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CUSTOM LISTING PRESENTATION

WillFendonProperties.com Office: 503.336.7017 Fax: 503-336-7168 Keller Williams Realty Luxury Homes International 16365 Boones Ferry Road Lake Oswego, OR, 97035


TABLE OF CONTENTS

Our Mission……………………………5 Why WFP………………………………6 Single agent vs. team………………..8 Why KW……………………………….10 Homes we’ve sold……………………11 Our marketing plan…………………..13 Staging ……………………………..15 Photography .………………………17 3D virtual tours …………………….19 Custom website ……………………21 Print marketing ……………………..23 Just listed/sold cards .. ……………25 Permanent flyers……………………27 Super booket …………….…………29 Virtual marketing……………………31 Partner sites…………………………33 Social media marketing……………35 E-marketing …………………………37 Agent to agent………………………39 Brokers/public open house…..……40 Weekly updates .……………………41 Pricing………..…………………………42 References………………………..……43 Testimonials…………………….………44 Team Bios ………………………………45 Questions for you………………………53 Next Steps………………………………54 How to reach us……..…………………55


ABOUT US We appreciate the opportunity to be your real estate professionals. Our team will work tirelessly to help you sell your property for the highest possible price, in the shortest amount of time, with the least amount of inconvenience. The following pages demonstrate the power of the Keller Williams model and include information about our awardwinning team including recent sales and testimonials, our marketing plan, as well as some questions for you. Thank you again for the opportunity to be your real estate professionals. We genuinely appreciate it! Will Fendon, Jennifer Raze, Chelsey Reid & Jane Fendon


OUR MISSION We work so hard to get the job done well, you will want to tell your friends and family about it. Maybe that’s why more than 50% of our business comes from repeat customers and referrals. We look forward to delivering that same service to you as we believe good service speaks for itself.


WHY WILL FENDON PROPERTIES TEAM? As professional Portland real estate agents with over 30 years of collective experience, we know the city, current market trends and best practices to help you succeed. Our team is versed in all forms of real estate transactions. Our clients range from schoolteachers to small business owners, Fortune 500 executives, NBA and MLS athletes, Hollywood billionaires and more. We strive to deliver the same caliber of service to all! If you are new to Portland, we understand the importance of providing comprehensive neighborhood tours, public and private school options, understanding Portland’s public transportation system, freeway traffic patterns (spoiler alert: there is traffic in Portland!) and the location of every microbrewery, Voodoo Donuts and Stumptown Coffee shop! In this demanding market, where inventory is low and bidding wars are common, we'll stop at nothing to find the right home or property for you. When all the traditional tools to find homes fail, we use other tactics like door-knocking, cold calling, targeted mailings, leveraging client connections and deep relationships with other Portland agents. We work hard to get the job done well and believe that real service speak for itself. Maybe that’s why more than 50% of our business comes from repeat customers and referrals.

“ ” As professional Portland real estate agents with over 30 years experience, we know the city, current market trends and best practices to help you succeed.


SINGLE AGENT vs. TEAM A single agent can only be in one place at a time, take one call at a time and can only reach out their single sphere of influence to find qualified buyers.

Each agent can market (and search for) homes using their own databases and training. It’s never a bad thing to have several people with different perspectives working on your behalf.

The selling process is fraught with many details and deadlines that can become difficult for one agent to manage for multiple clients. More “hands on deck” means more marketing for your home.

In today’s hypercompetitive market, a few hours can make all the difference. If you’re working with an independent agent and they’re in training all day, who’s around to show you the house that just hit the market?

When you work with our team, your transaction will not be set aside while others are completed. You’ll get excellent customer service and administration staff and agents that work in harmony.

Working with a team means there’s always someone available to tend to your time-specific needs!


KELLER Keller Williams Realty is the largest real estate franchise in the world by agent count. With over 700 offices and 120,000 real estate professionals worldwide, KW has the network and systems to give our clients an edge in today's competitive real estate marketplace.  KW was founded on the principles of trust and honesty, emphasizing the importance of having the integrity to do the right thing and always putting the customers needs first. We have a long legacy of delivering unparalleled service to our clients. That’s why our company continues to grow throughout all the ups and downs of the real estate market.

