Your True Colours
Vol. 3 Issue 1
Wellness: Superfoods—What Are They? By Kally Efros
IF THERE WAS JUST ONE FOOD THAT WAS PERFECT FOR EVERYONE, WOULDN’T IT GROW ALL OVER THE PLANET ? OR BE READILY AVAILABLE ? DO YOU FIND THE TERM “SUPERFOOD” BEING USED ON EVERYTHING LATELY? IT SEEMS THAT THE TERM IS THE NEW MARKETING CATCH PHRASE THESE DAYS TO SELL YOU ON SOMETHING.
Out of curiosity I looked up superfoods on the internet. Many of the food items that showed up in no way pass as being a superfood. At the top of one list was Greek yogurt. Well, it is has the same problems as commercial yogurt, which is pasteurization that kills most of the good stuff that could make it a superfood. It is all marketing. Kale shows up at the top of the list as well. I find many people eating kale daily for the benefits. But guess what – those benefits fade away if you actually eat kale every day. Green tea shows up as well, but there are other herbal teas that score even higher for antioxidants and other benefits without the caffeine, such as Mate and Rooibos. Many berries are on the list, but their value is conditioned on the growing environment and if it is organic. And it makes a difference how far the food has to travel to you, and when it was picked. Salmon is touted as a superfood for its omega-3 fatty acids, but only if it is wild salmon. Eggs are another superfood loaded with nutrients, protein and omega3 fatty acids (once considered an evil food for cholesterol issues in that crazy food trend), but again commercial eggs are not nearly as beneficial for you as farm fresh eggs. Just look at the colors of the yolk; better and brighter yolks have more nutrients. We eat farm fresh eggs and they also have very hard shells (loaded with calcium and other minerals). My son handled a commercial egg and made a huge mess not expecting such a thin shell. Superfood is used to describe nutrient-dense foods with health benefits for marketing purposes. It is not a term that most dieticians or nutritionist use. The term has become so over-used with outrageous
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Your True Colours