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Woodland Hills-Tarzana Chamber of Commerce

March 2011 Volume 65 No. 12

Almost Exclusive!

Teenager is a Boys & Girls Club success story

By Dennis McCarthy, Los Angeles Daily News

“I was 14 and doing some really bad things, and getting horrible grades at my old school,” Michael says.

Lee Levy Spins Poem! February Ambassador of the Month: Lee Levy, Nex Graphics & Invitations, p.9

Hans Gutknecht Staff Photographer, Daily News

Canoga Park High School senior Michael Almodovar was named youth of the year by the West Valley Boys & Girls Club. Story on page 6.

A Gentle Reminder... Avoid the Noogie!

Gov. Says What? VICA wants tax measure on ballot p.11.

• Use your Chamber Discount Card and distribute it to employees • Whenever possible, patronize other Chamber Members • Refer friends to Chamber Members • Invite associates to Chamber functions • Attend a Ribbon Cutting and learn about a Chamber Member • Visit and see what’s happening!

Tibetan Food Tastes Like? Find out on p.18.

Support Your Newsletter Sponsors Paul Davis & Alberta Bellisario Insurance Services Deats Design Hornstein Law Offices RGEB Employee Benefits

Flash Frozen Photography, Inc. Holiday Inn Woodland Hills Valley Promotional Products Westfield California Lutheran University

Warner Center Marriott

City Controller’s Forecast L.A. Controller Wendy Greuel p.9.

New Members, page 7. Returning Members, page 12.

Chamber View 2011 BOARD OF DIRECTORS

DAVID ASPLUND Chairman of the Board Providence Tarzana Medical Center

COLLEEN LANGFORD Immediate Past Chair (2010) Co-Chair Education Holiday Inn Woodland Hills Warner Center

STEVE HORNSTEIN, CPA Chief Financial Officer/Wine Festival Chair Hornstein Law Offices

CATHERINE da GAMA GRI, E-Pro, WCR Corporate Secretary/Co-Chair Installation Rodeo Realty ANN CARLTON BOSE Chair Government Affairs Skyline Financial BARRY S. COHN Chair Ambassadors RGEB Employee Benefits

MITCHELL DEARMAN Co-Chair Beautification Westfield Topanga and Promenade DAVID FOX Co-Chair Finance gish SEIDEN LLP

MAX HAGHIGHI, RHU CEO Chair Programs Syndicated Insurance Agency, LLC FRANCOIS KHOURY Chair Special Events(Installation) Woodland Hills Hilton SARAH LALOYAN Co-Chair Programs Monarch Village Tarzana

PAUL LAWLER Chair Membership Paul Lawler Farmers Insurance

SEAN MCCARTHY Co-Chair Government/ Chair Beautification TRACY MYALL Co-Chair Education Premier America Credit Union KATHY RAPPAPORT Co-Chair Marketing Flash Frozen Photography, Inc DAVID N. RUBEN Co-Chair Operations Ruben & Sjolander

PAUL SHIVELY Co-Chair Education Paul Shively & Associates, Inc. ROSE GOLDWATER Historian, Past President 1978


DIANA WILLIAMS, Executive Director JEN SVEJDA Director, Business Development FELICIA PAUST, Executive Assistant DEATS DESIGN, Newsletter Production

David Asplund

By Diana Williams, Executive Director

We have a member logo just for you. You can proudly display it on your signature and website. This is a statement to potential and existing Customers/Clients. You are stating that you are a member and belong to an organization that is well-respected in the community. You are stating that you support the community and the mission statement of the Woodland Hills~Tarzana Chamber of Commerce. As a chamber member you are validating your business standing in the community. Your membership displays your civic responsibility, sense of community affiliation. Your profile on our website is linked directly to your website. You can provide a link in Continued page 11.

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Proud to be a Woodland Hills~Tarzana Chamber Member Photo Kathy Rappaport Flash Frozen photography, Inc.

DIANE DEATS Executive Vice Chair, Chair of Operations Deats Design

Chamber Report

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WHTCC Chairman of the Board

Spring is a time of renewal, but with a financial hangover from the recession and fresh concerns over demonstrations in the Middle East, it may not seem like the skies are clear and the birds are singing just yet. But as the seasons teach us, spring is only the beginning of something new and good, with the full return of the harvest not coming until many months later. So what can we renew now that will bear fruit in the months to come? Renewable energy comes to mind. Our demand for energy will not decrease but our dependency on oil can. American innovation with alternative and renewable energy sources will fuel economic growth. A renewed commitment to fiscal discipline in the public sector also comes to mind as the government budget process becomes highly publicized. Our leaders need our support and input as they Continued page 8.