WILLIAMS


HOMES WE’VE RECENTLY SOLD 3570 SW River Parkway, Portland 1515 SE Cochran, Gresham 18648 NW Cedar Falls Loop, Hillsboro 1705 Lee Street, Lake Oswego 21999 Circle Diamond Lane, Estacada 19392 Hazel Grove Drive, Oregon City 2539 Limerick Lane, West Linn 7750 SW Broadmoor Terrace, Portland 3570 SW River Parkway, Portland 1448 Buck Street, West Linn 4200 Upper Drive, Lake Oswego 878 10th Street, Lake Oswego 1525 Maple Street, Lake Oswego 12820 SW 134th Avenue, Portland 1890 Crest Drive, Lake Oswego

5764 N. Vancouver Street, Portland 4912 Lower Drive, Lake Oswego 4023 NE 7th Street, Portland 2275 Tannler Drive, West Linn 18385 Wood Thrush Way, Lake Oswego 13276 Deerfield Court, Lake Oswego 14514 Lower Drive, Lake Oswego 12329 NW Sargent Lane, Portland 21419 SW 92nd Avenue, Portland 623 NE Tillamook Street, Portland 14128 Goodall Rd, Lake Oswego 2911 SE 170th Street, Portland 3661 SW Baird Street, Portland 11853 Hazelnut Avenue, Oregon City 57195 NW Wilson River Hwy, Gales Creek

7 SE 188th St, Portland 9023 SW Waverly Drive, Lake Oswego 1094 Erickson Street, Lake Oswego 6120 Madison Avenue, Portland 531 7th Street, Lake Oswego 4314 SE 50th Avenue, Portland 4730 Coho Lane, West Linn 300 NW 8th Avenue, Portland 1319 SE 139th Avenue, Portland 111139 Berlin St, Wilsonville 3631 SW Admiral Street, Portland 1546 SE 31st Avenue, Portland 899 Parkmeadow Drive, Keizer 14034 Taylors Crest Lane, Lake Oswego 9830 NE Campaign Street, Portland


OUR MARKETING PLAN Our marketing plan is designed to get your home the maximum amount of exposure in the shortest period of time. Each step involves proven techniques that leverage the opportunities to showcase your home to qualified buyers. We know there is more to a home than what meets the eye. Please be prepared to tell us about any additional improvements you’ve made to your home since you bought it. This includes any special features we should about your home or neighborhood that could be incorporated in our marketing to help put your home in the best light. Along with entering your listing information into the Regional Multiple Listing Service (RMLS) and placing a For Sale sign out front (if desired), we have a 17-step plan to get your home sold.


1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16.

Help prepare your home and assist in room-by-room staging Professional photography with 32 beautiful high-resolution photos Video or 3D visualization for virtual tour and floor plan sketch (when applicable) Custom website for your property with its own URL Create customized marketing material like property brochures and flyers Distribute Just Listed cards to your neighborhood Create a permanent flyer to display on the sign post outside your home. Customized booklet with property information to leave inside your house for those touring. Display your home as a featured listing on the front page of WillFendonProperties.com Advertise on internet marketing sites such as Zillow, Trulia, Yahoo and homes.com Create customized posts on our social media pages including sponsored Facebook ad Email marketing to our database and over 9,000 RMLS brokers Notify top local agents of this new listing and present your home at our KW meetings Schedule your home for brokers’ open offered to all RMLS brokers Hold Open houses at owner and broker discretion and arrange showings with other agents Provide you with weekly updates detailing our marketing efforts


1

STAGING Although it is not always necessary, we often provide a professional staging consultation and punch list of suggestions to help prepare your home for the market. This helps maximize the home’s appearance for professional photography, video and showings. Statistics show that staged homes sell faster and for more money. Staged homes give the perception that a home is well-maintained and stylish. Working with the flow of a home, eliminating personal effects and clutter, and arranging furniture and artwork to looks its absolute best is critical to the sale process. Tips for staging your home.


