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Site+1 Personalization of website experiences

Site+1 instantly chooses the ideal site experience for each visitor - increasing conversions between 20-100% Smart sites, like smart salespeople, use all available information about their audience to tailor their message for maximum effect. Site+1 is an easily integrated audience management solution that automatically assembles data about prospects and customers and chooses the statistically optimal mix of offers or content to show each site visitor to drive profitable visits. Once turned on, Site+1 optimizes the very first impression of the very first visit to company websites by leveraging existing proprietary customer data and third party data sources together to accurately profile customers and show each one the right offers and content for them.

After Delta Customer-data added to POETM models

Site+1 can add data and results driven intelligence to many areas of your site, including: Web page/product marketing page optimization Customer cross-sell/upsell Landing page optimization (paid search, display media) Site search

Site+1 can integrate with existing content management system and reporting infrastructure. [x+1]’s experienced Client Solutions team can provide support as needed with operational requirements. Examples of support include helping with the interpretation of prospect/customer data and delivering actionable insights that improve website performance in addition to overall marketing practices. Each industry has unique challenges and opportunities when managing its web presence. Site+1 has packaged site solutions specifically tailored for retail, financial services, telecommunications, automotive, CPG, online services and travel.

Website Performance

Site+1 optimizes the very first impression of the very first visit

Valuable Consumer Insight 100% transparency to audience data and modeling means improved site and cross-channel marketing performance

Ease of Implementation

[x+1] works with your existing site infrastructure, partners and vendors

From vertical-specific audience targeting to datasets to advanced analytics, Site+1 drives reliably outstanding results.

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Š 2010 [x+1] Inc., All rights reserved. Version 2.2

Site+1 Personalization of website experiences Site+1 results

Achieve universal audience targeting

Access advanced analytics and reporting

Driven by [x+1]‘s Predictive Optimization Engine (POE™), Site+1 shows each visitor the message that is statistically most likely to make a visitor take action. Site+1 is flexible and robust enough for any site personalization scenario.

Gain instant insights into your consumers’ behaviors and user data with 100% transparency to apply them toward your cross-channel marketing efforts.

Customize business rules

Relevant targeting for first time visitors

Easily set up audience segments based on attributes such as demographics, geographic location, time of day or any other data -including your own.

Site+1 optimizes the very first impression on the very first site visit. With Site+1, visitors have a relevant experience from the moment they arrive on your site until they leave.

Leverage your existing site infrastructure

Vertical-specific solutions

Site+1 works within your site design and technologies to achieve immediate conversion improvements without interfering with existing marketing partners, vendors and agencies.

Site+1 understands the unique challenges and opportunities surrounding each industry and has tailored datasets and audiences for the retail, financial services, telecommunications, automotive, CPG, online services and travel industries.

Data integration

Get support from digital marketing experts

[x+1] seamlessly incorporates the data you need to achieve the greatest targeting efficiency and performance.

By implementing Site+1 from [x+1], Verizon dramatically improved its online conversion rate and reduced cost per acquisition. - Suresh Vittal, Senior Analyst, Forrester Research

[x+1] clients have experienced 20-80% lift on conversion while decreasing development costs by 3X.









[x +1 ] implementation begins


Site+1 Benefits

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[x+1]’s Client Solutions team can help you interpret valuable prospect and customer data to improve website and campaign performance.

Learn more:




© 2010 [x+1] Inc., All rights reserved. Version 2.2


Site+1 Collateral Sheet, v 2.2

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