GOLD LEADER Providence Tarzana Medical Center Warner Center Marriott SILVER LEADER Motion Picture & Television Fund

BRONZE LEADERS Westfield Topanga and Promenade Kaiser Permanente Woodland Hills SUPPORTER LEADERS Holiday Inn Woodland Hills/ Warner Center Hornstein Law Offices Deats Design Hilton Woodland Hills Flash Frozen Photography

FRIEND LEADERS RGEB Employee Benefits Bel-Air Exteriors California Concierge Fibrenew West gishSEIDEN IamFarmers~Paul Lawler State of the Art Images Liberty Mutual Northrop Grumman Paul Davis and Alberta Bellisario Insurance Services Monarch Village Tarzana The Web Corner


s t n e v E f o r a d n e CAvoidathel Line! Pay online March— Breakfast 818.347.4737 Business Networking Luncheon Wednesday, March 16th 11:30AM –1:15PM Warner Center Marriott Address: 21850 Oxnard Street. RSVP REQUIRED by noon on Tuesday. Walk-Ins welcome add $5 (818) 347-4737 Members $25, One Time Trial Guest $25

Tree Planting with Councilman Dennis P. Zine Saturday, March 19, 8 AM Where: TBA (Ventura Boulevard between Canoga and Topanga) Who: Join your neighbors! Councilmember Dennis P. Zine’s Woodland Hills Coalition Million Trees Los Angeles Items to bring: Gardening gloves, sun block, hat and please wear closed toes shoes. To volunteer or for more information, please contact MTLA at (213) 473-9950 or email

Lunch Tree Plant Mixer

Access to Capital Event Thursday, March 24th 5:30 PM – 7:30 PM One of the major barriers for today’s small business is access to capital. The Woodland Hills~Tarzana Chamber of Commerce is partnering with the Chatsworth/ Porter Ranch Chamber of Commerce and VEDC to present a workshop that can help refer/advise/package the best loan program to meet your needs. Kaiser Permanente Woodland Hills Address: 5601 De Soto Avenue, Woodland Hills Parking Entrance 5 (Off Desoto Ave.) Auditorium A RSVP to (818) 347-4737 Free to Members, $10 Guests

Business Networking Breakfast Wednesday, April 6th

5:30PM – 7:30PM Maggiano's Little Italy Address: 6100 Topanga Cyn Blvd. RSVP REQUIRED by noon on Tuesday (818) 347-4737 Members $0, One Time Trial Guest $10

7:00AM – 9:00AM Sponsor: Bel Air Exteriors, Inc. Larry Cohen and Herman Danieley Woodland Hills Country Club Address: 21150 Dumetz Rd. RSVP REQUIRED by noon on Tuesday. Walk-Ins welcome add $5 No Jeans please at Breakfast Venue (818) 347-4737 Members $20, One Time Trial Guest $20. There will be assigned seating.

A guest or One Time Trial Guest is defined as someone who is interested in membership in our community. It is our pleasure to welcome you to one of each event (1 breakfast, 1 lunch and 1 mixer). This begins your trial membership. Your interest in membership is

very important to us. You will be recognized and welcomed by our staff to one of each event. With respect to our valued members, we limit attendance to guests who are interested in membership. More info at

Business Networking Mixer Wednesday, March 23rd

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April : Breakfast

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Z Awards Lunch Mixer RSVP

New Member Orientation Breakfast Wednesday, April 13th Invitation Only 8:00AM – 9:00AM Hilton Woodland Hills Address: 6360 Canoga Ave. RSVP REQUIRED by noon on Tuesday (818) 347-4737

Z Awards Luncheon Thursday, April 21st 11:30AM – 1:30PM In place of our standard Luncheon Notice Date Change Warner Center Marriott Address: 21850 Oxnard Street Self Parking Complimentary RSVP REQUIRED Contact Jose Martinez 818-756-8848 (Mention you are a member of the Woodland Hills~Tarzana Chamber) (818) 347-4737 Members and Guests $40 Tables and Sponsorships Available Click Here For More Information!

Business Networking Mixer Wednesday, April 27th 5:00PM – 7:00PM Note Time Change Nicola's Kitchen Address : 20969 Ventura Blvd. RSVP REQUIRED by noon on Tuesday (818) 347-4737 Members $0, One Time Trial Guests $10 

See the calendar on the website for more details and more events!

Chamber View

Call for a Free Consultation.

