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2013 | @yenidiplomasi |

This review aims to map out best performing digital diplomacy actors, institutions, teams and units. In turn, our study targets to inspire others who are willing to make progress. We also want to create new categories for further and more collaborative analysis. Our study assesses the following: contribution, committment and determination to the use, advocacy, research & publication of digital diplomacy issues, tools, apps and methods in both official and non-official practices.

Digital Diplomacy is diplomacy for everyone by everyone, anywhere, anytime‌ Through this prism, 2013 was the golden year of digital diplomacy. It was a real boom. There is so much food for thought. Several new projects, campaigns by ministries/states and netizen initiatives were deployed in the past 12 months. New academic reports & op-eds were widely published in conventional & digital media outlets. Digital diplomacy ecosystem is now more organized and vibrant worldwide.

Our choices are by no means definitive and final. On the contrary this review desires to open a new platform for fruitful data-driven discusssion on digital diplomacy. We welcome any criticism. We are open to suggestions and alternative views to improve our framework. During the course of drafting this study, we assessed almost every single written, audio & visual open-source material and took into consideration what global digital diplomacy ecosystem talked about in 2013. team collected data from various sources after holding discussions regarding each category. The Digital Diplomacy Review is as inclusive as possible. It highlights the trendsetters as well as highly-motivated new netizens, diplomats or researchers. Our team also acknowledges failures of the Internetional system. The Digital Diplomacy Review 2013 is a new beginning. We believe that the real job starts now onwards in order to maintain the enthusiasm & committment to monitor day-to-day developments in the field of digital diplomacy in 2014 & beyond. is a platform for the advocacy, research, training, consulting and publication of digital diplomacy issues. Since 2012, we have been focusing on the new rules of engagement, units of analysis, actors and innovations that shape the new Internetional system. Our platform engages with the global digital diplomacy ecosystem and each team member has shown great enthusiasm to learn from the global leaders, diplomats, researchers, journalists and perhaps even more from the netizens. Our dynamic team considers digital diplomacy in its broadest sense as the current phase of an ongoing transformation towards a growing Internetional world order shaped by digital natives, Web 2.0 & Web 3.0. Diplomacy 3.0 is therefore our main focus. It is no longer an option; it is a necessity. Insofar as Diplomacy 1.0 deals with international relations and law, military power, territorial integrity and sovereignty; Diplomacy 3.0 acknowledges the new forms & methods of hierarchy-free, borderless, digital, viral communication & influence. We should benefit more from the digital anthropology and critical geography studies at the academic crossroads to better understand the new Internetional system, its netizens, communities and relations. This review is our first attempt to undertake a comprehensive annual outlook to this multisectoral and crossdisciplinary ecosystem. We hope to make a conribution to the existing debate and hear your feedback to collaborate with like-minded parties for similar initiatives in the future. GĂśkhan YĂźcel, President


‘Content is the King, Distribution is the Queen and she wears the Pants’ Jonathan Perelman, Buzzfeed @JPerelman


Best State Hashtags of the Year

#DigitalDiplomacy #Ediplomacy #Twiplomacy


Best State State of the Year



Best State Cartoon of the Year ď Š


Head of State of the Year

Hassan ROUHANI @HassanRouhani


Digital Diplomacy Strategy of the Year

Foreign Office #FCO @foreignoffice


Foreign Ministers of the Year

Carl BILDT @carlbildt


Javad Zarif @jzarif


Portal of the Year (Ministry)

#FCO digitaldiplomacy/


Digital Diplomacy Team of the Year



Digital Diplomacy Team Leaders of the Year

Adam Bye @adamwbye


Petrit Selimi @petrit


Social Media Team of the Year

@UN Media Team


Social Network of the Year

#Twitter @Twitter


Ambassador of the Year

Tom Fletcher @HMATomFletcher


Digital Engagement of the Year (Embassy)

UK in Lebanon @ukinlebanon


Digital Engagement of the Year (Portal) &


Twitter Engagement of the Year (State)



Tweet of the Year

The White House @WhiteHouse


Conversation of the Year

Hassan Rouhani @HasanRouhani


Jack Dorsey @jack


Video of the Year

#Iran @jzarif ‘There is a way forward’


Instagram Activation of the Year (Leader)

Abdullah G端l

@TRPresidency @CBAbdullahGul


Instagram Activation of the Year (State)



Facebook Engagement of the Year (State)



Facebook Engagement of the Year (Embassy)

US Embassy in Jakarta


Youtube Engagement of the Year (Ministry)



Youtube Engagement of the Year (Embassy)