2

PHOTOGRAPHY Regardless of price point, we simply cannot overstate the importance of professional photography in today’s online marketplace. That’s why we partner with some of the best real estate photographers in the business like Rendering Space, Rose City 3D and Capella Photography.


3

3D VIRTUAL TOUR Today it’s easier than ever before to experience a home without ever stepping inside. 3D virtual tours are so immersive, this technology allows potential buyers to see every room with a click of a mouse. To see a 3D tour from one of our recent listings, click here.


4

CUSTOM WEBSITE Along with the 3D virtual tour, we will also create a website for your home with it’s own unique URL that you can share with family and friends. Check out one of our websites here: http://7925sw11thave.com/. These websites allow us to track how many visitors have visited the website, and also gives buyers additional information on the home they wouldn’t normally find within the RMLS.


5

PRINT MARKETING Leading-edge tech tools gives us the advantage in marketing your home to the greatest number of buyers for the quickest possible sale. Powerful curriculum through the Institute of Luxury Homes Marketing and Keller Williams University keeps us ahead of trends, tools and advancements in the real estate industry.


2052 NE 11TH AVE #6 • PORTLAND, OR 97212

$599,000

RESIDENCE

MLS# 16483300 Nestled in the Broadway/Irvington neighborhood, this contemporary home is close to an abundance of local restaurants and entertainment. The Pearl District, Lloyd Center and downtown are also conveniently close. The modern facade features clean lines and touches of color. On the rooftop a fantastic escape awaits, with gorgeous views of the city from the terrace--the ideal spot to host barbecues and gatherings during the summer months. The sleek architectural details of the outside is echoed throughout the interior spaces. Along the entryway, a nook provides a space for quiet, uninterrupted work. Follow the stairs into the light and bright living room where a sophisticated fireplace emits warmth during cool evenings. Take in the sunshine and relax on the balcony close-by. Modern appliances, beautiful cabinetry, and an intricate backsplash add elegance and style to the gourmet kitchen. Any budding chef will feel right at home!

Bedrooms: Bathrooms: Year Built: Square Feet: Garage:

SCHOOL Elementary: Middle School: High School:

Heating: Cooling:

Forced Air 95% Central Air

TAXES Property Taxes: HOA Dues:

Buyer to verify all.

www.2052ne11thAve6.mhom.es

Licensed OR Broker

Irvington Irvington Grant

UTILITIES

VISIT THE HOME’S WEBSITE AT:

Will Fendon

2 2.1 2010 1,833 1 Car - Attached

o: 503-336-7017 e: Office@WillFendonProperties.com w: WillFendonProperties.com

$5,486.63 $5,486.63


6

JUST LISTED, JUST SOLD CARDS Beautiful 4-color postcards we distribute around your neighborhood to generate excitement about your home. We will also give you spare copies to share with friends and family.


7

PERMANENT FLYER A weatherproof permanent flyer will be securely attached to the sign post in the front yard. The flyer will contain key information designed to prompt inquiries about the property.


2052 NE 11TH AVE #6 • PORTLAND, OR 97212

MLS# 16483300

RESIDENCE

Nestled in the Broadway/Irvington neighborhood, this contemporary home is close to an abundance of local restaurants and entertainment. The Pearl District, Lloyd Center and downtown are also conveniently close. The modern facade features clean lines and touches of color. On the rooftop a fantastic escape awaits, with gorgeous views of the city from the terrace-the ideal spot to host barbecues and gatherings during the summer months. The sleek architectural details of the outside is echoed throughout the interior spaces. Along the entryway, a nook provides a space for quiet, uninterrupted work. Follow the stairs into the light and bright living room where a sophisticated fireplace emits warmth during cool evenings. Take in the sunshine and relax on the balcony close-by. Modern appliances, beautiful cabinetry, and an intricate backsplash add elegance and style to the gourmet kitchen. Any budding chef will feel right at home! The master suite is accompanied by a second bedroom suite and a half bath. This home is truly a modern gem--don’t miss out!