STEVE H. HORNSTEIN, Attorney at Law, CPA, LL.M., CFP


Estate Planning, Conservatorships, Probate, Trusts

LAW OFFICES 20335 Ventura Blvd., Suite 203 Woodland Hills, CA 91364 (818) 887-9401 • (888) 280-8100

Government Affairs Committee Last Thursday of the Month! 12 noon. Confirm location with Chamber Site.

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Member Spotlight Tutor Doctor TUTOR DOCTOR is an international organization providing in home, one on one tutoring for students of all ages, from Preschool to senior citizens, in ANY subject , including standardized test preparation. All tutors are highly educated teachers, and/or have had much tutoring experience. Services included: • Free in home consultation and assessment to determine student’s personality, learning style and specific educational needs. • Education Consultant meeting with teachers, educators and therapists (optional) • State of the art on line tutoring available (optional) • Details of each session sent to customer online We are passionate about making a difference in our student's lives by improving study skills, grades and confidence. We also serve those with special needs. TUTOR DOCTOR happily makes house calls! Call for your free consultation now! (818 ) 789-7824, 


Learn Local. ADULT Think Global. DEGREE Convenient evening and online classes! EVENING


Bachelor’s degrees offered at our Woodland Hills Center: t"DDPVOUJOH t#VTJOFTT.BOBHFNFOU t0SHBOJ[BUJPOBM-FBEFSTIJQ


Master’s degrees in Business & Education also available in Woodland Hills.

Phone: 1-888-CLU-GRAD E-mail: Woodland Hills Center 21052 Oxnard St.


W W W. C A L L U T H E R A N . E D U / W H

ON THE RIGHT TRACK Teenager is a Boys & Girls Club success story By Dennis McCarthy, Columnist The captain of the football team and his mom leave their converted garage inArleta, where they've lived for the last eight years, and head in different directions early Tuesday morning. Michael Almodovar walks down the block to catch the 158 Metro bus that drops him off an hour later about five blocks from Canoga Park High. He'll skateboard the rest of the way to school. Rebeca Almodovar drives over the hill to her jobs in Beverly Hills and other highrent districts. She'll spend the day mopping, vacuuming, dusting and scrubbing toilets in other people's homes. She'll get home late, but hopefully in time to see how her only child's day went at school before he turns in. It's important for her to know. They are as close as a single mom and her son can be, says Ricardo Hernandez,

Michael's mentor in the Boys & Girls Club of the West Valley, and an assistant football coach at the school. It was four years ago that Rebeca walked into the attendance office at Canoga Park High with her son and asked Hernandez to please give him a chance at a better life. “I was 14 and doing some really bad things, and getting horrible grades at my old school,” Michael says. “I was definitely headed down the wrong path.” Four years later at 18, Michael is captain of the Canoga Park High football team that went 7-3 last season, flirting with a 3.0 gradepoint average, and will most likely be playing football at Valley College after he graduates this year. He wants to be an FBI agent. His future is bright - all because the Boys & Girls Club of the West Valley and football put him on the right path. Hernandez saw a lot of himself in Michael as he got to know the kid. He lived in a tough East Valley neighborhood where you didn't have to look very far to get in

Chamber News trouble. He was raised by a single parent. He made it out. Michael had a lot of questions that needed answering and Hernandez, 28, Photo: Hans Gutknecht gave them to him. “Michael knew we'd (the club) be there for him, no matter what,” he says. “And we were. I'm going to miss that kid, but it's time for him to move on.” This is the kind of success story we need to keep pounding on to show that nonprofit groups, like the Boys & Girls Club, are essential to making any community better. It's not hype. It's just the truth. “Here's Michael, living in a converted garage with his single mom, getting in all sorts of trouble and failing at school,” says Jan Sobel, president of Boys & Girls Club of the West Valley. “His mom wants a better life and school for him so she brings him to Canoga Park High. He joins the Boys & Girls Club, the football team, and meets a great male mentor. He sees there's more to his future than gangs and bad grades. He realizes his life is important.” There are 3,100 kids in the Boys & Girls Club of the West Valley right now - 85 percent of them living below the poverty level. They're all starting to realize their lives are important. Michael was voted 2010 Youth of the Year for his club and is in contention to be named the statewide Boys & Girls Club Youth of the Year. “My mom's really proud of me,” the captain of the football team said Tuesday. She should be, kid. And you should be proud of her. For more information on the Boys & Girls Club of the West Valley go to Dennis McCarthy's column appears in the Los Angeles Daily News on Tuesday, Thursday and Sunday. 

