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Marketing Plan 1. Your home will be searchable on approximately 30 on-line real estate internet sites. 90% of buyers start their search on-line. 2. Your home will be added to the Catawba Valley Multiple listings Service where over 700 agents will be able to search for, find and help sell your home. 3. Your home will be added to realtor.com as a Showcased Listing 4. A Virtual Tour will be created of your home and placed on-line in the multiple listing service, realtor.com, therealestatebook.com and partners, hickoryhouseandhome.com where it will be searchable. 5. Your home will be given it’s own web-site, complete with photo tour, community information, mortgage calculator, and more. 6. Flyers will be placed outside your home to attract drive-by prospects and give neighbors the opportunity to share information with friends & family. 7. Your home will be added to the national Coldwell Banker web-site and the Coldwell Banker Boyd & Hassell web-site. Coldwell Banker Boyd & Hassell out-sells the competition by 2-1. Coldwell Banker is the #1 most recognized real estate brand. 8. An Agent Open House of your home will be hosted to educate other agents about your home’s unique features. A public Open House will be hosted at your request. 9. Your home will be a featured listing in my monthly newsletter. 10. Your home will be shown in any Coldwell Banker Open House extravaganza weekends open to the public, with your approval. 11. A high quality informational booklet, and virtual tour DVD will be available in the home for buyers to take with them. 12. Your home will be advertised in the Real Estate Book in print and on-line with extensive exposure to online partners such as livingchoices.com Google Base, Home Gain, trulia, BobVila.com. zillow.com, Yahoo Real Estate, AT&T.net, and others. 13. Your home will be listed with the Centralized Showing Service (CSS), which will allow agents to make appointments to show your home on-line 8 AM - 8 PM. You will also be able to see agent feedback messages. 14. Your listing information will be posted to my Facebook Page, Twitter and Craigslist, with your approval.


14. I will provide you with your own personal web page allowing you to monitor the marketing of your home as well as allow you follow showings and receive feedback on-line, 24/7.


Marketing Plan