Issuu on Google+

COMPANY PROFILE Writers Edge, Inc. (UPDATED AS OF 23 NOVEMBER 2011)


•
Communications
specialist
operating
for
more
 than
nine
years
 •
Registered
with
the
SEC
in
November
2002

 •
Set
up
by
husband‐and‐wife
team
who
have
a
 combined
experience
of
36
years
as
journalists
 and
PR/corporate
communication
practitioners



TRAINING

PUBLISHING PUBLIC RELATIONS CREATIVE DESIGN

PLACE MARKETING

EDITORIAL CONTENT

DIGITAL PR

CORPORATE SOCIAL RESPONSIBILITY (Campus Journalism Workshops) Writers
Edge,
Inc.


Tuesday,
May
27,
2008



Our storytellers

BITAN PESAYCO    

Chairman and CEO of Writers Edge, Inc. Has eight years of experience handling PR for the Lopez Group, one of the Philippines’ largest conglomerates PR consultant of Philippine National Bank after its privatization in 2000 Was a telecommunications and motoring beat reporter of BusinessWorld President of Bitannia Modeling Systems


Our storytellers

SHEILA SAMONTE-PESAYCO  

President & COO of Writers Edge, Inc.

Multi-awarded economic and investigative journalist Nine years as political beat and banking & finance reporter for BusinessWorld (1993-2001) Citibank Pan-Asia Journalism Awardee (1996)

Reuters Foundation Fellow at University of Oxford (1999)

   

     

Phil. Center for Investigative Journalism writer (2001) Media consultant, The Ford Foundation in the Phils. (2001) Teaches investigative reporting at the Univ. of the Phils. (since 2004)


Our storytellers

ROBERTO J. MANZANO  

Public Relations Partner, Writers Edge

President & Executive Director, Operation Smile Philippines

Communications Manager of The Coca-Cola Export Corp., 1995-2003; Consultant (2003-2006)

Public Affairs Director, Citibank, N.A. (1993-1995) Chief Information Officer of ADFIAP (1978-1993)

Editor of regional trade finance publications (1980s)

   

Member, International Public Relations Association Chairman, PR Committee, Boy Scouts of the Philippines


PROJECTS


• ADFIAP, 2007-2010 • PSBank, 2003-2010 • Asia United Bank, 2009-2010 • EastWest Bank, 2008-2009 • First Metro, 2008-2009 • Manila Doctors Hospital, 2009-2010 • Insular Life, 2008, 2009-2010 (content only) • Tulay sa Pag-Unlad, Inc. (2010)


• Bank of the Philippine Islands, 2009 and 2010 • TeaM Energy, 2009 and 2010 • Petron Corporation, 2008-2010 • ADFIAP, 2008-2010


Awards & Recognition Award of Merit 2008 Philippine Quill Bloggers Events Client: Yehey.com Award of Excellence 2007 Philippine Quill Virtual Presscon Client: Yehey.com


Awards & Recognition 2007-2009 Best Annual Report Corporate Governance & Disclosure

Management Association of the Philippines Client: PSBank


2008 Anvil Award of Excellence “What makes IBM special?� (75th anniversary coffee table book for IBM Philippines) Client: IBM Philippines 2008 Philippine Quill (Excellence Award) PSBank 2007 Annual Report Client: Philippine Savings Bank 2006 Award of Merit, Gold Quill International Association of Business Communicators Client: UNDP and National Solid Waste Management Commission


2006 Asian CSR Award (Workplace Category) Asian Institute of Management Client: Chowking 2005 Agora Marketing Company of the Year Philippine Marketing Association Client: Chowking


Book Projects Handled: “What makes IBM special?” (75th anniversary coffee table book for IBM Philippines) Client: IBM Philippines Published: 2007 Award Won: 2008 Anvil Award of Excellence “SGV at 60” (Coffee table book for SGV’s 60th anniversary) Published: 2005 Client: SGV & Co. “PDIC: 40 and Beyond” (40th anniversary commemorative history book) Client: Philippine Deposit Insurance Corporation Published: 2003


Ongoing Book Projects: “The People’s Voice” (25th anniversary book for Social Weather Stations) Client: Social Weather Stations Target publication date: 2012 Coffee table book for MediCard’s 25th anniversary Target publication: 2012 Client: MediCard Philippines, Inc.



Writers Edge Company Profile