers to the amount of “wrap” that a lens has, which in turn affects the curvature of the frame. A flatter lens—such as a 4-Base—will create a much flatter, squared frame shape, whereas a higher base number will cause a sleek, wraparound fit.

8 base

9 base

A good strong wrap that goes both ways—fashion and function.

The strongest curvature we offer.

SERIES SPRING 2011 PG79


BASE CURVATURE 4 base

6 base

As flat as it gets, our 4-base lenses are for straight-up fashion purists.

A middle-ground curve, not too little, not to much. For that “classic” style.

4, 6, 8, or 9 Base? Spy’s spherical sunglasses are available in 4-, 6-, 8-, or 9-Base. “Base curve” refers to the amount of “wrap” that a lens has, which in turn affects the curvature of the frame. A flatter lens—such as a 4-Base—will create a much flatter, squared frame shape, whereas a higher base number will cause a sleek, wraparound fit.

8 base

9 base

A good strong wrap that goes both ways—fashion and function.

The strongest curvature we offer.

SERIES SPRING 2011 PG79


reference guide LOOK SERIES

FLYNN

BODEGA

FIONA

Welcome back to tomorrow, yesterday and the space in between.

Multilayered styling straight from the top shelf.

Sinuous curves wrap your face in relaxed luxury.

Hand crafted from luxurious acetate • 4-Base nylon mono lens • Five barrel hinge system • Custom metal details • 100% UV protection • Frame measures: 134-NA-140

Hand crafted from luxurious acetate and forged monel alloy. • 6-Base lenses • Custom metal details • 100% UV protection • Frame measures: 62-12-138

Built from bomb-proof grilamid • 6-Base lenses • Three barrel hinge system • Custom metal details • 100% UV protection • Frame measures: 61-13-130

KUBRIK

STRATOS II

TOURING

Handsome and tough with metal nose grille, big block hinge, and rear temple spoiler. Custom-built from high quality propionate • 8 X 4 Base Toric ARC® lenses • Huge temples with spoiler and metal details • 8 MM hinge • 100% UV protection • Frame measures: 64-14.5-122

TRON

No shirt, no shoes, no service! Injected with resilient Epsylon™ • 6-Base ARC® mono lens • Handset custom metal frame details • Oversized 8mm metal hinge • 100% UV protection • Frame measures: 131-NA-129

CLARICE

From Soho to Silverlake, Clarice is the perfect revival piece to add to your daily wardrobe. Custom-built from high quality propionate • 6-Base lenses • Five barrel hinge system • 100% UV protection • Frame measures: 60-16-145

HIBALL

BLOK

Hand crafted from luxurious acetate • Custom metal details • Midsized frame with a medium fit • 4-Base CR39 lenses • 100% UV protection • Frame measures : 62-10-141

Custom-built from high quality propionate • 6-Base lenses • Custom metal details • 100% UV protection • Frame measures: 57-16-123

DYNASTY

LACROSSE

Custom-built from high quality propionate • 8-Base ARC® lenses • Customized metal details with a hand polished finish. • 100% UV protection • Frame measures: 60-17-125

Stealthy, sleek and versatile lines keep your intentions a mystery.

Lavish in scale and detail with metallic temple accents.

Designed with flavors of hip hop and street cred.

Custom-built from high quality propionate • 8 x 4 Base Toric ARC® lenses • Custom metal details • 100% UV protection • Frame measures: 59-18-121

Custom-built from high quality propionate • 8 x 4 Base Toric ARC® lenses • Custom metal details • 100% UV protection • Frame measures: 59-18-121

Built from bomb-proof grilamid • Integrated hinge • 6-Base ARC® shield • Adjustable metal nose piece • 100% UV protection • Frame measures: 125-N/A-115

Old school flavor, remixed and served on the rocks.

Sculptured temple detailing and unique lens angles.

ADDICT SERIES

TICE

Vintage hipster styling meets eye to eye with the pioneers of Rock ‘N’ Roll. Custom-built from high quality propionate • 6-Base lenses • Overlapping three barrel hinge system • 100% UV protection • Frame Measures: 55-17-135

A nod to noir in full color. Hand crafted from luxurious acetate • 6-Base lenses • Custom metal details • 100% UV protection • Frame Measures: 55-21-140

HAILWOOD

EDYN

Custom-built from high quality propionate • 6-Base lenses • Custom metal details • 100% UV protection • Frame Measures: 60-20-140

Custom-built from high quality propionate • 8-Base ARC® lenses • Custom metal details • 8 MM hinge • 100% UV protection • Frame Measures: 60-16-127

Custom-built from high quality propionate • 6-Base lenses • Custom metal details • 100% UV protection • Frame Measures: 60-15-139

COOPER

COOPER XL

KASH

Champagne on your face with beer money in your pocket.