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Penny Spark SoCal Home Improvement Referral Service (818) 883-5555, (626) 355-3200 Barrons Lipper Rankings

Waddell & Reed made the top 5 in several individual categories and maintained the pole 1st & 2nd positions for best overall fund family over a 5 year period- a back to back win for us! Stephen E. Rischall, Financial Advisor, Waddell & Reed Inc. 15260 Ventura Blvd. Suite 940, Sherman Oaks, CA 91403 Office- (818) 465-0210 x112, Mobile- (818) 675-6234

UCC Medium Business Honoree Lucie Volotzky of Beds Unlimited Opening the first location in 1985 and now celebrating 25 years in business, with locations in Canoga Park, Northridge and Woodland Hills, Lucie is active in seven Chambers and she knows the benefits membership provides.

Ensele Art Gallery Showcases WHTCC Talent. WHTCC member Kathy Rappaport’s photos are influenced by her travels to various parts of the world. To her, photography is about capturing the essence of the place. She describes her work as a balance between modern themes with a journalistic approach.  Courtesy of Reza Gostar,

New Members

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Welcome New Members!

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We encourage you to make the most of your membership by becoming involved; join a committee, attend meetings, participate in events. Let us get to know you!

My Instant Guru, Inc. 6303 Owensmouth Ave. 10th FL. Woodland Hills CA 91367 (877)430-4878 Fax (877)530-4878 My Instant Guru has been serving Small and Medium sized business in the Southern California Area since 1999. We specialize in design, setup and 7x24 monitoring and maintenance of computer networks. Networks that are proactively managed have fewer problems resulting in less down time, increased productivity and lower costs. Contact us today to learn more how our IT services can support your business.

ADP Small Business Services 6300 Canoga Ave. #400 Woodland Hills CA 91364 (818)592-3619 ADP is the industry leader in processing payroll, integrating employee benefits and streamlining human resource services to companies of all sizes. We’ve been in business since 1949 and have a triple A Standard & Poor’s credit rating; we will be around tomorrow to support your business needs.

Phillips Graduate Institute

Safir Mediterranean Cuisine

The Inner Health & Wellness Center

Servpro of Woodland Hills / Tarzana

19940 Ventura Blvd. Woodland Hills CA 91364 (818)713-9090

18740 Ventura Blvd. Ste 301 Tarzana CA 91356 Phone: (818)776-1661 Fax: (818)774-0123 Here at the Inner Health & Wellness Center we offer several Health and Aesthetic services. Chiropractic care for back, neck and other joints muscles and nerve issues, specializing in post automobile accident care. We offer Cellulite reduction and body sculpting treatment using the French LPG Endermologie method. We also offer the new spot fat "melting" using the new ZERONA cold laser system. Both work great! Individually and in combination. Lastly, we offer Colon Hydrotherapy for system cleansing and several digestion concerns. Visit us at

Brandon Hedding

eNetFusion Inc. (The Creative Communications Company) 12401 Luna Place Granada Hills CA 91344 (818)723-4932

Saving Lives SFV Drug & Alcohol Coalition 741 Gayley Ave. Los Angeles CA 90024 (323)702-3166 Web: UnderConstruction

Madelia Marketing 5245 Don Pio Dr. Woodland Hills CA 91364 (310)795-1558 Fax (888)494-6048

Mattress Tree 21530 Ventura Blvd. Woodland Hills CA 91364 (818)836-4852 Web:

5445 Balboa Blvd. Encino CA 91316 CPR Cell Phone Repair (818)654-1753 Fax (818)654-1772 21787 Ventura Bl. in Warner Plaza Web: Woodland Hills CA 91364 (818)854-6850

Ask Jen how to do a ribbon cutting. 818.347.4737

20942 Osborne St. Unit H Canoga Park CA 91304 (818)882-4556 Fax (818)882-1462

The Arbors at Warner Center 6333 Canoga Ave. Woodland Hills CA 91367 (818)883-3935 Fax (818)883-1429 The Arbors at Warner Center Apartment Homes is a beautiful tropical oasis situated in the heart of Warner Center in Woodland Hills. Our community features an unparalleled array of amenities, lush landscaping, and a top notch management team that truly cares. We're conveniently located within walking distance to transportation, dining and entertainment.


Place your 1/3 page or larger WHTCC Buyers Guide Ad Before March 25th and get 13 months at the 12 month ad rate! 1 Additional AD MONTH FREE! Contact Kymm Thornton with any questions about the eDirectory or advertising at or call 818 317-8776

Don’t wait! Place your ad in the Buyers Guide TODAY!