UK in Lebanon @ukinlebanon


Pinterest Activation of the Year (Embassy)

Embassy of Jordan @JoEmbassyUS


Inter-Parliamentary Engagement of the Year

Parliamentary Exchange & Dialogue @pexdproject @TBMMResmi & @Europarl_EN


Digital Diplomacy Advocate of the Year

Andreas Sandre @andreas212nyc


Special Profiles of the Year

Matthias L端fkens @Luefkens

e-diplomat @ediplo


Minister’s Blog Article Of the Year

John Kerry @johnkerry


Diplomat’s Blog Of the Year (Bilingual)

Leigh Turner @leighturnerFCO


#Selfie Diplomacy of the Year

@barackobama @david_cameron &

Helle ThorningSchmidt


Digital Agenda of the Year

#EU @EU_Commission @NeelieKroesEU


E-Consular Affairs of the Year

#Turkey @MFATurkey @TC_Disisleri


Global Study of the Year

#Twiplomacy @Twiplomacy


Promoted Tweet of the Year



Non-Global Study of the Year

Siege Arts "The Gezi Park Incident" Evaluation Report


Book of the Year

“The New Digital Age“ @ericschmidt & @jaredcohen


Suggested Reading in 2014

“Cyberspace & International Relations“ @jf_kremer


Think-Tank Publication of the Year

Roland Paris @rolandparis @CDFAI “The Digital Diplomacy Revolution: Why is Canada Lagging Behind?"


Private Sector Publication of the Year

Portland @Portlandcomms


Ranking Report of the Year

World Leaders on Twitter Report Ranking @Digitaldaya


Digital Diplomacy Blog of the Year (Analysis)

@public_diplomat @GuyGolan


Journal Article of the Year

Alasdair Pinkerton @Alpinkerton & @mcbenwell Matt Benwell “Rethinking popular geopolitics in the Falklands/Malvinas sovereignty dispute: Creative diplomacy and citizen statecraft" Political Geography / Volume 38, January 2014, Pages 12–22


Student Work of the Year

Jeannette Gaida “Social Media in Public Diplomacy: Twitter and DC Embassies"



B.A. Dissertation of the Year

David Robert @DrFolley Folley “British Senior Diplomats’ Use of Twitter: A Content Analysis “


M.A. Dissertation of the Year

Helen Hoffman “Twitter as an Instrument of Public Diplomacy: A Case Study of Sweden and Germany “


Ph.D. Dissertation of the Year (2012-2013)

Omar A. ElKhairy “American Statecraft for a Global Digital Age: warfare, diplomacy and culture in a segregated world “


Sylabbus of the Year

Social Movements and New Media

@zeynep @carolina_news


Regional Focus of the Year

Dubai School of Government “The Arab World Online: Trends in Internet usage in the Arab region“ @MBRSG


Virtual Embassy of the Year

Tehran.Iran @StateDept #EmbIran


e-Book of the Year

Andreas Sandre @andreas212nyc “Twitter for Diplomats"


Scholars of the Year (Digital Sociology & Anthropology)

Marc Smith

Michael Wesch



Leon Watts

Zeynep Tßfekçi @zeynep


Media Outlet of the Year


Op-Eds of the Year

1. Jimmy Leach “Digital diplomacy: facing a future without borders“ @jimmyTleach The Independent, 19 July 2013

2. Alan W. Silberberg “4 Years of Digital Diplomacy and Change“ @ideagov HuffPost World, 17 June 2013

3. Gergely Polner “The New Golden Age of Diplomacy“ @eurocrat HuffPost Politics, 17 August 2013 4. Brett Daniel Shehadey “A Revolution in Digital Diplomacy“ International Policy Digest, 16 May 2013

5. Stuart Hughes “ Digital Diplomacy: here to stay and worth the risk “ @stuartdhughes BBC Academy, 24 May 2013

6. Andreas Sandre “ Fast Diplomacy: The Future of Foreign Policy“ @andreas212nyc HuffPost World, 11 June 2013

7. Arturo Sarukhan “ Diplomacy and the Digital Age“ @Arturo_Sarukhan HuffPost Media, 3 April 2013


Interviews of the Year

1. Maysam Ali “Alec Ross: Diplomacy in the Digital Age“ @maysoumie @alecjross Aspen Institute, 3 January 2013

2. Alex Fitzpatrick “The Future of Digital Diplomacy: An Interview with Alec Ross“ @alexjamesfitz @alecjross Mashable, 13 March 2013

3. Alexander Howard “Exit Interview: Alec Ross on Internet Freedom, Innovation and Digital Diplomacy“ @digiphile @alecjross HuffPost Tech, 12 March 2013


