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Scientific Internet Alchemy & Traffic Gems ___________________________

Internet Marketing Alchemy


ŽŠZiki De Naim _________________________________________________________________________1

Scientific Internet Alchemy & Traffic Gems ___________________________

Note: You Have GiveAway Rights To This Book You have Giveaway rights to freely distribute this book.

You May Not Alter and it MUST Remain

This Book in Anyway in This Original Format

No Earning Projections, Neither Promises Or Representations You recognize and agree that we have made no implications, warranties, promises, suggestions, projections, representations or guarantees whatsoever to you about future prospects or earnings, or that you will will earn any money, with respect to your purchase of this product, and that we have not authorized any such projection, promise, or representation by others. Any earnings or income statements, or any earnings or income examples, are only estimates of what we think you could earn. There is no assurance you will do as well as stated in any examples. If you rely upon any figures provided, you must accept the entire risk of not doing as well as the information provided. This applies whether the earnings or income examples are monetary in nature or pertain to advertising credits which may be earned (whether such credits are convertible to cash or not). There is no assurance that any prior successes or past results as to earnings or income (whether monetary or advertising credits, whether convertible to cash or not) will apply, nor can any prior successes be used, as an indication of your future success or results from any of the information, content, or strategies. Any and all claims or representations as to income or earnings (whether monetary or advertising credits, whether convertible to cash or not) are not to be considered as "average earnings". The economy, both where you do business, and on a national and even worldwide scale, creates additional uncertainty and economic risk. An economic recession or depression might negatively affect the results produced by The Product.

Your Success Your success in using the information or strategies provided by this website, depends on a variety of factors. We have no way of knowing how well you will do, as we do not know you, your background, your work ethic, your dedication, your motivation, your desire, or your business skills or practices. Therefore, we do not guarantee or imply that you will get rich, that you will do as well, or that you will have any earnings (whether monetary or advertising credits, whether convertible to cash or not), at all. Internet businesses and earnings derived there from, involve unknown risks and are not ŽŠZiki De Naim _________________________________________________________________________2

Scientific Internet Alchemy & Traffic Gems ___________________________ suitable for everyone. You may not rely on any information presented on the website or otherwise provided by us, unless you do so with the knowledge and understanding that you can experience significant losses (including, but not limited to, the loss of any monies paid to purchase The Product, and/or any monies spent setting up, operating, and/or marketing The Product, and further, that you may have no earnings at all (whether monetary or advertising credits, whether convertible to cash or not). Note: This email series are partially based on scientific advertising by Claude Hopkins

Who Am I? My name is Ziki De Naim and I want to thank you for joining the "Internet Marketing Alchemy" newsletter. I have been marketing and doing SEO full time since 2007. I’m not much of an internet marketing's public figure as I have spent most of my online career “underground” ..until now. Although SEO is my speciality, I am doing substantial volumes as marketing analyst/strategist for international companies besides being a professional blues musician.

Why I’m Revealing My Internet Marketing's Alchemy Ways? I wanted to add something to the community that has value. I know you are going to get more out of your "Internet Marketing Alchemy" newsletters than you would with any $xxx.00 course. "Internet Marketing Alchemy" members newsletters consist of important announcement for online marketers from all profession levels whether you are a newbie or advanced marketer. Newest affiliate promotions you can you can profit from by following proven affiliate marketing techniques, Pure and high value info and content revealing my marketing strategies, Copywriting's tips, List building, Marketing and SEO tools, Traffic gems etc. Note: before I will ever send you a new strategy or an offer, be sure that I an using it, achieved the desired results, I created the product or bought it, have tested it for the results it claims, otherwise the letters will be filed with ONLY content :). I hope you'll enjoy reading my material and please do suggest to me things you would like to know as I am more than happy to provide any support that you may need.