New Members

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Continued from Chairman’s Message

LION Auto Body

NCM Cinema Networks

take on the almost impossible task of keeping government lean while moving the economy forward through education and jobs growth.

6652 Lankershim Blvd., Suite C North Hollywood CA 91606 (818)255-5411 Fax (818)255-5563

Cari Weiss

Okay, so we can’t solve all the world’s problems, but what will renewal look like for you this spring? A renewed sense of purpose and dedication to your business and your employees are always good. How about a renewed commitment to your business relationships, contacts and network? Is it time to renew that Chamber of Commerce membership? At last, you can never go wrong by renewing your commitment to friends, family and loved ones. Mother’s Day, Graduations, Father’s Day, vacations…go out and enjoy them all. Life is much more than work.

SunWize Technologies 14511 Myford Road, Suite 240 Tustin CA 92780 (866)436-7353

Calendar of Events is on Page 4

26868 Cold Springs St. Calabasas CA 91301 (818)880-2029

The Inner Health & Wellness Center 18740 Ventura Blvd. Ste 301 Tarzana CA 91356 (818)776-1661 Fax (818)774-0123 

David Asplund Director, Business Development & Physician Relations Providence Medical Institute, Valley Service Area (818) 391-8929 mobile 

You are invited to a community tree planting!

Who Join your neighbors, Councilman Dennis P. Zine, Ralphs and Million Trees Los Angeles to green our community


FREE? YES! with your membership. Build or update your online profile.

When 8:00 a.m. on Saturday, March 19, 2011

Where Ralphs Store located at 21909 Ventura Blvd. Woodland Hills, CA 91364 In Northwest section of parking lot close to Topanga Cyn. Bl.

Items to bring: Gardening gloves, sun block, hat and please no open toe shoes. Planting will take place rain or shine.

Volunteer or for more information, please contact MTLA at (213) 473-9950 or email Special acknowledgement to Woodland Hills-Tarzana Chamber of Commerce Duesenberg-Topanga LLC & Topa Management Company and Woodland Hills Community Coalition

818.888.2280 Ventura County Woman Business Owner of the Year

Be friends with your Chamber Staff on Facebook, LinkedIn: Diana Williams, Jen Svejda, Felicia Paust

20969 Ventura Blvd., Suite 3 Woodland Hills, CA 91364 in the French Quarter

Chamber View

A $54 million budget deficit this year and a projected $350 million deficit next year 11. "I'm pleased that our local unemployment rate is projected to drop from 12.4% to 11.7%, however there are still far too many Angelenos out of work and we project that the City's economic growth with be slow and sluggish in the coming year," said City Controller Greuel."Overall, we expect the City to receive $6.336 billion in revenue next year, which is $130 million less than the $6.466 billion the City is expected to receive during the current fiscal year. Additionally ,the City's General Fund is projected to receive $4.25 billion in revenues, a decrease of $126 million since 2006-07." The Controller provides this economic forecast to the Mayor and City Council each year so they can have all of the relevant fiscal information as they create the City's budget for the following year. "The Mayor and City Council cannot and should not - count on an increase in tax revenue to help balance the City's massive budget

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Lee Levy Nex Web Designs & Graphics Ambassador of the Month, February

CITY CONTROLLER WENDY GREUEL'S ECONOMIC FORECAST FOR 2011-2012 Local Unemployment Projected to Drop to 11.7%. City's General Fund Revenues To Be the Lowest Since 2006-07 (Los Angeles) -With the City of Los Angeles facing a $350 million budget deficit next year, the City's chief accountant, City Controller Wendy Greuel, released the economic forecast for the City of Los Angeles for the upcoming fiscal year 2010-

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deficit for next year," said City Controller Greuel. "While we anticipate tax revenue for the current year to be dramatically lower in almost every category, we project that 4 of the 7 tax revenue streams will actually increase next year. Unfortunately the anticipated decrease in property tax will outweigh any other revenue increase." With the City already facing a $54 million budget deficit this year and a projected $350 million deficit next year, the Controller urged the Mayor and City Council to act quickly, but strategically as they make the necessary cuts to balance the City's budget. Some of the highlights of the report include: • For fiscal year 2011-12, the Controller anticipates that property tax receipts are expected to decrease by $24 million. • The Controller also projects that business tax and licenses permits and fess will decrease, while sales tax, utility users tax and transient occupancy tax will increase. • Additionally, for the fiscal year 2011-12, the Controller projects that the City will receive a decrease in various transfers from other funds, including Special Parking Revenue Fund - $10 million, Power Revenue Fund - $4.8 million and Telecommunications Development Account $4 million. • The Controller anticipates the City needing to borrow $450 million in Tax and Revenue Anticipation Notes (TRANs) next year to cover cash flow. • The City will be required to pay $628 million in debt service next year. 