Bedrooms:

2

Bathrooms:

2.1

Year Built:

2010

Square Feet:

1,833

Garage:

1 Car - Attached

SCHOOL Elementary:

Irvington

Middle School:

Irvington

High School:

Grant

UTILITIES Heating:

Forced Air 95%

Cooling:

Central Air

TAXES Property Taxes:

$5,486.63

HOA Dues:

$5,486.63

Buyer to verify.

Visit the home’s website at:

www.2052ne11thAve6.mhom.es Will Fendon Licensed OR Broker

o: 503-336-7017 e: office@willfendonproperties.com w: willfendonproperties.com TrueView Listing Marketing provided by MPowered Media. If your home is currently listed with a Realtor, this is not meant as a solicitation for your business.

Keller Williams Realty Luxury Homes International 16365 Boones Ferry Road, Lake Oswego, OR, 97035


8

SUPER BOOKLET The Super Booklet is a marketing piece that stays at your home for the duration of the listing. Inside, buyers can find key information about such things as schools, annual property taxes, monthly HOA fees and more.


9

VIRTUAL MARKETING In today’s digital world, it’s imperative to create an online presence for your home. The National Association of Realtors estimates that nearly 90% of all consumers begin their search for a home online. For this reason, most of our marketing efforts are geared toward giving your property as much exposure online as possible. Your home will be featured on the front page of WillFendonProperties.com for the entirety of it’s listing.


10

PHOTOGRAPHY In addition to marketing your home on our own website, we’ll also display your home on our partner sites such as Zillow, Trulia, Yahoo, homes.com among others. When you list with us, you will have access to the KW Listing System, or KWLS. This proprietary system ensures your property is marketed online 24/7 through more than 340 of the most powerful online search portals like the ones listed to the right.


11

SOCIAL MEDIA MARKETING Postcards, flyers, and local community papers are still standard tools for creating awareness. But traditional real estate marketing is far more effective when it’s integrated with social media tactics. Customized posts on our social media pages puts your home directly in front of our sphere of influence for maximum viability and exposure. Posts will be pushed across platforms like Facebook, Twitter and Instagram for things such as “Sneak Previews,” “Just Listed,” and “Sold!” postcards. Facebook users make up 71 percent of adults who use the Internet, resulting in a vast advertising opportunity for your property. Targeted Facebook ads and boosted posts for your home allows us to expose your home to a larger audience than our immediate sphere of influence. The Facebook ad platform offers a rich, diverse, and deep level of targeting options, allowing us to target potential buyers based on interests and behaviors, geographical location, income bracket and other factors.


12

E-MARKETING A professional e-flyer will be mailed to our database of over 9,000+ brokers in the Portland-Metro area to build interest and announce your home is on the market. E-flyers will also be sent to our sphere of current and past clients, key vendors and industry affiliates to help spread the word!


13

AGENT TO AGENT We leverage our deep relationships with local real estate brokers, both in and outside of our company, to spread the word about your home. We constantly have agents reaching out to us for information on homes that may not have hit the market yet, or are new listings within our KW office. This can lead to a sale before your home even hits the market! When agents do show your home, we obtain feedback from them though a variety of means including automated email programs that survey them about price, condition and overall interest from their buyers. We will provide you with weekly updates including comments from prospective buyers and agents that have visited your home.


14 15

BROKERS OPEN HOUSE We will host at least one Brokers’ Open House at your home to introduce it to the market. These are always held on Tuesdays and can help generate early interest in the broker community.

PUBLIC OPEN HOUSE According to a 2013 NAR profile of Home Buyers, driving through neighborhoods is still one of the top buyer activities. Consequently, we will host periodic public open houses until your property sells.


16

WEEKLY UPDATES We believe regular communication about this process is key. In fact, we would rather over-communicate, as we want to keep you in-the-know every step of the way. Please make sure to tell us how you would prefer to communicate with us: text, email, facebook, Snapchat or....? We strive to be genuine partners with you in this process from start-to-finish and are committed to providing timely communication and updates.


