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TEMPE HARDWARE BUILDING BENJAMIN MOORE SOUTHWEST STORE ZOE ALBEAN

MATERIAL CHOICE


While taking into consideration the classic Benjamin Moore ideals, morals and history, a reinterpretation of the brand was created within this space. The Tempe Hardware Building is a historical site which needed to be saved and celebrated for preservation purposes. Without touching the facade, exterior bearing walls and windows, a new identity for Benjamin Moore was created. Through the use of modern and masculine materials, a re-branding of this company was established while still being BENJAMIN MOORE SOUTHWEST STORE flexible, inviting space, and careful consideration of the existing building. The upper two levels of this ZOE ALBEAN building are not on contract and are tenant spaces.

TEMPE HARDWARE BUILDING LOCATION

1ST FLOOR

2ND FLOOR

1ST FLOOR


1ST FLOOR

2ND FLOOR

1ST FLOOR

FLOOR PLANS

CUSTOM STAIRCASE


FACADE

COLOR CARD DISPLAY SYSTEM

POS

WALNUT

COLOR CARD DISPLAY SYSTEM

ORIGINAL CONCRETE


COLOR CARD DISPLAY SYSTEM

COLOR CARD DISPLAY SYSTEM

POS


MATERIAL CHOICE

ZOE ALBEAN

MATERIAL CHOICE

ALTERNATIVE MATERIALS ALTERNATIVE MATERIALS PALETTES PALETTES

RED BACK PAINTED WALL

RED BACK PAINTED WALL

DARKER TEXTURED WALL

DARKER TEXTURED WALL


NORTH ELEVATION

LIGHITING MAP

RCP

WEST ELEVATION


LIGHITING MAP

RCP

WEST ELEVATION


Benjamin Moore