Timeless lines and a classic fit.

Throwback styling with feline funk.

MURENA

Grounded in the eighties, murena is a must-have for today’s scene. Handcrafted from luxurious acetate • Crystal clear 6-Base CR39 lenses • Durable metal hinges • Wire-core temples • Custom metal details • 100% UV protection • Frame measures: 58-17-140

Voluptuously oversized.

ELIZA

HAYMAKER

STEADY SERIES

LENNOX

DIRTY MO

Bold and clean lines make this the perfect compliment to classic style.

Designed to Dale Jr’s technical specifications.

Calm and calculated styling that commands respect.

Custom-built with high quality propionate • Custom metal details • Durable metal hinges • 8-Base ARC® polycar bonate lenses • 100% UV protection • Frame measures: 60-14-139

Custom-built from high quality propionate • 8 X 4 Base Toric ARC® lenses • Custom metal details • 8MM stop hinge • 100% UV protection • Frame measures: 59-18-121

Custom-built from high quality propionate • 8-Base ARC® lenses • Durable metal hinges • 100% UV protection • Frame measures: 59-16-127

Turn your shuffle off, this is the only piece you’ll need. Custom-built from high quality propionate • 8-Base ARC® lenses • Custom metal details • 100% UV protection • Frame measures: 59-17-142

Money in the bank! All day styling in low volume. Custom-built from high quality propionate • 8-Base ARC® lenses • Five barrel hinge system • Custom metal details • 100% UV protection • Frame measures: 61-15-125

METAL SERIES

ROSEWOOD

Your companion for escapism. Hand crafted from luxurious acetate and forged monel alloy • 6-Base lenses • Five barrel hinge system • Custom metal details • 100% UV protection • Frame measures: 64-13-140

NOLEN

Low-pro classic style.

Custom-built from high quality propionate • 8-Base ARC® lenses • Rivets and metal temple detailing • 5 MM stop hinge • 100% UV protection • Frame measures: 59-19-119

Fits like a glove and follows you into the mix.

Clever and confident, straight A’s can be sexy too.

CLEO

HIELO

.. ZOE

Built from bomb-proof Grilamid • 8-Base ARC® lenses • Built-in hinge system • 100% UV protection • Frame measures: 60-15-121.5

Custom-built from high quality propionate • 8 X 4 Toric Base ARC® lenses • Durable 8MM metal hinges • 100% UV protection • Frame measures: 59-17-122

Custom-built from high quality propionate • 8-Base curve lenses ARC® lenses • Propionate frame • Sturdy 8MM hinge • 100% UV protection • Frame measures: 56-19-125

Custom-built from high quality propionate • 8-Base ARC® lenses • Custom-built metal details • 100% UV protection • Frame measures: 60-19-119

LOGAN

SCOOP SERIES

KAORI

YOKO

So retro-futuristic it may break up the band.

Optically correct curves of the future.

WILSHIRE

CLOVERDALE

HSX

Patented Scoop® technology and high design aesthetics.

Minimalist, post-modern sport design.

Hand crafted from luxurious acetate and forged monel alloy • 4-Base lenses • Custom metal details • 100% UV protection • Frame measures: 61-12-125

Forged Monel alloy frame • 4-Base mono lens • 80s inspired styling • 100% UV protection • Frame measures: 135-N/A-119

Forged Monel alloy frame • 8 X 4 Base Toric ARC® lenses • Aviator styling • 100% UV protection • Frame measures: 65-12-130

Forged Monel alloy frame • 8 X 4 Base Toric ARC® lenses • Squared aviator styling • 100% UV protection • Frame measurements: 66-12-130

Built from bomb-proof Grilamid • 8 X 4 Base Toric ARC® lenses • Hytrel temple tips • Ventilated Scoop® technology • 100% UV protection • Frame measures: 57-14.5-120

Built from bomb-proof Grilamid • 9-Base ARC® lenses • Hytrel temple tips • Ventilated Scoop® technology • 100% UV protection • Frame measures: 58-22-123

Top down afternoons to bottle service nights.