Sincerely, Ziki De Naim NetCom Marketing inc. Publishing Contact and Support ®©Ziki De Naim _________________________________________________________________________3

Scientific Internet Alchemy & Traffic Gems ___________________________

Scientific Internet marketing Chapter 5 Mail Order Advertising - What It Teaches? For some time we are seeing the internet marketing "guru's" trying Mail order advertising, you probably remember Mike Filsaim, Frank Kern and others promoting their newsletters sent to our home address mail box instead of our inboxes. This chapter will try to clarify the reasons behind their new marketing strategy The severest test of an advertising man is in selling goods by mail. But that is a school from which he must graduate before he can hope for success. There cost and result are immediately apparent. False theories melt away like snowflakes in the sun. The advertising is profitable or it is not, clearly on the face of returns. Figures which do not lie tell one at once the merits of an ad. This puts men on their mettle. All guesswork is eliminated. Every mistake is conspicuous. One quickly loses his conceit by learning how often his judgment errs--often nine times in ten. There one learns that advertising must be done on a scientific basis to have any fair chance at success. And he learns how every wasted dollar adds to the cost of results. Here he is taught efficiency and economy under a master who can't be fooled. Then, and then only, is he apt to apply the same principles and keys to all advertising. A man was selling a five-dollar article. The replies from his ad cost him 85 cents. Another man submitted an ad which he thought better. The replies cost $14.20 each. Another man submitted an ad which for two years brought replies at an average of 41 cents each. Consider that difference, on 250,000 replies per year. Think how valuable was the man who cut the cost in two. Think what it would have meant to have continued that $14.20 ad without any key on returns. Yet there are thousands of advertisers who do just that. They spend large sums on a guess. And they are doing what that man did - paying for sales from 2 to 35 times what they need cost. A study of mail order advertising reveals many things worth learning. It is a prime subject for study. In the first place, if continued, you know that it pays. It is therefore good advertising as applied to that line. The probability is that the ad has resulted from many traced comparisons. It is therefore the best advertising yet discovered for that line. ŽŠZiki De Naim _________________________________________________________________________4

Scientific Internet Alchemy & Traffic Gems ___________________________ Study those ads with respect. There is proved advertising, not theoretical. It will not deceive you. The lessons it teaches are principles which wise men apply to all advertising. Mail order advertising is always set in small type. It is usually set in smaller type than ordinary print. That economy of space is universal. So it proves conclusively that larger type does not pay. Remember that when you double your space by doubling the size of your type. The ad may still be profitable. But traced returns have proved that you are paying a double price for sales. In mail order advertising there is no waste of space. Every line is utilized. Borders are rarely used. Remember that when you are tempted to leave valuable space unoccupied. In mail order advertising there is no palaver. There is no boasting, save of super-service. There is no useless talk. There is no attempt at entertainment. There is nothing to amuse. Mail order advertising usually contains a coupon. That is there to get some action from the converts partly made. It is there to cut out as a reminder of something the reader has decided to do. Mail order marketers know that readers forget. They are reading a magazine of interest. They may be absorbed in a story. A large percentage of people who read an ad and decide to act will forget that decision in five minutes. The mail order advertiser knows that waste by tests, and he does not propose to accept it. So he inserts that reminder to be cut out, and it turns up when the reader is ready to act. In mail order advertising the pictures are always to the point. They are salesmen in themselves. They earn the space they occupy. The size is gauged by their importance. The picture of a dress one is trying to sell may occupy much space. Less important things get smaller spaces. Pictures in ordinary advertising may teach little. They probably result from whims. But pictures in mail order advertising may form half the cost of selling. And you may be sure that everything about them has been decided by many comparative tests. Before you use useless pictures, merely to decorate or interest, look over some mail order ads. Mark what their verdict is. A man advertised an incubator to be sold by mail. Type ads with right headlines brought excellent returns. But he conceived the idea that a striking picture would increase those returns. So he increased his space 50 per cent to add a row of chickens in silhouette. It did make a striking ad, but his cost per reply was increased by exactly 50 per cent. The new ad, costing one-half more for every insertion, brought not one added sale. The man learned that incubator buyers were practical people. They were looking for attractive offers, not for pictures. Think of the countless untraced campaigns where a whim of that kind costs half the advertising money without a penny of return. And it may go on year after year. Mail order advertising tells a complete story if the purpose is to make an immediate sale. You see no limitations there on amount of copy. ŽŠZiki De Naim _________________________________________________________________________5