PRICING Your home will generate the most interest when it first hits the market. If it’s priced at market value, it will generate multiple showings, possibly even competing offers. If we start too high, we may miss the excitement and be forced to drop the price later, causing it to sell for less than it would have if priced correctly from the start. FACTORS YOU CAN’T CONTROL • Location • Competition • Market conditions FACTORS YOU CAN CONTROL • Property condition • Availability for showing • Terms and list price


ASK US FOR REFERENCES If you’d like to speak with some current or past clients, we will supply a list of references. We are deeply committed to all our clients and strongly encourage you to talk to them about their experiences with our team.


“Will and his team’s passion and attention to detail made our homebuying experience great. They worked hard to find us the perfect house, help us get a good deal, and make sure our moving experience went smoothly.” –Dan and Holly H. “It was a pleasure to work with Will and his team on the purchase of our condo. They were all professional and attentive to our needs. They went above and beyond in helping us with every step of this transaction. Their good humor made this an an enjoyable experience.” –Mary G. “The home buying process can be extremely stressful but picking the right agent to work with can go a long way in easing some of that stress. Will was more focused on helping our family find the right home than he ever was in closing a deal. I saw evidence of that every time we communicated. Customer service is almost a thing of the past these days and it was refreshing to work with someone that put my family’s need before his own. I would enthusiastically encourage anyone looking to buy or sell a home to work with the Will Fendon Properties team.” –Bryan G.

“Will made my condo buying experience truly fun and easy! After my move to the area and a not-so-fun condo selling experience elsewhere, I certainly wasn’t looking forward to buying a new condo. I went in expecting the worst and ending up with the best! From start to finish, everything was easy. Will seems to instinctively know who you are and seems to put himself in your shoes with ease. You can tell the entire team loves what they do and are there for you. When it was time to make an offer (on a Saturday night!), Will made it happen quickly. He is great with negotiations and advice as well. I just can’t say enough about the entire experience. Thank you Will and the team, I just love my new condo!” –Darcy A. “I highly recommend Will Fendon as a realtor. He was attentive to our needs. He was patient and made sure that we found a house that was the right fit for our family. His knowledge of the market was a tremendous help in our search for a new home. Will did a wonderful job and made a daunting process fun and successful!” –Robin B.

“Will Fendon and his staff from start to finish were professional and extremely knowledgeable about the market overall and in our specific neighborhood. Will's attention to the changing market conditions was invaluable and he consistently delivered thorough analysis and up to date status on where things stood that gave us a great deal of confidence especially since we were moving out of state and not always there locally. Beyond the analysis Will and his team were quick to answer our questions and often they went well beyond what was expected of them. Most importantly, they were so pleasant and it was a joy working with them.” -Audrey M. Will Fendon Properties uses creative marketing, a strong work ethic, and personalized customer service to accomplish success. Thank you for getting our house sold! It wasn't easy, but in the end we reached success! All the best to you and your team! Go get em'!” -Heather M. “You were always upfront and honest. I felt that the whole team works well together to get the job done. The team was always available to answer any questions.” –Jan C.

CLIENT TESTIMONIALS

“From the moment we decided to sell our property, Will and his team were professional, positive, and productive. They generated an amazing level of interest which brought our buyers through the door. With tremendous diplomacy, and with our best interests in mind, they managed the negotiations and the escrow process seamlessly. Our experience couldn't have been better. Thanks so much for taking such great care of us!” –Jim and Bonnie T. “Thank you so very much for one of the most enjoyable experiences imaginable. I never thought I would say that buying and selling a home is fun but you truly made it that way. Your team allowed us time to work through what really mattered to us and were supportive and patient along the way, never trying to steer us in a particular direction or pushing for the sale. Just the opposite. Your encouragement to look at all our options and openness to the process really gave us the assurance and comfort that we were working with the right people. It was definitely meant to be when my wife and I met you at that open house. Funny how life can be. Thank you for everything!” –Kelly T.