An angular nod to both yesterday and tomorrow.

DIABLO

Bold and rectangular.

A hot combination of classy and sassy.


reference guide LOOK SERIES

FLYNN

BODEGA

FIONA

Welcome back to tomorrow, yesterday and the space in between.

Multilayered styling straight from the top shelf.

Sinuous curves wrap your face in relaxed luxury.

Hand crafted from luxurious acetate • 4-Base nylon mono lens • Five barrel hinge system • Custom metal details • 100% UV protection • Frame measures: 134-NA-140

Hand crafted from luxurious acetate and forged monel alloy. • 6-Base lenses • Custom metal details • 100% UV protection • Frame measures: 62-12-138

Built from bomb-proof grilamid • 6-Base lenses • Three barrel hinge system • Custom metal details • 100% UV protection • Frame measures: 61-13-130

KUBRIK

STRATOS II

TOURING

Handsome and tough with metal nose grille, big block hinge, and rear temple spoiler. Custom-built from high quality propionate • 8 X 4 Base Toric ARC® lenses • Huge temples with spoiler and metal details • 8 MM hinge • 100% UV protection • Frame measures: 64-14.5-122

TRON

No shirt, no shoes, no service! Injected with resilient Epsylon™ • 6-Base ARC® mono lens • Handset custom metal frame details • Oversized 8mm metal hinge • 100% UV protection • Frame measures: 131-NA-129

CLARICE

From Soho to Silverlake, Clarice is the perfect revival piece to add to your daily wardrobe. Custom-built from high quality propionate • 6-Base lenses • Five barrel hinge system • 100% UV protection • Frame measures: 60-16-145

HIBALL

BLOK

Hand crafted from luxurious acetate • Custom metal details • Midsized frame with a medium fit • 4-Base CR39 lenses • 100% UV protection • Frame measures : 62-10-141

Custom-built from high quality propionate • 6-Base lenses • Custom metal details • 100% UV protection • Frame measures: 57-16-123

DYNASTY

LACROSSE

Custom-built from high quality propionate • 8-Base ARC® lenses • Customized metal details with a hand polished finish. • 100% UV protection • Frame measures: 60-17-125

Stealthy, sleek and versatile lines keep your intentions a mystery.

Lavish in scale and detail with metallic temple accents.

Designed with flavors of hip hop and street cred.

Custom-built from high quality propionate • 8 x 4 Base Toric ARC® lenses • Custom metal details • 100% UV protection • Frame measures: 59-18-121

Custom-built from high quality propionate • 8 x 4 Base Toric ARC® lenses • Custom metal details • 100% UV protection • Frame measures: 59-18-121

Built from bomb-proof grilamid • Integrated hinge • 6-Base ARC® shield • Adjustable metal nose piece • 100% UV protection • Frame measures: 125-N/A-115

Old school flavor, remixed and served on the rocks.

Sculptured temple detailing and unique lens angles.

ADDICT SERIES

TICE

Vintage hipster styling meets eye to eye with the pioneers of Rock ‘N’ Roll. Custom-built from high quality propionate • 6-Base lenses • Overlapping three barrel hinge system • 100% UV protection • Frame Measures: 55-17-135

A nod to noir in full color. Hand crafted from luxurious acetate • 6-Base lenses • Custom metal details • 100% UV protection • Frame Measures: 55-21-140

HAILWOOD

EDYN

Custom-built from high quality propionate • 6-Base lenses • Custom metal details • 100% UV protection • Frame Measures: 60-20-140

Custom-built from high quality propionate • 8-Base ARC® lenses • Custom metal details • 8 MM hinge • 100% UV protection • Frame Measures: 60-16-127

Custom-built from high quality propionate • 6-Base lenses • Custom metal details • 100% UV protection • Frame Measures: 60-15-139

COOPER

COOPER XL

KASH

Champagne on your face with beer money in your pocket.

Timeless lines and a classic fit.

Throwback styling with feline funk.

MURENA

Grounded in the eighties, murena is a must-have for today’s scene. Handcrafted from luxurious acetate • Crystal clear 6-Base CR39 lenses • Durable metal hinges • Wire-core temples • Custom metal details • 100% UV protection • Frame measures: 58-17-140

Voluptuously oversized.