Scientific Internet Alchemy & Traffic Gems ___________________________ The motto there is, "The more you tell the more you sell." And it has never failed to prove out so in any test we know. Sometimes the advertiser uses small ads, sometimes large ads. None are too small to tell a reasonable story. But an ad twice larger brings twice the returns. A fourtimes-larger ad brings four times the returns, and usually some in addition. But this occurs only when the larger space is utilized as well as the small space. Set half-page copy in a page space and you double the cost of returns. We have seen many a test prove that. Look at an ad of the Mead Cycle Company--a typical mail order ad. These have been running for many years. The ads are unchanging. Mr. Mead told the writer that not for $10,000 would he change a single word in his ads. For many years he compared one ad with another. And the ads you see today are the final result of all those experiments. Note the picture he uses, the headlines, the economy of space, the small type. Those ads are as near perfect for their purpose as an ad can be. So with any other mail order ad which has long continued. Every feature, every word and picture teaches advertising at its best. You may not like them. You may say they are unattractive, crowded, hard to read anything you will. But the test of results has proved those ads the best salesmen those lines have yet discovered. And they certainly pay. Mail order advertising is the court of last resort. You may get the same instruction, if you will, by keying other ads. But mail order ads are models. They are selling goods profitably in a difficult way. It is far harder to get mail orders than to send buyers to the stores. It is hard to sell goods which can't be seen. Ads which do that are excellent examples of what advertising should be. We cannot often follow all the principles of mail order advertising, though we know we should. The advertiser forces a compromise. Perhaps pride in our ads has an influence. But every departure from those principles adds to our selling cost. Therefore it is always a question of what we are willing to pay for our frivolities. We can at least know what we pay. We can make keyed comparisons, one ad with another. Whenever we do we invariably find that the nearer we get to proved mail order copy the more customers we get for our money. This is another important chapter. Think it over. What real difference is there between inducing a customer to order by mail or order from his dealer? Why should the methods of salesmanship differ? They should not. When they do, it is for one of two reasons. Either the advertiser does not know what the mail order advertiser knows. He is advertising blindly. Or he is deliberately sacrificing a percentage of his returns to gratify some desire. There is some apology for that, just as there is for fine offices and buildings. Most of us can afford to do something for pride and opinion. But let us know what we are doing. Let us know the cost of our pride. Then, if our advertising fails to bring the wanted returns, let us go back to our model--a good mail order ad--and eliminate some of our waste. ŽŠZiki De Naim _________________________________________________________________________6

Scientific Internet Alchemy & Traffic Gems ___________________________

Traffic Gems Series Solid Reasons Why Articles Are the Most Powerful Tool For Driving Traffic To Your Website As you probably know, having traffic is very important for your website if you want to successfully earn money online. You can drive traffic to your website using a wide range of tools. Among all the different ways of driving traffic to your website, writing and submitting articles remains the most powerful tool for increasing your web site traffic and boost your sales and online profits. So why is writing and submitting articles so powerful in driving traffic to your website? 

Articles help you become an expert in your niche. By writing high quality and informative articles in your niche, you become an expert. You also build trust and confidence in your prospects. As an expert, customers will feel confident to buy from you and this will increase your sales and online business profits.

Articles are an affordable way of driving traffic to your website. You can write your own articles or you can hire a ghost writer to write some articles for you, and this is not very expensive. You can then submit your articles to many directories. There are some tools that you can use to automatically submit your articles to many directories, and this increases the number of links pointing back to your website.

Articles are viral and powerful in driving traffic to your website. At the bottom of all your articles, you have a resource box with your website URL. Your articles will be published by many directories, websites and e-zines with your website URL. By simply writing articles and submitting articles, you create a powerful viral power with many websites having your website URL on their sites.

Articles bring life long results and will continue to drive traffic to your website for a long time. Unlike other types of advertising that bring momentary results, articles will continue to drive traffic to your website for a long time. All your articles are archived in article directories and that means anyone can still read them and visit your website. Your articles can generate thousands of permanent one-way links to your website.

Articles make search engines index your website and drive traffic to your website. Writing and submitting many articles to article directories is very powerful in making your website visible on search engines. By including your keywords in your articles, when people are looking for information related to your niche and type those keywords, your articles and website show up on search engines, therefore making it ®©Ziki De Naim _________________________________________________________________________7

Scientific Internet Alchemy & Traffic Gems ___________________________ easy for you to get a lot of traffic on your website. Although there are many tools for driving traffic to a website, articles remain the most powerful tool that brings life long results. To your success, Ziki De Naim

ŽŠZiki De Naim _________________________________________________________________________8

Scientific Internet Alchemy & Traffic Gems ___________________________

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®©Ziki De Naim _________________________________________________________________________11

Scientific Internet Alchemy & Traffic Gems ___________________________


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