The Woodland Hills Chamber is a fantastic place If you enjoy networking face to face I've been a member now for over two years I've networked, made friends, got over public speaking fears I remember the first mixer that I came too, A little intimidated, what do I do? The friendly green ribbons introduced me around At my first event, some new friends I had found The breakfasts are fun, the MC's are great We have guest speakers that come and educate Ten seconds we have to introduce and tell Go over 10 seconds and you'll hear the bell Some speeches, some lines, and good humor too And Mr. Bob Epstein, looking to sue (LOVE U BOB!) I started to network with many of you Over coffee, at mixers, and some lunches too I learned a lot of things about this chamber For this reason I became ambassador Now I am the lucky one who does this great deed Introduce new members, or give a great lead Once a month hosting a satellite lunch Sharing new ideas with a terrific bunch All this in turn has grown my business A single event I try not to miss New members, and guests I offer this to you Please come to events, this will work for you too! Remember like everything else that you do Give it your all and all will WORK FOR YOU! Sincerely, Lee Levy, Nex Graphics & Invitations, (818)-888-8235 (888)-390-9004 

Ed Grisso 6250 Canoga Avenue, Suite 419 Woodland Hills, CA 91367 800.425.1633 - 818.301.5399 (F) E-mail:

Click here to preview.

Get Your Business on a Site with 4,000 Unique Hits a Month! Place your 1/3 page or larger WHTCC Buyers Guide Ad Before March 25th and get 13 months at the 12 month ad rate! 1 Additional AD MONTH FREE!

Receive 13 months at the 12 month rate! 1 MONTH FREE! when you act by March 25!

The Community Buyers Guide

• Hosted on the WHTCC website, which currently gets 48,000 hits per year

• Links to advertisers’ websites and offers • Can be updated quarterly • Crisp zoom and fluid flipping • Internal and external links • Search feature and easy navigation • Users will be able to print and email the directory, allowing the viewership of your ad and business to grow!

Contact Kymm Thornton with any questions about the eDirectory or advertising at or call

818 317-8776

Don’t wait!

Place your ad in the Buyers Guide TODAY!

Something on Your Mind? Something worthy of our fabulous “Connections”newsletter? email

Chamber View

Continued from Diana Williams Chamber Report. your correspondence to your profile, to your directory ad, to your newsletter ad/article or a featured ribbon cutting or event.

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VICA backs placing tax extension on ballot. Support of vote does not include support of tax increases

All of our green correspondence has a link to your website as long as you provide us the link! You can be called from an iPhone and most cell phones simply by finding you in the Woodland Hills~Tarzana Chamber of Commerce directory online. Proudly present your Woodland Hills~Tarzana Chamber Advantage card to all businesses. Our Member to Member

discount is a great way to Shop Locally to fuel our economy. You and your employees may be pleasantly surprised at your yearly savings by taking advantage of the Advantage Card. If the business you present the card to does not know about this card, simply state that it’s for chamber members and that it provides discounts throughout the Greater West Valley. We thank you for your support and we are proud to have you in our chamber community. 

Advertise with


You’re reading it !

Prices for advertising...

1/8 page . . . . . . . . . . . . . $50

Junior page . . . . . . . . $350

1/4 page . . . . . . . . . . . . $200

Full page: . . . . . . . . . $400

1/2 page . . . . . . . . . . . . $300

Add $150 for back cover

Web site banner, 3 months. . . . . . . . . . . . . . . . . . . . . . . . $250 Email blast the whole membership . . . . . . . . . . . . . . . . . $125

The VICA (Valley Industry and Commerce Association) Board of Directors voted to support Gov. Jerry Brown’s plan to place tax extensions on a June special election ballot. Brown’s plan includes a five-year extension for income and sales tax hikes from 2009, maintaining higher fees for vehicle licensing and diverting some state revenues to local governments. The endorse-ment of putting these items before the voters does not include VICA’s support for the taxes themselves. However, VICA feels that it is important for voters to have the opportunity to weigh in on these tax measures. Once on the ballot, VICA would again review the proposals through its committee process and take a separate vote on each proposition. VICA’s bylaws require a two-thirds majority vote to take a position on ballot items. 

Check the Chamber website to find an event to attend this week.

