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WDN REFLECTIVE DEMOCRACY CAMPAIGN

The American political system was built on the idea of representative democracy. But those who hold public office look very little like America. White men are just 32% of the population, but they hold nearly 70% of the seats in Congress. Millionaires represent more than half of Congress, despite being only 4% of the population. We can’t allow this un-democratic system to endure. We think it’s time for our political leadership to reflect the American electorate. We call this vision reflective democracy.


THE CAMPAIGN HAS T

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TO SPOTLIGHT THE MONOPOLY ON POLITICAL POWER HELD BY 32% OF THE POPULATION AND BUILD DEMAND FOR A TRULY REFLECTIVE DEMOCRACY

2

TO DISMANTLE STR THAT PREVENT MO OF COLOR FROM W IN LOCAL AND STA

WHAT’S OUR STRATEGY?

Painting a clear picture. To show where we fall short of a reflective democ exceptional places where we are succeeding—we are building a comprehensive, elected office-holders identified by race and gender for all county, state, and fede with populations over 300,000. This data will allow us to create digital media and visually compelling story about the need for more women and people of color in l

Communicating in new ways. Too many Americans don’t question the sta

men dominate the political power structure. To create popular demand for a refle Americans must be moved to change the current state of affairs. Informed by WD research, the campaign will communicate broadly and effectively to shift public a

Finding ways to challenge structural barriers. We won’t achieve refl we address the structural barriers that women and people of color face in running states, we will fund pilot projects that focus on breaking down barriers such as: 1 of electoral districts; 2) gatekeeper networks that control resources and access to economic realities that inhibit a candidate’s ability to leave paid employment to ru campaign funds.

Working for large-scale systemic reforms. While we work to achieve s of local and state projects, we’ll push for broad-reaching reforms to the system. organizations working on redistricting and money in politics, which play a key rol for women and people of color. At the same time, we will work to replicate succe projects and expand those on a broader scale.


THREE MAJOR GOALS:

RUCTURAL BARRIERS ORE WOMEN AND PEOPLE WINNING ELECTED OFFICE ATE-LEVEL DISTRICTS

cracy—as well as the open-source database of eral offices, and for cities other tools that will tell a leadership.

atus quo that white ective democracy, more DN-funded market attitudes.

flective democracy until g for office. In select 1) the composition o the ballot; and 3) un for office or raise

success in a range We’ll join other le in limiting opportunities essful local and state

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TO COLLABORATE WITH OTHERS TO ACHIEVE BROAD REFORMS THAT WOULD REMOVE MAJOR SYSTEMIC BARRIERS TO REFLECTIVE DEMOCRACY

WDN ISN’T DOING THIS WORK ALONE. We are building the Reflective Democracy Campaign in partnership with allied funders, communications experts, policy leaders, and grassroots organizations. Using nimble and strategic investment, the campaign will fill key gaps, catalyze new initiatives, and boost our collective impact.

In 21st Century America, we deserve a reflective democracy. Please join the Reflective Democracy Campaign by becoming a WDN member, donating to the campaign, or getting involved as a partner. FOR MORE INFORMATION, VISIT WOMENDONORS.ORG


565 Commercial Street, Suite 300, San Francisco, CA 94111 T: 415.814.1333 | F: 415.814.1334 | womendonors.org

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WDN Reflective Democracy Campaign  
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