WILL FENDON Prior to joining the Luxury Homes International Division of Keller Williams Realty, Will Fendon was Cascade Sotheby’s International Realty’s top-producing agent in Lake Oswego. He’s also a 5-time winner of the “Five-Star Professional” award for realtors based on survey results of past clients, peers and industry experts. In addition to serving on the Portland Metropolitan Association of Realtors Committee for Professional Standards and Grievances, Will is the former Chairman of PMAR’s Committee for Media and Public Relations, which coordinates communications to the public and nearly 8,000 licensed realtors in Portland. He is a Certified Luxury Home Specialist as well, with additional expertise in professional athlete and corporate relocation, new construction, land development and lifestyle properties. Will’s reputation for effective negotiating, finding creative solutions and genuine service stems from more than a decade of experience as a professional film and television writer, producer and media consultant for companies like NBC Television, MSNBC, Microsoft Corporation and WIRED Magazine, among others. His experience as a contributing writer to shows like “The Tonight Show with Jay Leno,” among others, helps him bring levity to the potentially stressful process of buying or selling property. When he’s not helping clients, Will relishes spending time with his family snow skiing, cycling, coaching youth lacrosse and playing drums and percussion with a variety of professional bands. He holds a Bachelor of Arts degree in English Literature and Business from Principia College and did graduate work at Columbia University’s Graduate School of Journalism before earning a Master of Fine Arts in Writing and Production from the prestigious American Film Institute in Los Angeles.


LICENSED BROKER


JENNIFER RAZE I am an experienced real estate broker practicing in the State of Oregon since 1996. I specialize in residential properties in the Portland Metro area. I also have a background in new construction, multi-family, investment properties and property management. You can count on me for reliable, informed and professional service. A member of the National Association of Realtors and a certified negotiation expert, I stay on top of the latest law changes, real estate trends, local market knowledge, technological advancements and new innovations in marketing. It is my goal to provide first class professional service, honest advice and the highest quality, most innovative and exceptional real estate service available. It is important to me to have excellent listening and communication skills. With my ability to create a unique, memorable and personal experience for each of my clients over the years it has helped me build a business of referrals and repeat customers. Portland has been my home since age five. I love this city and all that it has to offer. I received my Bachelor of Science from Oregon State University. In my free time, I enjoy renovating homes, interior design, playing tennis, golf and getting friends together for a “friendly� game of poker. I love working out, yoga, meditation and hiking in the gorge whenever I get a chance. I have recently discovered the exciting sport of Kite Boarding and enjoy taking lessons in beautiful Hood River. I feel fortunate to be a part of a volunteer organization called Trauma Intervention Program, where I provide emotional aid, practical support and resources to those involved in traumatic events and their families in the first few hours following a tragedy. Traveling is a passion of mine that I enjoy doing with my two teenage kids and husband. I’m always up for a good movie, going to the theater or reading a self help book. Cooking an interesting meal with a glass of full body Cabernet is one of my favorite ways to spend an evening and of course that includes a piece of delicious dark chocolate.


LICENSED BROKER


CHELSEY REID A 5th generation native of Lake Oswego, Chelsey’s family history runs deep: her ancestors built the first bungalow in Portland, started the Portland tradition “Lights on Peacock Lane,” and also built the oldest cabin on mt. Hood, an Oregon Historic National Landmark. Chelsey graduated from the University of Oregon with a degree in Advertising and boasts an extensive marketing background, previously working as the Marketing Coordinator for the Woodburn Premium Outlets, as well as working for the largest Advertising agency in the country, The Richards Group, where she managed accounts like ULTA Beauty, MetroPCS and Chuck E. Cheese. Chelsey got her start in real estate doing marketing for Cascade Sotheby’s International Realty where she oversaw the company website, events and marketing plans for 500+ brokers. Realizing her love for the home buying process, Chelsey made the transition from the marketing department to the Will Fendon Properties team where she is now a licensed agent. The Will Fendon Team was recently recruited by Keller Williams Portland Premiere to join a handful of top-producing agents in their new office for the Luxury Homes International division in Lake Oswego. Chelsey brings her knowledge of the local community and building brands to the team, where she also helps with office management and assists with new buyers. When Chelsey is not doing real estate, she enjoys taking the boat out on the lake, camping along Oregon’s beautiful rivers, practicing yoga and playing competitive softball.