It’s Time to Shop Your Medicare Supplement Plans! Rates have dropped

• Medicare Supplements • Medicare Advantage plans • Employee benefits • Life, Health, Disability and • Long Term Care Insurance 818-888-0880 • • License #’s 0669770 and OA02225

Renewing Members

19 8 5

Warner Center Marriott Clay Andrews Michael & Sons Plumbing Michael B. Kwit

19 9 6

Renewing Members


Bel Air Exteriors, Inc. Michael Weissenborn

U Frame It Gallery Adrianna Cruz-Ocampo 1- 800-GOT-JUNK John Nakama

Dennis Zine

CA State Assembly

Kathy Rappaport

Zine’s Field Deputy

Brad Sherman

LAPD Senior Lead Officer

Fran Pavley

CA State Senate

Bob Blumenfield

U.S. House of Representatives


Julia Brownley

L.A. City Council

Push Lounge Shane Sanders

Henry Waxman

CA State Assembly

Canoga Park/West Hills Work Source Center The Venetian Palace Venise Jones Ray Andonian m/centers/locations/san_fern ando.htm

Tarzana Community Cultural Center Arlan Berglas

Riddle Me This!




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Know your community?

Neverland Nannies & Domestics Michelle Damas

Louisville High School Sister Myra McPartland, S.S.L. Gladius Rapid IT (The Fastest IT in LA) Max Avrukin 2 0 01 California Concierge LLC Susan Hamersky Arbonne International Pauline Steinberg CapitalSource Bank Janet Gleason

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Dianne Feinstein

WHTCC Ambassador Chairman

Max Haghighi

WHTCC Chairman

2 010

Brent Rygh

WHTCC Programs Chair

Bruce Horvet, D.C., Q.M.E. Sarah Horvet

Sean Dinse

U.S. House of Representatives

Barry Cohn

LAPD Senior Lead Officer

Waddell & Reed Financial Services Matt Stadelman

U.S. Senate

David Asplund

Octaviano Rios, Jr.

WHTCC Marketing/PR Chair

Digital Visual Media Keith McPherson Calendar of Events Page 2

ATTEND a ribbon cutting this week! Check Website for details!

Magazine Published by

Deats Design

818.887.7203 - go to for your copy

Chamber View

march 2011

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Gain Community Recognition The Chamber is actively

seeking ways to improve our community and, in so doing, we would like to invite you to consider LEADER LEVEL support.


Your Business!

THE WOODLAND HILLS~TARZANA CHAMBER OF COMMERCE is experiencing phenomenal growth! We offer businesses, large and small, benefits that are unique to their growth. Larger businesses are able to showcase that “community matters” through special sponsorships to the Chamber. Small businesses gain by beautification and increasing desirability to promote our community. We welcome you to become members and to be a part of the successful growth of Woodland Hills~Tarzana Chamber of Commerce!

Why you want an Exclusive LEADER LEVEL: • Your logo will be placed on our LEADER Banner which is displayed at each WHTCC event. • You have a great platform to be recognized with the largest Chamber in the San Fernando Valley. You will meet people, including civic leaders, not only in our community but well beyond. • You maximize public relations and marketing opportunities to improve and increase members' visibility with the Chamber’s sphere of influence. • One stop shopping.Your membership is paid and you choose where the remaining funds are allocated. 01/01/2011-12/31/2011 • Your LEADER LEVEL Support membership is tax deductible. We are a nonprofit 501(C) 6. • Our many high profile programs and events are well attended and community recognized. • To showcase your community support through media marketing on our website and the template e-mails recognizing your support. • We are in a strong position for governmental advocacy that supports our members, businesses and our community. You are automatically a member of the United Chambers of Commerce with your WHTCC membership. We are working hard to promote a vibrant sense of community! You can strengthen and help beautify Woodland Hills and Tarzana by supporting the Chamber of Commerce. Your contribution enables us to continue accomplishing great results. • Unite Community and Business. • Strengthen our local large and small businesses. • Work with Public Service Organizations to ensure public safety and quality of life issues. • Advocate legislative issues that affect local business environments in our community. • Community betterment and beautification to increase desirability where you and your employees live, work and play. Let's support each other and help our community be the Southern California model of business growth and living desirability! 



WHTCC Director, Business Development

Jen says Being clear on what you do

is important to potential buyers aka prospects. When you describe your business, beware of such phrases as ‘we kinda do this’ or ‘we sort of do that’. You want the interested party confident in your service. Be clear, confident & brief!


