Marketers scramble to entice consumers by using eye-catching graphics. But they also strive to lure their customers through other, subtler tactics. For example, social media users continually scan their feeds, so marketers attempt to fiddle with images to compel their followers not to scroll. But bright images should not always be the only enticement. When the visual pops up on the screen and is detected, people tend to head to the written content. And if this featured content does not entice them to visit more, the social media marketing campaign is in vain.
These 9 tips can help make sure your social media previews turns scrollers into readers who see your full-length content.
https://welovedigitalmarketing.ca/9-ways-to-write-effective-content-preview-for-social-media/