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The Social Entrepreneur's Playbook, Expanded Edition Available for the First Time: The Complete "Social EntrepreneurOCOs Playbook" Covers all three phases of the start-up to scale-up process, developed with reader feedback from ?one of the more unusual ebook...experiments of the yearOCO ("ThinReads") Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs. MacMillan and Thompson used their own systematic framework to publish "The Social EntrepreneurOCOs Playbook." To test the market, they offered the first phase in their start-up method (step 1) as a free ebook. Readers were invited to join The Social EntrepreneurOCOs Advisory Group, and nearly 300 aspiring and active social entrepreneurs shared feedback that helped shape the complete edition of the book, which covers all

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Descriptions Available for the First Time: The Complete "Social EntrepreneurOCOs Playbook" Covers all three phases of the start-up to scale-up process, developed with reader feedback from ?one of the more unusual ebook...experiments of the yearOCO ("ThinReads") Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs. MacMillan and Thompson used their own systematic framework to publish "The Social EntrepreneurOCOs Playbook." To test the market, they offered the first phase in their start-up method (step 1) as a free ebook. Readers were invited to join The Social EntrepreneurOCOs Advisory Group, and nearly 300 aspiring and active social entrepreneurs shared feedback that helped shape the complete edition of the book, which covers all


Details Author : Ian C. MacMillan Pages : 234 pages Publisher : Wharton Digital Press Language : ISBN-10 : 1613630328 ISBN-13 : 9781613630327 ●


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(Epub Download) The Social Entrepreneur's Playbook, Expanded Edition (PDF)  

[FREE] Download The Social Entrepreneur's Playbook, Expanded Edition read ebook Online PDF EPUB KINDLE By Ian C. MacMillan(Author). The titl...

(Epub Download) The Social Entrepreneur's Playbook, Expanded Edition (PDF)  

[FREE] Download The Social Entrepreneur's Playbook, Expanded Edition read ebook Online PDF EPUB KINDLE By Ian C. MacMillan(Author). The titl...

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