(c)Women in Trade Magazine | N0.1 PREMIERE EDITION - WINTER 2013/2014 | The Entreprenuer

Page 47

An interview with the UK’s leading women’s empowerment guru

Lynne Franks Mother, seed sower, entrepreneur and lover of life. Lynne Franks talks about work, spirituality and life. and turn London Fashion Week into the prestigious event which it still is today.

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ynne Franks, is a founder of many things, including the SEED Network & Handbook (Sustainable Enterprise and Empowerment Dynamics) and the BLOOM retreat centre, and co-founder of the B.Hive in Covent Garden. She is today a respected international speaker and women’s empowerment guru, inspiring women to be more confident within themselves and to aim high in whatever they choose to do with their lives – a valuable presence on this earth. Lynne Franks, the daughter of a Jewish butcher, was born in North London in the late 40s where she attended school. Leaving at the age of 16, she had a desire to become a journalist and, after a number of secretarial jobs, a journalistic opportunity arose, a role working alongside Janet Street-Porter. At the age of 21 she started her PR agency, which grew and became so successful that she had to move to larger premises in Covent Garden, London.

Franks’ PR company became one of the leading fashion PR firms in the UK, working with high street brands which included Swatch, Brylcreem and Tommy Hilfiger, and representing some of the biggest names in the fashion industry. It is obvious that this powerful mum of two is not ready to stop; then again, why should she? She has found her passion, loves her work and loves life. After all, this is what life should be about. From sunny Mallorca, happy, chatty and warm, Lynne Franks beams with happiness. I get the impression that this happiness is not based on material things; it is an inner journey. It was an honour to catch up with Lynne and I was thrilled to be able to interview her on her paths to success.

In 1979 her agency was commissioned to launch some of the first designer jeans in the UK by Gloria Vanderbilt. This was used as a platform to then go on Women in Trade Magazine - for smart inventive women

By Janet Kirlew

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