ELIZA

HAYMAKER

STEADY SERIES

LENNOX

DIRTY MO

Bold and clean lines make this the perfect compliment to classic style.

Designed to Dale Jr’s technical specifications.

Calm and calculated styling that commands respect.

Custom-built with high quality propionate • Custom metal details • Durable metal hinges • 8-Base ARC® polycar bonate lenses • 100% UV protection • Frame measures: 60-14-139

Custom-built from high quality propionate • 8 X 4 Base Toric ARC® lenses • Custom metal details • 8MM stop hinge • 100% UV protection • Frame measures: 59-18-121

Custom-built from high quality propionate • 8-Base ARC® lenses • Durable metal hinges • 100% UV protection • Frame measures: 59-16-127

Turn your shuffle off, this is the only piece you’ll need. Custom-built from high quality propionate • 8-Base ARC® lenses • Custom metal details • 100% UV protection • Frame measures: 59-17-142

Money in the bank! All day styling in low volume. Custom-built from high quality propionate • 8-Base ARC® lenses • Five barrel hinge system • Custom metal details • 100% UV protection • Frame measures: 61-15-125

METAL SERIES

ROSEWOOD

Your companion for escapism. Hand crafted from luxurious acetate and forged monel alloy • 6-Base lenses • Five barrel hinge system • Custom metal details • 100% UV protection • Frame measures: 64-13-140

NOLEN

Low-pro classic style.

Custom-built from high quality propionate • 8-Base ARC® lenses • Rivets and metal temple detailing • 5 MM stop hinge • 100% UV protection • Frame measures: 59-19-119

Fits like a glove and follows you into the mix.

Clever and confident, straight A’s can be sexy too.

CLEO

HIELO

.. ZOE

Built from bomb-proof Grilamid • 8-Base ARC® lenses • Built-in hinge system • 100% UV protection • Frame measures: 60-15-121.5

Custom-built from high quality propionate • 8 X 4 Toric Base ARC® lenses • Durable 8MM metal hinges • 100% UV protection • Frame measures: 59-17-122

Custom-built from high quality propionate • 8-Base curve lenses ARC® lenses • Propionate frame • Sturdy 8MM hinge • 100% UV protection • Frame measures: 56-19-125

Custom-built from high quality propionate • 8-Base ARC® lenses • Custom-built metal details • 100% UV protection • Frame measures: 60-19-119

LOGAN

SCOOP SERIES

KAORI

YOKO

So retro-futuristic it may break up the band.

Optically correct curves of the future.

WILSHIRE

CLOVERDALE

HSX

Patented Scoop® technology and high design aesthetics.

Minimalist, post-modern sport design.

Hand crafted from luxurious acetate and forged monel alloy • 4-Base lenses • Custom metal details • 100% UV protection • Frame measures: 61-12-125

Forged Monel alloy frame • 4-Base mono lens • 80s inspired styling • 100% UV protection • Frame measures: 135-N/A-119

Forged Monel alloy frame • 8 X 4 Base Toric ARC® lenses • Aviator styling • 100% UV protection • Frame measures: 65-12-130

Forged Monel alloy frame • 8 X 4 Base Toric ARC® lenses • Squared aviator styling • 100% UV protection • Frame measurements: 66-12-130

Built from bomb-proof Grilamid • 8 X 4 Base Toric ARC® lenses • Hytrel temple tips • Ventilated Scoop® technology • 100% UV protection • Frame measures: 57-14.5-120

Built from bomb-proof Grilamid • 9-Base ARC® lenses • Hytrel temple tips • Ventilated Scoop® technology • 100% UV protection • Frame measures: 58-22-123

Top down afternoons to bottle service nights.

An angular nod to both yesterday and tomorrow.

DIABLO

Bold and rectangular.

A hot combination of classy and sassy.


THIS IS THE BACK FLIP IT O V E R THE NEW s T

SPRING 2011 SPY USA

2070 LAS PALMAS DRIVE. CARLSBAD CA 92011 USA PH 760 804 8420 • PH 800 779 3937 • FX 760 804 8421

SPY EUROPE VIA VAJONE 2 - 21020 GALLIATE LOMbARDO (VA) ITALy PH 39 0332 949 833 • PH 00 800 0103 2004 • FX 39 0332 968 344


11SP_SPY_EYEWEAR