Page 138


We finished the year with 18 clients, 194 projects and a team of 13 people


Design of the fifth consecutive and first interactive (on CD-Rom) Ponderosa annual report

Óscar Albor is hired for the administrative area

Product development and second package for Productos de Maíz: Cremas Knorr

Alberto moves to Alaska. Hugo Flora and Hugo Razo join the creative team

Pablo Hernández

Hellmann’s, first packaging project for Productos de Maíz

Design of the fourth consecutive Ponderosa annual report

Juan Morales

A relationship begins with Fiesta Inn and Fiesta Americana (Grupo Posadas)

Oswaldo Avila

First packaging project for Kimberly Clark: Warner licenses for Kleenex

First packaging project for Copamex: Disney licenses for Scottis

Year-end luncheon at the Hard Rock Café

Forum Day starts; an outing to La Marquesa is scheduled for this first year

Vanart Realmente Natural, first product development for Pfizer Consumer Products

Fitness, first packaging job for Cereales Nestlé- CPW

Alberto Solorzano and Dariela Cruz join the creative team. Oswaldo is promoted to the production area

Four packaging projects are developed for Nestlé: Kermato, Kern’s, Carnation and La Lechera

We change our identity


Elízabeth Domínguez

Rubén Pliego

Carolina Oropeza

Mauricio López

Crescencio García

Ruth Hernández

136 137

We finished the year with 24 clients, 235 projects and a team of 14 p


FIVESECONDS The time a package on the shelf has to attract the consumer’s attention