Newspaper/Magazine Reports of the Year 1. Barak Ravid “Prime Minister’s Office recruiting students to wage online hasbara battles“ @barakravid Haaretz, 13 August 2013

2. Dan Bilefsky “Kosovo attains status (on Facebook) It Has Sought for Years: nation“ @danbilefsky New York Times, 12 December 2013

3. Philip Boyes “Kosovo’s Digital Diplomats“ @Philip_Boyes Foreign Policy, 6 December 2013


Twitter Lists of the Year

1. Twitterati 100 @ForeignPolicy

2. Twiplomacy @andreas212nyc

3. MFAs on Twitter @DiplomacyEdu

4. Diplomats & Missions @Twiplomacy

5. Foreign Office on Twitter @foreignoffice

6. Think Tanks @atlanticcom

7. nyt-foreign-journalists @nytimesworld


Think-Tank of the Year

The Brookings Institution @BrookingsInst


Research Centers of the Year

Oxford Internet Institute @oiioxford

MIT Media Lab @MediaLab


Digital Firm of the Year

Burson Marsteller @BMDigital


Cultural Diplomacy Project of the Year

#Turkayfe @Turkayfe


Digital Diaspora Accounts of the Year

World Uyghur Congress @UyghurCongress

No Sochi 2014 @NoSochi2014


Digital Diaspora Study of the Year

E-Diasporas @EDiasporasAtlas


Digital Diaspora Book of the Year

Marie Gillespie & Alban Webb “Diasporas and Diplomacy:

Cosmopolitan contact zones at the BBC World Service (1932– 2012)"


Digital City Diplomacy of the Year

#Dubai @DXBMediaOffice @SmartGov_Dubai @DubaiExpo2013 @DubaiExcellence


Digital Corporate Diplomacy of the Year

Turkish Airlines @TurkishAirlines


Digital Country Branding of the Year

#Sweden @Sweden


Digital Diplomacy Quote of the Year “As a prime minister of Kosovo,

I found it difficult to accept that I have to declare myself as being from Serbia. Being listed by Facebook was like being recognized by a global economic superpower. It has enormous impact.“ Hashim Tachi


Most Popular TweeQuote of the Year


International Organization of the Year

#UN Refugee Agency @Refugees


Visualization of the Year (State)

Mapping @DFATDCanada @TheCIC


Visualization of the Year (Corporate)

Coordinated Migration Facebook Data Science Team @facebook @hofleitner


Data Journalism of the Year

The Guardian @guardiandata


Big Data Project of the Year

GDELT Events Database @johnb30


Dataset of the Year

World Leader Twitter Directory @picobee @VITweeple


Travel Portal & App of the Year

#Peru @VisitPeru


Travel Advisory App of the Year (Ministry)

#France @FranceDiplo @ConseilsVoyages


Innovation of the Year

World's First Digitally Signed International Agreement #Finland & #Estonia


Public-Private Partnership of the Year

State Department MOOC Camps @StateDept @EdxOnline @Coursera


Start-up of the Year

#Diplomatify @Diplomatify


Digital Game of the Year

Trace Effects @StateDept


Search Engine of the Year



Academic Program of the Year

Bahcesehir University #DigitalDiplomacy Program @Bahcesehir


Netizens of the Year



Ambassadors’ Conference of the Year

Foreign Office Leadership Conference #digitaldiplomacy @ForeignOffice


Professional Event of the Year

Digital Diplomacy Open House @DigiDiplomats


Conference of the Year

Digital Diplomacy + Social Good Forum @DigiDiplomats @plus_socialgood


Professional Group of the Year

The Digital Diplomacy Coalition @DigiDiplomats


Linkedin Group of the Year

The Digital Diplomacy Coalition


Pioneer of the Year (Special Award)

10th Anniversary Tech@State @statedept


Newcomer of the Year @AndraAlexandru


Project in Progress of the Year

Who represent the Arab world online?



Conflict & Peacebuilding Project of the Year

Blogs & Bullets



Social Influence Analytics of the Year

#Klout @klout


Social Media Semantics Platform of the Year

#Twitris @knoesis


Free Social Media Tool of the Year

#Twitonomy @TwitonomyApp


Geodata Platform for Twitter of the Year

#Worldmap @Harvard


Free Complex Network Analysis Platform of the Year

#Cytoscape @cytoscape


Disappointment of the Year

The #eDiplomacy Hub


Failure of the Year



Job Vacancy of the Year

Part Time Digital Diplomacy Officer @UKinUzbekistan | @yenidiplomasi |

Digital Diplomacy Review 2013  


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