~Brought to you by: Jen's tip of the day, who IS the Director of Business Development for the Woodland Hills-Tarzana Chamber of Commerce 

Chamber View

A Tax Cut for Health Care

march 2011


Page 14

by Michael Hosey

By Assemblymember Bob Blumenfield

Bill (AB) 36 to conform our state income tax laws to the feds. Absent this change, under existing state tax Under the law, the value of health coverage federal health that an employer provides to adult care reform, children, not defined as a dependent, parents have been given a new results in additional taxable income benefit - they can to the employees. keep their We need to make this simple reform children insured so that our tax code is not an until the age of obstacle for parents to keep their 26 under their workplace health care children insured, especially in this policies. Unfortunately, the state plans tough job market. Young adults have on taxing this benefit, undermining its the lowest rate of access to very purpose. employer-based insurance. As young Federal income tax law was changed adults transition into the job market, to prevent the value of this incremental they often have employment that benefit from increasing federal income comes without employer-sponsored tax obligations. California has not yet health insurance. followed suit. That is why I am authoring Assembly

Further information about AB 36 is available online at 

Dancers kick off February tree planting with Woodland Hills-Tarzana Chamber of Commerce and Woodland Hills Neighborhood Council!

Maria Torres of Exotifit and her dancers warm up before the February tree planting., Join us for the next WHTCC Tree Planting with Councilman Dennis P. Zine on March 19 at 8am. We'll plant trees on Ventura Boulevard between Canoga and Topanga Canyon. Items to bring: Gardening gloves, sun block, hat and closed toe shoes. 

Why Does This Keep Happening To Me?

Question sent by Jeff Yorke, Franklin Advantage

Q. My XP computer performance has slowed down drastically, what can I do to speed it up?

A. Slow computer speed can be related to many different causes. There could be an inordinate number of installed programs (many that you don’t use or need) on the computer or there could be a lot of temporary files that the operating system uses when surfing the web (also known as cookies). I would suggest doing the following in this order. 1) Go to Start (located at the bottom left of your screen), select Control Panel, then Add/Remove Programs. Look at what programs are installed. If you find programs that you do not use, you can uninstall them. 2) Next, you'll want to clean your temporary files. This step may take awhile if you have never cleaned it before. Go to Start, select All Programs, Accessories, then System Tools and Disk Cleanup. The system will then scan your hard drive and give you the option to remove old files. Remember to make sure you check the last box titled “Compress Old Files.” 3) Finally, after you have completed these steps, you should defragment your hard drive. A fragmented hard drive is much like a filing cabinet that is no longer alphabetized. That means that it takes longer for the computer to find the files it needs and results in a slower experience. Go to Start, All Programs, Accessories, System Tools and Disk Defragmenter. Send questions to: 

Photo: Jim Brammer

Ribbon Cuttings

march 2011


Page 15

How to: get a Ribbon Cutting or a mixer for yourself


Ask Jen: JEN SVEJDA Director, Business Development.


Allbright Windows Coverings ribbon cutting. It was great to see the huge show of support for Allbright Windows Grand Opening at their new location! Allbright Window Coverings, (818)786-2271 16681 Roscoe Blvd., North Hills CA91343

The Studio is a unique boutique fitness and dance center intended to promote healthy living while making you feel right at home. The Studio: A Place For Balance, Pilates, Yoga, Dance.... Fun. The Studio: A Place For Balance, 21133 Costanso St., Woodland Hills CA91364 Phone: (818)887-6268 Fax: (818)887-6267 Web:

Serving authentic Himalayan cuisine from Nepal, Tibet and India. We use only fresh locally grown vegetables and fruits, and mountain grown herbs and spices direct from Nepal. All of our dishes use the finest ingredients and are prepared with a light touch to enhance your dining experience. Let us know how you would like your food prepared, mild- spicy. Tara's Himalayan Cuisine 19737 Ventura Blvd., Woodland HillsCA91364 Phone: (818)932-9572 Web:








march 2011




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One of the most effective ways to leverage your Chamber membership and raise your profile is to become active on a committee. Programs Max Haghighi 818 332-1566 ext 101

Beautification Sean McCarthy 818 389-1876

Government Affairs Ann Carlton Bose 818 883-7283 Education Colleen Langford 818 883-6110

Special Events Committee Chair Franรงois Khoury 818 595-1000

Marketing/PR Kathy Rappaport 818 888-2280

Your Government Affairs Committee Meets the Last Thursday of the Month Noon. Call for location.

Membership Paul Lawler 818 222-8222

Ambassador Barry Cohn 818 444-7722

Call the office to be an event sponsor.

1.818.347.4737 Yeah!

March Business Connection  

Woodland Hills~Tarzana Chamber of Commerce is the Greater West Valley business connection.