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Forward – The how to the why

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The how to the why. A few considerations For a clear state of independence and individuality. By yudi & Dian Warsosumarto with photos from Maurizio Catellan, corbis and many more


Forward – The how to the why

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just to st with…


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tart

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Forward – The how to the why

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Erase the stupid wrong Right


Forward – The how to the why

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e Words:


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Remembe thing:


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er one


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Ever tried. Ever failed

Fail bett

Samuel Beckett


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d. No matter. Try again.

ter.


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are there ways to c pictures mind and there? Su


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e other create in the d to stay ure!


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Understa the problem, the client/Partner, the task – like in any other relationship that you want to commit yourself.


Forward – The how to the why

and

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Search & Get inspi Not only by what your peers do – there are many other ways and worlds.


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ired

Vienna 2013/09/07


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get to th of the ma only then you understand the problem. And the solution becomes simpler and clearer.


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he heart atter


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Discuss, and Liste To hear what others have to say is part of finding the solution.


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talk en.

Vienna 2013/09/07


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Move, Pro and amaz but reaso Don’t only show the partner the solution. show him the way and guide him – tell a story.


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ovoke ze! on.


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Think Dif for a cha Don’t always follow the same path of thought.


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fferent ange


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Don’t let mediocri rule. When money rules and the easy way becomes the solution the mindset for the average is not far away.


Forward – The how to the why

t ity

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Be smart go for st Especially in times where everybody takes himself so serious.


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t. tupid.


let your stay mem Fight for Forward – The how to the why

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There is enough bad work out there. It is up to you to make a change.

Always try to think in long terms and the possibility to develop the work.


work morable. r it. Forward – The how to the why

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Forget ot and stop comparin Your peers are also only humans. Even the best only cook with water. They just market themselves better.


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thers

ng.


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Go your own way. Nobody will know your work better than you.


.

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Thank you.

Copyrights Die in dieser Präsentation dokumentierten Gedanken und Vorschläge sind geistiges Eigentum der PEACH Kommunikationsagentur GmbH. Sie unterliegen den geltenden Urheberrechtsgesetzen. Die unautorisierte Nutzung, die ganze oder teilweise Verviel­fäl­ tigung sowie jede Weitergabe an Dritte sind nicht gestattet. Wien, 09.08.2013

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