LICENSED BROKER


JANE FENDON Jane Fendon brings more than 20 years of sales and management experience in the advertising industry to the Will Fendon Properties team. Always a top-producer, she excelled in sales for some of the world’s greatest publications such as Sunset, National Geographic, Outside and WIRED magazine, among others. Jane’s past clients include Lexus, Toyota, Acura, Honda, Porsche, Infinite, Microsoft, Intel, Canon, Johnson & Johnson, Lipton, Warner Lambert, UPS, AT&T and many more. Launching WIRED magazine’s sales office in Venice, CA, and landing some of the biggest advertisers in the world was a milestone for Jane. In her publishing career, she was awarded the “National Salesperson of the Year” award five times! After taking some time off to be a stay-at-home mom with twin boys, Jane got started in real estate at Cascade Sotheby’s International Realty, where she focused on marketing projects, special events and vendor relations. Jane’s experience and wisdom was one of many elements that lead the Luxury Homes International Division at Keller Williams to recruit the Will Fendon Properties team to join their new office in Lake Oswego. Jane has lived in Lake Oswego for 9 years and wants to use her experience to build the team’s business and contribute more to the local community and Portland. Jane holds a BA in Business, Marketing and Management from Eastern Illinois University. Her passion for adventure travel has taken her to more than 31 countries. She’s a longtime volunteer for Art Literacy, PTO Board activities, the Lake Oswego Foundation, Habitat for Humanity, Big Sister program and church service. At home, she’s devoted to raising her boys and spending as much time as possible with friends, family and her amazing husband, Will (who told her to say that).


BUSINESS DEVELOPMENT & SALES


QUESTIONS FOR YOU Your answers to these questions will guide us in how to best serve you. We'll discuss them at our listing meeting: 
 1) How much do you currently owe on the home?

2) Do you have a second loan (i.e., home equity line of credit) on the property or other financial liens we should be aware of?

3) What is the most important thing you are looking for in your listing agent? 
 
 4) How many properties have you bought and sold? 
 5) How would you like to be communicated with? (please circle) 
 Email      Phone        Text      Other (explain)


OK SO WHAT HAPPENS NEXT? Once you decide to list with us, we will walk you through the necessary steps to get your home ready for the market. The list below is meant to be an overview of that process: PREPARING YOUR HOME FOR SALE • Prepare and complete listing agreement • Schedule photoshoot and installation of for sale sign • Complete sellers’ property disclosures • Provide extra keys and alarm codes to agent • Recommend improvements and/or staging to maximize your home's value • Place a lock box on your property, if needed COORDINATING YOUR SALE • Pre-qualify potential buyers • Present and discuss all offers with you • Negotiate your transaction with the other agent • Prepare and finalize the closing    OTHER WAYS WE CAN HELP • Arrange for one of our agents to assist you in your relocation • Recommend a moving company • Provide you with a helpful moving checklist • Recommend preferred companies for related services


HOW TO REACH US WILL FENDON Licensed Oregon Broker will@willfendonproperties.com 503-336-7017 JENNY RAZE Licensed Oregon Broker jenniferraze@realtypdx.com 503-544-7935 CHELSEY REID Licensed Oregon Broker office@willfendonproperties.com 503-336-7017 JANE FENDON Business Development & Sales jane@willfendonproperties.com 503-336-7016 Lake Oswego Office 16365 Boones Ferry Road Lake Oswego, OR, 97035 O: 503-336-7017 F: 503-336-7168

Northeast Portland Office 919 NE 19th Ave #100 Portland, OR, 97232 O: 503-548-4848 F: 503-548-4848

Southwest Portland Office 9755 SW Barnes Rd #560, Portland, OR 97225 O: 503-546-9955 F: 503-546-9955


Custom Listing Presentation